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PODCAST

Selling Intelligence (formerly Selling the Cloud)

Mark Petruzzi, KK Anderson

Selling Intelligence is the evolution of Selling the Cloud and designed for revenue leaders who are navigating the AI era.Hosted by Mark Petruzzi and Kristin "KK" Anderson, the show brings candid conversations with C-suite leaders across sales, marketing, and customer success on how AI is reshaping the way companies grow, sell, and compete.From agentic GTM strategies to AI-powered pipeline and revenue execution, each episode focuses on what’s actually working and how leaders are turning

business management

All Episodes

00:38:50

What made Zoom - Zoom with Greg Holmes, former CRO at...

Selling Intelligence (formerly Selling the Cloud) ·

2024/08/22

In this throwback episode, Greg Holmes, former CRO at Zoom, joins the Selling the Cloud podcast to share how Zoom's "happiness culture" and customer-centric approach propelled the company to success. From the importance of authenticity in sales hires to the power of resilience and humility, Greg offers invaluable lessons that remain relevant in today's business landscape.

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00:40:22

Bridging the Gap: The Connective Tissue of RevOps...

Selling Intelligence (formerly Selling the Cloud) ·

2024/08/14

A conversation with Neetha Ratakonda, CEO of BigLittle, discussing insights into tackling revenue leaks, enhancing GTM process efficiency, and leveraging emerging technologies to revolutionize revenue operations. Discover how AI and machine learning are driving the future of RevOps and what trends to watch for in the next decade.

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00:44:54

The Best of Philly with the King of Sales; Jeffrey...

Selling Intelligence (formerly Selling the Cloud) ·

2024/08/07

"In sales, it's not who you know". "In sales, it's who knows YOU". Jeffrey Gitomer - "Little Red Book of Selling"

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00:30:18

Operating Partners, Part 2 with guest Joseph Zito,...

Selling Intelligence (formerly Selling the Cloud) ·

2024/07/31

Insights on leadership team mobilization and the role of RevOps in executing strategic objectives.

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00:22:17

Operating Partners, Part 1 with guest Joseph Zito,...

Selling Intelligence (formerly Selling the Cloud) ·

2024/07/24

Exploring what good B2B SaaS strategy execution looks like and team mobilization with Joseph Zito.

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00:25:33

The Evolution of Enterprise Sales, Part 2, Rob...

Selling Intelligence (formerly Selling the Cloud) ·

2024/07/19

In this episode, Rob Schilling, SVP ERP Sales, N.A. at Oracle, discusses the challenges of adopting data-centric sales models and the evolving role of AI in sales, sharing insights and guidance for emerging CROs. This is a must listen for any B2B sales professional!

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00:23:36

The Evolution of Enterprise Sales, Part 1, Rob...

Selling Intelligence (formerly Selling the Cloud) ·

2024/07/17

In this part 1 episode of Selling the Cloud, co-hosts Mark and Cathy talk with Rob Schilling from Oracle, about the pivotal moments in his sales career and the importance of being the "CEO of your own territory" while focusing on customer value. Rob also discusses balancing customer-centric and data-driven sales strategies, offering practical advice for sellers.

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00:42:30

The Future of Revenue Enablement and the Impact of...

Selling Intelligence (formerly Selling the Cloud) ·

2024/06/26

In this episode of Selling the Cloud, Steve Richards from Mediafly discusses sales enablement, balancing data with the human side of sales, the art of sales coaching, and the importance of cross-functional collaboration.

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00:16:42

Full-Funnel Insights with Toni Hohlbein, Part 2:...

Selling Intelligence (formerly Selling the Cloud) ·

2024/06/19

In Part 2 of our conversation with Toni Hohlbein, we delve into how macro trends in the markets are forcing changes in the way we operate SaaS companies, with a focus on doubling down on efficiency and prioritizing effective channels.

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00:26:03

Full-Funnel Insights with Toni Hohlbein, Part 1:...

