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PODCAST

Higher Ed Live

RISC_OBFUSCATED

Higher Ed Live offers viewers direct access to the best & brightest minds in education and allows viewers to share knowledge and participate in discussions around the industry"s most important issues.

education higher education

All Episodes

01:10:23

Higher Ed Special Edition - Keynote Panel: Addressing...

Higher Ed Live ·

2018/08/07

Editors note - Apologies for the audio quality of this episode, which incurred some distortion in the YouTube stream recording, and also lost the very beginning of the talk. Live from the Mongoose Elevate user retreat and held on the south patio of the historic urban resort and conference center, Jaschik will moderate the discussion surrounding challenges and strategies for a constantly changing era.

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00:49:12

Higher Ed Special Edition - Higher Ed: Challenged as...

Higher Ed Live ·

2018/08/07

Live from the Mongoose Elevate user retreat. Hear about how the economic, political and social changes in society are making the job of recruiting and retaining students more difficult – and more crucial – than ever before. Tune into this session on challenges and strategies for a constantly-changing era.

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00:40:45

Marketing Live - Neuromarketing in Higher Education

Higher Ed Live ·

2018/07/31

Neuromarketing is the application of neuroscience to marketing. In this episode of Marketing Live, neuromarketing expert Roger Dooley will explain how to apply neuroscience and behavior research to better market to consumers by understanding their decision patterns. Roger brings a unique perspective on higher education, having co-founded College Confidential. He will provide practical insights on the importance of appealing to the non-conscious mind and illustrate how enrollment marketers should do

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00:57:15

Student Affairs Live - Hello, I’m Student Affairs:...

Higher Ed Live ·

2018/07/25

Many student affairs professionals were guided into the profession through their undergraduate involvement or mentors suggesting the field. Recently, student affairs courses for undergraduate students have become more prevalent. What are the various structures for these courses? What are the benefits and challenges for students and instructors? What are the outcomes? On this episode of Student Affairs Live, guest host Keith Edwards speaks with Eric Archer, Amy Dinise-Halter, Susan Iverson, Brenda

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00:30:02

Admissions Live - Training the Next Generation of...

Higher Ed Live ·

2018/07/18

Summer is the time when we look towards the upcoming higher ed year. In the world of enrollment management, this includes on-boarding new staff and retraining veterans on processes and procedures. On this episode of Admissions Live, we discuss the things you need to do to prepare as we help encourage, educate, and promote the enrollment management leaders of tomorrow.

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00:49:39

Marketing Live - Elevate your Social Media Strategy

Higher Ed Live ·

2018/07/12

Optimize your social strategy by understanding who your audience is and what makes them tick. This episode will focus on creating engaging content, top social media tools/resources, analytics, spending your marketing dollars in the digital space, leveraging campus partnerships, working with students, incorporating your mascot and taking a closer look at Snapchat vs. Instagram Stories. Learn how to tell your university’s story digitally from one of the nation’s leading social and digital media teams

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00:33:00

Marketing Live - DNA-based Positioning: Lessons from...

Higher Ed Live ·

2018/06/29

DNA is at the root of everything — in people as well as companies — when it comes to competitive advantage. In this episode of Marketing Live, Andy Cunningham, author of Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition, will discuss the positioning framework that she has developed over decades of working with technology companies in Silicon Valley. During this time, Andy has been at the forefront of tech and innovation, and she’ll share how lessons from these experiences can

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00:42:32

Admissions Live - Redesigning the Student Experience

Higher Ed Live ·

2018/06/27

Today’s prospect market requires higher education institutions to change their mindsets on how they approach student recruitment and retention. This necessary paradigm shift is leading efforts to “redesign the student experience,” which involves using new ways of thinking to create a consistent, cohesive, and compelling journey for students throughout the entire student lifecycle—from their first touchpoint as a prospect through graduation. In this Higher Ed Live podcast episode, TargetX CEO Sasha

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00:38:43

Admissions Live - Personalized Acceptance Videos

Higher Ed Live ·

2018/06/18

Personalizing your admissions decision notifications can be a step forward in cutting through the noise of today’s application process, but utilizing such a solution comes with a massive need for foresight, planning, and collaboration. Today’s episode dives into a behind-the-scenes look at developing such videos to discuss: Developing a collaborative partnership with stakeholders Challenges and surprises throughout developing such a campaign Impact and analytics resulting from this acceptance

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00:57:01

Student Affairs Live - Pedagogy Beyond the Classroom

Higher Ed Live ·

2018/06/13

Transformative learning disrupts a learner’s worldview. It involves the development of knowledge, skills, and emotions. What experiential pedagogies best facilitate this kind of transformative student learning? What pedagogies can best work to support learning around social justice and how can student affairs educators apply these directly in our interactions with students and indirectly in the design and implementation of our initiatives? On this episode of Student Affairs Live, guest host Keith

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00:52:20

Higher Ed Special Edition - Digital Rumor Control

Higher Ed Live ·

2018/06/13

How do you protect your institution, inform your leadership and keep a cool head when social media rumors are flying? Social media is instant, global and uncensored and has been a game changer in the public relations and marketing communications landscape. Join this webinar to learn more about how social listening tools, data collection, and rapid responses can help you stay ahead of the rumor mill. We’ll talk through best practices for engaging your followers and moving the conversation off of

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00:55:10

Advancement Live - What's New with Giving Days?

