PODCAST

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter

Johnny Dwinell and Brent Baxter

Helping Singers, Songwriters, and Indie Artists Create Leverage In the Music Business.

music music commentary

All Episodes

40:57

140: Your Career Is Like Skiing

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/10/16

Your artist career is just like skiing. The goal isn’t to get to the bottom of the mountain, the goal is to get as many runs in as you can before the day is over. Johnny breaks down several different marketing consultations that resulted in successful brand growth for the artists. Real World Examples. You won’t believe some of the tricky tasks…like how to market a 48-hour long concept record. Wut? Yep. Your art is not enough. Good, compelling art is not enough to make a living doing it. You’re going

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23:57

017 EXPAND YOUR BRAND: Wickedly Powerful Archetypes

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/10/12

Did you know Coca-Cola’s brand archetype is the Innocent? Are you aware Pepsi’s is The Jester? Apple’s is the Outlaw, Tom Hanks is The Innocent, Jack Nicholson’s is the Outlaw, Taylor Swift’s is The Innocent. What’s your personal archetype? What’s your artist brand archetype because it’s entirely possible they may be different. Brands become more successful when they clearly choose, communicate and stick to an archetype. When brands switch, they almost ALWAYS lose marketshare. Learn a quick overview

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40:28

139: Are Your Songs Road Ready?

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/10/09

Are your songs road ready? What the heck does that even mean? The insights in this episode will greatly improve your chances of a getting a major cut. Download Brent’s free book, Think Like A Pro Songwriter today at GiftFromBrent.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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18:45

024 SONG TITLE CHALLENGE: “Thank You For Noticing”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/10/05

Get inside the mind of a hit songwriter. Ever heard a pro songwriter riff on-the-spot conceptual ideas for lyrics to a song title that was sprung on him live? No pressure, right? Brent and Johnny craft 4-5 different conceptual approaches to writing lyrics for the song title, “Thank You For Noticing”. Brent can help you run through this incredibly creative exercise privately if you prefer. He can also help prepare your song or repair your song. Schedule a coaching session today and learn how to

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45:02

138: How To Attract Massive Opportunity

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/10/02

But how’d we do it? How did we get this big break? Did we get lucky? Were we “discovered” and then everything happened really quickly? Was it nepotism? Nope, this is the story about The C.L.I.M.B.’s climb to a partnership and platform with a much larger audience for us. We followed these simple steps. The more we work, the luckier we get. We are excited to announce that The C.L.I.M.B. Show podcast has just partnered with Disc Makers, one of the top global platforms servicing artists, authors,

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26:23

016 EXPAND YOUR BRAND: Instagram – Make Your Friends...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/28

Instagram is all about the image(s). These SUPER CREATIVE imaging strategies and apps will help your feed stand out immediately and clarify beyond a reasonable doubt that you are an artist! Oh and they’re F U N as well! REMEMBER: This will be a little daunting at first because it’s foreign…but once you get the hang of it all your friends will be jealous. PS: If you’re frustrated because you’re a great artist but you feel like nobody seems to care, then we can show you how to get people interested

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42:53

137: Songwriting Is NOT A Pro Songwriter’s Job

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/25

If songwriting is NOT a pro songwriter’s job, the what the heck is the job? Find out in this week’s episode. We are PROUD to announce that The C.L.I.M.B. Show podcast has partnered with Disc Makers! Stay tuned for more details or visit DiscMakers.com. Download Brent’s free book Think Like A Pro Songwriter at GiftFromBrent.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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20:37

023 SONG TITLE CHALLENGE: “Sunshine On Wheels”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/21

Get inside the mind of a hit songwriter. Listen to Brent & Johnny craft 4-5 conceptual approaches for writing lyrics to the song title “Sunshine On Wheels” PS: If you have song title that you’d like to try this exercise with but want it to be private or if you want to up your songwriting skills by working with Brent, then schedule a coaching session today. Go to Songwritingpro.com/coaching and pick a time. Learn more about your ad choices. Visit megaphone.fm/adchoices

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41:52

136: Long Game or Short Game?

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/18

Are you looking for immediate gratification in your songwriting and/or artist career? Are you playing the long game or the short game? Are you PLANNING for the long game or the short game? Listen to Johnny and Brent discuss the difference between the two and get your plan moving forward. PS: Do you look at your time & money spent on marketing as an expense or an investment? If you’re in it for the long game, you have a LOT to learn about marketing. INVEST in your career and craft a customized

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19:46

015 EXPAND YOUR BRAND: Don’t Make This Rookie Mistake

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/14

This one social media value bomb is the difference between your content looking pro or looking like a rookie. Whether your content is images or videos, it’s super easy and totally WORTH IT. PS: Are you looking at the costs for your marketing as an expense or an investment? The marketing is the ONLY thing that will get you closer to making a living doing what you were born to do. If you feel like the same ‘ol people are consuming your content and coming to your shows, then you’re not growing. Email

