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PODCAST

The Interior Design Business

"The Interior Design Business" is a monthly podcast for professional interior designers working in the UK. We hear from practitioners, educators and influencers who appreciate the day-to-day and longer-term challenges that designers face and offer practical, first-hand advice on how to deal with these issues. "The Interior Design Business" enables you to learn from others in the design community so that you can develop the skills you need to succeed as an interior designer. We"re informed,

arts design

All Episodes

00:33:50

The Confident Client

The Interior Design Business ·

2022/08/25

All designers have them. The clients who are allergic to colour, refuse to listen to the designer’s pearls of wisdom, fail to recognise their strokes of genius and only want what they already have. Or, worse still what their best friend already has! But why are some clients so afraid, and what exactly are they afraid of? And how can interior designers help their clients discover their true inner style and be confident in expressing it? In this show, we are joined by leading residential

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00:33:50

The Confident Client

The Interior Design Business ·

2022/08/25

All designers have them. The clients who are allergic to colour, refuse to listen to the designer’s pearls of wisdom, fail to recognise their strokes of genius and only want what they already have. Or, worse still what their best friend already has! But why are some clients so afraid, and what exactly are they afraid of? And how can interior designers help their clients discover their true inner style and be confident in expressing it? In this show, we are joined by leading

en

00:52:22

The Pursuit of Wellness

The Interior Design Business ·

2022/07/21

In this episode, we’re exploring healthy spaces, happy places and how to integrate wellness into the design process. Wellness is defined as ‘the state of being in good health, especially as an actively pursued goal’. Interior designers have always understood that well-ordered, functional spaces can relieve anxiety and bring relaxation and peace, but today’s well-informed clients are now demanding enhanced wellness as requisite for their interior spaces. So, what exactly

en

00:52:22

The Pursuit of Wellness

The Interior Design Business ·

2022/07/21

In this episode, we’re exploring healthy spaces, happy places and how to integrate wellness into the design process. Wellness is defined as ‘the state of being in good health, especially as an actively pursued goal’. Interior designers have always understood that well-ordered, functional spaces can relieve anxiety and bring relaxation and peace, but today’s well-informed clients are now demanding enhanced wellness as requisite for their interior spaces. So, what exactly

en

00:22:44

On The Pathway To Professionalism

The Interior Design Business ·

2022/06/29

Interior designers are well respected for their creativity, but much less so for their business practices. Most design studios are micro businesses whose owners are often too busy designing to pay sufficient attention to contracts and other key project documents. So, what do designers need to do to tighten up their business practices in order to be seen as true professionals? And where can they turn to for advice? The British Institute of Interior Design in partnership with the

en

00:22:44

On The Pathway To Professionalism

The Interior Design Business ·

2022/06/29

Interior designers are well respected for their creativity, but much less so for their business practices. Most design studios are micro businesses whose owners are often too busy designing to pay sufficient attention to contracts and other key project documents. So, what do designers need to do to tighten up their business practices in order to be seen as true professionals? And where can they turn to for advice? The British Institute of Interior Design in partnership with the Royal Institute of

en

00:54:32

What Does Success Mean To You?

The Interior Design Business ·

2022/05/19

Success, like beauty, is firmly in the eye of the beholder. For interior designers, and the practices they run, it goes without saying that success involves happy clients and being paid to create beautiful, functional interiors but, in reality, what does this look like? What really constitutes success for an interior designer? Is it fame? Or is it fortune? And in the end, does size really matter? In this show, recorded in front of a live audience of designers at the fabulous

en

00:54:32

What Does Success Mean To You?

The Interior Design Business ·

2022/05/19

Success, like beauty, is firmly in the eye of the beholder. For interior designers, and the practices they run, it goes without saying that success involves happy clients and being paid to create beautiful, functional interiors but, in reality, what does this look like? What really constitutes success for an interior designer? Is it fame? Or is it fortune? And in the end, does size really matter? In this show, recorded in front of a live audience of designers at the fabulous Roca London Gallery

en

00:28:31

Shining A Light

The Interior Design Business ·

2022/04/29

In this episode, we’re taking a detailed look at typical lighting issues facing interior designers with advice on how to deal with them from Luke Thomas, Design Director at John Cullen Lighting. Interior designers and their clients often underestimate the importance of lighting. Simply put, it seems senseless to spend time, energy and lots of money designing and installing beautiful interiors, if you cannot see them properly. So, how can interior designers avoid the most common

en

00:28:31

Shining A Light

The Interior Design Business ·

2022/04/29

In this episode, we’re taking a detailed look at typical lighting issues facing interior designers with advice on how to deal with them from Luke Thomas, Design Director at John Cullen Lighting. Interior designers and their clients often underestimate the importance of lighting. Simply put, it seems senseless to spend time, energy and lots of money designing and installing beautiful interiors, if you cannot see them properly. So, how can interior designers avoid the most common pitfalls and

en

00:34:39

And The Nominations Are...

