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PODCAST

Business Growth Spotlight

Welcome to Business Growth Spotlight, the podcast where we shine a light on innovative business leaders, cutting-edge strategies, and the latest trends shaping the world of business growth. Whether you"re a corporate leader, entrepreneur, or online educator, this podcast delivers actionable insights and expert conversations to help you scale your business, increase revenue, and stay ahead in a competitive market.Join host Heidi Schalk as we dive deep into the stories and strategies of industry

business marketing

All Episodes

46:33

Ep. 73 Authenticity in Automation: SMS Marketing That...

Business Growth Spotlight ·

2025/07/16

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Phil Portman, serial entrepreneur and founder of Textdrip, to explore the power of SMS marketing and the evolving role of automation in business communication. Phil shares his entrepreneurial journey, offering insights into the highs and lows of building and scaling companies in a competitive digital landscape. The conversation dives into best practices for running impactful SMS campaigns, how to effe...

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36:19

Ep. 72 How Mythica is Revolutionizing Game...

Business Growth Spotlight ·

2025/07/14

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk speaks with Slater Victoroff, co-founder of Mythica, a company on a mission to transform video game asset production through AI and open-source collaboration. Slater shares his entrepreneurial journey, offering a candid look at the challenges of the gaming industry and how Mythica is creating tools that empower developers to bring their creative visions to life faster and more affordably. The conversation explores the...

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40:41

Ep. 71 Redefining Retirement: How Dr. Letizia Alto...

Business Growth Spotlight ·

2025/07/11

Show Notes: In this episode, Heidi sits down with Letizia Alto and takes us behind the scenes of her inspiring journey from practicing family medicine to building a life of freedom through real estate investing. Letizia shares how she transitioned from the demands of the medical field to a version of semi-retirement that’s not about slowing down, but about living with purpose and intention. She dives into how real estate became her path to financial independence, what she’s learned about mark...

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21:35

Ep. 70 Culture as Catalyst: Building Impactful...

Business Growth Spotlight ·

2025/07/09

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk welcomes Carolin Zeitler, founder of the Impact Collective, for a conversation about “leading with love” in business. Carolin explores how a values-driven company culture fuels growth and why purpose-driven entrepreneurs face their own set of challenges. She delves into the power of self-reflection for effective leadership and underscores the importance of collaboration over competition and highlights the inner work r...

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47:29

Ep. 69 Bridging the Gap: How Tomorrow’s Talent is...

Business Growth Spotlight ·

2025/07/07

In this episode of Business Growth Spotlight, Heidi sits down with Ginger Ontiveros, President and CEO of Tomorrow’s Talent, to explore the widening gap between education and workforce readiness and what it will take to close it. Ginger shares why internships, early career exposure, and real-world experience are essential for students navigating a rapidly evolving job market shaped by AI, automation, and shifting employer needs. She dives into the challenges that both students and employers f...

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22:47

Ep. 81 Innovating Across Borders: Leading Through...

Business Growth Spotlight ·

2025/07/04

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Daniel Peña, co-founder and CEO of DevSavant, a specialized software development firm. Daniel shares his unexpected path from the legal world to the tech industry, offering a behind-the-scenes look at the founding of DevSavant and the principles that guide its success. The discussion explores how the company stands out in a saturated market, emphasizing the importance of a growth mindset when building h...

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40:18

Ep.68 Tech for Troops: How One Nonprofit Is Changing...

Business Growth Spotlight ·

2025/07/04

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Mark Casper, President and CEO of Tech for Troops, to explore how his organization is bridging the digital divide for veterans. Mark shares the powerful mission behind Tech for Troops—providing refurbished technology, digital skills training, and career support to help veterans successfully transition to civilian life. The conversation dives into the real-world challenges veterans face in today’s tech-d...

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27:36

Ep.67 Scaling Smarter: Leveraging Outsourced Medical...

Business Growth Spotlight ·

2025/07/02

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk speaks with Peg Kinda, founder of Reliable Billing, about the critical role of effective billing in the healthcare industry. Peg shares how she got started in medical billing and discusses the major challenges healthcare providers face when managing revenue cycles and claims. She explains how Reliable Billing helps improve cash flow, reduce claim denials, and support providers through a streamlined, outsourced solutio...

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42:14

Ep.66 Reimagining E-Commerce: Innovation, AI, and the...

Business Growth Spotlight ·

2025/06/30

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Greg Writer, CEO and founder of Launch Cart, to explore the future of e-commerce and the tools transforming how businesses scale online. With decades of entrepreneurial experience, Greg shares why Launch Cart is emerging as a high-impact alternative to platforms like Shopify. He unpacks the platform’s unique advantages, including how it empowers businesses to launch, grow, and optimize their online stor...

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27:03

Ep. 65 From Data to Decisions: Optimizing Business...

Business Growth Spotlight ·

2025/06/27

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk talks with Daren Lauda, CEO of Outset, about his journey as an entrepreneur and the realities of scaling SaaS companies in a fast-paced, tech-driven world. Daren discusses the critical role operational efficiency plays in growth, along with how AI and automation are reshaping business processes. He shares his perspective on data-driven decision-making, the importance of balancing technology with human interaction, a...