Higher Ed Live ·

2018/06/13

Day of Giving efforts are evolving and can have an impact on your Advancement operation beyond just one day of the year. In this episode, you’ll hear how Gonzaga and Saint Joseph’s University brought new energy into their Day of Giving with tools from iModules, and how these tools will impact their year-round giving strategies. From leaderboards to gamification to peer-to-peer fundraising, you’ll learn some of the latest trends in online giving and the impact it can have on your institution’s

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00:29:31

Marketing Live - A Case Study in Influencer Marketing

Higher Ed Live ·

2018/05/31

With the decline in organic reach on social media, colleges and universities are relying more heavily on influencers. In this episode of Marketing Live, learn how Drake University has leveraged influencers for a social media-first approach to successful marketing. We’ll cover strategy, execution, results, and more.

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01:02:31

Student Affairs Live - Researching Student Affairs...

Higher Ed Live ·

2018/05/30

What type posts generated the most engagement? What do members identify as positive and negative aspects of belonging to digital communities? What does "community" look like in an online space? On this episode of Higher Ed Live, Tony Doody interviews Paul William Eaton (Assistant Professor of Educational Leadership at Sam Houston State University), Josie Ahlquist (Research associate at Florida State University Center for Leadership and Learning Research Center), Adam Gismondi (Institute for

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00:57:38

Admissions Live - Higher Ed Women Speak: Managing...

Higher Ed Live ·

2018/05/21

Growth within the enrollment management field is not always linear, and in particular, female admissions professionals may face tough questions and challenges as we progress within this field. How do you strike a work/life balance that still provides opportunity to advance? How do you find and develop relationships with professional mentors? What's the best approach to dealing with sexist decisions or policies? How do you juggle the rigors of the industry and its unique cycle while raising a family

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00:33:47

Marketing Live - One Size Doesn't Fit All: Exploring...

Higher Ed Live ·

2018/05/17

Higher education now recognizes the importance of an integrated branding and marketing strategy. This episode of Marketing Live will explore centralized and decentralized mar-com operations. We'll discuss the pros and cons. It doesn't matter how an institution is configured. Working across the organization is essential. Tune in to hear innovative strategies for collaboration and cooperation.

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01:00:19

Admissions Live - Tweet the Veep: Admissions...

Higher Ed Live ·

2018/05/14

Should I tweet this? Is it appropriate to respond to that Instagram comment? Admissions leaders have been grappling with the internal cost-benefit analysis tied to these questions for years. Dr. Josie Ahlquist’s recent article, titled “Tweet the Veep: 30 Vice Presidents to Follow on Twitter,” has again moved this conversation to the top of Twitter feeds all over the country by highlighting Vice Presidents in Enrollment Management and Student Affairs that have embraced the platform. On this episode

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01:01:03

Student Affairs Live - Developing a Comprehensive...

Higher Ed Live ·

2018/05/02

How can we provide evidence that student learning occurs outside of the classroom? What is the best way to document students' co-curricular engagement? In what ways might students benefit from such a record? How can the culture of the institution influence the design and implementation of a new co-curricular record-keeping database? On the next episode of Student Affairs Live, host Heather Shea will facilitate a conversation with several individuals from Michigan State University about their efforts

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00:49:32

Marketing Live - The Liberal Arts Value Proposition

Higher Ed Live ·

2018/04/29

In today’s economy, how do you convince students (and parents) that studying what they love is worthwhile? Can rebranding build community and inspire confidence within your institution or unit? In this episode of Marketing Live, communications and marketing leadership from Notre Dame’s liberal arts college will discuss how they leveraged outcomes data to launch a branding campaign that is reorienting the career culture on campus, and they will answer your questions on communicating the value

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01:00:19

Student Affairs Live - Trends in Student Centers

Higher Ed Live ·

2018/04/26

What are the hot trends and issues in Student Centers today? How do you best blend technology, aesthetics, amenities, and a sense of institutional pride into community spaces that cater to the needs of modern-day students? How can intentional student center design lead to better learning and engagement on campus? What are the biggest challenges facing student center professionals today? On this episode of Higher Ed Live, Tony Doody interviews Debra Hammond, Corbin Smyth, Laurie Woodward, and

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300 results

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