In The A-Z of Business Bullshit series, best-selling author Kevin Duncan explains some of the worst corporate gobbledygook and nonsense. The next bull phrase in the series is Demographic. Kevin Duncan is a business adviser and marketing expert. His books have been translated into over twenty languages. Kevin's latest book is The A-Z of Business Bullshit. Find out more at www.bulldictionary.com. About The A-Z of Business Bullshit: Best-selling author Kevin Duncan presents the world’s most