x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Marketing Happy Hour

Marketing Happy Hour

Keeping up with marketing trends and leveling up your career doesn’t have to be overwhelming. Don’t go at it alone. Marketing Happy Hour was created to help you navigate the corporate marketing world, launch your own business, and stay sane while advancing in your career. Join host Cassie Tucker each week as she dives into real conversations with industry guests, covering everything from marketing strategies to career growth and leadership insights—all served with a mix of inspiration and support to

business marketing

All Episodes

00:21:06

Your Guide to High Performing Video Content | Katelyn...

Marketing Happy Hour ·

2024/06/11

We're excited to introduce you to Katelyn Rhoades - Host of Call Her Creator, Owner of enfluence Marketing Studio and full-tme content creator. In this episode, Katelyn walks us through the key growth strategies she's enacted to build her social media following (specifically through the power of Reels), how the social media landscape has changed in her 15 years of experience, and her best advice for brands and creators when working together on video deliverables.About Katelyn: Katelyn

en

00:25:03

How Strong Branding + Community Influences Retail...

Marketing Happy Hour ·

2024/06/06

This week, Erica's chatting with Lauren Murphy, Brand Marketing Manager at Fishwife, a new female-founded and led food company aiming to make ethically-sourced, premium, and delicious tinned seafood a staple in every cupboard. In this episode, Lauren explains how Fishwife is building a brand that resonates with a new generation of consumers, through brand collaborations, unique packaging, and letting their company culture shine. She also shares incredible tips for DTC brands looking to make the

en

00:37:13

How to Humanize Your Brand | Jennie Yoon of Kinn...

Marketing Happy Hour ·

2024/06/04

We're excited to introduce you to Jennie Yoon, CEO & Founder of Kinn Studio - a fine jewelry DTC destination crafting a legacy of modern luxury. In this episode, Cassie and Jennie chat through her experience as a founding employee at CASETiFY, the inspiration behind her fine jewelry brand, how she transformed her side hustle into her full time focus, the psychology of marketing and how to humanize your brand through direct connection with your consumer.About Jennie: As a Korean immigrant

en

00:21:09

Social Media Rewind: The Truth About Social Media...

Marketing Happy Hour ·

2024/05/30

This week, we're hitting the rewind button to take a look back at some of the best, most impactful social media tips, tricks, and predictions we've heard over the past 3 years on the Marketing Happy Hour podcast.Here's a peek at what you'll hear: [00:01:59] - Bri Reynolds of Lyft shares the truth about social media virality and her top tip for each social media platform. Listen in to Bri's full length episode here. [00:06:03] - Jacynth Serrano Rodriguez of Our Place explains her

en

00:26:07

Driving Brand Recognition + Sales with Hyper-Local...

Marketing Happy Hour ·

2024/05/28

We're excited to introduce you to Emily Steele (CEO & Co-Founder) and Callie Hippler (Marketing Manger, Growth & Engagement) of Hummingbirds - a platform designed to be a one-stop shop to find and work with hyper-local content creators on demand to drive revenue and recognition for your brand. In this episode, Erica chats with Emily and Callie about the power of tapping into local influencers and how community building can drive sales. About Hummingbirds, in their own words: Working

en

00:32:35

Navigating the Interview Process (for Job Seekers AND...

Marketing Happy Hour ·

2024/05/23

This week, Cassie and Erica walk through the interview process from both a talent (job seeker) and brand (hiring manager/HR team) perspective. They've narrowed down their best interview and offer negotiation tips from their years of experience on both sides as well as all of the conversations they've had over the years as mentors to young professionals, with friends in the industry, and among the Marketing Happy Hour community to share in this episode.Here's what we're diving

en

00:27:32

The Millennial + Gen Z Home Buying Guide | Real...

