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PODCAST

Social Geek

Social Geek Radio

412557 Hello Geeks! Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends. Plus, every Wednesday morning, check out the Franchise News Podcast.

business marketing

All Episodes

00:28:00

Franchise Spotlight: Thomas Scott

Social Geek ·

2019/10/26

Thomas Scott of Brand Journalists joins the podcast again to talk about the evolution of using social media for franchise development. Thanks to everyone who attended #MITCon in #Austin this week! I enjoyed chatting with Thomas about the origins of this unique franchise marketing conference back in the day. Shout-out to the Original Geek, Deb Evans! #MITCon2019 #FranCamp2011 Thanks to Social Joey and Intrepid Direct Insurance.

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00:26:00

MITPod: Renee Israel

Social Geek ·

2019/10/22

The International Franchise Association and Social Geek present: MITPod, The Marketing Innovation Technology Podcast! Today’s guest is Renee Israel, co-founder of Doc Popcorn and now the Chief Franchise Officer at Modern Market Eatery and Lemonade. Renee will be joining an all-star panel of founders and CEOs sharing their stories and ideas in a presentation called “Igniting Innovation: Take Your Brand to the Next Level with Marketing & Technology” this week at MITCon in Austin. Thanks to

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00:23:00

Franchise Spotlight: Tim Courtney

Social Geek ·

2019/10/19

This week’s show has a conversation during Franchise Update’s #FLDCon event with Tim Courtney of PuroClean about business development trends he’s spotting for 2020. Tim also shared ideas on business ownership for Veterans and First Responders. Reach out to Tim at tcourtney@puroclean.com! Social Joey Franchise Update Media The Better Software Company VetFran

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00:17:00

Launching New Brands with John Hewitt

Social Geek ·

2019/10/15

John Hewitt is the founder of both Jackson Hewitt and Liberty Tax Service. Now he has used his 50+ years of tax experience and franchising success to launch Loyalty Brands. John shares stories of founding multiple successful brands and shares tips for new entrepreneurs! You can meet John at an upcoming Loyalty Brands Discovery Day in the following cities and beyond: 10/15 Phoenix, AZ 10/24 Virginia Beach, VA 10/31 Pasadena, CA Thanks to Social Joey and Intrepid Direct Insurance.

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00:23:00

Franchise Spotlight: Bill DiPaola

Social Geek ·

2019/10/12

In this week’s #FranchiseSpotlight, Bill DiPaola, Chief Operating Officer at Ballard Brands joins the show. Anyone who has met Bill or heard him speak at Restaurant or Franchise events will know that this will be a FUN interview! Bill shares trends he is seeing in the restaurant industry, opportunities for restauranteurs in 2020, and how teamwork and diversity will grow your brand and delight your customers! Thanks to Social Joey and Intrepid Direct Insurance.

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00:23:00

MITPod: Josh Allen

Social Geek ·

2019/10/10

The International Franchise Association and Social Geek present: MITPod, The Marketing Innovation Technology Podcast! Josh Allen, Senior Director of Marketing at Location3, shares a preview of his MITChat presentation at MITCon coming up in Austin! Josh shares new ideas on tracking online marketing with offline business transactions, ultimately showing how marketing dollars translate into real life purchases. Location3’s close partnership with Google is creating best practices for all of us in

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00:26:00

The Franchise King on Blogging! With Joel Libava

Social Geek ·

2019/10/08

The one and only Franchise King - Joel Libava - joins the show to discuss blogging! The Franchise King blog was a pioneer for business content in the early days of blogs. Joel shares his views on: Are blogs still relevant? How should a business pro build an audience?And, what trends are coming our way in franchising in 2020? Thanks to Social Joey, The Better Software Company,

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00:24:00

Franchise Spotlight: Keith Gerson

Social Geek ·

2019/10/05

Keith Gerson, President and CMO of FranConnect, joins the show to discuss his new book, The Franchise Book of Mentors. It’s a fascinating collection of conversations with top leaders in franchising sharing advice and ideas for the next generation of business leaders. 100% of the proceeds of this book go to IFA’s VetFran! Order yours now at franchisebookofmentors.com. Keith also gives us a preview of FranConnect’s new performance management solution called Optimize! Connect with Keith

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00:29:00

MITPOD: Kristen Pechacek

Social Geek ·

2019/10/01

The International Franchise Association and Social Geek present: MITPod, The Marketing Innovation Technology Podcast! Kristen Pechacek is back to share big news about The Bar Method joining Anytime Fitness and the other great brands at Self Esteem Brands. Kristen discusses WHO is best to manage social media: the Franchisor or Franchisees? What about live videos, responding to reviews, Instagram posts, or other digital content? We also dive into more great news that Google will presenting at

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00:24:00

Franchise Spotlight: James Alisch

Social Geek ·

2019/09/28

This week’s Franchise Spotlight guest is James Alisch of WOW 1 Day Painting. James shares his tips for small business owners navigating today’s challenges. Thanks to Social Joey and Intrepid Direct Insurance.