Selling Intelligence (formerly Selling the Cloud) ·

2024/06/12

Tune in to our discussion with Toni Hohlbein for valuable lessons on improving your GTM effectiveness by leveraging the latest technology to visualize your funnel, predict future performance using leading indicators, and enhance efficiency, all while being supported by top-notch revenue operations professionals to stay ahead in the SaaS industry.

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00:55:27

The Pivitol Alignment between Strategy and Sales -...

Selling Intelligence (formerly Selling the Cloud) ·

2024/06/05

Join us as Frank Cespedes offers practical advice and real-world examples to help your sales teams execute strategy effectively and achieve optimal performance. Frank shares his insights on the importance of articulating a clear strategy to sales teams, the challenges of aligning sales efforts with strategic objectives, and how to integrate internal performance management with external market characteristics. He also provides valuable advice on hiring strategies and performance metrics to ensure

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00:23:07

Data observability within RevOps Pt. 2 - Lindsey...

Selling Intelligence (formerly Selling the Cloud) ·

2024/05/29

Explore how companies are leveraging in-house data for a competitive advantage, executing on recommended data-informed growth levers, and how RevOps plays a critical role in handling these priorities in a scalable and cross-functional way.

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00:23:14

Data observability within RevOps Pt. 1 - Lindsey...

Selling Intelligence (formerly Selling the Cloud) ·

2024/05/22

Lindsey shares insights from her ten-year career in revenue operations, specific examples of cross-functional alignment through data strategy, and the journey of building RevAmp to address market challenges. She also discusses the evolving landscape of RevOps and the potential for a more scientific approach to revenue generation. Tune in to learn how to harness the power of data and AI in your revenue operations.

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00:21:54

Data Driven and Metric Based Selling in B2B Pt.2 -...

Selling Intelligence (formerly Selling the Cloud) ·

2024/05/15

Kevin shares valuable advice for CROs entering the AI-driven sales era, emphasizing the importance of embracing data science in sales leadership.

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00:20:48

Data Driven and Metric Based Selling in B2B Pt.1 -...

Selling Intelligence (formerly Selling the Cloud) ·

2024/05/08

Kevin shares valuable advice for CROs entering the AI-driven sales era, emphasizing the importance of embracing data science in sales leadership.

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00:23:51

Selling with AI, How Buyers Want to Buy Pt.2 - Andy...

Selling Intelligence (formerly Selling the Cloud) ·

2024/05/01

Today the hosts talk with Andy Paul about the evolution of the B2B landscape, how teams should be approaching and implementing AI in their sales strategies, and the types of leadership needed for scaling sales teams in today's world.

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00:28:02

Selling with AI How Buyers Want to Buy Pt. 1 - Andy...

Selling Intelligence (formerly Selling the Cloud) ·

2024/04/24

Today the hosts talk with Andy Paul about the evolution of the B2B landscape, how teams should be approaching and implementing AI in their sales strategies, and the types of leadership needed for scaling sales teams in today's world.

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00:29:15

Aligning Strategy in Marketing, RevOps, and Sales...

Selling Intelligence (formerly Selling the Cloud) ·

2024/04/18

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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00:21:01

Aligning Strategy in Marketing, RevOps, and Sales -...

Selling Intelligence (formerly Selling the Cloud) ·

2024/04/09

Today we talk about reaching alignment in marketing, rev ops, and sales in B2B companies with Kunal Mehta from Bain Consulting.

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00:25:49

Disruption Ready Selling - with Dipanjan Das, Genpact

Selling Intelligence (formerly Selling the Cloud) ·

2022/05/23

B2B Sales professionals are continuously faced with new challenges and obstacles they need to overcome on the path to success. In the past two years alone, sellers were forced to move to a 100% virtual roll due to a global pandemic. Most recently, the economy has quickly transformed from growth at all costs to efficient, profitable growth as the new imperative.Dipanjan Das, Service Line Leader for Sales & Commercial Service Line, Cloud, Hi-Tech and Media, at Genpact joined the Selling the

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121 results

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