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PODCAST

The Level 10 Contractor Daily Podcast

Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.

business marketing

All Episodes

14:56

2168: Should I Use Landing Pages

The Level 10 Contractor Daily Podcast ·

2025/08/15

This podcast is an answer to an email that Rich received recently from a podcast listener about landing pages. It seems that RIch had mentioned on a webinar that he prefers to send web traffic to landing pages that are on your main website… as opposed to some conventional wisdom that says you should have stand-along landing pages. What’s the best way to handle this? Rich has all the answers on this admittedly thorny topic.

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44:19

2167: TBT: 25 Identities

The Level 10 Contractor Daily Podcast ·

2025/08/14

It’s another Throwback Thursday, where we dig into the vault and find gold from days gone by. Here, Rich walks you through the website home page identities of 25 different remodeling companies in rapid-fire format. If you’ve ever listened to Rich talk about the concept of Identity and wanted to see examples, well, here’s your big chance.

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22:08

2166: Two Recent Poo Poo Platters With Steaming Fresh...

The Level 10 Contractor Daily Podcast ·

2025/08/13

It’s one of Rich’s least favorite but most passionate topics today--the poo poo platter! This is a crappy radio or TV proposal that a TV or radio station will send over to a local contractor, hoping that they will sign it without really understanding what it is they are buying. Rich has had a couple of these sent his way recently for evaluation, which told him that it’s time to do another podcast on this topic, so he can expose the tactic and save you from a bad media buy.

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01:05:18

2165: Webinar Replay: Measuring KPI's for Growth and...

The Level 10 Contractor Daily Podcast ·

2025/08/12

Unlock the secrets to explosive business growth with Gary Cohen of CCN. “Managing KPIs” distills complex metrics into simple, actionable steps. Learn how to track what matters—boost revenue, optimize profits, and scale your operations—all in just a few minutes. A must-watch for entrepreneurs serious about measurable success.

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23:00

2164: 5 Ways to Cash In On Information Offers

The Level 10 Contractor Daily Podcast ·

2025/08/11

Another Monday means it’s time for another installment of our “5 Ways To Monday” series… Rich is going to talk about information offers. That’s when you put an offer in your advertising for people to request a free report of some kind… you know, instead of just calling in to set an appointment. Information offers cause leads to go up… but a lot of those leads are not ready to meet with you. So… is it worth it? Rich thinks so… with a little strategy and planning.

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09:05

2163: Can God Really Hear 7 Billion Prayers

The Level 10 Contractor Daily Podcast ·

2025/08/10

It’s another Sunday podcast, and as you know, this is where Rich turns to subjects more in the realm of spirituality and self improvement.

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25:02

2162: Topic Showcase: Proximity Marketing

The Level 10 Contractor Daily Podcast ·

2025/08/09

Every Saturday, we showcase a topic important to you by rounding up the greatest highlights and clips from Level 10 Contractor’s ENTIRE podcast run. Here, we talk about squeezing every lead you can from a jobsite, specifically from the neighbors. We’re talking proximity marketing strategies to incept your brand and brand promise---your identity as we call it--into the mind of every curious or jealous neighbor learning about the Smith’s new steel roof or the Jones’s updated kitchen from the jobsite

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44:27

2161: The Future of AI Call Center Management Is Here...

The Level 10 Contractor Daily Podcast ·

2025/08/08

AI call center technology just got 30-50x smarter. Balto CEO Mark Bernstein reveals how their real-time AI coaching transforms call center reps into closers while they're talking to customers. Unlike voice bots that make people hang up, this human-in-the-loop system provides instant answers, automated note-taking, and edge case solutions. Starting at $20K for 15 seats - the future of call centers is here.

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50:37

2160: TBT - The Power of Habit

The Level 10 Contractor Daily Podcast ·

2025/08/07

It’s another Throwback Thursday, where we dig into the vault and find gold from days gone by. Here, we’re dipping into the archives clear back to 2012 when Rich did a webinar where he breaks down a book called “The Power of Habit” by Charles Duhigg. It’s a good book, and therefore, a good webinar/podcast… as Rich distills the most important parts for your listening convenience. First, he reviews principles from the book… then he talks about how to implement positive habits into your company and your

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40:12

2159: Marketing Matters - 55 - Telling Your Story &...

The Level 10 Contractor Daily Podcast ·

2025/08/06

Abby Bender reveals how she built Abby Home from startup to $15M using strategic TV marketing, storytelling, and her signature "I know a girl" tagline. Learn her exact playbook: 15-second TV spots, triple-pane window sales strategies, brand ambassador programs, and OTT advertising tactics that captured 27% market share in Milwaukee's competitive construction industry.