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00:23:00

Emerging Brands with Kristen Horler, Liberty Bernal,...

Social Geek ·

2019/09/24

Recorded live in Philadelphia! Kristen Horler and Liberty Bernal of Baby Boot Camp, and Angela Coté join Jack Monson to discuss their favorite takeaways from a week of learning and networking at Springboard. The ladies also have some great advice for emerging franchise brands! Thanks to Social Joey, The Better Software Company, Fishman PR, FisherZucker, and Entrepreneur!

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00:27:00

Franchise Spotlight: Mark de Gorter

Social Geek ·

2019/09/21

In this week’s Franchise Spotlight, Mark de Gorter of Workout Anytime discusses how they are using members’ stories to market the brand. Mark shares trends in both the fitness industry and in franchising. Thanks to Social Joey and The Better Software Company.

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00:34:00

Emerging Brands with Chris Raimo Part 2

Social Geek ·

2019/09/17

This is part 2 of a fascinating conversation with Chris Raimo and Angela Coté discussing the growth of Chris’ brand, Happy Cat Hotel. We’ll get deep into team building. Which essential team members you will need? Advisor? Attorney? Manager? And who else can play on the founder’s strengths and needs. Thanks to Social Joey, Cultivate Advisors, and The Better Software Company

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00:26:00

Franchise Spotlight: Ali Rauch

Social Geek ·

2019/09/14

In this week’s #FranchiseSpotlight, Ali Rauch of Chicken Salad Chick joins the podcast to share marketing tips for Grand Openings! Ali has marketed the grand openings of 100+ locations and has some great ideas to get the word out to the local community! Thanks to Social Joey and AnswerConnect.

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00:20:00

MITPod: Subodh Gupta

Social Geek ·

2019/09/12

The International Franchise Association and Social Geek Radio present MITPod – the Marketing Innovation Technology Podcast! This week Subodh Gupta, CEO of FranPOS joins the podcast to discuss Growth Marketing and how it relates to Franchise systems and local unit owners. Thanks to all #MITCon sponsors including All Points Public Relations, Listen 360, and Social Joey.

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00:24:00

Emerging Brands with Chris Raimo

Social Geek ·

2019/09/10

This week Chris Raimo and Angela Coté share ideas about their work on Chris’ brand, Happy Cat Hotel. Listen to this episode to hear real transparency and honesty from a unique growing brand working with one of the best business advisors around! Thanks to Social Joey, Cultivate Advisors, and The Better Software Company

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00:29:00

Franchise Spotlight: Bruce Linton

Social Geek ·

2019/09/07

Bruce Linton joins the show today via a webinar with a live interactive audience! Bruce is the founderand former Chairman and CEO at Canopy Growth Corporation, where he started with zero customers and took the company value to $20 Billion in 6 years. Bruce is also the co-founder of Ruckify and The Better Software Company and discusses the state of Franchising, Entrepreneurship, and next hot industries primed for massive growth! Social Joey and #SocialGeek are proud supporters

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00:25:00

MITPod: Sam Caucci and Hagop Giragossian

Social Geek ·

2019/09/05

The International Franchise Association and Social Geek Radio present MITPod – the Marketing Innovation Technology Podcast! Sam Caucci of 1Huddle and Hagop Giragossian of Dog Haus join the podcast to preview their presentation at MITCon in Austin. Sam and Hagop discuss how franchises are using technology and gaming to get new owners onboarded and engaging their teams. We also chat about taking The Hill with next week at the IFA Franchise Action Network event. Reach out to the Hagop

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00:27:00

Maximize Networking at Conferences with Angela Coté...

Social Geek ·

2019/09/03

Hey Angela Coté fanboys and fangirls - she’s back with new tips on networking at business conferences. We’ll get you prepped and ready to join us at one of our favorite Franchising events of the year: Springboard, September 18 - 20 in Philadelphia. Also, we’ve got details on Catapult from Cultivate Advisors Sept 25 - 27 in Chicago. And if you’re a Franchisee who wants to attend Catapult for free, reach out to Angela via angela@cultivateadvisors.com! Thanks to Social

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00:17:00

Franchise Spotlight: Jack Bachinsky

Social Geek ·

2019/08/31

Jack Bachinsky, Chief Marketing Officer of Hand & Stone Massage and Facial Spa joins the show to share his brand’s story. Jack discusses trends in the massage world as well as in digital marketing including using influencers on Instagram. Jack Bachinsky encourages you to reach out to him at jbachinsky@handandstone.com. Thanks to Social Joey, The Better Software Company, and Franchise Dictionary Magazine.

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1,144 results

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