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PODCAST

Becoming a Cut Flower Grower

Becoming a Cut Flower Grower is a raw and honest podcast about growing and selling cut flowers and the realities of what it really takes to build a cut flower business from the ground up.Hosted by a working cut flower grower, the podcast combines practical insight with thoughtful reflections on the decisions, trade-offs, and rhythms of the work — from production and selling, to confidence, sustainability, and shaping an off-grid business on a tight budget.Episodes will be useful whether you’re

leisure home & garden

All Episodes

19:20

Basking in Sunshine, Bed-making, Turning Compost &...

Becoming a Cut Flower Grower ·

2025/04/01

There's a lot going on at the moment! Join me on the plot in the fabulous sunshine today, Tuesday 1 April (how is it April already???) as I update you on what I've been upto, including seed sowing, monitoring production costs, ordering more seeds, selecting new dahlias, making new beds, rearranging fence panels, moving the contents of the compost heap into an empty bay plus a whole lot more. This weather is proving wonderful for germination: my seeds are coming up really quickly so I ha...

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28:08

An Epiphany! Shrinkage! Pricing Disasters! Profit...

Becoming a Cut Flower Grower ·

2025/03/27

I've had an epiphany! I've been listening to a new podcast and it's made me think really hard about the "business" side of what I'm doing so I have paused with the seed sowing for a moment to give this some thought. I've been learning about production costs, overheads, profit margins, and calculating profitability per square metre. I'm a data nerd so I'm suddenly really excited about all of this data collection and analysis: I love it and I can't wait to see what it tells me about what I'm do...

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22:38

It's Time to Wake the Dahlias & The Ultimate FREE...

Becoming a Cut Flower Grower ·

2025/03/26

It's a beautiful week and I've been busy. It's a bit overwhelming at times: I feel like I have so many things to do all at the same time and sometimes it's hard to work out what I should be doing first. Normally I'm pretty good at prioritising but at this time of year it's challenging... In this episode I take a breather from digging up nettles and do a brief review of what's happening on the plot this week including: admiring the coppiced hazel poles, conserving water in the bowsers, enjoyin...

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19:10

Q&A Session with the CEO (that's me). And I Talk...

Becoming a Cut Flower Grower ·

2025/03/20

What a gorgeous week: it's been very warm and sunny in the last couple of days, which has made me feel very excited about spring. And also slightly overwhelmed. I look at my seed trays and simultaneously think "Oh there are SO MANY!" and also "Oh I don't have enough!". But it's all fine: it's just what happens at this time of year. Lots of updates for you in this episode including the progress of my seed germination, some vegetable seed sowing, the fate of the Victoria plum, and what I've bee...

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18:16

We Have Germination! And Backup Plans: I Need One. Do...

Becoming a Cut Flower Grower ·

2025/03/18

It's been a really busy few days: some of the new seeds that were sown last week have germinated, the new beds have been marked out with string, a whole new planting area has been created, I finally found my missing broad bean seeds (yipeeeeee!), more seeds have been sown, the sun has been shining and it's warming up nicely. I've been thinking a lot over the weekend about a backup plan: what happens if my main cut flower buyer for 2025 can't take my flowers? What would I do? Where else would ...

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28:55

Scabious: Focal or Filler? Or Both?! More Seed...

Becoming a Cut Flower Grower ·

2025/03/13

I went to the garden centre just to buy a ball of string to finish marking out the new cut flower beds and came home with some lovely new flowers seeds! In this first part of this episode I'm back in the greenhouse on a warm and bright afternoon sowing more of my cut flower seeds as well as the new ones that I picked up in the garden centre. As I'm sowing (you can hear me rummaging in the background as I fill up trays with compost) I have a moan about podcast adverts, I talk about why I'm sow...

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33:26

Join Me in the Greenhouse as I'm Doing Some Things...

Becoming a Cut Flower Grower ·

2025/03/11

It's Tuesday 10 March 2025 and I'm in the greenhouse this afternoon, sowing more cut flower seeds. Come and join me as I'm sowing Achillea, Cephalaria, Centaurea, Crespedia, Zinnia and Orlaya. It's much cooler this week: the weekend was positively balmy and it was wonderful to have so much sunshine. It really felt like Spring had arrived. And then it cooled rapidly! As I'm sowing I talk about what containers I'm sowing into this year (and why it's different to previous years), how I clean my ...

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23:50

What Happens When you're Ill? Let me tell you...!

Becoming a Cut Flower Grower ·

2025/03/07

I was SO looking forward to getting started on my seed sowing this week! And then I was thwarted by a really nasty cold so I ended up sleeping a lot, watching Netflix and endlessly re-reading the latest David Austin rose catalogue. So the first half of this episode is me with a rather croaky voice and a bunged-up nose talking about that. Luckily the second half improves when I was well enough to get into the greenhouse and start sowing my sweetpeas! And the word I was struggling to reme...

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28:46

How I Chose the Cut Flowers I'm Growing & Factors You...

Becoming a Cut Flower Grower ·

2025/03/05

This week got off to an absolutely freezing (but beautiful) start. Unfortunately it was far too cold for me to be sowing seeds in the greenhouse so I have recorded a longer podcast instead. In this episode I answer a question from a listener about exactly how I chose the seeds I'm growing for cut flowers and I explain my thought process. I clarify what I meant in episode 15 about 'filler flowers' and the different types of flowers you find in an arrangement. I also venture into my greenhouse ...

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22:11

What I'm Growing from Seed in 2025: Introducing my...

Becoming a Cut Flower Grower ·

2025/02/28

It's the last day of February today which means two things: one, I'll be moving home tomorrow and two, it's time to start sowing seeds! Yipee! Once I've unpacked and got settled, I'll be getting busy in the greenhouse... Before all that fun, today's episode is me talking you through the 15 new varieties of flowers I'm going to grow this year from seed. Purchased last year (I was ahead of the curve, for once!) and itching to get going, these seeds are going to be my main focus of attention thi...

