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PODCAST

The Places We"ll Go Marketing Show

The Places We"ll Go Show

Welcome to The Places We"ll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing. Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.

business marketing

All Episodes

00:42:19

Listening to the voice of Britain with Nathan Ansell...

The Places We"ll Go Marketing Show ·

2023/08/04

In this captivating episode, we sit down with Nathan Ansell, Customer Director at Waitrose, an esteemed British supermarket chain. Discover the secrets behind Nathan's exceptional team leadership as he guides his colleagues to marketing excellence. Explore the significance of seeking help from others, as Nathan believes in the power of collaboration. He wisely puts it, "Dreams are not microwaveable," emphasizing the importance of patience and seeking support from peers in achieving

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00:51:10

Marketing Career Makeover: Insights with Crystal...

The Places We"ll Go Marketing Show ·

2023/07/28

In this captivating episode, we delve into the remarkable journey of Crystal Eisinger, a Forbes 30 Under 30 awardee and prominent figure in the marketing world. From a career at Google to becoming a start-up CEO she has learnt a huge number of lessons along the way. The episode takes a fascinating turn as Crystal reflects on her career transformation during the challenging times of COVID. From being a start-up CEO to owning a coffee shop, she fearlessly embraced change, gaining invaluable

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00:43:25

Importance of team purpose with Victoria Gosling OBE

The Places We"ll Go Marketing Show ·

2023/07/20

In this episode, Victoria talks about how her upbringing influenced her career journey, how she has achieved so much and what motivates her. Who is Victoria Gosling OBE? Victoria has had an outstanding career to date with many achievements, including being the Chief Executive Officer for Invictus Games 2016 in Orlando and the Military Project Lead for the first Invictus Games (London 2014), inspiring 14 nations and over 400 athletes to compete. She has completed 21 years’ service within the Royal

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00:49:20

Driving change through marketing with Dino Myers-Lamptey

The Places We"ll Go Marketing Show ·

2023/07/14

Dino Myers-Lamptey, Founder of The Barber Shop, has an immense amount of experience with media strategy. As a former MD of MullenLowe’s MediaHub he’s come across a variety of challenges managing large media accounts, while staying innovative. Dino's passion for using marketing to drive positive change is admirable, throughout this episode he mentions that 'if diversity and inclusion was a marketing brief, it wouldn't been solved by now' demonstrating huge true passion. Sponsored by Marketing Skills

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00:39:04

The Road to being made Partner with Kate Mackie,...

The Places We"ll Go Marketing Show ·

2023/06/30

Join us in this insightful episode of The Places We'll Go Show as we sit down with Kate Mackie, Global Marketing Director at EY, to explore the journey towards becoming a partner in marketing. Kate shares her personal experiences, challenges, and triumphs, offering valuable insights into navigating the corporate landscape and attaining one of the highest leadership positions. From her early days as a marketer to her current role, Kate discusses the strategic approach that has helped her thrive

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00:49:02

Building advertising that moves a nation with Andy...

The Places We"ll Go Marketing Show ·

2023/06/23

Join us as we dive into the world of advertising that moves a nation with Andy Fowler, Founder and Chief Creative Officer at Brothers and Sisters. Discover the secrets behind crafting campaigns that evoke emotions, spark conversations, and ignite movements. Andy, a visionary in the industry, shares his journey and the strategies behind Brothers and Sisters' award-winning work. We also explore his transition to running a non-profit organization, where he continues to use his creative talents for

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00:50:44

Carving out a third way in healthcare with Katie...

The Places We"ll Go Marketing Show ·

2023/06/15

Join us for a captivating episode featuring Katie Wadey, CPO of Simply Health. Dive into the innovative strategies and disruptive approaches reshaping the healthcare industry as Katie shares her insights. Learn how bridging the gap between traditional healthcare and emerging technologies can improve patient care. Explore the transformative role of digital health solutions, data analytics, and personalized experiences in driving positive change. Hear Katie's call to action as she encourages

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00:38:53

Building culture from the Bottom up with Jeff Dodds...

The Places We"ll Go Marketing Show ·

2023/06/09

Join us in this dynamic marketing podcast episode as we delve into the world of telecommunications with Jeff Dodds, the former COO of Virgin Media. Discover the secrets behind building a transformative culture from the ground up. Jeff shares his journey, from his marketing background to leading Virgin Media's innovative brand. Uncover the strategies that enabled him to foster an engaged workforce and cultivate a customer-centric environment. Gain insights into the role of values, collaboration,

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00:41:02

Leading the Sustainability Conversation: Insights...

The Places We"ll Go Marketing Show ·

2023/06/02

Join us for an enlightening episode as we engage in a conversation with Leo Rayman, a renowned industry expert, to delve into the important topic of sustainability and its relevance across various industries. Leo shares valuable insights on how organizations can effectively embrace sustainability and drive positive change. Explore the power of sustainability as a driving force in marketing, and learn how to navigate the evolving landscape of consumer expectations. Gain inspiration and practical

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00:39:41

Navigating a Career Around Planes, Ships, and Travel...

The Places We"ll Go Marketing Show ·

2023/05/26

Join us as we explore the remarkable career of Katie McAlister, CMO of TUI, in the world of travel marketing. Discover the challenges and strategies she encountered while overseeing one of the leading travel companies. Don't miss this engaging episode on navigating a career in planes, ships, and travel.

