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PODCAST

Designed for the Creative Mind™

Your designs are beautiful, but you"re struggling with the business of your interior design business. Join successful interior design business owner, Michelle Lynne, of ML Interiors Group each Monday morning as she shares the processes she has found useful in growing her own 7-figure design firm, interviews industry related guests, and brings her own team of designers on for lively conversations. If you aren"t happy with the performance of your interior design business, are tired of trading your

arts design

All Episodes

35:32

131. AI for Interior Designers- Practical Use From A...

Designed for the Creative Mind™ ·

2024/02/19

Welcome to another episode of Design for the Creative Mind, where we dive into the world of interior design and explore ways to run a business with purpose and efficiency. I'm your host, Michelle Lynn, and today we had the pleasure of speaking with the incredibly innovative JennaGaidusek. Jenna is a trailblazer in the virtual interior design space, a mentor, and an educator who has embraced artificial intelligence (AI) to enhance her business. She shared her journey from being a tech

en

41:36

130. Marketing and Business Strategies for Interior...

Designed for the Creative Mind™ ·

2024/02/12

Welcome back to another episode of Design for the Creative Mind, where we dive into the business side of interior design. In this episode I had the pleasure of speaking with Jacqueline Green, the CEO of Behind the Design. Jacqueline shared her journey from a seasoned commercial interior designer and former college instructor to a marketing and education expert for the design community. She talks about the importance of not just being a great designer but also being a savvy business owner

en

32:12

129. The Rule of 26 with Michael Buzinski

Designed for the Creative Mind™ ·

2024/02/05

In this episode of Design for the Creative Mind, I had the pleasure of speaking with Michael Buzinski, affectionately known as Buzz, a US Air Force veteran, serial entrepreneur, international speaker, and best-selling author. Buzz shared his expertise on digital marketing for small businesses, particularly focusing on his innovative Rule of 26, which aims to double a company's revenue by increasing three key performance indicators (KPIs) by 26%. Buzz explained that during the pandemic, he

en

44:07

Ep. 128 Dynamics of Solving Problems in the Interior...

Designed for the Creative Mind™ ·

2024/02/03

Hello and welcome back to another episode of the Design for the Creative Mind podcast! I'm your host, Michelle Lind, and today I'm thrilled to have Jessica Harling with me. Jessica is a passionate ringleader and dynamic problem solver, known for her work with Behind the Design. We dive into the concept of personal branding, discussing the phrases Jessica uses to summarize her personal brand. Have you considered the phrases that describe you in a heartbeat? It's an interesting perspective

en

45:43

Ep. 127 Mastering Authentic Sales with Nikki Roush

Designed for the Creative Mind™ ·

2024/02/01

In this episode I talk with Nikki Roush. She is the CEO of SalesMaven and she has the unique ability to transform the misunderstood process of selling with 25 plus years of selling experience. Entrepreneurs and small business owners now hire Nikki to show them how to sell successfully and authentically. Nikki has written three books. They're all available on Amazon, and she has a podcast called Sales Maven. Nikki shares her origin story and explains how she ventured into teaching people the

en

44:08

128. Dynamics of Solving Problems in the Interior...

Designed for the Creative Mind™ ·

2024/01/29

Hello and welcome back to another episode of the Design for the Creative Mind podcast! I'm your host, Michelle Lind, and today I'm thrilled to have Jessica Harling with me. Jessica is a passionate ringleader and dynamic problem solver, known for her work with Behind the Design. We dive into the concept of personal branding, discussing the phrases Jessica uses to summarize her personal brand. Have you considered the phrases that describe you in a heartbeat? It's an interesting perspective that we

en

46:16

127. Mastering Authentic Sales with Nikki Roush

Designed for the Creative Mind™ ·

2024/01/22

In this episode I talk with Nikki Roush. She is the CEO of SalesMaven and she has the unique ability to transform the misunderstood process of selling with 25 plus years of selling experience. Entrepreneurs and small business owners now hire Nikki to show them how to sell successfully and authentically. Nikki has written three books. They're all available on Amazon, and she has a podcast called Sales Maven. Nikki shares her origin story and explains how she ventured into teaching people the art

en

57:27

126. The Intersection of Fashion, Film, and...

Designed for the Creative Mind™ ·

2024/01/08

In this episode I talk with Jeffrey Madoff, a multi-talented creative with a diverse career spanning fashion design, film production, producing, and teaching. Madoff has worked with prestigious clients like Ralph Lauren, Tiffany, Victoria's Secret, and more. He's also an adjunct professor at Parsons School of Design and an Amazon best-selling author of "Creative Careers, Making a Living with Your Ideas." Madoff is the author of Creative Careers: Making a Living with Your Ideas. His book

en

57:27

126. The Intersection of Fashion, Film, and Creativity

Designed for the Creative Mind™ ·

2024/01/08

In this episode I talk with Jeffrey Madoff, a multi-talented creative with a diverse career spanning fashion design, film production, producing, and teaching. Madoff has worked with prestigious clients like Ralph Lauren, Tiffany, Victoria's Secret, and more. He's also an adjunct professor at Parsons School of Design and an Amazon best-selling author of "Creative Careers, Making a Living with Your Ideas." Madoff is the author of Creative Careers: Making a Living with Your Ideas. His book dispels the

