x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

BlueStar Nation

BlueStar Nation

BlueStar Nation is the podcast that tackles the hot topics, trends, and emerging technologies impacting the specialty IT reseller channel, software companies, MSPs, and hardware manufacturers. Hosted by John Martin & Dean Reverman. Tell us what YOU want to hear about: nation@bluestarinc.com

technology marketing

All Episodes

53:32

TEC Beefs 2

BlueStar Nation ·

2024/04/25

We’re normally tech-positive on the show, but this week, Dean & John are sharing some of their “beefs” with technology, the things that frustrate or confuse them, including: Dynamic fast-food pricing The death of social media Pennies Paywalled news America's most popular beers Amazon’s “Just Walk Out” stores Healthcare information connectivity It’s the episode that has a few things to get off its chest. TEConnecting with us: Dean - Designing the next moon buggy John - Lyft Keep in

en

48:43

AI Hype, Hesitance, and Meaningful Solutions with...

BlueStar Nation ·

2024/04/18

Technological progress often comes in waves that are met with intense discussion, scrutiny, skepticism, and acceptance. Artificial intelligence is the latest wave disrupting the reseller channel, but one that demands a response sooner rather than later. This week, Intel’s Director of US Distribution, David Allen, is not only explaining the history of such inflection points and why AI is perhaps the most important ever but also shedding light on Intel's strategic approach to partnerships and vetted

en

01:04:30

Next-Gen Channel Sales w/BlueStar Canada’s Michel Sirois

BlueStar Nation ·

2024/04/11

The modern customer is continually evolving, which demands that sales tactics also change, especially in our complex channel model. This week, BlueStar Canada’s President, Michel Sirois, shares his experience and insights on a highly relevant topic to our work. Is the new “generation” of buyers actually an age thing? How do we approach buyers with more information at their fingertips, time spent doing self-research, and unwilling to pick up the phone for a “cold call”? How can VARs/integrators/MSPs

en

01:10:24

The Continuing Evolution of Warehousing...

BlueStar Nation ·

2024/04/04

It’s been three years since StayLinked CTO Justin Griffith last appeared on the pod. He discussed the struggle to get warehouses to adopt new technology, even during the pandemic. Has anything changed since then? How is AI impacting the conversation? What other emerging supply chain technologies is he watching? Most importantly, what does Justin think of the Apple Vision Pro?#VARValue - How is StayLinked helping VARs strengthen their supply chain solution offerings? StayLinked's VDC Research

en

01:03:36

Food Safety & the Supply Chain w/Jim Hilton

BlueStar Nation ·

2024/03/28

Traceability is more important than ever in the food supply chain, as it allows quick and efficient tracking and halting of potential contaminants and foodborne illnesses. This week, food supply chain expert Jim Hilton joins us (in the studio!) to explain the opportunities for VARs. Why are we seeing more recalls? How does the direct-to-consumer market affect the supply chain? What is the FSMA 204 Final Rule, and how will technology help suppliers comply quickly? It’s the episode that wants to know

en

56:07

Don’t Forget the Printer Supplies! w/Jessica Kroth

BlueStar Nation ·

2024/03/21

A printer is only as good as its ability to print. That makes the supplies and consumables, like labels, paper, printheads, and more, critical components for a total printer solution and an opportunity for resellers to make steady recurring revenue! BlueStar’s Jessica Kroth, who has over 15 years of experience and a passion for the topic, shares her tips with us this week. How much profit can be gained from supplies vs. hardware alone? What risks do VARs and their customers take when buying supplies

en

56:16

Advice from a Reseller Channel Veteran w/Code’s Dave...

BlueStar Nation ·

2024/03/14

In our industry, looking back can be as important as looking forward, so this week, we’re tapping into a channel veteran for insights and lessons. Code Corporation’s Dave Judy has nearly 50 years of experience in retail, sales, and barcode technology. What’s his background, and how has Code grown & changed? What is his selling philosophy, and why does the channel make it even easier? What professional and personal lessons has Dave learned? Finally, how is Dave helping make driver’s licensing

en

55:51

The TEConnect Podcast #182: pDOOH: Revenue Streams...

BlueStar Nation ·

2024/03/07

Storefronts and public venues offer plenty of opportunities for national and local brands to market & advertise. It’s also a potential source of recurring revenue for retailers, venue owners, and VARs. That’s the idea behind pDOOH (Programmatic Digital Out-of-Home) advertising, which uses “monetized & managed digital signage” in highly trafficked areas. Ben Simon, BlueStar’s Emerging Technologies BDM, and Joe Kunigonis, CEO of Smartify Media, our partner in the pDOOH initiative, explain the

en

01:02:59

Is RFID Right for Your Business? w/TSC Printronix’s...

BlueStar Nation ·

2024/02/29

RFID adoption is rapidly increasing, but traditional AIDC barcode VARs may still be uncertain if they want to add the technology to their portfolio. This week, TSC Printronix's RFID expert, Chris Brown, acknowledges the complexity of RFID solutions alongside the potential for your business. He presents what he sees as four clear options for barcoding VARs to take on (or not) RFID, followed by a look at mandates pushing the technology down the supply chain. What's the "Walmart blast off?" What other

en

01:05:48

Winning in Search for SMB Solution Providers w/James...