Marketing Happy Hour ·

2024/05/21

In an ongoing effort to support who we are in *and* outside of work, we're excited to introduce you to Real Estate Advisor Mike Collier. In this episode, we chat with Mike about the essential things that first time homebuyers should be considering as they begin to think about buying, selling, and investing in real estate. About Mike Collier: Mike Collier is originally from Atlanta, GA and has been living in Orlando since 2004. Upon moving to Florida he immediately started work within the Disney

en

00:46:12

Intro to TikTok Shop (+ More Paid Media Strategies) |...

Marketing Happy Hour ·

2024/05/16

This week, Cassie's sitting down with Ellie Bresler, eCommerce Associate Manager at Beekeeper's Naturals. In this episode, Ellie leads us step by step through the brand's paid media strategies, and how they're utilizing each paid platform to drive awareness and generate sales. She also gives us a peek behind the scenes at how Beekeeper's Naturals has succeeded on TikTok Shop. Here's a peek at what we cover in this episode: [00:02:48] - Ellie shares her career journey thus

en

00:28:28

Impact-Driven Small Business Marketing | Taylor...

Marketing Happy Hour ·

2024/05/14

We're excited to introduce you to Taylor Prater, "Mother of Marketing" at Mother Kombucha. In this episode, Taylor walks us through the purpose behind the brand, how they're communicating that purpose to consumers and integrating their values into larger marketing initiatives, and the impact Mother Kombucha ultimately seeks to make within their local community and beyond. About Taylor Prater, in her own words: I have been in the beverage community for the better part of the last

en

00:37:58

The Power of Podcasting: A Conversation with Cassie +...

Marketing Happy Hour ·

2024/05/09

Whether or not you've already thought about starting your own podcast, you'll want to listen in to this episode. This week, Marketing Happy Hour Co-Hosts Cassie Tucker and Erica Spitzley walk through a mini-masterclass on how podcasting can truly impact your brand or business. They've dug deep into their learnings from their 6+ years of combined experience in the podcasting space to share their most helpful advice around building an effective show, utilizing podcasting in your larger

en

00:35:11

How to Build a Powerful Network (+ Innovative...

Marketing Happy Hour ·

2024/05/07

We're excited to introduce you to David Jaffin, Chief Marketing Officer at OpenFortune - one of the fastest growing advertising agencies in the U.S. At OpenFortune, David works with clients like Bet MGM, Zelle, Duolingo, Manscaped, Zip Recruiter, and more. In this episode, Cassie and David talk through the impact that building a powerful network can have on your career, how to implement innovative brand strategies, why adapting to AI and familiarizing yourself with the tools available can put

en

00:32:43

Inside the Mind of a Creative Director | Leah...

Marketing Happy Hour ·

2024/05/02

This week, Erica's chatting with Leah Palmquist, Creative Director at Caribou Coffee. In this episode, Leah gives us a peek inside her mind when hiring creative talent for her team, how she works with marketing team members to craft effective creative briefs, and how Caribou Coffee stands out in a saturated market by having a strong brand identity, product innovation schedule, and curated customer experience.Here's a peek at what we cover in this episode: [00:03:19] - Leah describes her

en

00:37:10

4 Actionable Tips for Career Growth | Marketing Happy...

Marketing Happy Hour ·

2024/04/30

This week, Cassie and Erica sit down for a solo episode to chat through four actionable tips that will truly impact your career journey. Here's what we're diving into: Tip #1: Build Your Network - It's Your Greatest Asset Tip #2: Build Your Personal Brand (on LinkedIn + beyond) Tip #3: Do Things That Scare You Tip #4: Build Your Skills Download our Marketing Happy Hour Starter Kit Join our LinkedIn group: Marketing Happy Hour | Open Jobs Check out our Job Board Other career-focused

en

00:41:08

Stop Over-Curating Your Social Media Feeds | Macy...