en

35:15

125. Establishing Emotional Connection on Your Website

Designed for the Creative Mind™ ·

2024/01/08

In this episode I talk with Masha Koyen, a messaging strategist and website copywriter for interior designers about the importance of strategic copy and messaging in the visually-driven world of interior design. Masha talks about the need for designers to blend their visuals on their websites with great copy that connects to their audience and tells them a story. Your website has to work double duty, and copy is the bridge that connects your brand with the audience. In the interior design industry

en

35:15

125. Establishing Emotional Connection on Your...

Designed for the Creative Mind™ ·

2024/01/08

In this episode I talk with Masha Koyen, a messaging strategist and website copywriter for interior designers about the importance of strategic copy and messaging in the visually-driven world of interior design. Masha talks about the need for designers to blend their visuals on their websites with great copy that connects to their audience and tells them a story. Your website has to work double duty, and copy is the bridge that connects your brand with the audience. In the interior design

en

44:57

124. Designing with Traction, Intention, and...

Designed for the Creative Mind™ ·

2023/12/18

In this episode I have the pleasure of introducing you to the dynamic duo behind Lima Stanley Design, a health and wellness-focused interior and landscape design company based in Dallas, Texas. Daniel and Rome share their journey into incorporating sustainability and wellness practices into their business, particularly in the aftermath of the COVID-19 pandemic. Daniel reflects on his original passion for sustainability back in Brazil, while Rome delves into his experience at the Parsons

en

44:57

124. Designing with Traction, Intention, and Compassion

Designed for the Creative Mind™ ·

2023/12/18

In this episode I have the pleasure of introducing you to the dynamic duo behind Lima Stanley Design, a health and wellness-focused interior and landscape design company based in Dallas, Texas. Daniel and Rome share their journey into incorporating sustainability and wellness practices into their business, particularly in the aftermath of the COVID-19 pandemic. Daniel reflects on his original passion for sustainability back in Brazil, while Rome delves into his experience at the Parsons School of

en

43:14

123. Keys to Hiring and Retaining Team Members for...

Designed for the Creative Mind™ ·

2023/12/11

In this episode I talk to Jamie Van Cuyk, the owner and lead strategist of Growing Your Team. She helps women, small business owners become confident leaders who hire correctly every single time. It's a big promise, but Jamie backs it up and shares with us in this episode the keys to getting it right. In our conversation Jamie shares with us the 4 things to look out for in your business to know that it is time to hire, and we chat about common pitfalls you should avoid when trying to hire

en

43:14

123. Keys to Hiring and Retaining Team Members for...

Designed for the Creative Mind™ ·

2023/12/11

In this episode I talk to Jamie Van Cuyk, the owner and lead strategist of Growing Your Team. She helps women, small business owners become confident leaders who hire correctly every single time. It's a big promise, but Jamie backs it up and shares with us in this episode the keys to getting it right. In our conversation Jamie shares with us the 4 things to look out for in your business to know that it is time to hire, and we chat about common pitfalls you should avoid when trying to hire in your

en

52:26

122. From Jobby to Design Firm; The Business of...

Designed for the Creative Mind™ ·

2023/12/04

In this episode I am thrilled to introduce you to Katie Decker Erickson, a powerhouse in the world of interior design and business. Katie has not only earned her MBA but has spent nearly two decades building a multi-million dollar interior design firm that operates in over 20 states and she is sharing with us what things have been the most helpful for her as she has built her business. In our conversation, Katie shares her fearless approach to starting her design business. She emphasizes the

en

52:26

122. From Jobby to Design Firm; The Business of...

Designed for the Creative Mind™ ·

2023/12/04

In this episode I am thrilled to introduce you to Katie Decker Erickson, a powerhouse in the world of interior design and business. Katie has not only earned her MBA but has spent nearly two decades building a multi-million dollar interior design firm that operates in over 20 states and she is sharing with us what things have been the most helpful for her as she has built her business. In our conversation, Katie shares her fearless approach to starting her design business. She emphasizes

en

19:14

121. Evolving As A Leader In Your Design Business

Designed for the Creative Mind™ ·

2023/11/27

In this episode I’m diving into a topic that's close to my heart - leadership. Whether you're leading a team or going solo, leadership is the key to unlocking freedom in your interior design business, and how you are as a leader is crucial to your team and business success. I share my journey, starting from managing tables in a restaurant at 23 to running my own interior design business. Leadership became essential when I realized I couldn't do it all alone.I had to learn the delicate balance of

en

19:14

121. Evolving As A Leader In Your Design Business

Designed for the Creative Mind™ ·

2023/11/27

In this episode I’m diving into a topic that's close to my heart - leadership. Whether you're leading a team or going solo, leadership is the key to unlocking freedom in your interior design business, and how you are as a leader is crucial to your team and business success. I share my journey, starting from managing tables in a restaurant at 23 to running my own interior design business. Leadership became essential when I realized I couldn't do it all alone.I had to learn the delicate

en

33:15

120. The Importance Of Client Education

Designed for the Creative Mind™ ·

2023/11/20

In this episode, we dive into the heart of client education, specifically in the context of project financials and client sourcing. We've all seen those design forums filled with pricing struggles and client shopping stories. Today, let's break down the myth and find a solution. The truth of the matter is—clients aren't jerks; they're often just uninformed. Time to shift your perspective from frustration to education. Once you learn how to weave client education into your conversations and even

en

339 results

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