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PODCAST

Making Waves at C-Level: Business Tips for Executives, Leaders, and Entrepreneurs

Successful executives cannot always play it safe. They make waves. This podcast explores the gap between potential and results in business. This is a show for people who seek career success. If you desire motivation, ideas, inspiration, and the chance to learn from people who are living their dreams, then “Making Waves at C-Level” (Formerly “Cool Things Entrepreneurs Do”) should be added to your subscribed “must hear” podcasts. This show was designed to help people get “unstuck” in their careers and

business entrepreneurship

All Episodes

31:51

Using YouTube for Business with Ernesto Verdugo

Making Waves at C-Level: Business Tips for... ·

2022/01/11

Ernesto Verdugo helps baby boomers and Gen Xers think and earn like successful YouTubers. Ernesto is best defined as a Change Catalyst because his interventions create results in record times. His speaking style quickly engages audiences and individuals to change and think differently. His presentations are thought provoking, entertaining, insightful and straight to the point. Participants on his events are always left with a strong urge to take action. He is a master in the art of anticipation

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26:52

Jay Baer - What Do Customers Want NOW?

Making Waves at C-Level: Business Tips for... ·

2022/01/06

Episode 696 is a chat with Jay Baer, a marketing consultant and Hall of Fame Speaker. Jay knows customers and he is a Licensed Tequila Sommelier. About Jay Baer Jay Baer is the world’s most inspirational customer experience, customer service, and marketing keynote speaker. New York Times best-selling author of six books. A 7th-generation entrepreneur. The founder of five, multi-million dollar companies. Certified tequila sommelier. Lover of all things plaid. Jay Baer, CSP, CPAE has spent 29 years

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17:25

Year End and 2022 Goal Setting

Making Waves at C-Level: Business Tips for... ·

2021/12/31

This is the last episode of "Making Waves at C-Level" for 2021. What a two years it has been. Thom Singer shares how he got focused to set clear goals for the new year... and the three areas of focus he will have moving forward: Mind, Body, and Money. In the last two years he had lost some of his mojo due to the closing of the in-person meeting business where he had worked for over a decade. His income went to zero for a while, and he had to get scrappy to survive. Now he has many areas of business

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21:35

What I Learned The Last Two Years

Making Waves at C-Level: Business Tips for... ·

2021/12/29

This episode of "Making Waves at C-Level" is one of two solo episodes with Thom Singer sharing his thought. In this "rant" he talks about what he learned the last two years in the pandemic. For many the business experiences during Covid have been very different. Some were hit hard, others simply worked from home and had little other disruptions. Thom is honest and open about the bumps in the road he faced, and now that things are better, he shares what he did to get from there to here. Thanks

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30:05

Impact Pricing with Mark Stiving

Making Waves at C-Level: Business Tips for... ·

2021/12/21

Competitive pricing strategy is key to not leaving money on the table. How to price your product or service is often a cost plus idea - with a focus on desired profit margins. But there are more indepth ways to do this right. The guest on this episode is Mark Stiving from Impact Pricing. He is the Chief Pricing Educator, and he helps companies win more business at higher prices (who doesn't want that?). In this conversation Mark shares his brilliance around value based pricing, how to price for

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25:38

Positive Workplace Environment with John Nepper

Making Waves at C-Level: Business Tips for... ·

2021/12/16

Our guest, John Nepper, speaks to educators and administrators to create more connection. After 35 years as a band director he is now a joyful teacher in a world of human potential. About John Nepper After 35 years as a professional music educator, and earning a black belt in Karate, you could say that John Nepper has a black belt as a professional educator. And while it’s true that he can break a patio block in half with his bare hands, what really matters is that John can break workplace

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28:41

Disrupting HR and Recruiting with Bill Humbert

Making Waves at C-Level: Business Tips for... ·

2021/12/14

About Bill Humbert Bill Humbert is unusual in his field. He has over 40 years of Expert Recruitment experience spanning many industries. He has recruited and consulted with companies from start-ups as small as 11 professionals, including the Venture Capitalist, to major international corporations with tens of thousands of employees. His model is to work with One company at a time and charge a flat monthly fee. This enables him to recruit from C-Level to Laborer, and consult on recruitment process

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30:59

What if Weird Isn't Weird with Shelley Brown

Making Waves at C-Level: Business Tips for... ·

2021/12/09

On this episode of the "Making Waves at C-Level" podcast, Thom Singer talks with the author of "Weird Girl Adventures", Shelley Brown. Shelley is a speaker and and expert on belonging and well-being. In this conversation she shares her formulas on how to help people find their sense of belonging. Thom adds to the chat that in 2022 it is the year of the weird. No longer does one have to look the same or wear the right clothes to be part of the team. Individuality rules in today's world. About

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32:23

Marketing From a Shark's Perspective with Kenneth Kinney

Making Waves at C-Level: Business Tips for... ·

2021/12/07

Kenneth Kinney is a marketing expert and speaker who has worked with dozens of large and small companies to help them grow through marketing. In a world with lots of conflicting advice on marketing, Kenneth takes a realistic view and helps companies have a consistent message. He is also one of those people who chooses to go diving with real live sharks. About Kenneth Kinney Kenneth "Shark" Kinney is a dynamic keynote speaker, author, experienced marketing consultant, and growth executive. He is

