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PODCAST

The Simple and Smart SEO Show

Crystal Waddell

The best SEO podcast for entrepreneurs and creative small business owners who want to build a better website to grow their business!✨This SEO-focused podcast combines brand strategies mixed with fresh ideas for websites, digital marketing, and customer experience.✨WHY SEO?✨SEO is important because it can help a business be found by people searching for what they sell. In 2025, SEO for LLMs and AI-powered search engines will grow in importance. But don"t feel overwhelmed: SEO can be simple and

business marketing

All Episodes

5:03

Optimizing Google Ads and More: Follow Through Fridays

The Simple and Smart SEO Show ·

2024/06/14

Episode Summary: In this episode of the Simple and Smart SEO Show Follow Through Fridays, I share how I integrated tips from Katlyn Paskorz to improve product descriptions and resolve long-standing issues with my Google Ads account. Key Takeaways:Integrating Customer Feedback:I realized the importance of using customer language in my website content. By incorporating feedback, such as a client’s comment about getting a "mom win" from a photo collage, I improved my product descriptions us...

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32:27

Build a Successful and Easy SEO Strategy w/Katlyn...

The Simple and Smart SEO Show ·

2024/06/12

Send me a text!In this episode of the Simple and Smart SEO Show Podcast, I interview Katlyn Paskorz, the owner of KatydidPGH. We discuss her journey from an unfulfilling career in banking to becoming a WordPress designer and SEO expert for small business owners. Key points include Katlyn's transition to SEO, the importance of talking to customers for creating effective strategies, and leveraging tools like Google Business Profile and Google Ads for optimizing web presence. Katl...

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8:06

SEO and Digital Marketing: Tips When You Don't Get...

The Simple and Smart SEO Show ·

2024/06/09

Send me a text!Today I'll share insights from my interview with Josh Peacock from SEO for Hire and my personal experiences in the SEO job search.Key Takeaways:1. Job Search ProcessDefine what you want in a role and understand top performers' traits. This helps target positions that align with your strengths.Be honest on your resume and be prepared for practical tests to demonstrate your skills.Continuously learn and adapt. Embrace opportunities to update your skills and stay current with indu...

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37:04

How To Get Your SEO Dream Job W/ Recruiting Pro Josh...

The Simple and Smart SEO Show ·

2024/06/05

Send me a text!In this episode of the Simple and Smart SEO Show, I interview Josh Peacock, CEO of SEO for Hire. I get to ask him all sorts of questions about SEO recruitment, so you get an inside look at what the recruiting process looks like!Want to know the expectations of different SEO jobs and how much they make? (ME TOO!)We also talk about how the changes in technology and search may impact availability of SEO roles in the future. SEO Recruitment Tips For Businesses:Map out the...

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15:34

Google Said What? Google Algo Leak + SEO Squad Inside...

The Simple and Smart SEO Show ·

2024/05/28

Send me a text!Breaking news in SEO: The Google Algo leak!Join my FREE three-day SEO challenge for small business owners with websites.Breaking News: Leaked Google DocumentGreat articles from Michael King from iPullRank and Rand FishkinHighlights from the leak: - Google uses a "site authority index," contradicting their stance on DA - Google uses click data (nav boost) for ranking content, despite previous denials - Existence of a "sandbox" for new or sensitive sites&n...

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13:17

More Changes In Search: 5 Top Takeaways For 2024 SEO

The Simple and Smart SEO Show ·

2024/05/22

Send me a text!Today I'm sharing an overview of recent changes in search technology and what they could mean for SEO.1. SEO Industry Updates: Chat GPT releasing a search engine? Not yet...Google's latest update with the "AI Overviews" (formerly known as "Search Generative Experience").2. Strategies for Adapting to The "New SEO": - Importance of engaging with customers and understanding their needs. - Aligning SEO efforts with technical requirements of modern...

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12:20

SEO For A Small Business: Inside My Small Group (SEO...

The Simple and Smart SEO Show ·

2024/05/15

Send me a text!Today we are Unlocking the Power of Brand Stories with Chat GPTIn this episode of the Simple, Smart SEO Show, host Crystal Waddell (me!) shares insights from my SEO squad membership, focusing on creating compelling brand stories using Chat GPT. In this meeting, I'm guiding the group through a step-by-step process of leveraging customer reviews to extract brand language, setting up Chat GPT to craft a cohesive brand story.Bring your SEO efforts alive with a brand story guide, pe...

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31:38

Busting Outdated SEO Myths in 2024 with Crystal Waddell

The Simple and Smart SEO Show ·

2024/05/08

Send me a text!In this solo episode of the Simple and Smart SEO show podcast, I'm debunking several common myths about SEO. I'm talking about: Why SEO isn't a quick-fix for sales, Why SEO can't sell a bad product, How SEO extends beyond just website optimization, Why SEO requires ongoing effort, When SEO should be integrated with other marketing strategies, and more. Additionally, I pose that SEO is dynamic, not guaranteed to keep you on top forever, can fit...

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4:22

Leveraging SEO, Pinterest Strategies & Kate Ahl's...

The Simple and Smart SEO Show ·

2024/05/03

Send me a text!In this episode of Follow Through Fridays, Crystal Waddell shares insights and takeaways from Kate Ahl.I recap user experience, SEO strategies, personal touches on Pinterest, and promoting pins. I also want to invite you to the Supercharge Your SEO three-day challenge. Welcome to Follow Through Friday Key Takeaways from Kate Ahl's Insights Enhancing User Experience and SEO Strategies Personal Touches and Promotions on Pinterest Join the Supercharge Your SEO Challenge!Support th...

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38:09

The Truth About SEO and Pinterest Search in 2024...

The Simple and Smart SEO Show ·

2024/05/01

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9:07

Boosting Your Small Business with Smart SEO and Press...

The Simple and Smart SEO Show ·

2024/04/26

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46:41

How Do I Get Press For My Small Business? With Nicole...

The Simple and Smart SEO Show ·

2024/04/24

I spoke with Nicole Lewis, who shared advice on gaining press coverage without high costs. Nicole emphasized the importance of networking, showcasing quality products, and strategic contacts for media exposure. We discussed leveraging social media, providing valuable insights to publications, and timing pitches effectively. Nicole's e-book 'Let's Get Press' offers valuable strategies for landing press features, enabling me to resonate with my audience and build writer

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6:52

How to Start a Podcast WIth No Money and No Audience

The Simple and Smart SEO Show ·

2024/04/20

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18:32

Telling SEO Stories With Data: Crystal's Analytical...

The Simple and Smart SEO Show ·

2024/04/18

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38:02

Why Doesn't My Podcast Show Up In Search? w/Sarah Heeter

The Simple and Smart SEO Show ·

2024/04/17

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35:33

SEO & Link Building for Entrepreneurs w/ Nicholas...

The Simple and Smart SEO Show ·

2024/04/10

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13:26

SEO from Scratch: How To Optimize A Website From The...

The Simple and Smart SEO Show ·

2024/04/05

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39:20

Mastering SEO & Balancing Motherhood & Work w/ Sara...

The Simple and Smart SEO Show ·

2024/04/03

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7:41

Leveraging SEO Marketing To Improve & Increase...

The Simple and Smart SEO Show ·

2024/03/30

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33:04

International SEO to Cross Internet Borders w/Sarah...

The Simple and Smart SEO Show ·

2024/03/27

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223 results

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