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46:52

Ep. 64 Legacy in Motion: Planning the Future of...

Business Growth Spotlight ·

2025/06/24

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Ted Beringer, founder of The Beringer Group, to explore the often-complex world of family business transitions. With decades of experience in investment banking and consulting, Ted shares his deep insights on how legacy businesses can successfully navigate leadership shifts, whether transitioning to the next generation or preparing for an outside sale. Ted dives into the importance of early planning, th...

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38:01

Ep. 63 Eliminating Friction: Smart Strategies for...

Business Growth Spotlight ·

2025/06/23

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Bill Price, founder of DRIVA Solutions and former Amazon executive, to explore the pivotal role of customer service and loyalty in driving sustainable business growth. Bill shares insights from his journey starting at Amazon and evolving into launching his own consulting firm and highlighting the importance of embedding customer service into every level of an organization. Their conversation covers prac...

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27:35

Ep. 62 From Manuscript to Market: Streamlining...

Business Growth Spotlight ·

2025/06/20

Show Notes: In this episode of Business Growth Spotlight, Ashok Giri, CEO of PageMajik, shares a behind-the-scenes look at how AI is reshaping the publishing industry. He opens up about the challenges of scaling a business in a sector that's often slow to adopt new technologies, and how PageMajik is using AI to streamline workflows, reduce operational costs, and improve efficiency without losing the human touch. Ashok discusses the importance of strong marketing strategies and the role of con...

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32:17

Ep.61 Scaling with Strategy: Leadership, Data, and...

Business Growth Spotlight ·

2025/06/18

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk chats with Asmir (Seb) Muminovic, founder of WebConvert, a Shopify-focused conversion rate optimization (CRO) agency. Seb unpacks the critical role CRO plays in boosting e-commerce performance and navigating the increasingly competitive digital landscape. The conversation explores effective marketing tactics, how AI is reshaping customer engagement, and the importance of data-driven decision-making. Seb also reflect...

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36:38

Ep. 60. Toxic No More: Cultivating Healthy Mindsets...

Business Growth Spotlight ·

2025/06/16

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk speaks with Elizabeth Louis, a high-performance consultant dedicated to helping leaders and teams break free from toxic mindsets and reach their full potential. Elizabeth dives into the mental traps that often hold high achievers back, such as perfectionism and fear, and explains how these patterns can undermine both leadership and personal growth. The conversation explores what sets high-performing teams apart, the v...

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49:35

Ep.59 From Smiling and Dialing to Digital PR with...

Business Growth Spotlight ·

2025/06/13

In this episode of Business Growth Spotlight, host Heidi Schalk welcomes Marika Flatt, co-founder of PR by the Book, for a deep dive into the changing world of public relations. Marika unpacks how PR has transformed in the digital era, common pitfalls companies fall into, and why compelling storytelling remains at the heart of every successful campaign. She offers practical tips for seizing media opportunities, navigating the growing influence of AI on PR practices, and winning new clients.&n...

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46:46

Ep. 58 Family, Finance, and the Future: How One...

Business Growth Spotlight ·

2025/06/11

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with brothers, David and Jonathan Steele to discuss the journey of One Wealth Advisors, a family-run financial planning firm. They explore the challenges and triumphs of entrepreneurship, the importance of creativity and agency in business, and the transition from income-focused thinking to long-term wealth creation. The conversation also touches on the role of AI in wealth management and the unique in...

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41:04

Ep.57 The Power of Connections: Building Trust...

Business Growth Spotlight ·

2025/06/10

Show Notes: In this episode of Business Growth Spotlight, host Heidi Schalk sits down with Carole Robin, co-founder of Leaders in Tech and widely regarded as the “queen of touchy-feely,” about the crucial role of interpersonal skills in effective leadership. Drawing from her acclaimed curriculum at Stanford, Carole explains how emotional connection and honest feedback are key to building trust and strong relationships within organizations. The conversation dives into the challenges leaders fa...

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42:43

Ep. 56 Fueling Innovation: How AI and Community Shape...

Business Growth Spotlight ·

2025/06/06

Show Notes: In this episode, Heidi Schalk sits down with Nick Honegger to explore the challenges early-stage startups face and how Geekdom plays a vital role in offering support and fostering community. Nick highlights the value of collaboration, mentorship, and being receptive to feedback as essential components of startup success. They delve into navigating funding, the impact of technology, especially AI, on the startup ecosystem, and key elements that contribute to long-term growth. Nick ...

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40:58

Ep. 55 Coaching vs. Consulting: What Growing...

Business Growth Spotlight ·

2025/06/04

Show Notes: In this episode, Heidi sits down with Sarah Ellis Conant and they dive into the transformative impact of coaching on both individuals and organizations. Sara breaks down the difference between coaching and consulting, and explains how coaching can elevate leadership, strengthen team dynamics, and drive sustainable business growth. Sara shares the behind-the-scenes story of growing A Plan Coaching, including the challenges that came with scaling, evolving as a CEO, and staying true...

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154 results

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