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PODCAST

Shed Geek Podcast

Shed Geek Podcast

The Shed Geek Podcast offers an in depth analysis of the ever growing and robust Shed Industry. Listeners will experience a variety of guests who identify or specialize in particular niche areas of the Shed Industry. You will be engaged as you hear amateur and professional personalities discuss topics such as: Shed hauling, sales, marketing, Rent to Own, shed history, shed faith, and much more. Host Shannon Latham is a self proclaimed "Shed Geek" who attempts to take you through discussions that are

business marketing

All Episodes

66:04

From Faith To Features, Steven Choi Explains How Shed...

Shed Geek Podcast ·

2026/01/23

Send us a text Buyers don’t want to be sold; they want to see. We sit down with Steven Choi of ShedPro to map out a simple, high-impact plan for modern shed sales: show up where high-intent customers search, make your website convert, and use a fast, accurate 3D configurator that turns curiosity into confident orders. Steven shares what has changed since the early days of skepticism and why 3D has become a standard, not a novelty, for builders who want steady lead flow and higher-margin sales...

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75:09

A Finish Is A Promise: Protect The Brand On Every Shed

Shed Geek Podcast ·

2026/01/21

Send us a text Shoppers judge a shed in seconds, and they judge it by the finish. We sat down with Pittsburgh Paints to unpack how a shed-first coatings program can transform more than the surface: faster throughput, tighter color control, easier sales, and a stronger brand at the lot. We get into their rebrand and why the True Industrial division focuses on manufacturers’ realities—airless application on pre-primed siding, one-coat hide on tricky whites, and waterborne transparent urethanes...

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40:53

STEEL KINGS: Sourcing for success starting and...

Shed Geek Podcast ·

2026/01/19

Send us a text Ready to grow post-frame without drowning in delays, backorders, and blown quotes? We sit down with Josh Nowlin—former crew hand turned executive leader at Burrows and current NFBA vice president—to map out a cleaner way to sell, schedule, and actually finish buildings on time. The conversation is blunt and practical: sales volume doesn’t matter if installer capacity and material logistics aren’t locked. Josh breaks down why the builder shortage persists and how NFBA’s new curr...

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69:42

Sheds, Strategy, And A Year Of Opportunity

Shed Geek Podcast ·

2026/01/16

Send us a text Demand isn’t dead; it’s different. After a year where unit volumes stayed flat and consumer wallets tightened, we break down how the best manufacturers and dealers still grew by focusing on strategy over chance. We share what we’re seeing across hundreds of conversations—why diversification beyond storage, smarter financing, and story-led marketing are separating the leaders from the pack—and how to apply those moves without burying cash in inventory. We look at display-first ...

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60:01

Cool Air, Safer Storage, Smarter Sheds

Shed Geek Podcast ·

2026/01/14

Send us a text Your shed shouldn’t feel like an oven or a gas cabinet. We dig into a practical, proven way to protect what you store by helping your building breathe—using low intake, high exhaust, and small solar-powered fans that move air exactly when heat strikes. Dan Rheaume, the mind behind Solar Blaster, breaks down the physics of convection, the myth of wind-dependent gable vents, and the simple CFM math that shows how often you can refresh the air inside a typical shed. Jamie from You...

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39:53

STEEL KINGS: Post-Frame Wins

Shed Geek Podcast ·

2026/01/12

Send us a text Building WINS LIVE Source One Marketing Ready to sell buildings people feel safe choosing? We sat down with industry veteran Randy Chaffee to unpack how post-frame construction can unlock bigger, cleaner wins for dealers who currently sell sheds and tubular steel. The through-line is trust: customers buy who they ...

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65:19

When Success Becomes The Lesson: Rebuilding A Smarter...

Shed Geek Podcast ·

2026/01/09

Send us a text Growth doesn’t come from stacking more sheds on the lot; it comes from choosing the right model and building systems that make it work. We sat down to map how a shed business can hit a true 20% lift by aligning strategy with execution, from boutique marketing builds to smart, segmented lead funnels that guide buyers from curiosity to contract. Along the way, we break down why vertical, short‑form video wins on Reels, Shorts, and TikTok, and show how interest‑based algorithms re...

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68:17

Why Offering Point‑Of‑Sale Financing Helps You Sell...

Shed Geek Podcast ·

2026/01/07

Send us a text Buyers don’t want homework; they want a simple way to say yes. We sat down with finance veteran Joel Oney to unpack how point‑of‑sale financing helps shed, post‑frame, and steel builders close more deals, protect margins, and keep sales moving through winter without slashing prices. From six‑month no interest, no payment promos to fast soft‑pull decisions at the lot, we break down the practical playbook that turns “I’ll wait for my tax refund” into “Let’s get it scheduled.” We...

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39:19

STEEL KINGS: NFBA Kickoff

Shed Geek Podcast ·

2026/01/05

Send us a text Ready to stop building in a silo and start building with momentum? We sit down with the National Frame Building Association to unpack how post-frame pros turn shared knowledge into faster timelines, safer jobsites, and stronger margins. Joe Shimp (NFBA President) and Morgan Arwood (Membership Director) pull back the curtain on real benefits that matter on Monday morning: OSHA-savvy legal counsel, education that sharpens both field work and business skills, and a network where c...

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50:58

When Success Becomes The Lesson: Rebuilding A Smarter...

Shed Geek Podcast ·

2026/01/02

Send us a text The shed business isn’t simple anymore—and that’s a good thing if you know how to harness it. We take you behind the scenes of our five-year arc, share the wins and stumbles that pushed us to relaunch Shed Geek Marketing, and get practical about what actually moves revenue when buyers start online and finish on their terms. We dig into a hard question that reshapes everything: what is a lead for your model? If you run a high-volume, SEO-driven engine, a name and phone number c...

