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PODCAST

The Food Blogger Pro Podcast

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You"ll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

business entrepreneurship

All Episodes

20:13

Tiny Bites: Don’t Lose Your Universal Analytics Data

The Food Blogger Pro Podcast ·

2024/06/14

Welcome to Tiny Bites from the Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ben Holland from Clariti about the upcoming deletion of Universal Analytics data — and what you need to do about it. Get the resources for this episode a foodbloggerpro.com/podcast/tiny-bites-universal-analytics-data.

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50:43

465: Creating a Subscription Platform for Your Food...

The Food Blogger Pro Podcast ·

2024/06/11

Monetizing through a membership as a food creator, choosing a subscription platform, and marketing a membership to your community with Jen Matichuk from Memberful. ----- Welcome to episode 465 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jen Matichuk. Creating a Subscription Platform for Your Food Blog Are you tired of brand partnerships or navigating the Google algorithm? Have you ever considered starting a membership for your community? Then you won’t want to miss

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59:46

464: How Email and High-Quality Content Helped Jason...

The Food Blogger Pro Podcast ·

2024/06/04

Evolving your business to fit your audience's needs, assembling a team of recipe developers, and growing an email list from 1,000 to 75,000 subscribers with Jason Norris from Recipe Teacher. ----- Welcome to episode 464 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jason Norris from Recipe Teacher. How Email and High-Quality Content Helped Jason Norris Reach Millions of Monthly Pageviews with Recipe Teacher Jason Norris has gone on quite a journey with his site, Recipe

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01:01:08

463: How a Love of SEO and Entrepreneurship Helped...

The Food Blogger Pro Podcast ·

2024/05/28

Leaning into the science of SEO, committing to a niche, and dividing attention between three websites and businesses. ----- Welcome to episode 463 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Shaunda Necole from The Soul Food Pot. How a Love of SEO and Entrepreneurship Helped Shaunda Necole Grow Three Successful Websites and Hit 1 Million Monthly Pageviews Shaunda Necole has a true passion for being an entrepreneur — from her first business owning a cheerleading

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52:20

462: Monetizing Three Blogs, Outsourcing Tasks, and...

The Food Blogger Pro Podcast ·

2024/05/21

Building three blogs in different niches, growing a team and building a community, and diversifying traffic sources with Julie Evink from Julie's Eats & Treats. ----- Welcome to episode 462 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julie Evink from Julie’s Eats & Treats. Monetizing Three Blogs, Outsourcing Tasks, and Self-Publishing a Cookbook Julie started her first blog, Julie’s Eats & Treats, back in 2010. Since that time she has taken her site full-time, started

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50:32

461: Building a Career as a Photographer and...

The Food Blogger Pro Podcast ·

2024/05/14

Developing a photography portfolio, growing a career in photography, and the importance of telling a story through your photographs with Alanna O'Neil. ----- Welcome to episode 461 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alanna O’Neil. Building a Career as a Photographer and Storytelling Through Visuals Alanna O’Neil has been a photographer for almost as long as she can remember. Despite starting her career in fashion, she took a risk and moved to Hawaii to start

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37:31

460: How Yasmin Henley Recommitted to Her Blog and...

The Food Blogger Pro Podcast ·

2024/05/07

Getting removed from Mediavine, leaning into social media as a traffic driver, and rebuilding to 85,000 monthly sessions with Yasmin Henley from By the Forkful. ----- Welcome to episode 460 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Yasmin Henley from By the Forkful. How Yasmin Henley Recommitted to Her Blog and Grew to 85,000 Monthly Sessions Yasmin started By the Forkful (her second blog) in 2019 and quickly qualified for Mediavine. But, as often happens, life got

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49:30

459: How Lisa Bass from Farmhouse on Boone...

The Food Blogger Pro Podcast ·

2024/04/30

Balancing a business and home-schooling 8 children, building a team, and diversifying your business to different platforms with Lisa Bass. ----- Welcome to episode 459 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lisa Bass from Farmhouse on Boone. How Lisa Bass from Farmhouse on Boone Diversified Her Business and Found Work-Life Balance Lisa Bass first started her site, Farmhouse on Boone, in 2016. Since then, she has diversified her brand to include a podcast, YouTube

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37:23

458: SEO Tips from a Food Blogger Who Works Full-time...

The Food Blogger Pro Podcast ·

2024/04/23

Balancing a full-time job in the SEO industry with running a food blog, managing burnout, and applying SEO best practices to your site with Marley Braunlich from Baked Abundance. ----- Welcome to episode 458 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marley Braunlich from Baked Abundance. SEO Tips from a Food Blogger Who Works Full-time at an SEO Agency Marley Braunlich started working full-time at an SEO agency shortly after launching her food blog, Baked Abundance

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55:54

457: How to Acquire and Grow a Food Blog with Parker...

The Food Blogger Pro Podcast ·

2024/04/16

Acquiring an existing food blog, navigating traffic drops, and reimagining a site to make it your own with Parker Thornburg from Foodness Gracious. ----- Welcome to episode 457 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Parker Thornburg from Foodness Gracious. How to Acquire and Grow a Food Blog Starting a food blog or business is hard work. It can take months (years!) of determination, practice, and consistency before you start to see results. So what if you just…

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53:47

456: Monetizing, Diversifying, and Leaning Into...

