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PODCAST

Consulting Success Podcast

Consulting Success

The #1 podcast for consulting business owners who want to build a profitable, scalable and strategic consulting business. Over one thousands consulting business owners have applied the growth system that Consulting Success teaches here https://www.consultingsuccess.com/coaching-for-consultants Trusted by tens of thousands of consultants, the weekly conversations shine the spotlight on valuable business tips. Episodes support you in understanding how to navigate the market. This podcast is your

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All Episodes

20:36

The McKinsey Way In 19 Minutes: Key Lessons &...

Consulting Success Podcast ·

2024/01/29

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

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35:56

What The Research Says About Building A Successful...

Consulting Success Podcast ·

2024/01/22

You may find consulting success just by employing general marketing strategies and casting a wide net on your target audience. But if you want to build a high-growth consulting firm, you must make your tactics more laser-focused and well-targeted. Michael Zipursky sits down with Elizabeth Harr, Managing Partner at Hinge Marketing. Together, they discuss the importance of being a visible expert, building around your brand, and empowering your digital footprint to become a highly trusted firm

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4:24

BONUS: The Difference Between Successful Consultants...

Consulting Success Podcast ·

2024/01/15

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

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3:44

BONUS: How To Make Your Consulting Business Stand Out

Consulting Success Podcast ·

2024/01/08

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

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38:56

The Power of Educational Marketing for Consultants...

Consulting Success Podcast ·

2024/01/01

Red Clover Advisors is a data privacy consulting firm that helps companies comply with the alphabet soup of privacy loss. Today, joining Michael Zipursky is its Founder and CEO, Jodi Daniels, to share her insights about the power of educational marketing for consultants. She takes us into what’s working in today’s company regarding marketing perspective and what she learned from her approach to selling that’s not sexy. Let’s dive into Jodi’s story and insights together. Tune in to this episode and

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35:55

Consultants: Strive To Be BOLD With Melissa...

Consulting Success Podcast ·

2023/12/25

Embrace the essence of boldness. In this episode, we have Melissa Vela-Williamson to discuss the art of being BOLD. Get ready to unlock the secrets to standing out in your industry and fueling business growth.In this episode with Melissa, you’ll learn how to:Elevate your brand to stand out in your industry.Capitalize on your name recognition and relationships to fuel business growth.Expand your client base by leveraging events and conferences.Attract new clients through featured content in online

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43:58

How to Build a Magnetic Personal Consulting Brand...

Consulting Success Podcast ·

2023/12/18

Build not just a brand, but a magnetic force that attracts opportunities. Today, Joe Mechlinski, the founder of Gift of Work, shows us the way to speaking, recurring revenue, and personal brand converge to reshape the future of consulting. Hear about his early struggles and how he found a unique approach to consulting that changed his career.In this episode with Joe, you’ll learn how to: ●Learn strategies for helping leaders excel in times of rapid and exponential change.●Discover how writing and

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1:33

BONUS: How Scalable Is Your Consulting Business?

Consulting Success Podcast ·

2023/12/12

As consultants, we constantly think about growth and success. But sometimes, it can be challenging to know where to focus your efforts to attract new leads and scale your businesses effectively. That's why we've created the Scale Your Consulting Business Scorecard (https://www.consultingsuccess.com/scorecard) that will help you assess how ready you are to scale your consulting business, see if your current strategy is optimal, and identify areas for improvement.Get instant access and see how you

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66:46

BONUS: How Consultants Become Visible Experts

Consulting Success Podcast ·

2023/12/11

In this bonus podcast, Michael Zipursky speaks with Lizz Harr of Hinge Marketing on how independent consultants and small firms can become visible experts:✔️ The one thing successful consulting business owners all wish they could have done earlier✔️ How we built Consulting Success® by starting with a simple blog✔️ The best type of content that gets the most traffic leads, and clients✔️ The link between your content and ability to command premium fees✔️ How to leverage the insights of other experts

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39:11

How To Create An AI "Team" In Your Consulting...

Consulting Success Podcast ·

2023/12/04

AI has become a trend that many businesses delve into. And to keep your business on top, you've got to learn how to leverage it to set yourself to success. In this episode, Christopher Penn, the co-founder of TrustInsights, talks about how to create an AI team and grow the business with it. Chris reveals that his business's revenue goes up while the headcount remains because as the AI space matured, they could do so much more. So, don't let your consulting business fall right behind others, and

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43:56

How To Leverage Associations & Specialty Groups For...

