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PODCAST

The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Matt McWilliams, Award-Winning Affiliate Manager

The Affiliate Guy Podcast is your source for affiliate marketing news, tips, and strategies to take your online business to the next level. Learn how to boost your commissions, manage affiliate programs, and so much more. More information at theaffiliateguy.tv and mattmcwilliams.com.

business marketing

All Episodes

25:34

If Donald Trump Ran an Affiliate Program

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/04/16

Oh boy…this is gonna be a fun one. What kind of affiliate manager would Donald Trump be? What can we learn from him about being a great affiliate manager? LINKS MENTIONED IN THIS EPISODE How I Built a $1 Million a Month Affiliate Program In Only Two Years Without Any Connections or Credentials: mattmcwilliams.com/millionamonth Find Your First 100 Affiliates: mattmcwilliams.com/first100 TEXT ME: 260-217-4619

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23:40

How to Create Promotion Plans for Affiliates

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/04/09

If you want your affiliates to promote more often, more aggressively, and make more sales, you need to show them how. And one of the easiest ways to do this is to provide them with a clear plan for success. Tell them what to promote, when to promote, and how to promote by giving them easy-to-follow promo plans. I show you exactly how to create these affiliate promo plans in this episode. LINKS MENTIONED IN THIS EPISODE Download the Promo Plan Template Nifty Images Influence Book TEXT ME:

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47:55

How Sarah Williams 20X’d her Affiliate Sales and Won...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/04/02

In her first year promoting an affiliate offer, Sarah Williams made 9 sales. The next year, in the same promotion, she made 184…and won the $100,000 first prize. The crazy thing is…this was a last-minute promo…and she still won it! How’d she do it? Well, that’s what this episode is all about. LINKS MENTIONED IN THIS EPISODE Sarah’s site: launchyourboxwithsarah.com Sarah’s Book, One Box at a Time: launchyourboxwithsarah.com/one-box-at-a-time Recommended Affiliate Programs: mattmcwilliams.com/whatsup

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16:30

How to Get Your Affiliates Fired Up Before a Promotion

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/03/26

Is it better to hire an in-house affiliate manager or an outsourced one? My answer might surprise you. I know I’m biased, but I share the pros and cons of both in this podcast episode. So…which one is best? Well, the answer depends…and I show you what’s best for YOUR situation in this week’s podcast episode. LINKS MENTIONED IN THIS EPISODE Free Masterclass - How I Built a $12.6 Million A Year Affiliate Program In Only Two Years Without Any Connections or Credentials Affiliate Warm Up Plan and Promo

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26:16

What Kind of Affiliate Manager is Best: In-House or...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/03/19

Which is better? Hiring an in-house affiliate manager or outsourcing it? One person or an agency? Today, I share the pros and cons of both ways and show you which kind of affiliate manager is best for YOUR business. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach: youraffiliatelaunchcoach.com Find Your First 100 Affiliates: mattmcwilliams.com/first100 TEXT ME: 260-217-4619

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32:06

What to Look for in an Affiliate Manager

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/03/12

Hiring an Affiliate Manager is a big step for a company. It could be the catalyst to massive growth…IF you do it the right way. There are a lot of mistakes to avoid, things to look out for, and best practices from beginning to end. Today, I’m going to walk you through the entire process. WHEN is the right time to hire someone? WHO should you be looking for? WHERE can you find the right person? HOW to make sure they are a good fit. LINKS MENTIONED IN THIS EPISODE Your Affiliate Launch Coach

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45:49

Don't Make These Killer Mistakes with Your Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/03/05

When I started my first affiliate program 15 years ago, I was totally ignorant about how to run an affiliate program. I made a bunch of mistakes and learned a lot of lessons the hard way…and still built a $12.6 million affiliate program in just two years. In the last episode I shared the first 10 mistakes and Today I’m sharing mistakes 11-20 so YOU don’t have to make them! LINKS MENTIONED IN THIS EPISODE Find Affiliates Now Program PDF Report (Top Affiliate Program Mistakes and How to Avoid Them)

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46:46

Don't Make These Killer Mistakes with Your Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/02/27

When I started my first affiliate program back in 2005…I literally knew NOTHING about how to run an affiliate program. Through a LOT of trial and error...and some huge mistakes, I built a $12.6 million affiliate program in the next two years. Some of those mistakes were nearly fatal to our affiliate program (and our business) at the time. The GOOD news for you is that you don’t have to make the same mistakes I did. In today’s episode, I share the first 10 of 20 mistakes I made in those early years

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12:26

WORST Affiliate Email I've Ever Received

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/02/20

Affiliate managers send some bad emails to their affiliates. These emails end up having the opposite effect of what was intended. And then, there is this email I’m sharing today…the WORST email I’ve ever seen from an affiliate program. LINKS MENTIONED IN THIS EPISODE How to Activate Inactive Affiliates in Launches: mattmcwilliams.com/how-to-activate-inactive-affiliates How to Activate Inactive Affiliates (Evergreen Programs): mattmcwilliams.com/activate-inactive-affiliates-evergreen-programs

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16:59

Easy Way to Get an Extra 10% from Your Affiliates

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/02/13

Imagine spending just a few hours each month and getting an extra 10% from your affiliates. Sounds like a fantasy, right? Nope. Today, I'll show you how you can do it. LINKS MENTIONED IN THIS EPISODE Free Masterclass – How I Built a $12.6 Million A Year Affiliate Program In Only Two Years Without Any Connections or Credentials TEXT ME: 260-217-4619

