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PODCAST

The Flower Podcast

Scott Shepherd, Host and Flower Educator

The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at

business entrepreneurship

All Episodes

01:05:43

Micro Flower Farming with Galena Berkompas

The Flower Podcast ·

2023/07/24

This week’s episode is with Galena Berkompas and the name of her business says it all, Micro Flower Farm. Just a few years ago she began with the goal of trying to fill her property in Vancouver Washington, with all the flowers she could which then morphed into a business selling her flowers and helping others do the same and this week she’s sharing her journey on The Flower Podcast. It was great to chat about: Prioritizing what you grow and focusing on high value flowers. The importance of good

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01:21:51

Dahlia Growing in the South: Erica Penn Fleur Paws...

The Flower Podcast ·

2023/07/17

This week my guest is Erica Penn located in Portland TN. She’s been growing flowers for several years, but recently relocated from the Philadelphia area to my back yard and it’s been a pleasure to get to know her and her beautiful flowers, especially dahlias. Her business is called Fleur Paws Flower Farm where she cultivated flowers with the help of her Golden Retrievers. Seeing her flowers first hand on a regular basis, I’m thrilled Erica’s my guest this week. In this episode, Erica shares about

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01:04:09

Growing Australian Wildflowers with Craig Scott of...

The Flower Podcast ·

2023/07/10

Our guest this week is Craig Scott of East Coast Wildflower located in the NSW Central Coast of Australia. Craig began farming with his father in 1984 growing both cut flowers and foliages for florists. Their wholesale business distributes floral products through the Sydney Flower Market. East Coast Wildflowers is one of Australia’s leading wholesalers specializing in Australian wildflowers and South African Proteaceae. They source cultivated flowers and foliage from many states in Australia. In

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01:16:47

Reaching Your Flower's Potential with Dennis Wheeler...

The Flower Podcast ·

2023/06/26

In this episode, we dive into the world of flower care, exploring products to ensure the well-being of blooms before they reach our valued clients. My guest has an impressive career spanning nearly forty years in the horticultural industry. Dennis Wheeler currently serves as Sales Manager with Chrysal a global leader in post-harvest care for the past 29 years. Dennis embarked on his professional journey at a renowned greenhouse grower, where he dedicated himself to refining his expertise in the

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56:45

Growing Phalaenopsis: Toine Overgaag with Westerlay...

The Flower Podcast ·

2023/06/19

My guest this week is a 2nd generation grower carrying on the family tradition of embracing innovation and sustainable growing practices to ensure the highest quality Phalaenopsis orchids are produced. Now growing and selling over 4 million orchids a year, Toine Overgaag of Westerlay Orchids is sharing his family’s flower journey from roses to orchids, tips on growing Phals, and what’s next as their business continues to grow and innovate. Learn more about Toine and Westerlay Orchids, plus all of

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01:07:51

What's Up and Coming with Cut Flowers: Dr. Alicain...

The Flower Podcast ·

2023/06/12

This week’s guest is Dr. Alicain Carlson she is the head to technical services for Syngenta Flowers. Her story begins with flower farmings and floral design work at Lynnvale Studios while in college. She received her masters and PHD at North Caroline State University in the cut flower research program with Dr John Dole where she also co wrote the book Postharvest handling of Cut flowers and greens. Today we’re talking about the process of creating new cut flowers, growing mums, and what new flowers

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55:05

Building Your Dynamic Floral Team with Mandy Benoit...

The Flower Podcast ·

2023/05/02

My guest is Mandy Benoit,owner of Trillium Floral Designs. A full service flower shop located in Ottawa, Canada, Mandy has over 20 years of experience and in 2020 took over the family business shortly after the pandemic started. Using her background in multimedia design and writing for a Canadian florist magazine, Mandy pulls from all of these and adds a personal touch to the established business. She continues to find ways to grow Trillium and help other small businesses in her community. This

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01:01:19

Specializing in Branches with Karl Vahrmeyer Jr with...

The Flower Podcast ·

2023/04/24

Karl Vahrmeyer Jr. is our guest this week. He is part of the second generation that’s continuing the family legecy at Green Park Nurseries on the Niagara Peninsula in Ontario, Canada where they grow and sell branches. Karl Sr. started the nursery in 1980 where he grew trees and plants for garden centers and nurseries. In the early 2000s, they started growing only cut branches for the floral industry. So, this week we're talking about everything from pussy willow to 9 bark on The Flower Podcast

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57:54

Floral Decor and SNL with Kim Kachougian, owner of...

The Flower Podcast ·

2023/04/17

I'm always surprised by how flowers can find people and change their lives for good. This week, Kim Kachougian is my guest. She is the owner and lead creator of a flower design company in New York City called Mac and the Mushroom. Flowers found her through the set design on the one and only Saturday Night Live, where she has been for over 10 years. Kim has won 4 Emmy Awards for her attention to detail and ability to work under pressure, and I'm excited to share her story on this week’s episode of

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01:00:58

2022 Felicia Alvarez: Growing Garden Roses

The Flower Podcast ·

2023/04/10

This week we're replaying our episode with our guest Felicia Alvarez of Menagerie Farm and Flower. She shares her love of fragrant garden roses through her sustainable farming practices, her specialty farm nursery, and helping others through online learning and in person workshops through the Menagerie Academy. Today’s episode is packed full of growing tips , how-to’s and why’s from Felicia. Learn more about Felicia and all of our past guests on TheFlowerPodcast.com Visit Felicia's Page on our

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01:09:54

Get Back Up! with Sandra Sigman of Les Fleurs

The Flower Podcast ·

2023/04/03

My guest is Sandra Sigman, award winning floral designer, owner of Les Fleurs, and author. She has recently launched her first book, French Blooms which is a beautiful book displaying the design principles she learned from her favorite Parisian florist. Get ready to be transported to a world of elegance and creativity as we dive into the story behind this French inspired floral journey. Sandra moved to France in her early 20’s working as a professional ice skater and fell in love with Paris. The

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01:11:33

Growing Dahlias with Kristine Albrecht of Santa Cruz...

