PODCAST

The PR Week

Steve Barrett, PRWeek

PRWeek"s regular weekly roundup of everything that matters in the worlds of PR and communications.

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All Episodes

00:48:12

8.15.2024 - Jano Cabrera, General Mills

The PR Week ·

2024/08/15

Jano Cabrera, chief communications officer at General Mills, is serving as the next jury chair for the PRWeek Awards U.S. — the standard deadline is September 27 — and he’s looking forward to another year of agencies and marketers putting their best work forward. He talks about that and other marketing trends on the latest edition of The PR Week podcast, including the biggest PR and communications news of the week. That includes interviews with Mark Read and Alex Geiser about KKR’s acquisition of

00:49:18

8.8.2024: Ben Finzel, RenewPR/The Change Agencies

The PR Week ·

2024/08/08

Ben Finzel is a veteran of Washington, DC, a wide range of agencies and most recently a coalition of multicultural and LGBTQ-owned firms focused on inclusive work. He currently does double duty as president of RenewPR and founder and managing partner of The Change Agencies. He joins the latest edition of The PR Week to talk about everything from hits and misses at the Olympic Games in Paris to the latest news from the presidential campaign trail, pulling from his experience in the nation’s capital

00:44:48

8.1.2024 - Barbara Hunter

The PR Week ·

2024/08/01

Barbara Hunter, founder and namesake of Hunter PR, was one of the true pioneers of the PR industry in the years after World War II — and even more remarkable, she did so while often being the only woman in the room. She talks about acquiring an agency, founding another — and the occasional three-martini lunch in the “Mad Men” era — on the latest edition of The PR Week podcast. Also on the agenda, the top marketing and communications news of the week: - Olympics week one, and medal-worthy campaigns

00:45:40

The PR Week: 7.25.2024 - Devika Bulchandani, Ogilvy

The PR Week ·

2024/07/25

Devika Bulchandani is the latest guest on The PR Week podcast and the most recent in a series of CEOs whose work won plaudits at the Cannes Lions International Festival of Creativity to be featured on the podcast. She also talks about the strengths of the overall Ogilvy brand and how its different parts, from creative to PR, work together to develop work for clients, such as the Michael CeraVe campaign for CeraVe. Plus, the biggest marketing and communications news of the week, such as Vice

00:44:45

The PR Week: 7.18.2024 - Matt Neale, Golin

The PR Week ·

2024/07/18

The latest guest on The PR Week podcast is Matt Neale, CEO of Golin. The Interpublic Group agency CEO is fresh off big wins at the Cannes Lions International Festival of Creativity, including the first win by a PR agency in the PR Lions, for The Misheard Version for U.K.-based retailer Specsavers. Neale talks about his firm’s award-winning work and weighs in on the biggest marketing and communications news of the week, including corporate America’s response to the assassination attempt against

00:44:21

7.11.2024 - Gail Heimann, The Weber Shandwick Collective

The PR Week ·

2024/07/11

The latest guest on The PR Week podcast is none other than Weber Shandwick Collective CEO Gail Heimann. Heimann made news of her own this week when Weber announced she will step down in November, to be replaced by agency president Susan Howe. Why is this fall the right time for a leadership transition? Heimann talks about that and much more, including the origin story of the Cannes Lions-winning Edible Mascot campaign and her thoughts on the presidential election on the latest edition of The PR

00:40:17

7.3.2024: Richard Edelman

The PR Week ·

2024/07/03

The latest guest on The PR Week podcast is Richard Edelman, global CEO of the largest agency in the world, who was eager to praise the performance of his firm, and that of rivals, at the Cannes Lions International Festival of Creativity. Edelman explains how his firm changed its strategy at Cannes and why he believes PR agencies are uniquely positioned to succeed at the annual festival. In non-Cannes news, he discusses his agency’s financial performance in its fiscal year, acquisition targets,

00:25:23

Creativity at scale, a podcast sponsored by Burson

The PR Week ·

2024/06/27

This episode explores the challenges and opportunities of scaling creativity within business. We’ll discuss the importance of learning and development for supporting creative ideas, investigate the idea of ‘continuous creative development’ and recap the inspiring creativity and insights coming out of Cannes. This podcast is for anyone interested in leveraging creativity in a business context.Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free

00:35:09

The PR Week: 6.27.2024 - Bret Werner, MikeWorldWide

The PR Week ·

2024/06/27

With the European Championship and Copa America underway and the Olympic torch traveling to Paris, it’s very much the summer of sports. Who better to join The PR Week podcast than Bret Werner, president of MikeWorldWide and a veteran of activations at sporting events from soccer tournaments to the Super Bowl?Werner also discusses lessons learned from starting and selling an agency and his favorite work from Cannes — and much more. Follow us: @PRWeekUSReceive the latest industry news, insights, and

00:28:56

What’s new and what’s next in healthcare PR: Insights...

