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PODCAST

The Buyerside Chat

Welcome to The Buyerside Chat Podcast! The podcast for product business owners looking to get inside the mindset of a Buyer to scale profitably. With bi-weekly chats from a seasoned retail buyer, Kristin Fisher, you will gain insights into product strategy, e-commerce, pricing, wholesale, marketing, outsourcing, mindset, and beyond. Whether you are a maker, brick & mortar boutique owner, or run your own e-commerce business, this podcast will become your new go-to!Join Kristin Fisher, Retail Strategy

business marketing

All Episodes

00:31:52

#21: Behind The Scenes Of The Corporate Retail Buying...

The Buyerside Chat ·

2023/05/01

JOIN ME ON MAY 11TH FOR THE TRADESHOW SECRETS MASTERCLASS! GRAB YOUR TICKET HERE! Welcome back to the Product To Profit Podcast - today I’m sharing all about the corporate retail buying process and how you can take some of what is done on a large scale and apply it to your product based business. During this episode, I covered: How the lineplans are created Designers are reviewing fits, fabrics and developing with their PD team while buyers are finalizing financial plans with their planners

en

00:26:35

#20: Wholesale Trade Shows - How To Maximize Trade...

The Buyerside Chat ·

2023/04/24

JOIN ME ON MAY 11TH FOR THE TRADESHOW SECRETS MASTERCLASS! GRAB YOUR TICKET HERE! Welcome back to the Product To Profit Podcast - I'm so glad you're here. Today we're diving into the highly anticipated topic of TRADESHOWS. Specifically, how to know if they’re right for you, you're ready for them, how to pick the right one + how to really leverage the opportunity at the tradeshow (or during the tradeshow season). This episode is full of tips I've learned along the way, so if you've been thinking of

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00:39:20

#19: How To Build a Website That Stands Out Using...

The Buyerside Chat ·

2023/04/17

Today I'm sharing another incredible guest interview with you and we're talking all about how to stand out using Shopify! Let me introduce you to Erin Alexander of Product Powerhouse. Erin helps product-based business owners show up online with confidence. She's the host of the Product Powerhouse podcast which teaches online shop owners how to build, grow, and scale their online businesses through Shopify. In this episode, we chatted about: The common mistakes product-based business owners make

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00:29:43

#18: A look into my Biz! Q1 Takeaways + What I’m...

The Buyerside Chat ·

2023/04/09

For today's episode, I wanted to do something a little different. I wanted to pull the curtains back on what Q1 2023 has actually looked like for me, a product based gifting business, and share my thoughts & takeaways with you! This is what I chatted about: Real update - with real sales info - on how Q1 of this year has unfolded. Some questions I recommend you ask yourself as you grow & scale your business. The power of the pause - and how slower months in business can actually be a

en

00:36:22

#17: Leveraging SEO and Legacy Content On Shopify for...

The Buyerside Chat ·

2023/04/03

Welcome to today's podcast episode - and my very first guest interview - with the incredible Nina Gibson from Nina Gibson Co. Nina is an SEO expert and visibility enthusiast with over 15 years of digital marketing experience. She is passionate about helping business owners elevate their visibility (and bottom line) with smart and holistic SEO strategies. She’s also a corporate drop-out, multi 6-figure business owner and a mom living on the southern coast of Maine. Let's welcome her to the

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00:17:05

#16: 5 Tips For Your Brand To Stand Out On Faire

The Buyerside Chat ·

2023/03/27

Unlock Wholesale Workshop: 30% off with code PRODUCTPEOPLE In today’s episode, I wanted to share 5 tips that will help your brand stand out on Faire - these tips come from my own experience as a buyer on Faire, but also directly from the brand success team at Faire (so you know they're going to be good!!) In this episode, the 5 tips I chatted about are: Taking advantage of the first 30 days on Faire as a new brand What you need to consider to make sure you're leveraging both photo and video

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00:20:46

#15: How to Design (Or Buy) Into Your Product...

The Buyerside Chat ·

2023/03/20

WORK WITH ME inside the IGNITE INTENSIVE (kicks off 3/27!) In today’s episode I’m going to talk about how you can design or buy into your product assortment strategy to make it actually drive profit for your business and help you hit your sales goals. If you haven't yet tuned into my Q4 pop up podcast, click here to sign up and binge all 12 episodes here: Product To Profit Podcast - Holiday Edition! In this episode, I chatted about: How to design or buy into your sales goals. What a balanced

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00:15:41

#14: Why It Is Important To Have An Assortment...

The Buyerside Chat ·

2023/03/13

Hey product people! Welcome back to the Product to Profit Podcast! In today’s episode I’m going to talk about why it's important to have a strategy behind a product assortment (and what a product assortment actually is - just in case you're not sure!) but first, if you're wondering where the first 12 episodes are, they were done in Q4 last year in private podcast style, so if you want to listen to them, sign up here and you can binge all 12! Download my first 12 episodes HERE! In this episode, I

en

00:21:37

#13: How To Get Out Of Your Own Damn Way (Especially...

The Buyerside Chat ·

2023/02/24

Hey product people!! I’m back and I am so excited because this is really the official launch of the Product to Profit Podcast. On this first episode back I’m going to get real and talk about some mindset blocks that i’ve been working thru these last 2 months. It’s been a bit of a process for me and i’m just honoring the transparency that i want to bring to this podcast and laying it out there for you - but first, if you're wondering where the first 12 episodes are, they were done in Q4 last year in

en

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