The Food Blogger Pro Podcast ·

2024/04/09

Navigating the creator landscape, improving the value of your site, and the importance of diversifying with Chelsea Clarke. ----- Welcome to episode 456 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke from Her Paper Route. Monetizing, Diversifying, and Leaning Into Pinterest and Email We are thrilled to welcome back Chelsea Clarke to the podcast this week. Chelsea is an expert at all things monetizing, buying, selling, and optimizing sites and she shares

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58:22

455: Creating Your Own Products and Adding a Revenue...

The Food Blogger Pro Podcast ·

2024/04/02

Developing your own product line, diversifying income streams, and increasing brand awareness with Barbara Hobart. ----- Welcome to episode 455 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Barbara Hobart. Creating Your Own Products and Adding a Revenue Stream Barbara Hobart is a television writer and producer who also happens to work with food bloggers and other entrepreneurs to identify, create, and manufacture custom products. In this interview, Bjork and Barbara

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48:40

454: Catherine Zhang on Being a Netflix Star and the...

The Food Blogger Pro Podcast ·

2024/03/26

Balancing two blogs, social media, and two dessert shops, using trends and viral videos to drive blog traffic, and winning a baking competition on Netflix with Catherine Zhang. ----- Welcome to episode 454 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Catherine Zhang. Catherine Zhang on Being a Netflix Star and the Power of Social Media Catherine Zhang has quite a resume: she was on (and won) NETFLIX’s Zumbo’s Just Desserts season 2, runs two food blogs, has over 1

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40:47

453: Balancing a Full-time Job and Your Food Blog...

The Food Blogger Pro Podcast ·

2024/03/19

Transitioning careers, deciding not to take your blog full-time, and using your blog as a business card with Vincent DelGiudice from Always From Scratch. ----- Welcome to episode 453 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Vincent DelGiudice from Always From Scratch. Balancing a Full-time Job and Your Food Blog We first met Vinny when he joined Bjork for a Coaching Call in 2023. He is on the podcast this week to chat more about his career journey — including how

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56:00

452: YouTube, Meal Plans, and Business Growth with...

The Food Blogger Pro Podcast ·

2024/03/12

Creating content for YouTube, developing meal plans for your community, and strategizing for growing your brand with Nisha Vora from Rainbow Plant Life. Welcome to episode 452 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Nisha Vora from Rainbow Plant Life. YouTube, Meal Plans, and Business Growth Nisha Vora (who just so happens to be the YouTube Expert on Food Blogger Pro!) is back on the podcast this week to chat about all things YouTube, business growth, and meal

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55:44

451: Staying True to Yourself as a Content Creator...

The Food Blogger Pro Podcast ·

2024/03/05

Navigating the evolution of online content creation, balancing SEO with creating content you love, and defining success for you with Katie Higgins from Chocolate Covered Katie. ----- Welcome to episode 451 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Katie Higgins from Chocolate Covered Katie. Staying True to Yourself as a Content Creator Katie first started creating content online in 2006 and has been making a living from her food blog, Chocolate Covered Katie for a

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47:16

450: Planning for Extended Time Away from Your Food...

The Food Blogger Pro Podcast ·

2024/02/27

Delegating tasks, batching content, and planning ahead with Jessica Hylton Leckie from Jessica in the Kitchen. ----- Welcome to episode 450 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jessica Hylton Leckie from Jessica in the Kitchen. Planning for Extended Time Away from Your Food Blog Jessica first started her blog 10 years ago when she was in school pursuing a law degree. Since that time, she has continued to scale her business and now receives 1–2 million pageviews

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59:30

449: Monetizing Through Bread, Courses, and a Food...

The Food Blogger Pro Podcast ·

2024/02/20

Diversifying income streams, working as a private celebrity chef, and scaling his food blog from 6,000 to 45,000 monthly page views in 5 months with Matthew Duffy. ----- Welcome to episode 449 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matthew Duffy. Monetizing Through Bread, Courses, and a Food Blog We first got to know Matthew when he joined Bjork for a 2-hour-long marathon Coaching Call as a Food Blogger Pro member. He started his career in food as a professional

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46:11

448: How Faith Christensen Grew Her TikTok and...

The Food Blogger Pro Podcast ·

2024/02/13

Using trending audio on TikTok, navigating the social media algorithms, and creating video content with Faith Christensen from Faith's Fresh. ----- Welcome to episode 448 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Faith Christensen. How Faith Christensen Grew Her TikTok and Instagram Platforms to 2.5 Million Followers Faith first started posting food content to Instagram and TikTok when she was in 2019 when she learned she was intolerant to gluten and dairy. Since

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55:21

447: How to Diversify Your Traffic and Income with...

The Food Blogger Pro Podcast ·

2024/02/06

Approaching risk as an entrepreneur, diversifying your income, and learning more about the changes in the world of search with Ewen Finser. ----- Welcome to episode 447 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ewen Finser. How to Diversify Your Traffic and Income The last few years have brought big changes to the online content creation world — AI, Google algorithm changes, you name it! As an entrepreneur, these changes can feel overwhelming, discouraging, and even

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553 results

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