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30:47

How Brenda Ster Did a $90,000 Affiliate Promo With...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/02/06

Brenda Ster has a list of only 1200 people…and made more than $90,000 in ONE affiliate promotion. If you want to know how to take a small list and turn it into massive profits, listen up. Brenda is sharing all of the strategies that led to her success. LINKS MENTIONED IN THIS EPISODE Connect with Brenda on Facebook: http://facebook.com/suitebrenda Learn how to Train Your Affiliates: mattmcwilliams.com/sampletraining Your First 100 Affiliates - https://www.mattmcwilliams.com/first100 Your Affiliate

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27:04

The 6 Pillars of Every Great Affiliate Program...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/01/30

What does it take to run a great affiliate program? Surprisingly, it only takes getting six things right. But you have to master these six things. Today, I reveal the final three pillars of the six pillars of great affiliate programs. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates - https://www.mattmcwilliams.com/first100 Your Affiliate Launch Coach - https://www.youraffiliatelaunchcoach.com/ Affiliate Communication Calendar - https://www.mattmcwilliams.com/affplan Affiliate Commitment

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21:14

The 6 Pillars of a Great Affiliate Program (Part Three)

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/01/23

A client of mine once told me that what I’m sharing today was worth more than $2 million to his affiliate program in one launch. Some have called it our “secret sauce” to run a great affiliate program. It’s the third pillar of every great affiliate program and yet most programs aren’t doing it at all. LINKS MENTIONED IN THIS EPISODE Affiliate Commitment Plan Your First 100 Affiliates Your Affiliate Launch Coach TEXT ME: 260-217-4619

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27:30

The 6 Pillars of a Great Affiliate Program (Part Two)

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/01/16

Most affiliate programs mess this up big time. As an affiliate, it’s not only annoying but it leads me to quitting at least a few programs each year. And getting it right is foundational to building a great affiliate program. Today, I’m sharing the second pillar of great affiliate programs. LINKS MENTIONED IN THIS EPISODE Affiliate Communication Calendar Affiliate Commitment Plan Your First 100 Affiliates Your Affiliate Launch Coach TEXT ME: 260-217-4619

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24:24

The 6 Pillars of a Great Affiliate Program (Part One)

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/01/09

Every great affiliate program follows the same basics. They are built on the same pillars that lead to success promo after promo, year after year. They work in every niche. They work for small programs and large ones. And I promise you they will work 10 years from now and beyond. So listen up, because today, we’re going to cover the first pillar of all great affiliate programs. LINKS MENTIONED IN THIS EPISODE Your First 100 Affiliates Your Affiliate Launch Coach George W. Bush Announces Affiliate

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48:04

10 New Years Resolutions for Affiliates and Affiliate...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2024/01/02

If you’re going to make this year your best ever for your affiliate program and your affiliate marketing, you have to resolve to doing things right. Today, I’ll share 10 New Year’s resolutions to truly make this year a year to remember. Listen up because if you follow what I share today, you will take your business and your life to a whole new level! LINKS MENTIONED IN THIS EPISODE Turn Your Passions into Profits Book: passionsintoprofitsbook.com Meet Edgar Social Media Scheduler:

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43:44

2024 Affiliate Marketing Predictions

The Affiliate Guy with Matt McWilliams: Marketing... ·

2023/12/26

What does the future hold for affiliate marketing? Specifically, what will happen in 2024? It’s time for me to reveal my annual affiliate marketing predictions. So buckle up and listen up, because you’re about to get a glimpse into the future! LINKS MENTIONED IN THIS EPISODE How to Make Money from Affiliate Product Reviews How to Write a Product Review Post that Ranks and Converts: mattmcwilliams.com/reviewpost Review Post Guide for Affiliate Managers: mattmcwilliams.com/affiliatereview How I Built

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42:41

How to Make Money from Affiliate Product Reviews

The Affiliate Guy with Matt McWilliams: Marketing... ·

2023/12/19

Product reviews are a great way to make money online without having a single subscriber or any existing traffic. In the past year alone, I’ve made more than $300,000 from product reviews. They are also a great way to grow an affiliate program and make sure you that your brand is well represented in search results. So how do you do write a product review as an affiliate and how do get affiliates to write them? Listen up, because I’m spilling all my secrets in this episode. LINKS MENTIONED IN THIS

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32:09

How to Recruit and Work with International Affiliates

The Affiliate Guy with Matt McWilliams: Marketing... ·

2023/12/12

Working with internationally-based affiliates can open up a whole new world of opportunity for your affiliate program. But there are some challenges and considerations to keep in mind. In this episode, I’ll share exactly how to work with affiliates from all over the world…and grow your program in new ways! LINKS MENTIONED IN THIS EPISODE 2023 FTC Endorsement Guide Updates: What Affiliates and Affiliate Programs Need to Know:

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45:51

How to Make Your Affiliate Program Attractive to...

The Affiliate Guy with Matt McWilliams: Marketing... ·

2023/12/05

In the increasingly competitive world of affiliate programs, how do you stand out? How do you create an affiliate program that is so attractive to potential affiliates that they just HAVE to join? That’s what today’s episode is all about. LINKS MENTIONED IN THIS EPISODE How to Determine the Right Affiliate Commission Structure: https://www.youtube.com/watch?v=wHYgeRCh7tE PODCAST EPISODE - How to Run Affiliate Contests Without Breaking the Bank: mattmcwilliams.com/tag272 PODCAST EPISODE - How to

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