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PODCAST

MSP Chat

A look at the strategies, services, and success tips IT providers need to make it big in managed services from two of the industry’s most experienced MSP authorities, Erick Simpson and Rich Freeman of Channel Mastered

technology

All Episodes

69:46

Episode 20: Cracking the Code on MSP Relationships

MSP Chat ·

2024/04/12

Erick and Rich discuss the larger lessons for the channel in Gmail’s 20th birthday and how to use speaking appearances—especially at in-person events—to boost your credibility with customers, vendors, and peers. Then they’re joined by Channel Mastered colleague Mark Crall for an informed, in-depth conversation about what MSPs value most in a vendor. And finally, one last thing: A bluegrass theme song for this show written and performed by AI.Discussed in this episode: Building Blocks of MSP Channel

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76:33

Episode 19: Phishing is the APT You’re Probably Doing...

MSP Chat ·

2024/04/05

With Erick back in the saddle after a two-episode absence, he and Rich discuss the importance of N-able’s recent decision to build a cutting-edge ecosystem of cross-app integration partners. Then Erick walks you through how to use cyber insurance requirements as a tool for getting tight-fisted clients to say yes to an enhanced cybersecurity stack. That’s followed by an interview with the fascinating Jesse and Reese Tuttle, of AP2T and Compliology, to discuss deepfakes and other next-gen phishing

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62:33

Episode 18: AI’s Double-Edge Security Sword

MSP Chat ·

2024/03/29

Erick’s out again this week, so Rich is joined by co-host James Kernan, Channel Mastered’s Chief Leadership Strategist, to discuss changing tech talent hiring conditions and what MSPs should do about them. Then James shares a three-part tip of the week on why successful MSPs stay positive, stay connected, and are always, always marketing, and Acronis President Gaidar Magdanurov provides an insider’s take on how AI and other trends are changing the security threat landscape and creating new security

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50:18

Episode 17: CompTIA’s Five Keys to MSP Success in 2024

MSP Chat ·

2024/03/22

Erick’s out this week, so Rich discusses five top things the most successful MSPs today have in common, according to CompTIA, with special guest host and Channel Mastered CRO Mark Crall instead. Then Mark (who is also a former MSP from the industry’s early days) shares two tips on driving employee satisfaction and loyalty. And stay tuned, as Rich discusses obstacles that prevent MSPs from capitalizing on the “blue ocean” opportunity in compliance and strategies for overcoming them with Carl Bjerke,

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64:20

Episode 16: There’s Money on the Table in BDR and...

MSP Chat ·

2024/03/15

Erick and Rich talk about the underappreciated opportunity for MSPs in managed print and run through a few of the secrets to improving relationships between MSPs and vendors. Then they’re joined by Axcient VP of Marketing Bryce Roberts for an insightful conversation about the many ways to do more for your customers and make more for yourself with BDR. And finally, one last thing: An attempt in St. Louis to break the Guinness World Record for wearing underwear on your head. Discussed in this

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77:34

Bonus Episode: Are your M365 Customers REALLY Secure?

MSP Chat ·

2024/03/14

In this special bonus episode of MSP Chat, sponsored by Hornetsecurity, Erick and Rich discuss why security and services are the two hottest segments in IT, and why vCISO services are a giant opportunity combining both. Then Erick’s tip of the week details a methodology for building a sales roadmap that will help you reach your growth goals. Next, Hornetsecurity evangelist Andy Syrewicze joins in for a survey of underappreciated security vulnerabilities in Microsoft 365, and how to address them. And

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59:07

Bonus Episode: Are your M365 Customers REALLY Secure?

MSP Chat ·

2024/03/12

In this special bonus episode of MSP Chat, sponsored by Hornetsecurity, Erick and Rich discuss why security and services are the two hottest segments in IT, and why vCISO services are a giant opportunity combining both. Then Erick’s tip of the week details a methodology for building a sales roadmap that will help you reach your growth goals. Next, Hornetsecurity evangelist Andy Syrewicze joins in for a survey of underappreciated security vulnerabilities in Microsoft 365, and how to address them. And

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72:29

Episode 15: Customer Experience Matters

MSP Chat ·

2024/03/08

Erick and Rich discuss how customer experience differs from customer service, and why it matters more than ever at a time when managed network and endpoint services have become commoditized. Then Erick offers a tip of the week on the right way to build service bundles. That’s followed by a can’t miss conversation with Andrew Smith, Channel Mastered’s digital marketing guru, on the inside secrets to constructing online lead generation campaigns that deliver big, consistent results. And finally, one

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55:20

Episode 14: Hot, Warm, and Cold on AI in Managed...

MSP Chat ·

2024/03/01

Following up on their conversation in episode 13 about Hatz AI and the MRR opportunity in artificial intelligence, Erick and Rich revisit that topic again this week in an in-depth conversation with Hatz AI founder and CEO Jimmy Hatzell. That comes after a look at the role AI plays in future plans at ConnectWise and Nerdio, and the right way to handle the difficult task of firing an employee. And finally, one last thing: How chipmaker TSMC is having unexpected success making a new kind of chip—green

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72:35

Bonus Episode, Sponsored by Beachhead Solutions: An...

