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PODCAST

Mastery Podcast with Mark Coles

The Mastery Podcast provides personal trainers and fitness professionals, with the necessary tools to take full control of their careers.In order to reach this position, I believe mastery of three areas to be essential. Personal development, your craft and business.I have dedicated the last 15 years to becoming the very best that I can be, and I will continue to do so. It is my passion and mission to help each of you to do the same.

health & fitness fitness

All Episodes

10:16

Episode 335: How to book more calls in the DMs for...

Mastery Podcast with Mark Coles ·

2024/07/03

In this week's episode, I cover how to pitch inside DM chat. Many coaches lose conversations at the pitch and miss booked calls. I talk about the importance of DMs for building and scaling your online coaching business. I explain the different stages of DM chat and how to move from an opener to booking a call.

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13:40

Episode 334: How Our Top Coaches Scale Beyond 10K Months

Mastery Podcast with Mark Coles ·

2024/06/25

In this week's episode, I cover what our highest earning coaches are doing to scale their online coaching businesses. I want to talk to you specifically about marketing and what goes beyond DMing and outbound marketing. A lot of coaches work their way up to consistent 10k months, but scaling further requires a solid marketing strategy.

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10:53

Episode 333: How to handle "I need to speak to my...

Mastery Podcast with Mark Coles ·

2024/06/18

In this week's episode, I cover dealing with the "I need to speak to my partner" objection that comes up at the end of sales calls. I'm here to help you understand how to handle this because it's often just a smoke screen for uncertainty. I'll walk you through what to say, how to manage this objection, and why it usually means there's something else going on.

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11:22

Episode 332: The Truth About Online Coaching: What No...

Mastery Podcast with Mark Coles ·

2024/06/11

In this week's episode, I cover what no one tells you about online coaching. I want to be very honest and real with you, not to discourage you, but to manage your expectations. I'll discuss the upsides and downsides, the importance of digital marketing, spending time on your laptop, the necessity of sales skills, developing emotional resilience, and being a great coach. Watch the video to get a true insight into the realities of building an online coaching business.

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15:21

Episode 331: Building an Inspiring Vision:...

Mastery Podcast with Mark Coles ·

2024/06/04

In this episode, I cover building an inspiring vision. I'll show you how to create a framework to help you navigate the next 90 days, 6 months, and 12 months. My own career in the fitness industry is the result of having a clear vision. In the early days, my vision wasn't detailed, but now, it's crucial for success.

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10:59

Episode 330: How to turn your client results into wealth

Mastery Podcast with Mark Coles ·

2024/05/29

In this episode I cover the connection between your results and earning money in the fitness industry. I'll share my month-by-month strategies that have helped me improve my results over the years.

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11:13

Episode 329: 10 income generating tasks

Mastery Podcast with Mark Coles ·

2024/05/29

In this episode, I cover 10 income-generating tasks. I talk about auditing your daily activities to ensure you're focusing on tasks that bring in revenue. Many fitness professionals get to the end of the day, having only worked on what inspires them, like coaching and training.

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11:40

Episode 328: How to transition from personal training...

Mastery Podcast with Mark Coles ·

2024/05/29

In this episode I talk about making the switch from personal training to online coaching. I share my own story of working 15 years as a personal trainer and how things changed with the rise of online coaching.I’ll explain how today's social media and digital tools can help you earn more money, build your brand, and reach more people. The video outlines the benefits of sticking with personal training while gradually adding online clients to your business.

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8:41

Episode 327: How to earn more without increasing...

Mastery Podcast with Mark Coles ·

2024/05/12

In this episode, I cover how to increase your revenue without adding more clients. I'll introduce you to a method I call 'farming,' which allowed me to double my income while maintaining a stable client base.

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10:05

Episode 326: How to boost your earning potential online

Mastery Podcast with Mark Coles ·

2024/05/12

In this episode, I cover a very simple method that will help you earn more and save a lot of stress. I'm going to take you back over 15 years to a consult I had with the late Charles Poliquin , where a discussion about my rates and the results I provide my clients led to a major shift in how I value and charge for my coaching.You'll learn why charging more strategically for the results and journey, rather than just time, can transform your coaching business financially and reduce the stress

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12:17

Episode 325: How to fix your churn rate and stop your...

