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PODCAST

Social Geek

Social Geek Radio

412557 Hello Geeks! Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends. Plus, every Wednesday morning, check out the Franchise News Podcast.

business marketing

All Episodes

00:26:00

Adjusting Your Brand with James Schwartz and Jack Monson

Social Geek ·

2020/05/18

James Schwartz is the Vice President of Marketing and Media Strategies at RE/MAX. James shares advice for what he describes as our current “Transition from Anxiety to Adjustment,” including: *Driving awareness to the brand with consumers *Partnering with franchisees to attract agents *Supporting agents to serve their local markets #comebackofalifetime Thanks to Social Joey, Benetrends, and Photofy

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00:30:00

Franchise Spotlight: Eric Schechterman

Social Geek ·

2020/05/15

Is 2020 a good time to start a business? It’s Franchise Friday with Eric Schechterman, Chief Development Officer at Benetrends Financial. Eric speaks very candidly about what it takes to start a business in the remainder of 2020. For those ready to roll, there are amazing opportunities to be had with customers, real estate deals, talent acquisition, and financing! If you need some advice on funding for starting a business, please reach out to Eric at 267-638-9275. Thanks to Social

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00:06:00

Franchise News Podcast 5.13.2020

Social Geek ·

2020/05/13

The Franchise News Podcast for Wednesday, May 13, 2020. In the news this week: The International Franchise Association Tropical Smoothie Café, Charles Watson Chipoltle Mexican Grill, Chris Brandt David Dobrik Saladworks, Mark Mears TruGreen Young Rembrandts, Bette Fetter Glass Guru, Sean Young Wingstop, Stacy Peterson Androes Franchise Update Media MFV Expositions Franchise Springboard Intrepid Direct Social Joey

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00:26:00

#FranchiseStrong with Alesia Visconti

Social Geek ·

2020/05/11

The #comebackofalifetime continues with Alesia Visconti, CEO of FranServe and publisher / CEO of Franchise Dictionary Magazine. Alesia discusses the higher purpose she and her Fran-tastic team feel in helping people own a business and become entrepreneurs. We also chat about veterans as business owners and the great work done by The International Franchise Association through the VetFran program! Thanks to Social Joey, The International Franchise Online Expo, and Better.

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00:22:00

Franchise Spotlight: Eric Meyer

Social Geek ·

2020/05/08

This week’s Franchise Spotlight is on Eric Meyer, CEO of Good Life Organic Kitchen, an emerging healthy food brand that is actually growing quickly in the middle of this pandemic. How is that possible?!? The GLO Franchising team is investing in the brand in a time when some brands are pulling back. They’re reaching new audiences using local social media influencers and offering a healthy choice for consumers via delivery and pickup. Plus, Eric has a VERY special offer for Veterans interested in

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00:07:00

Franchise News Podcast 5.6.2020

Social Geek ·

2020/05/06

The Franchise News Podcast for Wednesday, May 6, 2020 #comebackofalifetime In the news this week: Hilton Mayo Clinic Taffer's Tavern, John Taffer Fransmart LearningRx, Kim Hanson Auntie Anne's, Heather Neary Buffalo Wings & Rings Little Caesars Ebert and Gerbert's, Eric Wolfe H&R Block, Jeff Jones Mr Handyman, JB Sassano Molly Maid, Mary Kay Liston iCRYO, Mark Murdock Taco John's, Barry Westrum Franchisors.com Franchise Update Media MFV Expositions Franchise Springboard Good

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00:32:00

Executive Storytelling with George McGehrin

Social Geek ·

2020/05/04

Today’s guest is George McGehrin, President of The McGehrin Group, focusing on executive recruitment, branding, and coaching along with helping executives tell their story to further their careers. George advises execs to “Always Be Networking” -- not just when you suddenly need help. Now more than ever, giving more than you take is the key to building better business relationships! Text George at 212-658-0801 to connect. Thanks to Social Joey, Benetrends, and Photofy.

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00:23:00

Franchise Spotlight: Tony Darden

Social Geek ·

2020/05/01

Today’s Franchise Spotlight is on Tony Darden, President of MOOYAH Burgers Fries and Shakes. Tony shares his team’s plans for getting the franchisees and the brand to the other side of the pandemic. These include financial assistance, guidance through the federal stimulus, addressing safety concerns, and marketing to move the business forward. We also discuss the extremely helpful guidance, communications, and webinars from The International Franchise Associations. Thanks to Social Joey, Photofy,

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00:07:00

Franchise News Podcast 4.29.2020

Social Geek ·

2020/04/29

The Franchise News Podcast for Wednesday, April 29, 2020. #comebackofalifetime In the news this week: Driven Brands Local Marketing Solutions Group, Al Croke Money Mailer, Tom Baber FAT Brands, Fat Burger, Andy Wiederhorn Jersey Mike's Feeding America TITLE Boxing Club, Susan Boresow Ziebart, Edmund Russell Chicken Salad Chick, Scott Deviney Zaxby's, Joel Bulger Fisher-Zucker, Lane Fisher Fishman PR, Brad Fishman Crytal Lizama Hungry Howie's, Tonya Michael Focus Brands, Beto

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00:28:00

Is Covid-19 Good for Marketers? With Kasey Skala and...

