x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The Cash-Based Practice Podcast

Gathering input from many successful cash-based practice owners, this podcast covers all components of starting or transitioning into the out-of-network/private-pay business model for your private practice. Though the host, Jarod Carter PT, DPT, MTC, and many interviewees are physical therapists, this information is applicable to most healthcare, fitness, and wellness-related businesses looking to decrease reliance on 3rd party payors, and increase cash-based revenue streams. We cover a huge number

business

All Episodes

09:45

CBP 221: Raise Rates Fearlessly in a Cash-Based Practice

The Cash-Based Practice Podcast ·

2023/06/29

The thought of raising rates often stirs up feelings of stress and uncertainty—even outright panic—for a cash-based practice owner. And that fear can keep you working for less than you’re worth for years! But, I’m here to tell you that by equipping yourself with the right knowledge and strategies, you can confidently wrangle your sense of dread so you can raise rates fearlessly and help get your practice to the next level! In this podcast, you’ll discover effective ways to manage your anxiety and

en

11:50

CBP 220: How to avoid hiring a future cash-based...

The Cash-Based Practice Podcast ·

2023/06/15

Are you about to make a critical mistake now that you found an amazing clinician who is interested in a job? In our zeal to nab a talented candidate, we often tend to overlook the longer-term motivations behind their current career ambitions… and I can tell you from personal experience, learning your star employee is going out on their own to compete with you is an expensive, painful lesson you won’t soon forget. So how can you avoid hiring a future cash-based competitor? In this episode, I share

en

11:22

CBP 219: Hourly vs. base salary for your...

The Cash-Based Practice Podcast ·

2023/06/01

In today's competitive job market, it's crucial for practices to create employment packages that not only attract talented candidates but also keep them motivated during uncertain times. For a private practice, that often means you’ll be forced to decide if you can afford to offer a base salary when it becomes clear there are highly desirable candidates who simply aren’t interested in hourly compensation. In this podcast, I explore some strategies for finding a good balance between minimizing the

en

11:43

CBP 218: Proven Promotions and Revenue Boosters for...

The Cash-Based Practice Podcast ·

2023/05/25

Are you looking to give your cash-based practice a quick revenue boost? Look no further! Promotions are an effective tool for bringing new patients to your clinic or enticing existing patients to come in for additional services. They provide an incentive for patients to come in and create a sense of urgency that encourages them to take action. And that’s why this week's podcast delves into the world of proven promotions and revenue boosters that can help you keep your schedule full this summer. In

en

08:25

CBP 217: A quick tip to get more patients from your...

The Cash-Based Practice Podcast ·

2023/05/11

If you’re going to the effort of creating a highly valuable presentation or workshop as a marketing tool, you need to be sure you get some business in return. But the critical step that actually converts attendees into patients or referral sources often gets surprisingly little thought: getting participants to opt-in for further interaction. So today, I’m explaining a simple method for establishing a direct connection with attendees that will ensure you get more patients from your presentations. In

en

10:48

CBP 216: The Recession-Proof Practice: How to Succeed...

The Cash-Based Practice Podcast ·

2023/04/27

Are financial pressures making it harder to get potential patients to say ‘yes’ to treatment? In recent months, this has become a growing concern for many cash-practice owners. And that’s why this week’s podcast explains some approaches that can help ensure a positive cash flow even during a recession. In this episode, you’ll learn about tactics that will keep your practice going strong in an increasingly price-sensitive marketplace. I share several strategies that help create stable revenue,

en

13:19

CBP 215: 5 Post-Discharge Tactics to Get More...

The Cash-Based Practice Podcast ·

2023/04/13

Looking for some easy ways to maximize your practice potential and attract new business? Crafting a solid patient discharge follow-up system is a great place to start. While an organized approach to post-discharge communication can be a super-easy way to capture reactivations and referrals (and generate some online buzz for your practice), it’s an often overlooked area that allows business to slip through the cracks. That’s why in this week’s podcast, I share how you can use a personalized follow-up

en

10:36

CBP 214: The Secret to Selling Prevention Services in...

The Cash-Based Practice Podcast ·

2023/03/28

During these uncertain times, many practice owners are looking for new service areas that can provide additional revenue and marketing potential. One such area that many find attractive is in preventive services, which can seem like a great way to attract a new collection of asymptomatic patients who would otherwise slip through the net. However, there are some little-understood pitfalls to avoid when considering a prevention offering… So this week, I’m sharing a few approaches that can dramatically

en

12:20

CBP 213: Do this… or lose to your cash-based competition

The Cash-Based Practice Podcast ·

2023/03/09

In the decade since I started my own cash-based practice, the market has been flooded with out-of-network competitors—which makes it a whole lot harder to stand out. Where longer visit time used to be the only advantage you needed to bring up with prospective patients, it becomes steadily less effective when other cash competitors can advertise the same thing. So… this week’s podcast is focused on how to make sure your clinicians deliver a patient experience that will make your practice stand out

en

12:41

CBP 212: Unlocking the Secrets to Stellar Front Desk...

The Cash-Based Practice Podcast ·

2023/02/23

As the first voice most of your leads will hear, your front desk admin is incredibly important to the success of your cash-pay practice. If the impression they deliver isn’t great, the schedule will be empty and your fantastic clinicians will never have a chance to show their stuff! So this week, I’m sharing some of the critical metrics that can be used to enhance the performance of your front desk staff. In this podcast, you’ll learn how to use these key metrics to assess admin performance and help

en

15:37

CBP 211: 4 ways to reduce sticker shock for your...

