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PODCAST

Social Geek

Social Geek Radio

412557 Hello Geeks! Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends. Plus, every Wednesday morning, check out the Franchise News Podcast.

business marketing

All Episodes

00:19:00

Personal Branding Part 3: Chris DeJong, Liane Caruso,...

Social Geek ·

2019/04/16

Chris DeJong of Big Blue Swim School joins Jack Monson of Social Joey and Liane Caruso of No Limit Agency and 1851 Franchise to share his story of moving from sports to the world of business Learn how Chris is transitioning from the world of wins & losses to entrepreneurship! Plus, more details on Franchise Update Media's Franchise Marketing Leadership Conference happening June 18 - 20 in Atlanta!

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00:24:00

Personal Branding Part 2: Nick Powills, Liane Caruso,...

Social Geek ·

2019/04/09

Nick Powills, Founder and CEO of 1851 Franchise and No Limit Agency joins Jack Monson and Liane Caruso for Part 2 in our series of episodes on Personal Branding! Nick discusses how personal challenges can fuel an entrepreneur's success plus more from his new book Stick and Stones. The book is full of ideas from a master storyteller on how to achieve more in your professional life, grow your personal brand, and create your own story. Thanks to our sponsor Social Joey. Social Geek Radio is a

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00:15:00

Customer Decision Journeys - Steve Schildwachter,...

Social Geek ·

2019/04/02

Steve Schildwachter, CMO of BrightStar Care, joins Jack Monson and Liane Caruso to discuss Customer Decision Journeys. How do you start developing a customer journey for your brand? What will a customer journey look like in 2020 and beyond? And, why are do marketing funnels make no sense?!? We'll also share more details on the Franchise Marketing Leadership Conference in Atlanta this June! To connect with Steve, find him on Twitter at @SteveS1 Thanks to Social Joey and Franchise

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00:25:00

Personal Branding with Stefania Sigurdson Forbes,...

Social Geek ·

2019/03/26

This is Part 1 in a series of Personal Branding episodes. Today Jack Monson and Liane Caruso welcome back Stefanie Sigurdson Forbes to share examples of effective personal brands. The team also discusses ways to develop your personal brand. We also have more details on The Franchise Marketing Leadership Conference in June. For further conversation and upcoming announcements, connect with Stefania on Facebook. Social Geek Radio and Social Joey are proud supporters of The International Franchise

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00:22:00

McDonald's Social Media Strategy: Elly Deutch Moody,...

Social Geek ·

2019/03/19

Joining Jack Monson and Liane Caruso on today's show is Elly Deutch Moody! Elly leads digital communications and social media strategy for McDonald's Corporation worldwide. She gives us insight on using social channels to communicate globally for an iconic brand and shares news of McDonald's new Women in Tech program. Thanks to Social Geek Radio, Naranga, and The Franchise Marketing Leadership Conference!

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00:21:00

Franchise Marketing Leadership Conference Sneak Preview

Social Geek ·

2019/03/12

Therese Thilgen and Diane Phibbs from Franchise Update Media give us a sneak preview of the refreshed Franchise Marketing Leadership Conference! The all new event for franchise marketers is taking place June 18- 20 in Atlanta! Registration and awards submissions are open now! Thanks to Social Joey and Naranga for supporting Social Geek Radio!

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00:27:00

Complementary Branding with Greg Sausaman and Jack...

Social Geek ·

2019/02/26

Author and Franchise Executive Greg Sausaman shares best practices for brands Greg is the CEO/Co-founder of Topper's Craft Creamery and also the author of the new book, “Inside the Box: The Power of Complementary Branding.” This is our 400th episode and we're thrilled to have Greg join us for this show recorded live in Las Vegas at #IFA2019 with the International Franchise Association! Thanks to Naranga and Social Joey for your support of Social Geek Radio!

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00:21:00

The Business of Comedy with Jef Rawls and Dan Durney

Social Geek ·

2019/02/19

Comedians Jef Rawls and Dan Durney join the show discuss the similarities of business communications and stand-up comedy and improv. They share tips on how to effectively insert humor into to your sales and marketing pitches and how to avoid falling flat! Thanks to Social Joey and Naranga for supporting Social Geek Radio!

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00:22:00

Digital Marketing Trends in Franchising with Alex...

Social Geek ·

2019/02/12

Alex Porter, CEO of Location3, shares his insight on the biggest challenges facing Chief Marketing Officers in the Franchise space. Alex disusses the trends he's spotting for 2019 regarding Google, Facebook, Voice Search, and other changes that franchisors should be watching. And we're all gearing up for #IFA2019! Thanks to Social Joey and Naranga for supporting Social Geek Radio!

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00:24:00

Could You Create Content Every Day for 30 Days? ...

