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PODCAST

The Conversion Clinic

Welcome to The Conversion Clinic with Josiah Roche, founder of JRR Marketing. On this podcast, you’ll learn how to get more leads, increase sales, and boost your conversion rates. Josiah shares the exact steps he’s used to help brands make over $73 million online. You’ll also hear about the mistakes and lessons he’s learned along the way. If you’re struggling with Google Ads, SEO, or your website, you’ll learn how to fix it and grow your business faster than you ever thought possible.

business marketing

All Episodes

00:01:48

How to Add Alt Text to an Image (Write Perfect SEO...

The Conversion Clinic ·

2025/11/26

🔥The #1 proven way to get you 3x more leads and sales in 90 days with Google Ads and SEO:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, I’ll show you how to add alt text to an image for your website. Alt text (alternative text) helps search engines understand your images and makes your content more accessible for visually impaired users. You’ll learn how to write alt text that can help with SEO. By the end, you’ll know how to optimize images on

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00:05:00

How to Run a Google Ads A/B Test for Landing Pages...

The Conversion Clinic ·

2025/11/21

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to run an A/B test in Google Ads to compare two different landing pages and see which one converts better. You’ll learn how to set up experiments, track performance, and understand the data from your campaign dashboard. By the end, you’ll know how to confidently optimize your ads and landing pages to try

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00:02:53

How to Add Business Location Extensions in Google Ads...

The Conversion Clinic ·

2025/11/18

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Location extensions in Google Ads help your business show up more prominently when potential customers search nearby. By linking your Google Business Profile, your ads can display your address, distance, and a clickable map pin right under your ad. This feature is essential for local businesses wanting to drive more foot traffic and in-person

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00:04:47

How to Use Click Share in Google Ads (4 Ways to Tell...

The Conversion Clinic ·

2025/11/12

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to use Click Share in Google Ads to understand your ad performance compared to competitors. I’ll talk about what Click Share actually means, how it differs from Impression Share, and why it’s one of the best metrics for optimizing campaigns. You’ll see how to find Click Share in your dashboard, understand

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00:03:39

How to Create a Catch-All PMax Campaign (2–4X ROAS...

The Conversion Clinic ·

2025/11/09

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to build a catch-all Performance Max campaign in Google Ads that efficiently targets multiple product categories or services without overcomplicating your structure. I’ll walk you through how to properly segment your assets, set up conversion tracking, and use audience signals to help Google’s AI find the

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00:05:40

How to Track AI Traffic on Your Website (5+ Sources...

The Conversion Clinic ·

2025/11/06

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Wondering how much of your website traffic is from AI tools like ChatGPT or Perplexity? In this video, you’ll learn how to track AI-generated visits using simple analytics tools and automation. We’ll cover how to identify common AI user agents, set up filters in Google Analytics, and log traffic using n8n workflows. This is especially

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00:03:05

How to Use Google Ads for Local Business (#1 Best...

The Conversion Clinic ·

2025/11/03

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’re a local business owner trying to get more customers through your door or on the phone, Google Ads can be your most powerful tool. In this video, you’ll learn exactly how to set up a high-converting Google Ads campaign that targets people in your area who are actively searching for your services. We’ll cover the right campaign

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00:03:25

How Google Ads Attribution Works (4 Things to Know +...

The Conversion Clinic ·

2025/11/01

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Google Ads attribution explains how credit for conversions is assigned across the different ads, clicks, and keywords in a customer’s journey. Understanding attribution is critical because it shows you which campaigns are actually driving results, not just clicks. In this video, we’ll break down the main attribution models, from

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00:04:30

How to Use PMax Search Themes (5 Examples That...

The Conversion Clinic ·

2025/10/29

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Performance Max campaigns in Google Ads now include Search Themes, a powerful feature that lets you guide Google’s AI toward the most relevant searches for your business. In this video, you’ll learn exactly what Search Themes are, how they are different from keywords, and why they matter for improving ad performance. I’ll walk you

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00:01:52

How to Track Button Clicks on a Website (2-Minute...

