PODCAST

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter

Johnny Dwinell and Brent Baxter

Helping Singers, Songwriters, and Indie Artists Create Leverage In the Music Business.

music music commentary

All Episodes

52:29

190: What is my artist brand?

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/10/01

Yet another question submitted to the “Pick Johnny’s Brain” mini series that warranted the attention of a full episode! How do you know what your brand is and how do you refine it? How does knowing your brand help you know your audience? You can find the artist brand questionnaire here: www.daredevilproduction.com/discoveryourbrand All these questions and more answered in this episode. PS: Get your free PDF download of 21 Biggest Reasons You Don’t Have More fans today and improve the promotion

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18:23

005 Pick Johnny’s Brain #5: How do I market my music...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/27

“How do I market my music when I don’t have a budget?” It’s one of those million dollar questions all artists want to know, and the answer may surprise you… LISTEN NOW:http://bit.ly/marketmusicnobudget Shout out to Climber Eric Godswill for sending this music marketing question in for this episode fo pick Johnny’s brain. PS: Get your free PDF download of 21 Biggest Reasons You Don’t Have More fans today and improve the promotion efforts for your music. Go to GiftFromJohnny.com and tell him where to

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36:17

189: I Wrote A Hit Song Without Writing it

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/24

How does one write a hit song without writing it? Is writing a life changing song really about just sitting down and writing the words? And what does it mean to write from “within” the song, instead of “about” the song. Tune in as Brent and Johnny talk about how to write a song that hits home, comes from the heart and gives people all the feels. PS:Get your free PDF download of 21 Biggest Reasons You Don’t Have More fans today and improve the promotion efforts for your music. Go

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24:57

049 Song Title Challenge: “Left Undone.”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/20

Have you ever wondered what a professional co-writing session looks like? How does it start and how do the writers land on a direction for the song title? Tune into this episode of Song Title Challenge to get a glimpse of what the first 15-20 minutes of a pro songwriting room looks like as Brent and Johnny tackle the title “Left Undone.” As always, we’d love to hear what direction you come up with for this title! And if you have a song title you’d like Brent and Johnny to brainstorm on the podcast,

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39:17

188: #1 album, 10 minute single, $45 CD

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/17

The band Tool just released their most recent album, the first in 13 years, which features a 10+ minute single and costs $45 and it’s a #1 album! What does this mean for artists and the music industry? How is the market changing? Find out in this episode. In this episode, Johnny and Brent talk about Tool’s big release and what this means for the ever changing music biz. PS:Get your free PDF download of 21 Biggest Reasons You Don’t Have More fans today and improve the promotion efforts for your

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17:28

004 Pick Johnny’s Brain: Why Is It So Scary To...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/13

At first, Johnny thought this question was silly…but then he realized that EVERY single songwriter goes through this horrific mental space Why is it so scary to contact Music Supervisors, Publishers, Music Industry Execs, etc. Find out in this episode. PS: Get your free PDF download of 21 Biggest Reasons You Don’t Have More fans today and improve the promotion efforts for your music. Go to GiftFromJohnny.com and tell him where to send it. PPS: If you’re ready to take the next step and grow your

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42:14

187: Turn A Cliche Into A Hit

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/10

How do you take a typical cliche’ and turn it into a hit lyric, and what does this episode have to do with a piñata? In this episode, Brent and Johnny dig into the infamous cliche’ and what kinds of phrases to steer clear of when you want to write an intriguing and fresh lyric. Also, be on the lookout for the “Cliche’ Piñata that will be posted every Tuesday in the C.L.I.M.B. and Songwriting Pro social media groups. We’d love to see what you come up with! PS: If you’d like to submit a song title to

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26:51

048 SONG TITLE CHALLENGE: “New Teeth and a Used Trailer”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/06

What kind of lyrical direction could a writer come up with on the title “New Teeth and a Used Trailer”?? You absolutely won’t believe what Brent and Johnny came up with on this one. Listen to a 15-minute brainstorm on 4-5 different conceptual approaches to writing song lyrics for this song. Learn more about your ad choices. Visit megaphone.fm/adchoices

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54:00

186: You’re On Your Own

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/09/03

Naivetè may keep you blissfully ignorant, but if you want to win the game, you’re going to have to learn to play the game. If you’re an indie artist, any genre, this is a MUST LISTEN! The bottom line is that in order to succeed in the music industry, you must transform into a professional…which means you’re going to have to be a student of the game. This episode breaks down a recent Bob Lefsetz Letter post which is a sobering look backstage at the music business and what artists can expect from

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18:03

003 Pick Johnny’s Brain: “We Have A New Release...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/30

What value does a PR company provide an artist on their debut release? How does an artist find a reputable PR company and work with them? These are the questions submitted by CLIMBer Jay Thomason regarding the upcoming release of his debut CD. You might be surprised at Johnny’s response to this one. PS: Get your music promo mindset right and download Johnny’s free guide 21 Biggest Reasons You Don’t Have More Fans today! Just go to GiftFromJohnny.com and tell him where to send it. PPS: If you’re

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52:47

185: What Kind of Song Should I Play A Publisher?