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12:14

2158: The Lost Art of the Information Offer

The Level 10 Contractor Daily Podcast ·

2025/08/05

Okay, so you might be looking at the title of this podcast and be thinking, “what the heck is an information offer?” What we’re talking about is in your advertising… instead of ONLY asking people to call in and set appointments… or only calling in to take advantage of some promotion or sale that you’re running. ALSO giving people an option to request INFORMATION from you. That could be in the form on a comparison guide, and idea guide… something like that. Rich is here to give you all the details.

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21:13

2157: 5 Ways to Come Up With Ideas For Engaging Blog...

The Level 10 Contractor Daily Podcast ·

2025/08/04

Another Monday means it’s time for another installment of our “5 Ways To Monday” series… You know you need to write engaging blog posts… I mean, Rich has only talked about engaging content as the cornerstone of your website and SEO about a million times… but the question is: How do I come up with IDEAS for engaging content? Rich is here to shed some light on that topic… he has 5 ways, to be specific, including leaning into your identity, educating people about your products, identifying common sales

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32:59

2156: How To Slow Down Time As We Get Older

The Level 10 Contractor Daily Podcast ·

2025/08/03

It·s another Sunday podcast, and as you know, this is where Rich turns to subjects more in the realm of spirituality and self improvement.

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25:27

2155: Topic Showcase: Follow-Up

The Level 10 Contractor Daily Podcast ·

2025/08/02

This Topic Showcase episode compiles highlights from 2000+ Level 10 Contractor podcasts, focusing on post-rejection sales strategies. Rich explores how to follow up after homeowners say no, turning rejections into future sales through persistence and education. Today, learn non-intrusive follow-up methods, hear from a CEO on effective programs, and discover the real reasons behind in-home sales failures and recovery tactics.

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18:24

2154: Friday Rant: Don't Let Perfect Be The Enemy of...

The Level 10 Contractor Daily Podcast ·

2025/08/01

Fair warning, today’s podcast has some elements of being political in it… but the message itself isn’t political at all. It’s about kindness, empathy, and compassion… and how to give yourself and others permission to be less than perfect. This will be helpful in both your personal life and your business life.

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26:00

2153: TBT - Online Reviews

The Level 10 Contractor Daily Podcast ·

2025/07/31

Everyone knows online reviews are crucial, yet many contractors either lack them entirely or treat them as afterthoughts. Rich explores why reviews are game-changers across platforms like Amazon, App Store, and travel sites, then applies these insights to contracting businesses. Drawing from a relevant webinar, he demonstrates how strategic review management can transform your business success.

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35:01

2152: PowerChat Podcast - Why Operation Lead Surge?

The Level 10 Contractor Daily Podcast ·

2025/07/30

This podcast covers Operation Lead Surge, a major remodeling industry marketing event featuring 88 marketing ideas. The preview webinar focuses on magnetic identity building strategies, seven lead generation methods producing 200-500+ monthly leads, and conversion engines that stop profit leaks. The two-day Philadelphia event in September offers tactical, no-fluff systems for contractors spending $25K-$100K+ monthly on marketing, with exclusive attendee discounts available.

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13:28

2151: How To Make a Fortune By Making No Profits

The Level 10 Contractor Daily Podcast ·

2025/07/29

The discussion explores how companies can sacrifice short-term profits to accelerate growth and generate larger future profits. Amazon serves as the prime example of this strategy, successfully forgoing immediate profitability to reinvest in rapid expansion. This approach allows businesses to scale faster and ultimately achieve greater long-term financial success than traditional profit-focused models.

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28:59

2150: 5 Ways to Improve Your Speed To Lead

The Level 10 Contractor Daily Podcast ·

2025/07/28

This podcast features Rich Harshaw and Tim Mush discussing five ways to improve speed to lead for contractors. Key strategies include: optimizing website conversion ability, testing response times regularly, routing leads to CRM with real-time alerts, communicating immediately through multiple channels (phone, email, text), and adding chat functionality to websites. They emphasize that 78% of customers buy from the first business that responds, making rapid follow-up critical. The discussion also

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44:44

2149: 10 Ideas For Service In Your Local Community

The Level 10 Contractor Daily Podcast ·

2025/07/27

It's another Sunday podcast, and as you know, this is where Rich turns to subjects more in the realm of spirituality and self improvement.

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619 results

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