The Flower Podcast ·

2023/03/27

Ready to talk Dahlias? This week my guest is Kristine Albrecht of Santa Cruz Dahlias. Known for her award winning dahlia hybrids and her book, Dahlia Breeding for the farmer florist and the home gardener, Kristine is sharing her flower journey along with numerous tips and insights on her hybridizing process, cover crops, soil testing and more. She is the president of the Monterey Bay Dahlia Society and travels with her blooms to local and national dahlia shows and today we get to step into the world

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59:37

Pinterest Marketing with Jen Vazquez, Founder of Jen...

The Flower Podcast ·

2023/03/20

My guest today is Jen Vazquez, Founder and CPO, Chief Pinterest Officer, of Jen Vazquez Media. Jen worked as a Division Director for a Fortune 500 company and continued on to create her wedding photography business and then, Pinterest arrived on the scene. Her world changed because of Pinterest and today, some refer to her as the Pinterest queen, she started Jen Vazquez Media where she helps others market their business using this visual platform. Pinterest is a social media platform where users can

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01:11:12

Learning, Growing, and Connecting with Daniel Schavey...

The Flower Podcast ·

2023/03/13

This weeks guest is Daniel Schavey Co-Founder of Petal Pickers Flower Co., began in 2017, as a small farm operation specializing in growing fresh and fragrant, often heirloom, varieties of specialty cut flowers. They supply fresh seasonal cut flowers, distinctive bouquets, and botanicals to retail establishments and floral studios in the greater Greenville, SC area. It was great to connect with Daniel and chat about many topics surrounding flower farming and his journey with flowers, especially

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01:05:39

Perseverance in Business with Carly Cylinder...

The Flower Podcast ·

2023/03/06

Our guest this week considers herself self-made and having bootstrapped her business with no funding from anyone, she got very creative. Well it was with that attitude, fortitude, and $200 that started out as a daily delivery service based out of her small apartment and grew into a bicoastal, floral studio. She hustled and eventually was doing events and speaking gigs all over the country! Carly Cylinder, owner of Flour LA, Inc a florist that conducts business in LA, NYC, and Nashville now. Her

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01:03:58

The Evolution of Weddings and Events with the David...

The Flower Podcast ·

2023/02/27

This week our guest is David Beahm and we’re talking all about the wow factor and making dreams into realities. David is an expert at transforming venues both in the United States and throughout the globe. His destinations collection features some of the most luxurious and exclusive properties in the world, setting the stage for any event a client can imagine. He truly makes a client’s dream a reality. It is a motivating lesson about putting yourself out there, blocking out the negative self talk,

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50:30

Rooted Farmers Pricing Tools and Trends with Amelia...

The Flower Podcast ·

2023/02/20

A conversation about flower farming wouldn’t be complete without discussing pricing. Having a pricing structure is vital not only for profit success but as we have discussed many times over the years, pricing can be a major source of stress but with proper structure in place, pricing doesn’t have to be a dreaded part of your flower farm. This is part 2 of my chat with Kimby Decker of Millsap Farm but now we are joined by Amelia Ihlo, Founder of Rooted Farmers to discuss their approach to pricing and

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01:02:36

A Sweet Floral Life with Natasja Sadi of Cake Atelier...

The Flower Podcast ·

2023/02/13

I'm still amazed at how flowers are being used in so many inventive ways! Flowers can be used to create beautiful and one-of-a-kind pieces in everything from fashion and design to art and decor and even edibles. It's exciting to see how one natural element can be used in different ways, and my guest today is known for creating lavish floral designs that look like they were lifted from a classical painting, but with a unique difference...handmade sugar flowers that truly look like real ones. Natasja

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53:14

Adding Flowers to Veggies with Kimby Decker with...

The Flower Podcast ·

2023/02/06

The shift from growing vegetables to flowers, or even just adding flowers to your farm's inventory, may appear to be an insurmountable challenge; however, flowers may prove to be an invaluable asset to your growing business. My guest for this week is going to share with us her experience with expanding the farm to include flowers, as well as what this expansion has meant for the company's sales and their connection to the community. Kimby Decker, the farm manager at Millsap Farm located close to

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01:09:36

Embracing Bulbs for Season Extension with Emily von...

The Flower Podcast ·

2023/01/30

Today my guest is Emily von Trapp and her business is von Trapp Flowers located it Waitsfield Vermont. Emily is the third generation to grow and cultivate on her family’s land and has been selling sustainably grown flowers in Central Vermont for over 25 years. I have to admit that I was amazed at the amount of flowers she produces and I’m thrilled to have Emily this week on The Flower Podcast. Emily von Trapp is a year round flower farmer and this year she will sustainably grows over 175,000

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