Consulting Success Podcast ·

2023/11/20

Dean West's journey teaches us that even at 50, making strategic changes and staying committed to restructuring can turn challenges into opportunities. In this episode, we hear Dean’s story and secrets behind leveraging associations and specialty groups to securing high-value clients. Associations, often underrated, can be compared to valuable goldmines for fostering relationships. Dean discusses all about them, dispelling common misconceptions about associations and shedding light on the myriad

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4:27

BONUS: How To Know You're Ready To Productize Your...

Consulting Success Podcast ·

2023/11/13

Productization is a hot topic. Many consultants wish to productize their consulting business. But the question remains, how do you know when you are ready to take this next step? In this short yet very insightful episode, Michael Zipursky dives deep into the ways to identify when to productize and when not to. Remember, it’s a slippery slope to undertake productizing your business. You need to be equipped with the right data to know if you are making the right decision. Find out today whether you

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41:20

Strategic Hiring For Consultants – How To Build Your...

Consulting Success Podcast ·

2023/11/06

Putting the right people in the right seats is crucial to any business, but for a consulting practice, it is a matter of life or death. Michael Zipursky talks about strategic hiring in this episode with Adam Oliver, Founder and CEO of Crafted, a product development consultancy employing over 26 people. Michael and Adam discuss the challenges of balancing between having a robust sales pipeline and a hiring pipeline and why the two are essential for your growth. Among other things, you’ll learn the

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12:04

BONUS: Value-Based Pricing For Consultants (Raise...

Consulting Success Podcast ·

2023/10/30

In this special bonus episode from YouTube, Michael Zipursky talks about how consultants can use value-based pricing to maximize revenue. He discusses the two different forms of value, how to work around the perception of value, and the benefits of knowing the right questions to ask clients.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

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35:32

Stay Ahead in Consulting: Embracing the Fractional...

Consulting Success Podcast ·

2023/10/23

Are you looking to scale your consulting business? This episode will deliver that to you! Today,Kenny Goldman, the co-founder and CEO ofKicksaw, discusses how consulting businesses can elevate their practice through the Fractional Services Model. Kenny also brings insights on strategically determining optimal time and innovative technology and systems. He delves into building and sustaining meaningful partnerships with large enterprises. From implementing strategies to reduce customer churn to

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7:52

Bonus: The Best Business Model For Consultants? (4...

Consulting Success Podcast ·

2023/10/16

Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

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43:59

Creating A "Job" Versus A True Consulting Business...

Consulting Success Podcast ·

2023/10/09

What makes you stand out from any other consulting businesses? How can you increase the value of your business? In this episode, Tony Velasquez, the CEO of Angelus Advisors, brings his wisdom on what makes a true consulting business and how consultants can build one instead of simply creating a job for themselves. He delves into increasing your offering’s value, making your clients feel special and heard, winning new clients, and crafting impactful messages to attract ideal customers. Tony also

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4:28

Bonus: A Warning To Those Who Choose Money Over Love

Consulting Success Podcast ·

2023/10/02

Michael Zipursky warns about the consequences of choosing money over love. He explains why it is wrong to justify pouring all your time and effort into your business just for the sake of your family.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast

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46:34

The Power of Specializing Your Consulting Firm with...

Consulting Success Podcast ·

2023/09/25

Nobody wants to be just another consulting firm. So, how will you stand out among others? Today, Sarah Heal, the Director and Co-Founder of Information Leadership, brings you the power of specializing your consulting firm to be on top of the industry. Sarah delves into improving messaging, delegating effectively, valuing employees, niching down, leveraging your words and social proof, and avoiding falling into a common trap. This episode is stuffed with insights and will help you climb into the

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44:07

How to Maximize Your Consulting Firm's Profitability...

Consulting Success Podcast ·

2023/09/18

How do you maximize your consulting firm’s profitability? In this episode of Consulting Success Podcast, Michael Zipursky is joined byMarcel Petitpaswho is the Cofounder and CEO ofParakeeto, a company dedicated to enhancing the profitability of agencies and consultancies. His expertise has garnered attention from numerous platforms, including Ad World, DigitalMarketer, and Credo among many others.In this episode, you’ll learn how to:Utilize cold emails to expand your network while strengthening both

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