Marketing Happy Hour ·

2024/04/25

This week, Cassie and Erica sit down with Macy Thompson, Social Media Manager at Spritz Society - a sparkling cocktail brand made with 100% real wine, real flavors, and real ingredients. Listen in as Macy shares her journey from TikTok creator to spearheading content at Spritz Society, and reveals her insider tips for growing your personal brand online and creating engaging content across different platforms. Here's a peek at what we cover in this episode: [00:04:45] - Macy shares her career

en

00:30:56

PR + Influencer Marketing: Back to the Basics with...

Marketing Happy Hour ·

2024/04/23

We're excited to introduce you to Tiana James, most recently the Director of PR & Partnerships at Victoria's Secret PINK (formerly Keurig Dr Pepper & JCPenny) and Avery Bash, a PR and Social Consultant (formerly Smoothie King & Keurig Dr Pepper). Tiana and Avery recently banded together to create Amplifyed, a course that encompasses the real-world experience and knowledge of working in the PR and influencer spaces, designed for recent graduates and small business owners. In this

en

00:38:38

Evolving Your Brand Over Time | Matt Prince of Taco Bell

Marketing Happy Hour ·

2024/04/18

This week, Erica and Cassie chat with Matt Prince, Brand Communications and PR Director at Taco Bell. In this episode, Matt gives us an inside look at a few of the fun projects he's been able to work on at the brand (like Taco Bell weddings and the Taco Bell Hotel), explains how important relationships are in PR, and speaks to the power of mentorship in your career.Here's a peek at what we cover in this episode: [00:03:53] - Matt shares a bit of his career journey thus far, from working for

en

00:44:24

Pop Up Shops 101: The Impact of 1:1 Interaction with...

Marketing Happy Hour ·

2024/04/16

We're excited to introduce you to Rachel Thaw, Community Manager at Andie Swim. In this episode, Rachel chats through her experience leading multiple marketing efforts with the brand, how she's showcasing Andie Swim through pop up shops around the country, and the true impact of IRL experiences and 1:1 interaction with your consumer.Follow along with Andie Swim: andieswim.com | Instagram | Facebook | TikTok Connect with Rachel: rachel@andieswim.com ____ Say hi! DM us on Instagram and let

en

00:30:02

The Secret to Organic Social Media Growth | Orlando...

Marketing Happy Hour ·

2024/04/11

This week, Cassie and Erica sit down with Florida Blue's Social Media Lead, Orlando Gonzalez. With over 15 years of experience and remarkable organic growth of 900% for Florida Blue's social following, Orlando shares invaluable insights into tailoring content for diverse audiences and managing multiple brand accounts effectively. Tune in as Orlando reveals his top tips for social media success - from staying inspired across platforms to tracking KPIs - and discover actionable takeaways to

en

00:27:12

Maintaining a Healthy Lifestyle as a Busy Young...

Marketing Happy Hour ·

2024/04/09

We're excited to introduce you to Registered Dietician Hailey Gorski. In this episode, Erica and Hailey chat through some healthy habits we can implement as young professionals to set ourselves up for success in our busy lives. About Hailey Gorski: Hailey is a Registered Dietitian Nutritionist with a Bachelor of Science in Nutrition and Dietetics from the University of Wisconsin-Madison. She completed her dietetic residency at Loyola University Chicago and is a Registered Dietitian with the

en

00:40:11

The "Staying Power" of Strategic Brand Partnerships |...

Marketing Happy Hour ·

2024/04/04

This week, Cassie and Erica walk through strategic brand partnerships with Namita Gupta, Director of Strategic Partnerships at SoulCycle. In this episode, Namita explains how to ensure a seamless and impactful brand partnership or activation, gives us her perspective on what makes a partnership have “staying power” in a consumer’s mind, reveals some of the exciting activations she's working on at SoulCycle, and more!Here's a peek at what we cover in this episode: [00:05:11] - Namita gives

en

110 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Nomad Capitalist Audio Experience

Nomad Capitalist

Supply Shock

Blockworks

RadioBorsa - La tua guida controcorrente per investire bene nella Borsa e nella Vita

SoldiExpert SCF