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PODCAST

How To Run For Office

Raz Shafer, Founder of My Campaign Coach

Every week, we let you hear straight from the best consultants, operatives and candidates in the game, all for one reason: to help you win. You’ll learn something new every week as you listen to campaign professionals and successful candidates reveal the secrets that help them win. If you want to win your next election, this is a must-subscribe podcast!

government & organizations national

All Episodes

1:10:58

Defying the Odds and Electing Senator Cruz with John...

How To Run For Office ·

2017/03/14

Electing Senator Cruz Wasn’t Supposed to Be Possible. John Drogin’s Role as Cruz’s Campaign Manager Was to Defy the Odds! This week’s guest is John Drogin. Drogin has been a long-time friend of mine and somebody I’ve worked in the conservative political trenches with for many years. He was also my boss, serving as Senator […] The post Defying the Odds and Electing Senator Cruz with John Drogin appeared first on My Campaign Coach.

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1:09:03

Opposition Research & Running for President with John...

How To Run For Office ·

2017/03/10

Learn about Opposition Research and Campaign Vulnerability Studies from the expert who ran Ted Cruz’s internal vetting! Today we’re talking about campaign intelligence and opposition research with the man responsible for quarterbacking the internal vetting and research of all staff, coalition members, endorsers, volunteer leaders and more on Ted Cruz’s Presidential campaign. John Lappe is a […] The post Opposition Research & Running for President with John Lappe appeared first on My Campaign

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43:50

Social Media and Electing Ted Cruz with Josh Perry

How To Run For Office ·

2017/03/02

Electing Ted Cruz to the Senate was a monumental challenge, and Josh drove the digital campaign that made it happen! Today we’re talking to the man behind Ted Cruz’s social media success: Mr. Josh Perry. Josh is an alumni of the University of Texas at Austin and has been working full time in Conservative Politics […] The post Social Media and Electing Ted Cruz with Josh Perry appeared first on My Campaign Coach.

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56:13

Leadership and Campaign Management with Zan Campbell

How To Run For Office ·

2017/02/23

As a Naval Aviator and through successful campaign management, Zan knows a little something about campaign management! Our guest this week is Zan Campbell of South Carolina. Zan and I recently got connected because he’s currently managing a State Senate Special election campaign for James Galyean, a good friend of mine. Zan Campbell is a born […] The post Leadership and Campaign Management with Zan Campbell appeared first on My Campaign Coach.

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1:14:15

General Consulting and Helping Conservatives Win with...

How To Run For Office ·

2017/02/18

How to excel as a General Consultant and help Conservatives Win! This week’s guest is my good friend Luke Macias, owner of the Texas-based Macias Strategies. Macias Strategies is driven by the desire to achieve conservative policy outcomes at the state and local level. They believe that the policy outcomes of state and local governments […] The post General Consulting and Helping Conservatives Win with Luke Macias appeared first on My Campaign Coach.

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50:03

Service Dog and Veteran Advocate with Cole & Kaya Lyle

How To Run For Office ·

2017/02/01

How did a Marine Corps Veteran and his Service Dog become the most powerful Lobbying team in DC? Today we’re doing a special episode with a two good friends of mine, Cole and Kaya Lyle. Both are a bit on the hairy side but Kaya is clearly the more lovable of the two. At this […] The post Service Dog and Veteran Advocate with Cole & Kaya Lyle appeared first on My Campaign Coach.

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53:43

How to Get Elected at 25 with Rep. Daniel Zolnikov

How To Run For Office ·

2017/01/26

Daniel Zolnikov was elected at 25 to the State House and just entered his 3rd Term at 29. Today we’re talking to Montana State Representative, Daniel Zolnikov. He’s just started his third term in the Big Sky State’s legislature and is only 29 years old! Daniel is a liberty-minded Republican representing Billings House District 45, […] The post How to Get Elected at 25 with Rep. Daniel Zolnikov appeared first on My Campaign Coach.

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38:25

From TEA Party Mom to State Senator with Konni Burton

How To Run For Office ·

2017/01/18

How Konni Burton got active, helped elect Ted Cruz and became an rockstar State Senator This week, we’re talking with my State Senator and long-time friend, Konni Burton! Konni will tell you that the most important parts of her bio are that she is foremost a wife, mom and life-long Christian. Next to those is the fact […] The post From TEA Party Mom to State Senator with Konni Burton appeared first on My Campaign Coach.

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54:19

How to Kill Taxes On a Shoestring Budget with Trey...

How To Run For Office ·

2017/01/11

How Trey Quarterbacked Three Campaigns to Kill Taxes…and Stopped $200 Million Worth! This week we’re joined by Trey Edwards, President of TDS Fundraising and Victory Social Media. He is a campaign and social media specialist from Alabama and has a voluminous work history in Republican campaigns of all sizes. Trey has managed more than 40 Anti-establishment […] The post How to Kill Taxes On a Shoestring Budget with Trey Edwards appeared first on My Campaign Coach.

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58:54

Mom Power & The Cruz Campaign with Wendy Day

How To Run For Office ·

2017/01/05

Stories from the Cruz Presidential Race and How Mom Power Helps You Win Today we’re talking to Wendy Day about Campaign Messaging, Leveraging earned Media and how to improve your public speaking and debate skills. Wendy Day is President of “For a Better Day, LLC” where she works in Public Relations, Training and Political Consulting. […] The post Mom Power & The Cruz Campaign with Wendy Day appeared first on My Campaign Coach.

