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PODCAST

Geronimo Unfiltered

Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives. Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos. Plus, they’re doing it all alone. Until now. Welcome to The Geronimo Unfiltered Podcast

business entrepreneurship

All Episodes

18:00

QUESTION: Are You on the Brink of Burnout and Studio...

Geronimo Unfiltered ·

2024/05/14

I just got off a call with INCREDIBLE studio owners who have a heart of gold but they are almost done…. They’re mentally and PHYSICALLY exhausted and they know their studios are months away from closing down. Feel like you? Listen to this episode if you: Have tried everything you can think of but are still not making a profit Have stopped paying yourself to pay your trainers STILL have the fight you and you’re just missing the HOW Watch along at home with the video version here. Get your FREE

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24:22

Are Gyms Still Making Money?

Geronimo Unfiltered ·

2024/05/07

“Is it profitable to own a gym in 2024?” “Is a gym a good business to start?” “Is the fitness industry growing?” These are some of the MOST searched questions on Google about gyms and their profitability. The reality is… YES. Gym owners ARE making money right now and YES it can be profitable. The fitness industry is valued at around $244 billion and is expanding at a rate of 5% to 10% PER year. “Okay, but those gym owners are just LUCKY.” That’s where you’re wrong. They’re not lucky, they’re

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41:48

How They Did It: Alex & Alita from Soul Fit’s 18 Year...

Geronimo Unfiltered ·

2024/04/30

On today’s podcast, we are introducing a brand new series, where we interview REAL gym owners with the focus of bringing their stories and experiences to the pod so that you can know EXACTLY what is possible for you.Kicking off this series is the dynamic duo Alex and Alita who have owned Soul Fit for an impressive 18 YEARS. Alex and Alita have curated a studio with an incredible bond, so much so that when their gym flooded a few weekends ago, members immediately drove down to the space to help

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50:48

Creating a Superstar Trainer That BOOKS Out Classes...

Geronimo Unfiltered ·

2024/04/23

Studios constantly tell us that their group sessions are a massive “vibe”. But if you don’t have any way to quantify the quality of their sessions… how do you know if your trainers are ACTUALLY creating a community in your studio rather than just wandering around with an iPad? The studios that don’t know, are the same studios going broke. We say it time and time again… your members don’t give a shit about your ski erg. Most of them don’t really care about your program either. What they DO care

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29:14

You Will NOT Grow With a Team of Casuals

Geronimo Unfiltered ·

2024/04/16

Do you feel like you’re constantly pushing but still not getting results?OR maybe you don’t have the team yet and want to know how to even begin to structure the studio? OR maybe… you’re scared that if you have all of these staff members… what will you do? On today’s poddy, Soph and I are tackling some of our studios' most commonly asked questions - how to find AND grow a high-performing team. And let me tell you, we’ve never met a happy owner of a 7-figure studio with a team full of

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16:53

Structure Your Week Like This and You Will Make MORE...

Geronimo Unfiltered ·

2024/04/09

If you want to become the top 2% of fitness studios you can’t waste time like average people do.So many gym owners don’t have any weekly structure. They roll into the week and go from fire to fire with a hose. There is no game plan, no strategy, just survival. But that doesn’t have to be you. Today I am walking you through the EXACT structure you need to get results and the best part? It’s only going to take you the time it takes to drink a double espresso. Once you’ve listened to this episode,

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21:24

Triple Your Growth by Hiring THIS Staff Member

Geronimo Unfiltered ·

2024/04/02

You will NOT grow your studio if you are doing everything yourself. Let me paint you a picture. You’re the one answering the phone, calling the lead, making the sale, meeting them at the studio, all the while other leads have dropped in and you don’t even have the TIME to nurture them. Is this you? Then you need STRUCTURE. This episode is all about getting two key staff members into your business and once you get these two members in place, you will TRIPLE the acceleration of your growth. This

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42:09

The REAL Reason You Can't Bring Yourself to Call The...

Geronimo Unfiltered ·

2024/03/26

You’ve got the list of phone numbers from people who have enquired to train with you, and you’ve even got the script of what to say when they answer the phone but for some reason you can’t bring yourself to pick up the phone. Why? It’s not you … it’s your brain. This is part two of our interview with Kylie Ryan.. Kylie is an NLP Coach and Mentor to high-performing entrepreneurs, executives and athletes. Kylie helps her clients to overcome imposter syndrome, internal blocks and self-sabotage so

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51:49

THIS is What’s Stopping You From Being a High...

Geronimo Unfiltered ·

2024/03/19

Why is it that you could have the literal BLUEPRINT for success, and yet you STILL don’t do it?In our hunt to find out exactly what makes high performers tick, we have our next guest: Kylie Ryan. Kylie is an NLP Coach and Mentor to high-performing entrepreneurs, executives, athletes - you name it, which makes her the PERFECT guest for the poddy. Through her mindset training, Kylie helps her clients to overcome imposter syndrome, internal blocks and self-sabotage so that they can UNLOCK their

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41:16

How You Can SUPPORT Your Manager - From a Gym Manager

Geronimo Unfiltered ·

2024/03/12

Are your studio numbers inconsistent, week after week?What if I told you it’s because you’re not supporting your managers to get those results? They’re capable of doing it, and they WANT to do it. But they need your SUPPORT to achieve them. Today we are talking about how you can support your manager, so that they can hit their KPIs and smash their targets. And what better person to have than Soph, the former manager of our BIGGEST studio, to take the lead on this one. Soph is giving insight into

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21:35

Are You Ready for Your Second Studio? Listen to this...