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/27

“Ok songwriters, you’ve built up your song catalog and secured a meeting with a publisher. Now, how do you pick which song(s) to play? What are publishers really looking for? In this episode, Brent and Johnny share valuable advice straight from multiple publishers mouths. Who knows, this information may just help you secure a follow up meeting. PS: If you have a song that you feel is ready to present to a publisher, or if you just want to have an opportunity to sit in on 10 songwriter/publisher

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30:19

047 SONG TITLE CHALLENGE: “Alcohol Involved”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/23

If you read this song title, on the surface it seems a little shallow and one-dimensional, but you’ll be amazed at how deep Brent and Johnny go creating multiple different conceptual ideas for writing the lyrics to “Alcohol Involved”. How would you write this one? If you have an idea that Brent & Johnny didn’t think of, comment on the post below. PS: If you’re ready to share some of your songs with a hit publisher, then participate in Brent’s “Play For Publisher” event. Learn more by downloading

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43:43

184: The Truth About Fake Streams & Fans

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/20

Should you buy streams and fans? Is that organic or will it hurt you? What’s the deal with and what’s the difference between honest paid promotion and fake streams & fans. In this episode of the C.L.I.M.B, Johnny and Brent discuss FAKE streams, followers and fans and how it affects your success. If you’d like to contact our Spotify promoter, you can find them at ItsNoRequests.com PS: If you’re looking to tighten up the promo efforts for your music, then this free download entitled 21 Biggest

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18:25

002 Pick Johnny’s Brain: What kind of starter pack do...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/16

I’ve been playing for about 30 years, in various bands but just for fun or one-off gigs mostly. I now want to do more serious and directed performing of covers and originals. What’s a good “Starter Pack” press kit marketing package to get into venues, gigs, etc.?Website, CDs, Social media, call or email venues and ask what they want when hiring artists? – Joel Dusek It’s time for another episode of “Pick Johnny’s Brain.” We’ve had so many incredible questions! Keep them coming climbers! If you’d

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46:26

183: Songwriting Advice From Music Publisher Joe Dan...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/13

What could you learn from getting in depth feedback from hit publisher Joe Dan Cornett on not one, but TEN different songs? You need to spend 33% of your in proximity to the people who are farther up the food chain than you to succeed. Here’s a great way to learn from a pro. Get multiple value bombs in this episode of the C.L.I.M.B. as Brent and Johnny recap the recent play to publisher event with Joe Dan Cornett PS: Get all the details on Brent’s next “Play For Publisher” event by downloading his

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22:57

046 SONG TITLE CHALLENGE: “Margarita Reasons”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/09

If you’re a songwriter, how would you write this title? What angles could you use to approach it? In a pro songwriting room, songwriters like to start the session brainstorming the hook to make sure they’ve chosen the best approach. Listen in as Brent and Johnny bounce around ideas for “Margarita Reasons.” What direction will they take it? Where would you take it? PS: If you’d like to explore this creative exercise privately with Brent, schedule a coaching session today. Go to

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48:36

182: Is The New Music Biz Really New?

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/06

We all hear talk around town about the “new” music business…Johnny and Brent are always talking about how the artist is getting more and more power and therefore need a record label less and less. But is it really new? Or are we just putting a brand new tag on those same old worn in pair of jeans? This is the question that was submitted for the new “Pick Johnny’s Brain” miniseries, both Johnny and Brent felt they should make this an entire episode. If you’ve ever felt skeptical, burnt out, or like

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20:03

001 Pick Johnny’s Brain

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/08/02

this is the first episode of “Pick Johnny’s Brain.” We’ve asked CLIMBers to submit music marketing questions and Johnny will be answering them on the podcast! If you have a music marketing question, please comment below! We’d love to answer it for you! Email your questions to info@daredevilproduction.com and put Pick Johnny’s Brain in the subject line. Get Johnny’s free download 21 Biggest Reasons You Don’t Have More Fans by going to GiftFromJohnny.com and telling him where to send it. Learn more

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43:01

181: Advice From A Song-Of-The-Year Songwriter

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/07/30

“You don’t necessarily need to write with the artist, it certainly helps. But, I’m a firm believer that the BEST SONG WINS”, is just a small bit of advice from song-of-the-year songwriter Jimmy Yeary. What else can YOU learn from this multi-hit songwriter? In this episode, Brent and Johnny recap Frettie interview with song of the year songwriter Jimmy Yeary! Find out what Jimmy does every day to set his mind up for success, things he’s learned about how to approach songwriting and his view of what

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21:41

045 SONG TITLE CHALLENGE: “What People Think”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2019/07/26

Are you certain that you have settled on the very best concept to write your song title? The Song Title Challenge miniseries mimics what happens during the first 15 minutes of a pro songwriting session by creating 4-5 different concepts for writing lyrics. In this episode, Brent and Johnny craft concepts for the song title “What People Think”. How would YOU write this one? PS: If you’d like to participate in a private song title challenge exercise or maybe you’d like to prepare a song or repair a

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The C.L.I.M.B. with Johnny Dwinell and Brent Baxter

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