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PODCAST

Webcology

WMR.FM Formerly Webmaster Radio

Webcology takes a deeper look at the ecosystem of the Internet as it affects webmasters and web marketers from the points of view of two well known web marketers, Jim Hedger and Kristine Schachinger. Based on interviews with special high-profile guests or panels, Webcology introduces, explores and explains how the various segments of the web marketing world work.

business marketing

All Episodes

54:17

Google Product Failures

Webcology ·

2008/05/22

Jim and Dave discuss a PC World article on the Top 10 Google Product Failures, the return of SEO Rockstars to WebmasterRadio.FM, plus the launch of the Microsoft Live Search Cashback programSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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55:06

Yahoo & Microsoft Talks Might Reignite

Webcology ·

2008/05/15

Billionaire investor Carl Icahn makes a proxy move to oust the Yahoo board in an effort to reignite takeover talks with Microsoft, .plus Jim and Dave speak to several winners of the Google Anita Borg Scholarship FundSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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58:39

Reputation Management Importance

Webcology ·

2008/05/10

Following a recent crisis following a fire that destroyed the Metamend offices, Murray Owen and David Howell discuss how their company initiated their reputation management and we discover its importance and how it has becone a necessity in SEO.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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48:34

Monetizing Paid Search

Webcology ·

2008/05/08

Jim and Dave discuss how the major search engines are catering to their clients doing paid search, and how Yahoo, Microsoft and Google work with clients to monetize in quality score ad score, keywords and page rankSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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53:39

The SEO Trademark is hitting its filing deadline –...

Webcology ·

2008/04/24

SEOMoz general counsel Sarah Bird discusses the SEO Trademark issue,on the last of filing complaints with the US Patent and Trademark Office, plus Ryah Shertobitoff of Panda Software talks about netbots and internet securitySupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

en

53:26

Sustaining Search Rankings and Increasing Site...

Webcology ·

2008/04/17

Sustaining Search Rankings and Increasing Site Conversions is the final part of the ten part series on SEO featured on WebProNews, plus Post SEO where SEO and SEM Become Website MarketingSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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16:54

Conversion Optimization

Webcology ·

2008/04/10

Enquiros Rick Tobin and Gord Hotchkiss disucss conversion optimization including Barrier Scanning in Websites, pushing scan patterns and clearing navigation paths.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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20:35

Statistics Analysis

Webcology ·

2008/04/03

Andres Galdames of ClickTracks discusses statistics analysis including Improving Your Site Health in order to improve your site ranking, plus the importance of rank to a companys bottom line.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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47:57

PPC Campaigns

Webcology ·

2008/03/27

PPC is the next topic in this ten-part SEO series as Jim and Dave speak to Emily Spence of Enquisite about keyword research, setting up your PPC campaign and setting it up in conjunction with an organic campaignSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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43:03

Canadian City uses Google Earth – Jim Hedger is...

Webcology ·

2008/03/20

Jim is interviewed by CBC for a story on a Canadian city using Google Earth for city services plus he reflects back on SES New York and gives his thoughts on the parties held by Microsoft, WebmasterRadio and BestOfTheWebSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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35:53

Implementing social media strategies

Webcology ·

2008/03/13

Part six of the ongoing ten part series on SEO on social media, and Li Evans from KeyRelevance tells us about implementing social media strategies and the AOL Acquisition of Bebo.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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36:02

Link Building

Webcology ·

2008/03/06

Jim and Dave speak with Debra Mastaler who wrote a Semmy winning article on link building, where she offer tip and resources to those who need help gaining more traffic.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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28:17

SEO Moz Launches Popular Tools

Webcology ·

2008/02/28

SEOMoz campaign coordinator Scott Willoughby fills us in on their Popular Tools launch announcement made at SMX West, plus Jeff Quipp from SearchEnginePeople discuss his blog post on establishing authoritySupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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43:14

Content Optimization

Webcology ·

2008/02/21

Content optimization, and how it is a commitment to developing and deploying great pages, document and site content for SEOs, with Jade Carter and Alex Hlinski of MetamendSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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48:05

Site Structure

Webcology ·

2008/02/14

Daryl Quenet of Beanstalk discusses site structure including Valid Markup and Cascading Style Sheets, Website Templating, Search Engine Friendly URLs, Dynamic Websites and Duplicate Content and Internal Site NavigationSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

en

41:50

Competitive Analysis

Webcology ·

2008/02/07

Ross Dunn from Stepforth describes competitive analysis and how deconstructing online marketing strategy help SEOs discover how well their competitors are doing, plus Andres Galdames of ClickTracks tells us about self analysisSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

en

51:22

Keyword Research

Webcology ·

2008/01/31

Ken McGaffin from WordTracker, Richard Stokes from AdGooroo.com and Curtis Dueck from Epiar discuss keyword research in the first part of a ten part series on SEOSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

en

29:47

SEO Meetups

Webcology ·

2008/01/24

White label SEO John Carcutt from Applied SEO explains how he is providing opportunites for SEO services and even setting up meetings for those who need help and who want to learn SEOSupport this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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7:17

Web Analytics in 2008

Webcology ·

2008/01/17

Technical Services Manager at Metamend Jade Carter, discusses his role with Metamend, plus what his take is on the potential increased use of web analytics in 2008.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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32:23

PageZero SEM – SEO Services

Webcology ·

2008/01/10

Andrew Goodman discusses in an exclusive interivew the PageZero announcement on the inclusion of SEO services to what is a highly lucrative PPC business.Support this podcast at — https://redcircle.com/webcology/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

en

827 results

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