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26:01

Don't Put A Greenhouse Under A Tree! (and Other...

Becoming a Cut Flower Grower ·

2025/02/25

I'm excited to tell you that I've spent today dismantling my newly acquired (third-hand) greenhouse and transporting it to my plot. It was hard work and very tiring but only three panes of glass got broken (not bad) and no injuries at all (even better!). This is my second greenhouse and in this episode I talk about the differences between this one and my original one, together with why greenhouses are really useful to growers. I talk about the layouts of my greenhouses, the types of base/floo...

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19:54

What's Really Holding YOU Back from Growing Cut Flowers?

Becoming a Cut Flower Grower ·

2025/02/21

It's time to put our cards on the table and answer this question: what's stopping you from becoming a cut flower grower? It's been a rainy old week yet on the sunniest two days I wasn't around to get on the plot but as the ground is still so wet, it's not a huge problem. So I'm talking to you in this episode from the warmth and dryness of indoors, where I'm really analysing what sort of things hold us back from starting to grow and sell cut flowers. By challenging as many reasons ...

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17:00

Why I Don't Use Chemicals on my Cut Flowers & How to...

Becoming a Cut Flower Grower ·

2025/02/18

Join me on my frosty plot this morning as I let the hens out and find out if my young hen Kylie is still broody! In today's episode I'm answering a really great question from a listener about weeds: love them or hate them, you're going to get some! It's never too early to start thinking about weeds and it's how you deal with them that matters: spend your time wisely! Whether you're going down the chemical route or not, decide your weed strategy early on. I talk about my refusal to use man-mad...

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21:15

Who Do I Sell to? How Do I Find my Cut Flower Customers?

Becoming a Cut Flower Grower ·

2025/02/14

Have you thought about exactly who you're going to sell your flowers to? Before you sow any seeds or buy any plants, start thinking about this crucial part of the process right now. Are you dreaming of turning your cut flowers into bouquets and selling directly to customers at a local market? Or would you prefer to sell to florists? What sort of florists do you have in your area and would they buy from you? How easy do you find rejection? Do you hate hearing the word "no"? There's a lot to ge...

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14:42

Storing Seeds & Money Saving Tips for Making Your Own...

Becoming a Cut Flower Grower ·

2025/02/12

It's February so let's talk about seeds! Collecting, drying, storing and saving, plus some seeds to avoid and the best seed compost. Everyone is talking about seeds right now and I'm certainly thinking about mine. In this episode I explain why seeds are saved from one year to the next and I cover the basics of how to store your seeds. Plus I talk about tricky seeds that need special conditions to germinate (and which are possibly best avoided if you're a novice). Finally I talk about ho...

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13:19

Which Cut Flowers Should I Grow? How to Select the...

Becoming a Cut Flower Grower ·

2025/02/07

Are you wondering which cut flowers you should grow? Are you confused by all the choices and not sure which will suit your needs or your budget? Are you thinking about the impact of vase life, stem length or scent? In this episode, I’m diving into how to select the best cut flowers to grow. What You’ll Learn in This Episode: ✅ What makes a flower ideal for cutting ✅ Easy-to-grow varieties for budget-conscious growers ✅ The importance of understanding what your target market wants ...

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15:13

Episode 8: Getting ready for sweetpeas and how 'insta...

Becoming a Cut Flower Grower ·

2025/02/04

Date: 4 February 2025. Episode 8: Getting ready for sweetpeas and how 'insta envy' led to an absolute brainwave Hello and welcome to February 2025! This week has got off to a rather chilly, murky, and drizzly start. However there's nothing like the thought of hundreds of gloriously coloured and heavily scented sweetpeas to cheer me up. My sweetpea story starts with a holiday outing to buy raw milk on a farm in Dorset which led to the discovery of a fantastic supplier of sweetpeas. I share the...

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18:18

Episode 7: Dahlias! A wonderful old-school ordering...

Becoming a Cut Flower Grower ·

2025/01/31

Date: 31 January 2025. Episode 7: Dahlias! A wonderful old-school ordering process, plus Maggie C is raring to go. Hello and welcome! It's been a busy week for me as I've been gardening and moving so apologies for the delay in the posting of this episode. Tonight I'm sharing with you the thinking behind my dahlia choices in 2025. I talk about the nursery I visited in September 2024 to take a look at some selections (with obligatory notepad and pen), a brief bit about apprenticing ...

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22:48

Episode 6: Perennials - what worked for me in the...

Becoming a Cut Flower Grower ·

2025/01/29

Date: 28 January 2025. Episode 6: Perennials - what worked for me in the 2024 trial beds and what's new for 2025.Hello and welcome to a rainy episode. Join me today as we let the chickens out first thing this morning for a warm scrambled egg breakfast (them, not me) and I talk about the perennials I grew on the plot in 2024. I'll share with you why perennials can form the low-maintenance backbone of your cut flower plot, and how to do this according to your own budget. Hear about where I sour...

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17:57

Episode 5: Where did the Lychnis go? Reviewing the...

Becoming a Cut Flower Grower ·

2025/01/24

Date: 24 January 2025. Episode 5: Where did the Lychnis go? Reviewing the cut flowers from my 2024 trial beds.Hello and welcome! In today's episode I review the cut flowers I grew in my 2024 trial beds. I talk about what cut flowers I planned to grow and why, what I actually ended up growing, which cut flowers turned out well and why, what the florists loved, what I didn't like, where I sourced my cut flower seeds, the seeds which flourished and those which either didn't germinate or tur...

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