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41:59

135: Don’t Be Too Proud To Start At The Bottom

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/11

Why is money something you think is standing in your way? J.K. Rowling, George Clooney, David Geffen, Ralph Lauren, and Oprah Winfrey all started dirt poor with absolutely nothing. Winfrey, Geffen, and Rowling are all BILLIONAIRES now. So why can’t you achieve your musical dreams? In this episode we interview Barbara Strauss, successful concert promoter, 18-year owner of the Sarasota Blues Fest, and a major label artist manager. Her story will blow your mind. If you’d like help conceptualizing your

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22:40

022: SONG TITLE CHALLENGE – “I Just Wanna Hear Him...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/07

Get inside the mind of a hit songwriter. Listen to Brent and Johnny craft 4-5 different conceptual approaches to writing the lyrics for the song title “I Just Wanna Hear Him Breathe” For help on your song title lyrical concepts or just help writing your song, schedule a coaching call with Brent Baxter today at SongwritingPro.com/coaching. Learn more about your ad choices. Visit megaphone.fm/adchoices

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61:00

134: Interview with Hacking Music Authors, John...

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/09/04

Last year Spotify received 30,000 uploads per month, now they handle 20,000 song uploads per day! Additionally, every minute of ever day the game changes on social media and digital marketing making it difficult to get ahead. In this episode we interview John Pisciotta and Wade Sutton who are the authors of the brand new book (which is being considered as a text book at the prestigious Belmont University) Hacking Music. This is a great conversation! HINT: Listen to the end of the podcast to learn

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21:17

014 EXPAND YOUR BRAND: How To Define Your Audience

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/31

Daredevil Production artists have a bigger fan base, social media footprint, and more engagement from actual fans than almost all major label artists who are not famous. How do we do it? Before you can expand your audience, you’ll need to know exactly who they are. Rap fans, Country fans, Rock fans, are not specific enough. One of the reasons you’re frustrated with the growth of your audience is because you’re likely spending precious time and money on the wrong accounts. Listen to Lexi and Johnny

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44:34

133: 5 Ways To Run A Publisher Meeting

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/28

Have you ever wondered how you’d act in a publisher meeting? What should you do to stack the deck in your favor and make the publisher like you and your songs? Here are 5 ways to take control over a publisher meeting that will ensure they never forget you. Here’s your chance to get in front of a pro publisher and get your songs heard. Brent is hosting another “Play For Publisher” event with VP of Creative for Ole Music, John Ozier. Even if you want to listen in and be a fly on the wall while John

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17:37

021 SONG TITLE CHALLENGE: “Plastic Jesus On The Dash”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/24

Get inside the mind of a hit songwriter. FYI, you won’t believe where this one goes! Listen to Brent and Johnny craft 4-5 different conceptual approaches to writing the lyrics for a song called “Plastic Jesus On The Dash”. If you’d like to conceptualize your song, prepare, or repair your song lyrics privately with Brent, then schedule a coaching session today. Go to SongwritingPro.com/coaching and pick your time. Learn more about your ad choices. Visit megaphone.fm/adchoices

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33:13

132: Sheryl Crow’s Last Album

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/21

Why did Sheryl Crow announce she will no longer be recording albums and how on earth does that affect you as an indie artist? Listen to Johnny and Brent break it all down for you in this episode. You know what you know, but do you know what you don’t know? You can change that immediately so you work smarter and spend less growing your audience. Email us at info@daredevilproduction.com and schedule a consultation today. Put CONSULTATION in the subject line and we’ll get back to you ASAP. It’s an

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20:52

013 EXPAND YOUR BRAND: Defining Your Brand

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/17

Most indie artists are unaware of their brand and consequently, their social media is confusing to consumers. If you confuse, you lose. Artists are always talking about their “brand” but how do you really define it? Listen to Lexi and Johnny discuss some cool ways that will help you define your brand so that your messaging can be clear. Mastering this will easily separate you from all the other indie artists! PS: Marketing and branding can be sophisticated tasks for an artist to tackle. The more

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31:48

131: Should I Copyright My Song?

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/14

You have a bunch of songs but when should you copyright them to protect yourself? Listen in to Brent and Johnny discuss a few pointers to ensure that you’re protected and you’re not spending money you don’t need to. For an amazing free resource on songwriting, download Brent’s free eBook Think Like A Pro Songwriter today at GiftFromBrent.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

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22:27

020 SONG TITLE CHALLENGE: “Till The River”

The C.L.I.M.B. with Johnny Dwinell and Brent Baxter ·

2018/08/10

Get inside the mind of a hit songwriter. Listen to Brent and Johnny craft 4-5 different conceptual approaches for writing lyrics to the song title, “Till The River” (edited from “I Had You Beat Till The River”). If you’d like to craft a better version of your song with Brent privately and write the best possible lyrics to take your baby to a higher level,Go to Songwritingpro.com/coaching to schedule a one-on-one coaching session today. Learn more about your ad choices. Visit

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The C.L.I.M.B. with Johnny Dwinell and Brent Baxter

All Episodes

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