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00:56:11

Turning fustration to inspiration with Patricia Corsi...

The Places We"ll Go Marketing Show ·

2023/05/19

Discover the remarkable story of Patricia Corsi, Chief Marketing, Digital, and Information Officer at Bayer Consumer Health, as she shares her journey of turning frustration into inspiration. Join us as Patricia reveals how she overcame challenges and used them as catalysts for innovation. One example she is most proud of is the launch of the Vaginacademy, so do tune in to learn more about it. Don't miss this captivating episode with one of the industry's most influential leaders in

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00:46:48

Pioneering a new approach to B2B marketing with...

The Places We"ll Go Marketing Show ·

2023/05/12

In this episode, we speak with Antonia Wade, a marketing pioneer who has been at the forefront of B2B marketing for over a decade. Antonia shares with us her insights on how businesses can adopt a new approach to B2B marketing, one that is more customer-centric and focused on creating personalized experiences for their clients. As the CEO of a successful B2B marketing agency, Antonia has worked with some of the biggest names in tech and has helped them drive growth through innovative marketing

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00:43:07

Getting upstream of the problem with Ben Rhodes -...

The Places We"ll Go Marketing Show ·

2023/05/05

In this episode of The Places We'll Go Show, we sit down with Ben Rhodes, Brand Director at Phoenix Group, to discuss his personal development journey and how it has influenced his approach to marketing. Ben shares insights into his early career experiences, including the challenges he faced and the lessons he learned along the way. He also talks about the importance of continuous learning and personal growth, and how he has made it a priority throughout his career.

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00:44:02

A disruptive leader with Larissa Vince, CEO at TBWA

The Places We"ll Go Marketing Show ·

2023/04/28

In this episode of our marketing podcast, we sit down with Larissa Vince, CEO at TBWA, a disruptive advertising agency known for its innovative and unconventional approach to marketing. Larissa shares with us her insights on what it takes to be a successful leader in today's ever-changing business landscape. With over two decades of experience in the advertising industry, Larissa has witnessed first-hand how technology and cultural shifts have transformed the way we approach marketing. She

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00:52:16

Becoming CMO to attaining an OBE: Lessons from...

The Places We"ll Go Marketing Show ·

2023/04/20

In this episode, join us as we sit down with David Wheldon, an accomplished marketing leader with over three decades of experience. David has served as CMO for several major brands, including Coca-Cola and Barclays, and has been recognized with numerous industry awards, including an OBE for his contributions to advertising. In this episode, we'll delve into David's journey, uncovering the pivotal moments, challenges, and insights that have shaped his career. Hosted by industry veterans

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00:44:13

Unlocking your potential with Gareth Helm NED,...

The Places We"ll Go Marketing Show ·

2023/04/14

In this podcast listeners can tap into the vast experience and knowledge of Gareth Helm, a highly accomplished NED, Marketing Academy Fellow, and Top 100 Most Effective Marketer. With his extensive background in various marketing leadership positions, Gareth has gained a unique perspective on the industry and how to overcome its challenges. In this podcast, Gareth 'Goose' Helm shares his experience and expertise, providing practical advice on how to unlock your potential and achieve

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00:43:23

From predicting the power of the internet, to...

The Places We"ll Go Marketing Show ·

2023/04/06

Philippa has worked in the tech industry for over 25 years, is a qualified web developer and MBA Graduate. She began at Scoot, building a dotcom business growing £100M in Classified Ads and then Yell as Business Development focusing on distribution with multi-national and global partners. In 2000, Philippa joined Microsoft in MSN and grew online Services by 300% in advertising revenue. In 2016, Philippa joined Facebook where she continued her passion for building extraordinary future digital

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00:45:35

How to be customer focussed with John Sills, Managing...

The Places We"ll Go Marketing Show ·

2023/03/31

Join John Sills, a seasoned marketing expert with over 20 years of experience, as he shares his personal journey and insights on how to create a customer-focused marketing strategy. In this podcast, John draws on his extensive experience working with a wide range of clients, from startups to Fortune 500 companies, to offer practical tips and real-world examples that you can apply to your own marketing efforts. In addition, John is a recently published author of the book, The Human Experience. A

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00:43:14

Dan Knowlton, Founder of Knowlton - Scaling a social...

The Places We"ll Go Marketing Show ·

2023/03/23

Dan Knowlton is the founder of Knowlton, a social media and video production agency that he runs alongside his brother, Lloyd. With over a decade of experience in the digital marketing industry, Dan has established himself as a leading expert in the field of social media marketing and video production. Knowlton has grown from strength to strength, working with clients from a diverse range of industries and helping them to achieve their digital marketing goals. Dan and Lloyd, have worked tirelessly

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00:42:53

Becoming a 'Da Vinci Marketer' with Marc De Swaan Arons

The Places We"ll Go Marketing Show ·

2023/03/08

Marc is an acknowledged practitioner, thought leader, consultant and now teacher in the area of global marketing leadership. After a successful 14-year career with Unilever working in The Netherlands and New York and founding the Interactive Brand Center in 1998 - Unilever’s first global internet marketing innovation centre. Marc is author of THE GLOBAL BRAND CEO and co-leader of Marketing2020, Insights2020, and the Growth Study (IRG). Both Marketing2020 and Insights2020 were featured as Harvard

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214 results

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