Social Geek ·

2019/02/05

Peter Akkies is a productivity coach for online entrepreneurs. He launched the 30-Day Creator Challenge, in which he teaches you how to show up consistently, so you’ll never again go months between blog post! Learn more about the 30 Day Creator Challenge here! And, for Social Geek Radio listeners, Peter is offering his Creator Challenge services for half off – just email Peter at peter@peterakkies.net and mention you heard about it on Social Geek Radio. Thanks to Social Joey for sponsoring

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00:22:00

Create an Admired Brand with Fabian Geyrhalter

Social Geek ·

2019/01/29

Fabian Geyrhalter, Principal of Finien, joins the show to share ideas for start-ups to become admired brands. He discusses examples from his new book, Bigger Than This – How to Turn Any Venture Into an Admired Brand. Fabian is also a columnist for Inc and Forbes, and has been published by the likes of The Washington Post, Mashable, Entrepreneur and The Huffington Post. And, he hosts a new podcast called Hitting the Mark! Thanks to Social Joey and Franchise Dictionary Magazine for supporting Social

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00:20:00

The Convenience Revolution with Shep Hyken and Jack...

Social Geek ·

2019/01/22

Shep Hyken joins the show to discuss The Principals of Convenience from his latest book, The Convenience Revolution. He share stories of brands who are winning by making it easy to do business with them! Shep will be delivering a much anticipated speech and engaging with attendees at The International Franchise Association 2019 Convention on February 25 in Las Vegas! Thanks to Social Joey and Location3 for sponsoring this episode!

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00:26:00

Influencers and Affiliate Marketing with Arlen...

Social Geek ·

2019/01/15

How does your brand identify influencers and brand advocates? How do you set up programs to work with these valuabe resources? Arlen Robinson of Omnistar discusses affiliate marketing, referall programs, and influencers. He gives us tips on getting programs in place and share trends on where he sees this area growing in 2019. Thanks to Social Joey and Franchise Dictionary Magazine for supporting Social Geek Radio.

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00:23:00

Make Raving Fans of Your Franchise: Stephen Marcotte,...

Social Geek ·

2019/01/08

Stephen Marcotte, a Head Trainer and Regional Social Media Director with Orangetheory Fitness, joins Jack Monson and Liane Caruso to discuss local social marketing best practices. Orangetheory Fitness' explosive growth may be attributed to the brand and the local studios creating an army of raving fans by building a unique relationship with each customer. Stephen shares that the key is having a great local staff in each studio to build the relationship and then engage with those customers on the

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00:28:00

Field Support and Marketing with Angela Cote and Jack...

Social Geek ·

2019/01/01

Angela Coté of Cultivate Advisors returns to discuss Field Support for Franchisees! What is the role of great Franchise Business Coaches and how can they help business owners with marketing and other areas to grow? Thanks to Social Joey and FranchiseSoft for supporting Social Geek Radio!

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00:20:00

Technology Trends for Franchises with Jam Hashmi and...

Social Geek ·

2018/12/18

Jam Hashmi, CEO of FranchiseSoft, returns to share the latest technology trends for Franchises. Jam has an extensive background in franchising including franchise development and expertise in many online business channels. He shares what he is hearing from multiple brands about their current tech challenges and what he is advising to watch for 2019. Thanks to Social Joey and Franchise Dictionary Magazine for their support!

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00:22:00

Trends in Marketing Innovation with Samara Anderson...

Social Geek ·

2018/12/11

Samara Anderson is the VP of Marketing for redpepper, the creative agency working with Slack, Verizon, Mars Petcare, and other innovative brands. Samara focuses on building client relationships and maintaining marketing efforts with brand managers across the US. She’s also helping to build the agency’s innovation practice. Samara joined this episode of Social Geek Radio to share guidelines and advice for brands in need of growth. Check out some of their cool brand work on redpepper's YouTube

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00:25:00

Brand Strategy with Nick Westergaard and Jack Monson

Social Geek ·

2018/12/04

We’re diving deep into branding with strategist, speaker, author, and educator Nick Westergaard. Nick is the Chief Brand Strategist at Brand Driven Digital, and teaches at the University of Iowa. He's the author of Get Scrappyand his newest book Brand Now. Nick was the keytone speaker at this year's MITCon event in Austin from The International Franchise Association. He continues sharing the trends he's spotting in branding including where smart companies are putting their marketing dollars and

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00:29:00

Facebook and Twitter Updates with Mike McDowell, Jim...

Social Geek ·

2018/11/27

TheDigital Marketing A-Team returns with updates about Facebook.Mike McDowell and Jim Buckley share their analysis on the latest politically charged issues with Facebook executives and what may happen next. The team also examines what happened during the recent Facebook outage and how it may have affected advertisers during the biggest ad week of the year for retailers and how Social Geek Radio host Jack Monson OWNED Facebook for about 23 minutes!! And, is the way your brand shares Facebook

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00:28:00

Influencer Marketing with Brendan Gahan and Jack Monson

Social Geek ·

2018/11/13

Joining today's show is Brendan Gahan, the founder of Epic Signal. He was named to Forbes 30 under 30 in 2012 and was tapped by the White Hose to advise on awareness efforts for the Affordable Care Act. Brendan shares his experiences with reason influencer marketing programs he's created for Starbucks and Amazon reaching some customers that had previsouly eluded some marketers. "Meet them where they are and deliver content they enjoy. They'll consume it." He advises brands to forget the "post and

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1,144 results

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