BlueStar Nation ·

2024/02/22

When the guys need a last-minute guest, bringing in James Korte and telling him to talk marketing is never a bad idea! James predictably nails it with a dive into SEO strategy and how SMB solution providers can position themselves high in organic searches. How long does it take? Where do you start? What should you create? How do you know it's working? Finally, we give you some concrete examples. It's the episode that's constantly Googling itself.#VARValue - What can anyone listening (regardless

en

59:18

Retail Digital Signage Survey - Opportunities Abound

BlueStar Nation ·

2024/02/15

We're sifting through the data from another BlueStar Nation end-user survey (sponsored by Samsung): 125 retailer leaders shared their concerns, expectations, and perceptions about deploying digital displays. Why aren't they utilizing it? How would they if they did? Are their cost expectations accurate? Who do they think would be responsible for purchasing, maintaining, and managing content? It's an episode filled with data to help YOU find and win business. #VARValue - Dean's takeaways as a former

en

58:20

TEC Bytes 15 - Trying to Make TEC Happen

BlueStar Nation ·

2024/02/08

We’re covering six more topics in technology, business, entertainment, and more! Topics Discussed: MIT’s 10 Breakthrough Technologies for 2024 US companies that failed in China 50 years of video game revenues Most popular apps by downloads LinkedIn for dating? CES 2024 (and this article) TEConnecting with us: Dean - "Shotski" record John - Strike Force Five podcast Keep in Touch! Email - TEConnect@bluestarinc.com LinkedIn - https://www.linkedin.com/company/blue-star Submit your topic ideas -

en

49:17

MSPs & VARs – Bridging the Gap w/SD Tech’s Shane Mishler

BlueStar Nation ·

2024/02/01

VARs and MSPs can sometimes be represented as operating in two different, siloed segments of the B2B technology market, but in a world where “one source” partners and consultants are more valuable than ever, collaboration is the future. This week, we’re joined by Shane Mishler, VP & COO of SD Tech, an MSP that’s already doing just that. How does Shane equate tech consulting to a construction project? How do MSPs handle requests that are outside of their scope? What emerging tech are his clients

en

54:45

Parking Management Technology w/OmniQ's John Whiteman

BlueStar Nation ·

2024/01/25

Finding a parking place has been a struggle as long as there have been motor vehicles. That’s especially true in big cities, at sporting events, entertainment venues, airports, and anywhere else that must accommodate large numbers of drivers. This week on the pod, OmniQ’s John Whiteman walks us through the technology that’s simplifying parking for drivers, garage/lot owners, and operators. How has AI changed parking technology? What hardware opportunities can VARs find with parking solutions? What

en

53:10

Smart Fit Technology w/Fit:match’s Haniff Brown

BlueStar Nation ·

2024/01/11

We’re kicking off a new year of the podcast by exploring a topic that most of us have struggled with at some point--finding the right “fit” for our clothes--and some cool new tech that’s tackling the problem and improving apparel retailers’ bottom line in the process. We’re joined by Intel partner Fit:match’s Founder & CEO Haniff Brown. Fit:match uses “3D shape mapping” to match shoppers to a similar digital twin and allow retailers to recommend the best fit and styles for that body type. How

en

01:30:03

Star Wars Nerdfest – Episode IV

BlueStar Nation ·

2023/12/28

Another year of the podcast is closing out, so it must be time for the annual Star Wars episode! Sam & Marko join us to talk about the latest news for the franchise, including new movies, Dave Filoni’s promotion, and the end of Disney’s Galactic Starcruiser. We recap season 3 of The Mandalorian and the first (only?) of Ahsoka before John & Sam pitch why fans should check out the Rebels animated series. Finally, we share our favorite Star Wars weapons and spicy takes on the franchise that

en

49:59

Tech Trivia – Pop Culture Edition

BlueStar Nation ·

2023/12/21

We have an all-star lineup for the latest round of Tech Trivia. Dean defends his recent crown (from episode 150) against two-time champion Whitney Gerrety, Sarah Schlueter, and Sam Hughes. They’ll tackle three rounds of increasingly difficult questions and have a few laughs on the way. Who stayed up late making costumes? Who comes from behind to tie for the lead? What does Sarah think is a Pixar film? Is John the real winner? It’s the episode that required more editing than usual…mostly because of

en

01:09:34

TEC Bytes 14 – TEC the Halls

BlueStar Nation ·

2023/12/14

We’re kicking off three weeks of fun eps to conclude our year. First up, more TEC Bytes…random stories, lists, and observations to discuss and debate around the watercooler, at a holiday party, or with that family member who still gives fruitcakes as presents. Topics: Top Hotel Bars Better thinking skills for kids The average “global human day” American views on marriage & family The world’s population as 1000 people American sleep habits Word of the year Best inventions of ‘23 Our Favorite

en

51:53

Smart Stadium Technology w/Elo’s Raimon Chikhani

BlueStar Nation ·

2023/12/07

Live sporting events are still very popular, but the expectations of an attendee have grown a bit beyond “I want to see my team win.” Fans want an experience, and venues want them to stay (and pay) for as long as possible. Technology is becoming a big part of those experiences, so we wanted to explore the potential opportunities for VARs. Elo’s Raimon Chikhani has the insights to help! Why is attendance near or above pre-COVID levels at stadiums? How are younger generations approaching sporting

en

01:03:46

Chronic Care, RPM, In-Home Tech & More w/JoAnna Witting

BlueStar Nation ·

2023/11/30

As we wrap up National Diabetes Month, we talk to BlueStar's Healthcare BDM, JoAnna Witting, to discuss how technology can assist healthcare providers with managing chronic conditions, impact public health, and improve patient outcomes. How do virtual care and remote patient monitoring help rural and underserved communities? What solutions make in-home and visiting nurse services more manageable, accessible, and safer? Where can VARs find new opportunities with healthcare providers? #VARValue -

en

189 results

Similar Podcasts

Lead With AI

Tamara Nall

Linux in the Ham Shack

Black Sparrow Media

Data Engineering Podcast

Tobias Macey

Eye On A.I.

Craig S. Smith

Reflections

Livewire Labs