The Interior Design Business ·

2022/03/25

Interior designers are always looking for ways to showcase their work and gain recognition from a wider audience, but this is not always easy to achieve. Getting editorial coverage in glossy magazines can be tricky and Instagram has become a seriously crowded place.But what about winning interior design awards? Will winning a recognised design award bring about the desired rise in profile? Or does the cost and effort of entering outweigh the benefits? And in a space crowded with design award

en

00:34:39

And The Nominations Are...

The Interior Design Business ·

2022/03/25

Interior designers are always looking for ways to showcase their work and gain recognition from a wider audience, but this is not always easy to achieve. Getting editorial coverage in glossy magazines can be tricky and Instagram has become a seriously crowded place. But what about winning interior design awards? Will winning a recognised design award bring about the desired rise in profile? Or does the cost and effort of entering outweigh the benefits? And in a space crowded

en

00:51:44

The Business Start-Up

The Interior Design Business ·

2022/02/17

You’ve worked hard to get your interior design qualifications and you have spent years working even harder in other people’s design studios honing your knowledge and skills. Finally, you feel ready to break free, spread your entrepreneurial wings and run your own interior design company. But how do you know when the time is right to take the first step? And do you go it alone or join forces with a partner? Should you rush out and rent office space? And, most importantly, how will you let

en

00:51:44

The Business Start-Up

The Interior Design Business ·

2022/02/17

You’ve worked hard to get your interior design qualifications and you have spent years working even harder in other people’s design studios honing your knowledge and skills. Finally, you feel ready to break free, spread your entrepreneurial wings and run your own interior design company. But how do you know when the time is right to take the first step? And do you go it alone or join forces with a partner? Should you rush out and rent office space? And, most importantly, how

en

00:48:53

Hit Them With Your Best Shot!

The Interior Design Business ·

2022/01/20

So, you have spent a fortune on your website and have a clutch of completed photogenic projects ready to be showcased. As a designer, you know that quality photographs will make your interiors sing and induce those high spending clients to pick up the phone. But how do you go about finding that special photographer who will be capable of conveying and amplifying your unique style? Once found, how should you work with them to ensure you ratchet the maximum value from each

en

00:48:53

Hit Them With Your Best Shot!

The Interior Design Business ·

2022/01/20

So, you have spent a fortune on your website and have a clutch of completed photogenic projects ready to be showcased. As a designer, you know that quality photographs will make your interiors sing and induce those high spending clients to pick up the phone. But how do you go about finding that special photographer who will be capable of conveying and amplifying your unique style? Once found, how should you work with them to ensure you ratchet the maximum value from each photoshoot? And how

en

00:44:23

How To Attract The Perfect Clients

The Interior Design Business ·

2021/12/16

For interior design projects, the perfect client is one with deep pockets and a spirit of adventure; a client who admires their designer’s personal style and respects and trusts the designer’s vision for their spaces. So just how important is it for designers to have a recognisable style to attract their dream clients? And how should designers define their unique design vision and then communicate it effectively to attract those dream clients? We're joined by acclaimed interior

en

00:44:23

How To Attract The Perfect Clients

The Interior Design Business ·

2021/12/16

For interior design projects, the perfect client is one with deep pockets and a spirit of adventure; a client who admires their designer’s personal style and respects and trusts the designer’s vision for their spaces. So just how important is it for designers to have a recognisable style to attract their dream clients? And how should designers define their unique design vision and then communicate it effectively to attract those dream clients? We're joined by acclaimed interior designer

en

00:44:02

Growing Your Business

The Interior Design Business ·

2021/11/18

Most interior designers begin in a whirl of creativity, energy and optimism. In an average working week, they will act as designer, specifier, accountant, project manager, client liaison, IT support, office dogsbody and tea-lady. There is no time to spare for marketing the business or finding new clients. Workflows are impossible to manage, and famine follows feast in a never-ending cycle that can be difficult to break. This is the curse of the small business. Yet some design businesses seem to

en

00:44:02

Growing Your Business

The Interior Design Business ·

2021/11/18

Most interior designers begin in a whirl of creativity, energy and optimism. In an average working week, they will act as designer, specifier, accountant, project manager, client liaison, IT support, office dogsbody and tea-lady. There is no time to spare for marketing the business or finding new clients. Workflows are impossible to manage, and famine follows feast in a never-ending cycle that can be difficult to break. This is the curse of the small business. Yet some design

en

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