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PODCAST

Digital Signage Done Right

Our award-winning podcast gives you practical advice from experts on systems, communications, content and design. Whether you’re using digital signage, or just considering it, we help you communicate better.

business marketing

All Episodes

18:36

Where to Put Digital Signs

Digital Signage Done Right ·

2022/01/11

Where to Put Digital Signs EPISODE 79 | Derek DeWitt, communications specialist for Visix Even the best message designs can’t engage viewers if your screens are inaccessible or inconvenient. A lot of folks start with a blank spot on the wall then design their digital signage system around that. But as in all things, you need a strategy. Start with a content plan, consider your audience’s needs and preferences, do a site survey, then map out where to put digital signs for the most impact. In this

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29:38

Why Integration Partners Matter

Digital Signage Done Right ·

2022/01/03

Why Integration Partners Matter EPISODE 78 | Guest: Trey Hicks, chief sales officer for Visix, Inc. You need a digital signage system. So now what? You can research software and hardware vendors online, but who takes care of installing the screens, networking and cabling, and getting all of your systems to work together seamlessly? That’s where audiovisual integration partners come in. In this episode, we discuss the value of working with an AV integrator to help you plan, install, spin up and

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29:26

Building a Content Strategy (for the New Year)

Digital Signage Done Right ·

2021/12/14

Building a Content Strategy (for the New Year) EPISODE 77 | Guest: Debbie DeWitt, marketing communications manager for Visix, Inc. Crafting a content strategy for your digital signage system can help finetune your goals, streamline your processes and save you time in the long run. More importantly, it can ensure you’re delivering messages and campaigns that will attract attention and inspire interaction. In this episode, we walk you through nine easy steps to build a content strategy that’s focused

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30:26

Get Into the Content Operations Mindset

Digital Signage Done Right ·

2021/11/30

Get Into the Content Operations Mindset EPISODE 76 | Guest: Ray Walsh, communications consultant & author of Localizing Employee Communications Your company wants to promote its social responsibility initiative. You’ll need text and graphics to roll out a print PDF, PowerPoint deck, messaging on your digital signage system, as well as posts on your intranet, LinkedIn, Facebook, Twitter and Instagram. And each of these platforms require different lengths of text and unique image file formats. Now

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25:42

The Best Event Signs Are Digital

Digital Signage Done Right ·

2021/11/16

The Best Event Signs Are Digital EPISODE 75 | Ellyce Kelly, professional services consultant for Visix The number one thing shown on digital signs outside of retail settings is events. But showing events doesn’t just mean listing event and meeting schedules. You can use your digital signs to show countdowns and promotions before an event, stream video and tweets during an event, and follow up with your audience afterwards and share those results on screens. In this episode, Ellyce Kelly walks us

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27:44

How Digital Signage Fits into Unified Communications

Digital Signage Done Right ·

2021/11/02

How Digital Signage Fits into Unified Communications EPISODE 74 | Sean Matthews, president & CEO of Visix, Inc. Technology is approaching a more seamless experience for both users and communicators. The term unified communications (UC) can mean different things to different people, depending on whether they approach it from a technology or engagement perspective. Digital signage is a bridge between those two viewpoints. New technologies and messaging techniques are emerging that will transform the

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43:29

Combatting Workplace Rumors with Good Communications

Digital Signage Done Right ·

2021/10/19

Combatting Workplace Rumors with Good Communications EPISODE 73 | Guest: Andrew Brown, co-founder of the Academy of Business Communications Water cooler talk has moved online, so the number, spread and speed of workplace rumors is growing every day. Ignoring rumors or putting out bad messaging to combat them can do more damage than the original rumor itself. Organizations have to understand the reasons why employees might create or spread rumors, how their communications and culture might be

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28:23

EX, CX, VX & Why Experience Matters

Digital Signage Done Right ·

2021/10/05

EX, CX, VX & Why Experience Matters EPISODE 72 | Guest: Debbie DeWitt, marketing communications manager, Visix, Inc. The experience is everything. Whether it be the visitor experience, customer experience or employee experience, focusing on people, their needs and how they interact with your company and culture can make or break your brand. In this episode, we’ll give you an overview and history of each of the EX, CX and VX disciplines, and talk about how a good experience can lead to higher

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27:10

Design Tips for Interactive Screens

Digital Signage Done Right ·

2021/09/21

Design Tips for Interactive Screens EPISODE 71 | Guest: Melissa Sartin, creative content artist for Visix Interactivity is now the norm for screens in our daily lives. Making your digital signage interactive, either using touchscreen or voice interaction, can greatly improve the user experience, but not if what’s on screen is hard to read or hard to navigate. In this episode, content artist Melissa Sartin walks us through design tips for interactive screens, what you can do using our AxisTV Signage

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34:57

Digital Signs for Business

Digital Signage Done Right ·

2021/09/07

Digital Signs for Business EPISODE 70 | Guest: Jason Cain, region sales manager – South Central for Visix Businesses of all types and sizes are using digital signage to inform and motivate employees, as well as communicate and connect with visitors and the public. But how successful your signage is always depends on what you’re showing on screens and how often you’re refreshing that content. In this episode, Jason Cain walks us through how companies are using digital signs for business to engage