Mastery Podcast with Mark Coles ·

2024/05/12

In this episode, I cover how to fix your churn rate and keep your customers from leaving. Many fitness professionals tell me they want more clients and to grow their business, which is fantastic.However, I always ask them about their churn rate, or how many clients they're losing. Surprisingly, many don't know this crucial number.

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10:27

Episode 324: How to fix your sales calls and sign...

Mastery Podcast with Mark Coles ·

2024/04/17

In this week's episode, I cover why online coaches often struggle with sales and outline five common mistakes. I discuss the importance of maintaining your coach persona rather than switching to a salesperson mode during client calls. Learn how staying authentic, listening more than talking, controlling the conversation, and avoiding assumptions can significantly improve your sales approach. I also highlight strategies to connect your coaching solutions directly to client needs without

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11:04

Episode 323: How to fix low self confidence

Mastery Podcast with Mark Coles ·

2024/04/17

In this week's episode, I cover how I fixed low self-confidence and how you can do the same. It's not about labelling yourself as someone with low self-confidence across the board but recognising where you specifically feel less confident. Through my journey from doubting my capabilities to coaching hundreds and hundreds of online coaches, I'll share insights on areas of high and low self-confidence in your life.

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13:35

Episode 322: How to fix your outreach - 6 steps

Mastery Podcast with Mark Coles ·

2024/04/17

In this week's episode, I talk about how to improve your DM conversations, so you can get more booked calls and clients. Every day, my team and I help coaches to improve their ability to send DMs (Direct Messages). We call it DM mastery.

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11:03

Episode 321: How to find the right business mentor

Mastery Podcast with Mark Coles ·

2024/03/31

In this week’s episode I cover the importance of choosing the right business coach or mentor.One common mistake I see coaches make is joining coaching programmes without being ready for the commitment it requires to drive their business forward. Business coaching isn't just about making money; it's about achieving results and building a sustainable brand focused on service and delivery. It's essential to align with a mentor whose values and approach resonate with yours.

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10:37

Episode 320: Is the online coaching market saturated?

Mastery Podcast with Mark Coles ·

2024/03/27

In this episode, I cover whether the online coaching world is too saturated. A lot of coaches out there are worried that it's too crowded to start or grow their online coaching business. It's not about how many people are doing it; it's about how many are doing it well. There's a ton of average stuff out there. What matters is where you fit in. Are you going to be just another one in the crowd, or are you going to stand out?

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15:01

Episode 319: 4 key steps to close more sales online

Mastery Podcast with Mark Coles ·

2024/03/13

In this episode, I cover how to increase your sales by shifting away from traditional objection handling and towards a more effective approach. I introduce the 'perception breaking method' to be able to handle doubts, fears, time constraints, and lack of support early in sales conversations. By focusing on changing prospects' perspectives and addressing their concerns before they become objections, you can close more sales and grow your business.

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8:11

Episode 318: How to avoid burnout - 5 simple steps

Mastery Podcast with Mark Coles ·

2024/03/13

In this week's episode, I talk about how to avoid burnt out. You might be feeling like you need a big break from everything because you're just too tired and not happy, but you need to look deeper into why this is.

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10:19

Episode 317: My morning routine

Mastery Podcast with Mark Coles ·

2024/03/13

In this episode, I'm talking all about my morning routine. I've seen a lot of episodes out there about what people do in the morning, and I thought it's time I shared mine. I'm going to tell you what I do right from when I wake up, why I do it, and how it's changed things for me. This isn't about copying someone else's routine; it's about asking myself if what I'm doing really lines up with what's important to me. It's all about feeling energised and aligned with my vision and mission. So,

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11:58

Episode 316: 5 habits every online coach must change...

Mastery Podcast with Mark Coles ·

2024/02/26

In this episode, I cover 5 habits that are keeping you from earning more money. Many don't realise these habits are holding them back financially. I also talk about prioritising your business data over just client success, the importance of raising your prices to match your worth, surrounding yourself with growth-minded individuals, shifting from monthly to outcome-based charging, and balancing work with continuous learning. By adjusting these habits, you'll start to see a better outcome in

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