Geronimo Unfiltered ·

2024/03/05

Multis, multis, multis. Everyone wants one, but most people aren’t ready. Are you?Today I am joined by my co-founder Benny to talk all about the time we bought a second studio and it was an absolute rollercoaster. I’m talking 50% of the profiles were ghosts… And yet, Benny and I brought it up to be the MOST popular gym in Sydney. So much so that it looked like a night club with a line out the door at 6 am. This episode is invaluable if you’re starting to think about being a multi-business owner

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9:09

NEVER Have a Problem With Churn Again

Geronimo Unfiltered ·

2024/02/27

If your churn is higher than than 5%, then you NEED to listen to this episode.We’ve had a lot of new listeners since dropping our episode on increasing your retention last year, so we wanted to bring it back because we know IT WORKS. It’s short and sweet so in the time it takes you to order your coffee, you’re going to have fixed your churn problem. BOOM. And remember: if you reduce your churn, you DOUBLE your profit and it costs nothing. If you did this last year…It’s something that our most

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30:26

The One Thing That ALL Successful Business Owners...

Geronimo Unfiltered ·

2024/02/20

Do you know the MAIN difference between the successful and the struggling owner? Most studios think that all they need to be successful is to run ‘vibey’ sessions but that couldn’t be FURTHER from the truth. In today’s episode, I’m breaking down the top THREE skills that every single successful studio and business owner has mastered. But the first two won’t matter if you don’t nail the third one. So make sure you stick around to the end. You’ll hear: The three skills that WILL make you the

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22:09

You Will Hit Your KPIs CONSISTENTLY if You Do This...

Geronimo Unfiltered ·

2024/02/13

Have you been stuck at the same member number for more than two weeks but still feel like you’re constantly busy? Always hustling? You do everything from admin to cleaning the toilets? Your whole life is spent between the hardware and stationary stores every day? Great, this episode is for you. I have been looking at the data reports of our high performing studios and have uncovered a crucial difference between those who are doing well, and the studios that are struggling. It’s their ability to

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25:28

The Four Levels of Business: The Path to Owning...

Geronimo Unfiltered ·

2024/02/06

Can you step away from the studio, without having to put out 100 fires on your return? Can you go on holiday and turn your phone off? Today, I’m sitting in front of the mic to chat about a powerful concept that has transformed so many of the studios that we work with - The Four Levels of Business. The Four Levels of Business is a strategy that helps you identify why you’re NOT getting ahead, EVEN when you’re hitting your goals. This year we are getting you out of the HUSTLE and back into ENJOYING

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20:43

How to be a BETTER LEADER

Geronimo Unfiltered ·

2024/01/30

Do you feel like your team never takes initiative? Or do the tasks you delegate to your standard? Leadership has been a hot topic among the studios that we worked with last year, so today I am sitting down and telling you EXACTLY how to go from pushing your team, to actually leading it. Real talk, I used to burn my staff out and it’s because I wasn’t delegating effectively. And if I was, I had unreasonable expectations which easily feed into the internal narrative of “no one cares about my

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29:42

6 Profit Levers to Pull in 2024 (& They're NOT What...

Geronimo Unfiltered ·

2024/01/23

Over the last 12 months, most people have taken a hit on their profit because of interest rates and the cost of living rising … but YOU don’t have to. In 2024 I want to help you to make MORE profit but not the type where you are hustling and working for it every single day … the type of money that you make in your SLEEP. So in this episode, I’m sharing 6 profit levers (plus a bonus one) that you can pull, and it’s not adding protein bars to the shelves or selling more merch - these levers are

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26:44

You Don't Need More Leads - The Answer is In This...

Geronimo Unfiltered ·

2024/01/16

How many leads do you have right now? If your answer is not enough I want to instead ask you, how many people are on your email list that you haven’t converted to be members yet? Every single one of those people are leads that you paid for at some stage but you just haven’t activated them … yet. And the best part is that email marketing is something hardly any of your competitors will be doing well right now AND IT GETS TO BE EASY (especially if you listen to this episode). In this week's

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17:57

How to Turn Your 7 Day Trials Into LIFETIME Members

Geronimo Unfiltered ·

2024/01/09

The New Year's Resolutioners are here and it's up to YOU whether you are the studio they’re going to fail at OR if your studio is the one they are going to stick to for life. You’ve heard us talk about this before but this time of year is the time that sets apart the RICH studios and the POOR studios. Those people who are walking in your door starting their trials and setting their New Year's Intentions is where it all begins. This year we’re giving you everything to make sure it’s the LAST TIME

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17:23

New Year Goal Setting - But Not as You Know it

Geronimo Unfiltered ·

2024/01/02

When you think about 2023 were you in control? Did you achieve that goal you set out to achieve? Everything in life is a choice. Either you make the choice, or the choice is made for you. So I want you to ask yourself what do you ACTUALLY want out of 2024? And do you have a plan in place to get it? Because without one, you’re not going to get anywhere NEAR your goals. On today’s episode, we are building your 2024 plan WITH YOU using an interactive worksheet. We talk all about the three aspects

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134 results

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