The PR Week ·

2024/06/26

Join us to explore current trends impacting healthcare public relations, focusing on how these are shaping health equity initiatives, as well as traditional and digital media landscapes. Featuring expert insights from Real Chemistry thought leaders, you’ll hear share actionable advice and innovative strategies to more effectively reach audiences and achieve communications milestones.Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial

00:29:16

The influence of influence, a podcast sponsored by...

The PR Week ·

2024/06/26

Everyone has to be an influencer these days. It’s not enough to have a good idea. A good product. To write a good book. To start a company. To be a journalist. You have to be more than that. To cut through the noise, to make an impact, to be noticed, you have to have ‘influence.’ Relevance. You have to know how to be social, to craft social content that people engage with. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial

00:20:05

From date nights to banned books: How to turn moments...

The PR Week ·

2024/06/25

Discover how to transform everyday moments into powerful brand activations, from local book bans to a viral news interview and innovative date night experiences. We’ll explore the strategies behind leveraging organic content and consumer behaviors to drive engagement and brand loyalty.Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

00:20:29

The PR Week: 6.20.2024 - Cannes Lions PR jury...

The PR Week ·

2024/06/20

Kat Thomas, founder and chief creative officer of One Green Bean, has a front-row seat to some of the best earned media work in the world as PR jury president of the Cannes Lions International Festival of Creativity. She sits down with PRWeek’s Steve Barrett at the festival to talk about standout work and other trends from this year’s Cannes Lions in the latest edition of The PR Week podcast. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free

00:09:58

The PR Week special edition: Burson CEO Corey duBrowa...

The PR Week ·

2024/06/19

In this special Cannes Lions International Festival of Creativity edition of The PR Week, Steve Barrett sits down with Burson CEO Corey duBrowa.They talk about bringing together two blue chip agencies to form the second-largest agency in the world by revenue, as well as new assignments from major consumer and technology clients. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

00:20:48

The PR Week special edition: WPP CEO Mark Read at Cannes

The PR Week ·

2024/06/18

PRWeek VP and editorial director Steve Barrett caught up with WPP CEO Mark Read at the Cannes Lions International Festival of Creativity this week for a wide-ranging discussion. They cover topics from WPP’s share price to where Burson fits in the rankings of global PR agencies by revenue. Plus, AI and the main points of the festival itself on this special edition of The PR Week. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial

00:44:05

The PR Week: 6.13.2024 - Cristal Downing, Merck

The PR Week ·

2024/06/13

Cristal Downing has been a member of PRWeek’s Health Influencer 30 list and an honoree of PRWeek’s Women of Distinction program. And as of this week, she’s now a guest on The PR Week podcast. Downing talks about her organization’s commitment to purpose and diversity, as well as how communications at Merck has changed since she joined the company. Plus the biggest marketing and communications news of the week, such as the start of the UEFA European Championship, Nathan’s Famous freezing out Joey

00:43:40

The PR Week: 6.6.2024 - Heidi Burgett, US Soccer

The PR Week ·

2024/06/06

It’s going to be a big summer for soccer in the U.S. with the American men's and women’s teams participating in the Summer Olympic Games in Paris and the Copa America kicking off this month. And that’s just a warm-up for the 2026 World Cup, which will be held across the U.S., Canada and Mexico. Heidi Burgett, VP of corporate communications for U.S. Soccer, talks about those events, as well as her career at Nike and the explosion of women’s sports on the latest edition of The PR Week podcast. Also on

00:39:10

The PR Week: 5.30.2024 - Nicole Dye-Anderson, Wells...

The PR Week ·

2024/05/30

The latest guest on The PR Week podcast is Nicole Dye-Anderson, SVP, MD and head of corporate communications for cards and merchant services at Wells Fargo. She talks about the company’s initiatives and how it’s worked to refurbish its image after scandal. Dye-Anderson also adds her point of view to the biggest PR and communications news of the week, including: - The “brutal” job market for PR pros over age 50; - Pride 2024; - Melinda French Gates’ contributions to organizations helping

00:21:24

The new business impact of media relations, a podcast...

The PR Week ·

2024/05/29

There is a new proven process of pairing compelling stories with data-driven analytics to drive your business goals with media relations. Lisa Arledge Powell, CEO and founder of MediaSource, and Kena Lewis, AVP, public affairs & media relations at Orlando Health, share their vast wisdom on this topic from which all communicators can greatly benefit. They introduce new methods and tactics to drive business using media relations. They underscore the why and how of being truly strategic in your media

00:43:01

Doctor Mike Varshavski at the PRWeek Healthcare...

The PR Week ·

2024/05/23

One of the best-known healthcare influencers, Dr. Mike Varshavski, is the special guest on the latest edition of The PR Week podcast, recorded live on Tuesday at the PRWeek Healthcare Conference+Awards. He talks about dealing with disinformation, which social media platforms he prefers and how medical professionals should keep the public informed. That’s not all on this special edition of The PR Week. Reporter Brandon Doerrer chats with conference panelists and guests, and there’s a celebration of

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