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75:08

Win HOA-Friendly Sales Year-Round

Shed Geek Podcast ·

2025/12/31

Send us a text A shed that actually fits your backyard and your HOA shouldn’t be a unicorn. We sit down with Kelli and Ana Garcia from Florida’s Finest Sheds to unpack how they sell year-round in Central Florida, match strict neighborhood rules, and still deliver fast enough to save a customer from an expiring storage bill. Their story starts with an insurance agency and a back-lot opportunity, then grows into a diversified dealership offering metal sheds, wood sheds, finished-out models, car...

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51:44

STEEL KINGS: Building Friendship Reflecting on 2025...

Shed Geek Podcast ·

2025/12/29

Send us a text A small industry feels big when the right people link arms. We close the year with honest wins, a few hard lessons, and a clear plan to help shed, metal building, and post-frame pros grow in 2026—without losing the heart that got us here. Together with our friends at Shed Geek, we map out an eight-episode pole barn series leading into NFBA, a slate of dealer spotlights, and a consumer-first video push that meets buyers where they scroll with fast, clear answers. We talk strate...

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81:23

Blueprints To Bytes: Building Smarter Shed Businesses

Shed Geek Podcast ·

2025/12/24

Send us a text What does it take to turn three‑a‑day shed builds into a software platform that runs an entire industry? We sit down with Jason Graber to unpack that journey—starting in a Pickens, South Carolina shop and scaling to Shed Suite’s vision of becoming the operating system for shed and carport businesses. Jason shares why you don’t need to be a programmer to build meaningful software, how to turn field pain into product clarity, and why systems—not endless processes—unlock speed as ...

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42:16

STEEL KINGS: Reflections on 2025-Moving into 2026

Shed Geek Podcast ·

2025/12/22

Send us a text A cold morning, a prayer tent, and 50 turkeys handed out on Xenia Avenue set the tone for a raw, grateful conversation about work, purpose, and the post-frame craft. We open up about burnout and recovery, then connect that honesty to practical steps any shed, steel, or pole barn pro can use to grow in 2026. If you’ve ever felt spread thin by sales, installs, family schedules, and the weight of expectations, this one meets you where you are and hands you a plan. We share why co...

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69:59

Build Process, Beat Peaks: Turning Critique Into...

Shed Geek Podcast ·

2025/12/19

Send us a text What if your slump isn’t the market—it’s your process? We sat down with Peter Miller to unpack the habits that separate professional salespeople from order takers, and why a consistent mindset beats seasonal swings. From running five shed lots across multiple states to building a sold-out Shed Sales Summit, Peter shares practical strategies you can put to work this week: clear goals, ethical influence, tighter follow-up, and video content that actually drives walk-ins and onlin...

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68:39

Old-School Sales In A High-Tech World

Shed Geek Podcast ·

2025/12/17

Send us a text What if the next leap in your sales doesn’t come from a new tool, but from mastering the basics you’ve been neglecting? We sat down with shed industry veteran and coach Charles Hutchins, who’s spent three decades proving that people still buy from people. He shares how a warm greeting, a sincere question about use, and a short personalized video with every quote can beat expensive ads and crowded inboxes. The playbook is simple: build rapport, set clear expectations, follow up ...

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39:20

STEEL KINGS: Make LinkedIn Work For Your Business

Shed Geek Podcast ·

2025/12/15

Send us a text Your next contract is already researching vendors on LinkedIn, and today we show you how to be the profile they trust. We sit down with author and strategist Al Kushner to break down a practical, repeatable playbook tailored for builders, steel dealers, and manufacturers who want qualified leads without living on the phone. The shift is simple but powerful: speak to outcomes, not offerings; educate instead of pitch; and make your profile the clearest answer to a buyer’s biggest...

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64:37

How RealWork Labs Turns Local Jobs Into Calls

Shed Geek Podcast ·

2025/12/12

Send us a text What does it take to look genuinely trustworthy in a low‑trust digital world? We sat down with RealWork Labs founder Pierce Birkhold to explore a practical path: stop telling people you’re great and start showing them, right down to the street where you delivered the last shed. Pierce brings a rare blend of math, sales psychology, and product thinking to a challenge every local builder and trades pro faces—turning website visits into calls by proving real work happening nearby....

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73:40

How A Sales-First CRM Turns Slow Follow‑Ups Into...

Shed Geek Podcast ·

2025/12/10

Send us a text Customers don’t wait, and they don’t remember who you are after they fill out three forms at 9:30 p.m. That’s why this conversation zeroes in on the mechanics of modern selling for shed dealers: speed-to-lead in under 60 seconds, warm automation that follows up at least 14 times, AI call summaries that feed your ops and delivery teams, and clean attribution that finally shows which lead sources are worth the spend. We sit down with Joe and Brandon from Velocity360 to unpack ho...

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33:06

STEEL KINGS: Lead Generation Made Simple PT 2

Shed Geek Podcast ·

2025/12/08

Send us a text Ready to turn casual clicks into confident buyers? We sat down with Idea Room’s Dan VanOrden to map the full journey from a mobile-first 3D design to a signed contract and a clean handoff for fulfillment. Our goal: remove friction for the customer, give reps everything they need in one place, and move from replies to results. We start with what dealers actually feel: Boost on a phone is fast, smooth, and intuitive enough for first-time buyers to design a serious building witho...

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215 results

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