Author U Your Guide to Book Publishing

Dr. Judith Briles and Beth Ziesenis on all the nifty and free (or very cheap) apps to use to make your life as an author rock and roll—there's lots of them. Beth is the author of Upgrade to Free: The Best Free & Low-Cost Online Tools and Apps. You will discover that she will be your favorite nerdy best friend. Beth will reveal how to: 1. Reduce the noise of the day so you can write! 2. Get organized 3. Produce your own awesome graphics 4. Get low-cost tech/design help Bill Van

The Author Platform One of the biggest mistakes that Authors continually make is that they don’t create their book game plan together. It starts with the Platform—key components are Vision, Passion and Commitment. When you have them, the Crowd is findable, and it/they will come. Dr. Judith Briles shares with listeners the key steps in her Platform that created over $4 million in gross sales. You don’t want to miss this. Her guest is Dr. Lynn Hellerstein, author of See It. Say It. Do It! Lynn was a

Host Judith Briles and author Mara Purl (What the Heart Knows), explore the world of creating fiction that draws the reader in, making her a follower; how to connect with characters and story; how to market fiction using blog tours and other methods; and how to connect with bookstores and libraries. Graphics designer Nick Zelinger shares book design tips. Henry Ayala from Tu-Vets Printing shares printing tidbits. And so much more. Another lively hour on Your Guide to Book Publishing with Dr. Judith

Where Does an Author and Publishing Hang Out? Authors and Publishers need a place where they can gather, grow and learn. Publishers Marketing Association has evolved to the International Book Publishers Association—created in 1983, it serves book publishers in the United States and around the world. Holding an annual Publishing University and the prestigious Ben Franklin Book Awards, IBPA coordinates marketing programs for its 3,000 plus members and is an advocate for them within the publishing

Authors want to know ... Do they really need a Blog? Most authors have a Blog on their website because the website designer told them they should. If you have one, how’s it working for you? Are you getting traffic? Do readers make comments? Does it have content that is directed toward the reader that is your ideal visitor? Is it engaging? If you don’t, would you like to have one that provides content, creates a buzz and brings sales for your books? If you can’t answer “yes” to all of the above, then

Book Awards and Book Reviews ... Which Are for You? Authors want to know ... should they spend the money to enter a book award contest ... and if they do, which are the ones for them ... and their book? Join Judith and her guest Ellen Reid, the founder of the Indie Excellence Awards, as they explore the wide-wide world of Book Awards. There are so many beckoning for your marketing (yes book awards are part of your marketing budget), which is for you ... and which should be avoided. Book awards have

Bill Van Orsdel from WaveCloud is creating a community joining authors and readers--learn about what makes WaveCloud the next, next thing if creating the "crowd" for the author. Nick Zelinger of NZ Graphics is a top award-winning designer of interiors and covers. With Judith, he discusses what makes a cover work and what common mistakes authors need to avoid. There's a difference between eBooks and pBooks--covers need to be tweaked!

Marketing gurus Penny Sansevieri and Brian Jud join Judith Briles with strategies for marketing your book and predictions for 2012 in publishing. Dave Raymond from Thomson Shore printers shares inside book printing secrets.