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16:10

Create A Podcast For Your Conference

Making Waves at C-Level: Business Tips for... ·

2021/12/02

If your association of company hosts an annual meeting for members or clients, you should consider hosting a podcast that is dedicated to promoting your event. Keep people engaged before, during, and after you meeting with a customized podcast that has 6, 12, or 52 episodes. Thom Singer has been hosing podcasts for over 7 years, and is now working with associations and companies to create short run podcasts to help market the conference and keep people engaged long after they fly home. There are

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34:07

Sustain Your Game with Alan Stein Jr

Making Waves at C-Level: Business Tips for... ·

2021/11/10

Growing your career is one thing, but keeping it going is something else. The guest on episode 687 knows how to not only "Raise Your Game"... but how to "Sustain Your Game". Alan Stein Jr is a speaker, author, and performance expert who has a lot of great advice on how to succeed as an individual and a team. Alan Stein Jr is the hardest working person in the speaking business. He began his keynote career five years ago, and is now one of the busiest speakers in the United States. He has a great

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39:40

Thriving in Business: Advice from Dave Yoho - A 93...

Making Waves at C-Level: Business Tips for... ·

2021/10/26

In Episode 686 we talk about thriving in business over the long run. The guest, Dave Yoho, started his business in 1962 and has run the daily operations as president every day for nearly 60 years. He is now 93 years old and is still learning, growing, and making decisions to expand his business. We talk about how the word of business has changed, and how it has stayed the same. People still struggle with sales, marketing, training, hiring, business plans, replicable models, etc... Dave Yoho is

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30:56

Company Culture with Richard Walker

Making Waves at C-Level: Business Tips for... ·

2021/10/22

Episode 685 is a conversation about company culture. In starting your company, growing your company, or managing the move to a virtual workplace, the culture is key to success. The guest on this show, Rich Walker, has been obsessed with culture even before he started his company. In this interview he shares 4 key tips to the culture of his organization: 1. We must design software so easy to use that it does not need a users guide. 2. We must provide outstanding customer service. 3. We love what

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33:48

Cold Calling and Getting The Meeting with Chris Bussing

Making Waves at C-Level: Business Tips for... ·

2021/10/20

In episode 684 Thom Singer talks with tech sales superstar Chris Bussing about how to "Get The Meeting". Sales is a great career, but before you can get to closing the big sales and collecting the commission, you have to get the meeting with the prospect. Throughout his sales career, Chris Bussing has been applauded for his talents in getting past the voicemail, reaching prospects, and getting the meetings. In this interview Chris Bussing shares his five tips and the "TRUMP CARD" of how to get

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39:29

Invest in People with Bob Pike

Making Waves at C-Level: Business Tips for... ·

2021/10/14

Episode 683 is a conversations with Bob Pike. Bob helps people unlock learning and unleash performance. People are told to learn, but not taught to learn. He spent his long career showing others the power of learning. He built a multi-million dollar training and consulting company that he sold (but that does not mean he retired! He is still actively teaching and motivating others). Starting as a pastor her joined a training company, and then another training company, before realizing he could not

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31:20

Ask Bigger Questions with Mark Victor Hansen

Making Waves at C-Level: Business Tips for... ·

2021/10/13

For episode 682, Thom Singer sits down with Mark Victor Hansen to talk about how when you "A.S.K. you G.E.T.". This is a motivational interview that will challenge you to think bigger. About Mark Victor Hansen Mark Victor Hansen is best known as the co-author for the Chicken Soup for the Soul book series and brand, setting world records in book sales, with over 500 million books sold. Mark also worked his way into a worldwide spotlight as a sought-after keynote speaker, and entrepreneurial

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25:23

Business Relationships with Kymberli Speight

Making Waves at C-Level: Business Tips for... ·

2021/10/07

In this interview, Kymberli Speight sits down and shares her definition of networking and why business relationships matter. About Kymberli Speight Kymberli Speight believes in enhancing your personal brand to reach your target audience. She is an author, professional speaker and executive coach. She wrote the book I Need To Know You: How to Meet Ordinary Extraordinary People and Improve Your Life where she chronicles her journey meeting 100 people in 100 days—their stories—and what she learned

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27:00

Employee Experience with Jill Raff

Making Waves at C-Level: Business Tips for... ·

2021/10/05

In episode 680 of the "Making Waves at C-Level" podcast, we meet Jill Raff. She is an expert on employee experience and in this interview she shares how to be an employer of choice via how you treat you people. When you build the right culture inside your company, you positively impact the bottom line. About Jill Raff Jill Raff is the globally recognized expert, amongst the Top 150 Global Customer Experience Thought Leaders and Inﬂuencers, who works with executive leadership who recognizes the

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24:08

Mindset with Cheryl Jones

Making Waves at C-Level: Business Tips for... ·

2021/10/01

In episode 679 Cheryl Jones joins the conversation on "Making Waves at C-Level" to talk about MINDSET. She helps people change what they do so that they can reach their dreams. People often get stuck in their minds, and Chery is an expert in helping people see how their thoughts are misleading them. About Cheryl Jones Cheryl C Jones is a speaker, author, and mindset transformation coach. She works with successful women who secretly struggle with impostor syndrome, self-sabotage, or over-worry and

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30:05

Acoustic Leadership with Rick Lozano

Making Waves at C-Level: Business Tips for... ·

2021/09/28

On this episode of "Making Waves at C-Level" we hear from Rick Lozano, the author of Acoustic Leadership. He shares his person journey and how when he added his passion for music into his business, it all came together. Be sure to listen to the whole interview, as the parody song about how people send annoying LinkedIn connection requests is unique and fun. About Rick Lozano Rick Lozano, CSP, helps people unlock potential and amplify their talent, and he does it all with his unique blend of

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