The Cash-Based Practice Podcast ·

2023/02/02

Tired of dealing with uncomfortable silence or a hasty ‘no thanks’ as soon as a prospective patient hears how much they’ll have to pay for treatment at your clinic? You may be surprised to learn that it can be relatively easy to head off all that sticker shock—so you can enjoy higher conversion rates and greater patient commitment to the importance of their own care. In this week’s podcast, I walk you through some simple yet incredibly effective strategies for minimizing price sensitivity among

en

12:34

CBP 210: Little-Known Tips to Negotiate The Best...

The Cash-Based Practice Podcast ·

2023/01/19

Thinking about moving or expanding your practice? This process can either be exciting or incredibly expensive and disappointing, depending on what comes of the negotiations. So in the interest of helping my colleagues avoid learning some big lessons through painful mistakes, this week’s podcast digs into the art of negotiating a great deal on a lease for clinic space. In this episode, I explain how to approach the negotiations so you’ll end up with a lease for clinic space that will keep you smiling

en

34:16

CBP 209: 2022 Year In Review and Lessons Learned

The Cash-Based Practice Podcast ·

2023/01/05

Hard to believe it’s already time for another annual year-in-review podcast! As usual, I listened to the recordings from prior years to find out how my previous expectations fared against reality. And once again, I was pleased to discover most of the predictions were pretty well on target, which makes me more confident than ever to share with you all my latest lessons learned—plus my advice for 2023. In this episode, I talk about the concerns and challenges currently facing healthcare practices, and

en

16:58

CBP 208: The critical first step of a great annual...

The Cash-Based Practice Podcast ·

2022/12/14

How successful was your practice in 2022? What specific factors have contributed to its success? Which things are holding you back? What do you need to protect against in 2023? If you aren’t quite sure how to answer these questions, this week’s podcast will be worth a listen. I explain exactly how you can objectively measure your success and create a business plan for your practice that will help ensure you can create the business of your dreams. In this episode, you’ll discover why the critical

en

10:28

CBP 207: Lead Magnet Ideas That Get Cash-Pay Patients...

The Cash-Based Practice Podcast ·

2022/10/27

Have you got a great lead magnet but not sure how to get it in the right hands? Looking for ways to get new patients through the door quickly? Want to make sure you actually get business from participating in the next in-person event? If you’ve said ‘yes’ to any of these questions, you’ll want to take a few minutes to listen to this week’s podcast where I discuss some easy lead magnet ideas that can help you build your audience and attract more cash-pay patients to your practice. In this episode, I

en

11:32

CBP 206: 4 keys to minimize patient drop off and get...

The Cash-Based Practice Podcast ·

2022/10/13

Tired of seeing patients fall off the schedule the minute they feel a bit better? In addition to profit leak from all the anticipated visits that never happen, those drop offs can absolutely wreck your schedule when several patients decide to ghost you in the same week. In this episode, I explain how you can help reduce the likelihood that a patient will fall off the schedule before they complete their full treatment plan. You’ll hear how to set yourself up for success right from the start by making

en

09:40

CBP 205: How to Create a Cash-Pay Membership Program...

The Cash-Based Practice Podcast ·

2022/09/29

Want some stable revenue that doesn’t depend on new patients? If so, you’ll want to check out this week’s podcast. You’ll learn how your practice can market a cash-pay membership program that cultivates ongoing revenue from existing patients who have completed their full plan of care. In this episode, I share strategies for how to structure a membership program that is lucrative for the practice, genuinely valuable to your patients, and easy to deliver. Plus, you’ll hear exactly how you can sell

en

15:46

CBP 204: How to convert more of your Facebook leads...

The Cash-Based Practice Podcast ·

2022/09/15

Frustrated that your Facebook ads are flooding your practice with leads that never convert? Trust me, you’re not alone! Once you have developed a successful ad campaign, the next hurdle is in separating the wheat from the chaff. So this week I’m discussing how to optimize Facebook leads follow-up so you can cost-effectively screen out those who will never convert while nurturing those who will. In this podcast, I explain some strategies for handling the sometimes overwhelming volume of leads that

en

13:29

CBP 203: Profit-Producing Keys to Hiring & Training...

The Cash-Based Practice Podcast ·

2022/09/01

Is your practice ready for some help managing the front desk? It’s an inevitable part of building a successful business—but if you don’t find the right person, it can cost you big money. So this week, we dig into the topic of healthcare hiring to find out what it takes to get someone in place to man the phones like a pro. In this podcast, I provide guidance on how to find a great fit for your front desk so you’ll have more time to work on building your practice. You’ll hear ideas for creating a

en

11:46

CBP 202: How to get patients to see your new...

The Cash-Based Practice Podcast ·

2022/08/18

Are you overloaded with patients while your new hire still has huge gaps in their schedule? This patient scheduling problem is one of the biggest hurdles practice owners face as they attempt to scale beyond a single practitioner. Fortunately, there are some simple tactics that can help convince your patients to try out that new clinician. In this episode, I explain how you can persuade patients to move off your schedule and give your new clinician a try. These approaches will help keep your clinic

en

301 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...