Social Geek ·

2020/04/27

Is Covid-19 actually good for marketers? Kasey Skala leads marketing strategy at The Cerner Corporation. He says the pandemic is causing marketers to rethink what social media means for their organization and reevaluate the role their content is playing in the lives of consumers. Connect with Kasey on Twitter at @kmskala Thanks Social Joey, The International Franchise Online Expo, and Photofy.

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00:21:00

Franchise Development Digital Marketing: Kristen...

Social Geek ·

2020/04/24

Kristen Pechacek of Self Esteem Brands returns to share digital marketing best practices for Franchise Development in the Covid-19 era. We chat about the delicate balance of where in the buyer’s journey Franchise brands should currently be focused. We also discuss fran dev messaging strategies beyond the value proposition and point of differentiation, and now including more compelling content about the brand’s culture and direction. Thanks Social Joey, Benetrends Financial,

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00:08:00

Franchise News Podcast 4.22.2020

Social Geek ·

2020/04/22

The Franchise News Podcast for Wednesday, April 22, 2020. #comebackofalifetime In the news this week: McDonalds Yum Brands Inspire Brands InternationalFranchise Association, Robert Cresanti Chik-fil-A OXXO Care Cleaners Kolache Factory, Dawn Nielsen Rave Restaurant Group, Pizza Inn, Pie Five Pizza Checkers & Rally's, Frances Allen Subway Feeding America Interim Healthcare, Jennifer Sheets Massage Envy, Beth Stiller College HUNKS Hauling Junk & Moving, Nick Friedman InXpress,

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00:26:00

Location-Based Video: Sean McCaffrey

Social Geek ·

2020/04/20

Today’s guest is Sean McCaffrey, CEO of GSTV. Sean shares the story of the boom of location-based video advertising and content. We discuss how his team, advertisers, and brands are pivoting to due to Covid-19 and what trends and consumer behavior might linger. Thanks to Social Joey and The International Franchise Online Expo.

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00:15:00

Franchise Spotlight: Jennifer Jackson

Social Geek ·

2020/04/17

Jennifer Jackson is the Vice President of Development at Hungry Howie’s Pizza. She shares her story of growing up in the franchise and pizza industry and becoming a leader in what were traditionally male-dominated spaces. Jennifer also takes us through how the current pandemic crisis is changing the franchise business today and what changes will stay with us long term. Thanks to Social Joey and Better.

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00:07:00

Franchise News Podcast 4.15.2020

Social Geek ·

2020/04/15

The Franchise News Podcast for Wednesday, April 15, 2020 In the news this week: Franchise Update Media, Therese Thilgen NRD Capital, Aziz Hashim Franklin Junction Pet Suppliers Plus, Chris Rowland Soccer Shots McDonald's Biggby Coffee Fatburger CareerPlug Seniors Helping Seniors, Daniel Jan MOD Pizza, Josh Guenser Global Franchise Group, Paul Damico McDonald's, Mason Smoot Potbelly, Steve Cirulis Hungry Howie's Pizza, Jennifer Jackson Intrepid Direct Social Joey

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00:26:00

Leadership: Richie Huffman

Social Geek ·

2020/04/13

Richie Huffman, CEO of Celebree School, joins the show today to share ideas on leading a team of educators as well as franchisees and business owners. We’ll also discuss team building and leadership during and after the pandemic crisis Thanks to Social Joey and Better.

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00:18:00

Franchise Spotlight: songs for seeds

Social Geek ·

2020/04/10

Allison Schlanger and Alison Qualter Berna are co-founders of songs for seeds, a New York City - based 'more than music' franchise for kids that focuses on teaching critical aspects of early childhood development. We’ll dive into how the brand has quickly pivoted to a new online classes model that still keeps the kids connected to their teachers. Thanks to Social Joey and Better.

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00:06:00

Franchise News Podcast 4.8.2020

Social Geek ·

2020/04/08

The Franchise News Podcast for Wednesday, April 8, 2020. In the news this week: School of Rock, Rob Price Society of Prevention of Teen Suicide Edible Terminix Commercial, Greg Rutherford Potbelly, Brandon Rhoten Subway Little Caesar's Domino's Hilton Walk-On's Sports Bistreaux Best Life Brands, J.J. Sorrenti Goddard School, Dennis Maple songs for seeds Intrepid Direct Social Joey

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00:30:00

TikTok Strategies: Maayan Gordon and Jack Monson

Social Geek ·

2020/04/06

Maayan Gordon is a TikTok coach with 2.3 Million followers! She shares ideas for getting attention and keeping followers through creative and complex tactics on the wildly popular video streaming app. We’ll discuss: Interesting examples of brands that are doing on TikTok nowThe 3 types of ads on TikTok including influencer marketing, and what works best.The sweet spot in video lengthHow to track success Find out more and get publishing tips at Maayan’s site! Thanks to Social Joey and Brand

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00:31:00

Franchise Spotlight: Andrea Mundie

Social Geek ·

2020/04/03

Andrea Mundie is the Co-founder, CEO, and President of skoah. We dive deep into the important actions for leading a brand through the challenges of today including: Maintaining your Core Values through these dramatic shifts Keeping your brand and yourself moving forward Listening to what your partners are feeling and what they need Rolling out your strategy to franchisees and stakeholders Thanks to Social Joey, VetFran, and Franchise Dictionary Magazine.

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1,144 results

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