The Conversion Clinic ·

2025/10/27

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Tracking button clicks on a website is an important step for understanding user behavior and improving conversions. This video walks through the process of setting up click tracking so you can see exactly which buttons visitors interact with. By learning this, you’ll gain insights into how effective your calls-to-action are and where

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00:01:49

How to Setup Enhanced Conversions Google Ads (Quick...

The Conversion Clinic ·

2025/10/24

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Enhanced Conversions in Google Ads help you track more accurate sales and leads by securely sending hashed customer data. In this video, I’ll walk you step-by-step through how to set up Enhanced Conversions for your account. You’ll see how to implement it directly in Google Ads and make sure your conversions are properly verified. I’ll

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00:01:45

How to Convert ROAS Into Your Currency in Google Ads...

The Conversion Clinic ·

2025/10/21

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to convert Return on Ad Spend (ROAS) into your own currency inside Google Ads. Many advertisers see percentages or ratios but aren’t sure how to translate those numbers into actual revenue impact. I’ll walk you through the formula step by step so you can clearly understand how much money each ad dollar is

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00:00:40

How to Exclude Ages 18–65+ in Google Ads Performance...

The Conversion Clinic ·

2025/10/19

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Excluding certain age ranges in Google Ads Performance Max can save you from wasted spend and irrelevant clicks. In this video, I’ll show you exactly how to remove ages 18–65+ from your campaigns step by step. You’ll see where to find the audience signal and demographic exclusions inside Performance Max, since it works differently than

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00:01:39

How to See Clicks Per Conversion in Google Ads (1...

The Conversion Clinic ·

2025/10/16

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Want to know how many clicks it actually takes to get a conversion in your Google Ads campaigns? In this video, you’ll learn exactly where to find the Clicks per Conversion metric inside your account. This KPI is essential for understanding the real efficiency of your campaigns, especially when optimizing for ROAS or lead

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00:02:57

How to Set Up Conversion Funnel Tracking (In Just 90...

The Conversion Clinic ·

2025/10/14

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn the basics of setting up a conversion funnel for tracking key actions on your website or business. We’ll cover why funnel tracking is important and how it helps you understand customer behavior. You’ll also see how each stage of a funnel gives insight into where potential customers drop off. By the end, you’ll

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00:03:33

How to Use Google Ads Demographics (1 Easy Way to...

The Conversion Clinic ·

2025/10/11

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Learn exactly where to find and read your Google Ads Demographics so you can see performance by age, gender, parental status, and (where available) household income. I’ll show you the quickest path to the Demographics view in the Audiences section and how to add the right columns to spot the best ads. You’ll learn when to exclude a

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00:02:18

The #1 Way to Tell If Your Google Ads Budget Is Too...

The Conversion Clinic ·

2025/10/09

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Are you struggling to figure out if your Google Ads budget is holding back your campaign results? In this video, we’ll break down the key signs to see if your budget is too low and not giving you enough data to optimize your ads. You’ll learn how to spot limited-by-budget campaigns, what metrics to check inside Google Ads, and how your

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00:03:34

How to Set Up AI Max in Google Ads (3-Min Guide + My...

The Conversion Clinic ·

2025/09/30

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, we walk you step by step through how to set up an AI Max campaign in Google Ads so you can maximize reach and performance. You’ll learn the key settings, targeting options, and bidding strategies that make this campaign type unique. We also cover best practices for creative assets and budget allocation to help Google’s AI

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00:01:52

How to Use Negative Keyword Lists in Google Ads (Save...

The Conversion Clinic ·

2025/09/27

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Negative keyword lists are one of the most effective ways to reduce wasted ad spend in Google Ads. By blocking irrelevant search terms, you ensure your ads only show up for searches that are truly valuable to your business. In this video, we break down how to create, organize, and apply negative keyword lists to maximize ROI. You’ll also

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00:02:53

How to Turn Off Search Partners in Google Ads (Save...

The Conversion Clinic ·

2025/09/25

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’re running Google Ads, your campaigns may be wasting money on Search Partners without you even realizing it. By default, Google Ads shows your ads on partner sites in addition to Google Search, and these placements often deliver lower-quality traffic. In this video, you’ll learn exactly how to turn off Search Partners so your

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