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26:34

Employee Surveys - Dos & Don'ts

Digital Signage Done Right ·

2021/08/24

Employee Surveys - Dos & Don'ts EPISODE 69 | Guests: Elizabeth Williams & Andrew Brown, founders of the Academy of Business Communications Employee surveys are a longstanding tool in the management and communications arsenal. By getting direct feedback from your workforce, you can find out what’s working, what’s misunderstood or unclear, and what improvements your employees feel you need to make. But asking vague questions, crowding surveys with lots of junk and not updating your surveys to reflect

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42:58

7 Ways to Keep Remote Workers Engaged

Digital Signage Done Right ·

2021/08/10

7 Ways to Keep Remote Workers Engaged EPISODE 68 | Guest: Sean Matthews, president & CEO, Visix, Inc. What’s the difference between remote workers and in-office workers? Not much, it turns out. Every employee wants to feel motivated, connected and engaged, and every employee requires good communication from all levels of their organization. Remote workers need the same guidance and encouragement as in-office staff, and they can be just as productive (or more so) than the employee sitting in a

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28:51

Campus Signage - Why Digital Is Better

Digital Signage Done Right ·

2021/07/27

Campus Signage - Why Digital Is Better EPISODE 67 | Guest: Dave Leo, region sales manager (North Central) for Visix, Inc. Universities and colleges of all types and sizes are adopting digital campus signage. And they all have the same needs and the same mission, which is educate, inform and alert their students, staff and visitors. But it’s not enough to just put some screens up in hallways. You have to understand what types of messaging appeal to different viewers, and where and when to publish

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14:56

Best Digital Signage Widgets for Different Users

Digital Signage Done Right ·

2021/07/13

Best Digital Signage Widgets for Different Users EPISODE 66 | Guest: Ellyce Kelly, professional services consultant for Visix, Inc. Choosing the best digital signage widgets starts with good user management. Different software users need access to the tools they feel most comfortable with, but they don’t necessarily need to see everything. Deciding what they should and shouldn’t interact with all stems from having a solid plan for your user hierarchy, content and workflows. This podcast can help get

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24:28

12 Tips for Better Employee Communications

Digital Signage Done Right ·

2021/06/29

12 Tips for Better Employee Communications EPISODE 65 | Guest: Debbie DeWitt, marketing communications manager for Visix ** IT’S OUR TWO-YEAR ANNIVERSARY!!! Thanks to everyone who tunes in to DSDR. We hope you’ve found our episodes fun and valuable. If you have any suggestions for topics, email us at comms@visix.com. And don't forget that you can subscribe to this podcast and also our YouTube channel. You can also follow us on Facebook, Twitter and LinkedIn. ** Better employee communications take

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30:59

A Modern Guide to Manufacturing Signage

Digital Signage Done Right ·

2021/06/15

A Modern Guide to Manufacturing Signage EPISODE 64 | Guest: Chip Kepner, region sales manager - West Great Lakes for Visix, Inc. Just as factories, warehouses and assembly lines have embraced technology to help them do their work, manufacturing signage has evolved to modernize communications with a fast-moving, far-flung workforce. When workers can’t get to a computer to check email, or there’s no good internet in the area of the plant, how do you keep them engaged, informed and safe? In this

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20:25

Experiential Design for Digital Signage

Digital Signage Done Right ·

2021/06/01

Experiential Design for Digital Signage EPISODE 63 | Derek DeWitt, Communications Specialist for Visix, Inc. Immersive experiences are being pioneered in a number of fields using experiential design concepts. Though digital signage is mainly a visual medium, there are ways to engage the other four senses as well. Yes – hearing, touch, smell and even taste. The more ways you can get someone’s attention, the better chance you have of attracting them and giving them an experience that they’ll remember

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26:19

Designing Good Digital Signage Templates

Digital Signage Done Right ·

2021/05/18

Designing Good Digital Signage Templates EPISODE 62 | Guest: Melissa Sartin, creative content artist for Visix, Inc. Using templates for digital signage messages and layouts helps you save time, streamline workflows for content creators, and keep control over what people put up on your screens. No matter who’s making and scheduling messages to your system, you can rest easy knowing that everything fits within your brand and design standards. In this episode, we talk with the designer who created

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29:22

Feeding the Face-to-Face Channel

Digital Signage Done Right ·

2021/05/04

Feeding the Face-to-Face Channel EPISODE 61 | Guest: Ray Walsh, communications consultant & author of the book Localizing Employee Communications You work hard to manage digital signage, emails, intranets and other communication channels, but you might be neglecting the most important one of all: the face-to-face channel. In this episode, we talk with internal communications expert Ray Walsh. He gives us practical advice on how to prepare managers and team leaders to share your campaigns so that

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26:45

Internal Communication Trends for 2021

Digital Signage Done Right ·

2021/04/20

Internal Communication Trends for 2021 EPISODE 60 | Guest: Debbie DeWitt, marketing & communications manager for Visix, Inc. A new study by Gallagher on internal communication trends gives insights into the changing landscape of reaching employees and keeping them engaged. We take a look at a few of the findings – the good and the bad – and discuss possible reasons for why respondents said what they said. Along the way, we examine what organizations can do in the near future to improve their

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145 results

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