MSP Chat ·

2024/02/23

In this special bonus episode of MSP Chat, sponsored by Beachhead Solutions, Erick and Rich talk with Sam Daigle of Kennebunk Cyber Systems about why now’s a great time for MSPs to launch compliance practices, and how to go about doing it. That’s followed by nuggets of wisdom on running successful webinars from an experienced master of the art (Erick) and a deep dive with Cam Roberson, Beachhead’s vice president of sales and marketing, on how to cash in on the compliance opportunity for MSPs.And

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73:50

Episode 13: Early Days in AI MRR

MSP Chat ·

2024/02/16

Erick and Rich discuss an intriguing effort by startup Hatz AI to help MSPs earn recurring revenue from artificial intelligence and how to plan for and profit from 2024’s calendar of IT industry conferences. Then Scott Barlow, vice president of global MSP at Sophos, shares his take on managed security, managed detection and response, and other important security topics for MSPs. And finally, one last thing: The adventures of Tidy Mouse! Discussed in this episode:AI MRR FTW?Hatz AI Raises $2.5M to

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72:04

Episode 12: SASE and the Cloud in 2024

MSP Chat ·

2024/02/09

Erick and Rich explain why SonicWall buying Banyan Security suggests bigger and better things ahead for SASE in secure SMB networking and how to create positive brand image for your company. Then Derik Belair, CEO & co-founder of cloud management and security vendor Augmentt, joins in to discuss the current state of the cloud market and opportunities for MSPs in 2024. And finally, one last thing: how local residents of Grand Haven, Mich., called attention to a giant pothole badly in need of

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58:17

Episode 11: Understanding Vendor Relations and...

MSP Chat ·

2024/02/02

Erick and Rich discuss some intriguing statistics from IDC’s latest North American Partner Landscape study and the why-to and how-to of offering flexible work arrangements. Then Connor Swalm, CEO of Phin Security, joins them for an expert’s take on maximizing customer benefit and revenue in security awareness training, constructing a great MSP security stack, and giving yourself “permission to suck”. And finally, one last thing: a possible answer to a recent Krispy Kreme mystery in the City of

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76:33

Episode 10: The Future of Managed Security

MSP Chat ·

2024/01/26

Erick and Rich dive into the larger meaning of SonicWall’s recent purchase of Solutions Granted and share advice on using LinkedIn for lead generation. Then they’re joined by Alex Farling, Kyle Christensen, and Wes Spencer of MSP education vendor Empath for a deep dive into what’s now and next for managed security and much more. And finally, one last thing: What happened when Google Maps led a driver headed for Los Angeles into a desert dead end instead.Discussed in this episode:SonicWall makes a

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58:50

Episode 09: Going Big in the Cloud and Compliance

MSP Chat ·

2024/01/19

Erick and Rich discuss a new solution from SaaS Alerts that reveals how much money MSPs can make securing more than just Microsoft 365 and Erick’s AI-powered “30/30/30 strategy” for generating leads on social media. That’s followed by a timely and important conversation with Val King, CEO of Ascent Portal, about the often overlooked compliance opportunity for MSPs. And finally, one last thing: the search for a thief with a sweet tooth who made off with 10,000 Krispy Kreme donuts. Discussed in this

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53:05

Episode 08: Building Trusted Relationships

MSP Chat ·

2024/01/12

Erick and Rich explore the significance of Kaseya’s new outsourced help desk service and why now’s the time to build your client solution roadmap for 2024. They’re then joined by the multi-talented Lisa Shorr—an MSP, corporate brand coach, and Channel Mastered’s chief brand strategist—for an insightful conversation about how vendors can build trusted relationships with MSPs. And finally, one last thing: a new world record for the biggest serving ever of a stinky noodle dish from China.Discussed in

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48:13

Episode 07: PE and SASE for SMBs

MSP Chat ·

2024/01/05

Erick and Rich discuss alternatives to traditional private equity firms for MSPs seeking an exit and how to build a minimum required bundle of services for all your managed service clients. Then they’re joined by John Tippett, COO of Cytracom, for a look at the SMB market’s unique networking requirements and how SASE solutions can help address them. And finally, one last thing: two amusingly unlikely stories involving lottery winners from North Carolina. Discussed in this episode:Not a Big PE Fan

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56:46

Episode 06: A View from the Top at WatchGuard

MSP Chat ·

2023/12/14

Erick and Rich explain why now's the time to get in on the fast-growing demand for environmental, social, and governance (ESG) services and explore proven techniques for reducing platform and vendor sprawl. Then, they're joined by Prakash Panjwani, CEO of WatchGuard Technologies, for a wide-ranging conversation about how shifting threats and work arrangements have changed what both MSPs and their clients need from security products, services and vendors.And finally, one last thing about how an

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66:35

Episode 05: Navigating the Managed Services Landscape...

MSP Chat ·

2023/12/08

In this episode of the MSP Chat podcast, hosts Rich, Erick, and guest Antoine Jabara, co-founder and general manager of MSP products at JumpCloud, discuss the cloud age and how MSPs can make the best use of it. The conversation begins with a review of the Kaseya DattoCon event and segues into a focus on Kaseys's new AI platform - Cooper Bots. Erick then shares strategic success tips for modern MSP service delivery, drawing from his presentation at DattoCon. Other points include a discussion on the

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62:15

Episode 04: The Mighty Microsoft Cloud, the Q4 Home...

MSP Chat ·

2023/11/25

Erick and Rich discuss the expanding dominance of the Microsoft cloud and how to ready yourself in Q4 for a triumphant new year. Then they’re joined by MSP guru James Kernan, Channel Mastered’s chief leadership strategist and channel growth expert, for an expert exploration of EOS best practices. And finally, one last thing: A story about an indignity even the coolest smartphone isn’t worth enduring.Discussed in this episode:ConnectWise Announces Integrations with Microsoft in Collaboration to

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