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37:14

Digital Campaign Tips, Tricks & Wizardry with Ryan...

How To Run For Office ·

2016/12/21

Managing Campaigns, Building a Digital Campaign and Humanizing Candidates Today we’re talking to Ryan Mauldin about campaign management, constructing an effective digital campaign and how to build connections between candidates and voters. Ryan is the President and Founder of Vici Media where he and his team have done award and campaign-winning digital campaign work for campaigns […] The post Digital Campaign Tips, Tricks & Wizardry with Ryan Mauldin appeared first on My Campaign Coach.

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52:10

Planning GOTV and Staying on Message with Aaron Harris

How To Run For Office ·

2016/12/14

Voter Fraud, Planning GOTV and Staying on Message Today we’re talking to Aaron Harris about managing campaigns, the differences between partisan and nonpartisan races and what you can do to avoid losing your race due to voter fraud. We’re going to talk in depth about Planning GOTV operations and how to stay on message when you […] The post Planning GOTV and Staying on Message with Aaron Harris appeared first on My Campaign Coach.

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34:08

Losing, Winning and Leading with Integrity with Matt...

How To Run For Office ·

2016/12/07

Losing, Winning & Leading with Integrity Today we’re talking to Representative Matt Krause of Texas 93rd District about how he got started as a candidate and the lessons he has learned through both defeat and victory. Matt is a 4th generation Texan and has just been re-elected to his third term in the Texas State […] The post Losing, Winning and Leading with Integrity with Matt Krause appeared first on My Campaign Coach.

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44:41

How to Build Your Campaign’s Content and Social Media...

How To Run For Office ·

2016/11/30

Gabby Hoffman Introduction: Today we’re talking with Conservative Media Strategist and Social Media Consultant, Gabriella “Gabby” Hoffman. She graduated from UC-San Diego in June 2012 with a degree in Political Science and a minor in History. Gabby may have graduated in 2012 but her political resume goes much farther back and is extensive. Her work […] The post How to Build Your Campaign’s Content and Social Media Strategy with Gabriella Hoffman appeared first on My Campaign Coach.

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54:55

Winning with Grassroots & Leveraging Volunteers with...

How To Run For Office ·

2016/11/24

Grassroots, Volunteers & So Much More! This week, we’re talking with one of my favorite people and hardest working conservative activists I’ve ever met, Toby Marie Walker. We’re going to talk to Toby about how she got started in politics, the craziness of living through the last 7 years as a TEA Party Leader, and […] The post Winning with Grassroots & Leveraging Volunteers with Toby Marie Walker appeared first on My Campaign Coach.

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44:36

How to Run a Data-Driven Campaign with Brendan...

How To Run For Office ·

2016/11/15

How to Run a Data Driven Campaign This episode, we’re talking to Brendan Steinhauser, a national grassroots organizer and campaign manager with a fantastic record. Brendan spent seven years in Washington, D.C. working as the national Director of Federal and State Campaigns for FreedomWorks and he’s managed a number of campaigns, from state to federal […] The post How to Run a Data-Driven Campaign with Brendan Steinhauser appeared first on My Campaign Coach.

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37:08

Handling the Media & Honing Your Message with Brian...

How To Run For Office ·

2016/11/07

Show Notes: [00:35] – What it takes to get started working in politics [01:45] – Brian’s background in politics [04:45] – The value of character and work-ethic in politics [07:30] – How to land your first job in politics [10:55] – Understanding WHY you want a political job [12:34] – Common pitfalls new candidates face […] The post Handling the Media & Honing Your Message with Brian Sikma appeared first on My Campaign Coach.

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28:48

Succeeding in Public Office & Ethics 101 with Tony...

How To Run For Office ·

2016/11/07

Show Notes: [00:30] – Tony McDonald Introduction [01:37] – Tony’s background in politics [02:55] – Young Conservatives of Texas [06:05] – Building a strong team, as a newly elected official [11:45] – How to make your mark as a Freshman Representative [13:08] – Fighting for the First Amendment in Texas [15:00] – Dealing with false […] The post Succeeding in Public Office & Ethics 101 with Tony McDonald appeared first on My Campaign Coach.

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30:41

Fundraising Tips & Keys to Campaign Strategy with...

How To Run For Office ·

2016/11/05

What You’ll Learn from Drew Ryun in this Episode: [00:27] – Drew Ryun Introduction [01:52] – How did your family get involved in politics? [04:00] – Give us an overview of your political career [06:25] – What do candidates need to have squared away before they decide to run? [09:57] – How to kick-start your […] The post Fundraising Tips & Keys to Campaign Strategy with Drew Ryun appeared first on My Campaign Coach.

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3:33

How to Run For Office Podcast Introduction

How To Run For Office ·

2016/11/04

How to Run For Office Podcast Introduction Welcome to the How to Run For Office Podcast’s Introduction Episode! I’ve been involved in politics for 20 years and have had the opportunity to train thousands of activists and hundreds of candidates in how to increase their political impact, as well as wearing about every other political […] The post How to Run For Office Podcast Introduction appeared first on My Campaign Coach.

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