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PODCAST

Digital Signage Done Right

Our award-winning podcast gives you practical advice from experts on systems, communications, content and design. Whether you’re using digital signage, or just considering it, we help you communicate better.

business marketing

All Episodes

16:54

Technical Considerations for ePaper Deployments

Digital Signage Done Right ·

2025/11/11

EPISODE 179 | Guest: Brandon Glassmaker, application support analyst for VisixWhile ePaper hardware is simple (battery-powered, no cables), getting a large system running requires precise technical groundwork. This episode covers why IT professionals are vital for the initial setup of this enterprise software and focuses on the crucial back-end setup, including networking hurdles, essential port configuration, and preparing your event data source. Whether you're planning a small deployment or a

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26:12

TCO Showdown: ePaper vs. LCD for Office Hoteling

Digital Signage Done Right ·

2025/10/28

EPISODE 178| Guest: Trey Hicks, COO & CSO of Visix, Inc.The rise of hybrid workplaces and office hoteling has created a need for better room and desk booking solutions. While LCD signs were an early option, ePaper has emerged as the superior technology that's more efficient, sustainable and cost-effective, especially when deployed at scale. The age of LCD signs for workspaces is over, and ePaper displays are now the go-to choice for the modern workplace. We take a deep dive into the practical

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24:45

Digital Recognition Signage: Building Culture &...

Digital Signage Done Right ·

2025/10/14

EPISODE 177 | Guest: Jill Perardi, senior director of professional services for VisixA culture of recognition actively builds a more positive and productive environment. Publicly acknowledging achievements and positive behaviors isn't just a morale booster; it's a strategic tool that directly impacts the bottom line. It fuels engagement, strengthens loyalty and significantly improves retention by tapping into the fundamental human need to feel valued as part of a group. In any setting – from

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20:33

Digital Signage Implementation Primer

Digital Signage Done Right ·

2025/09/30

EPISODE 176 | Guest: Phil Epple, software support specialist for VisixA successful digital signage deployment doesn’t just happen – it’s the result of careful planning. The crucial step between purchasing your system and captivating your audience is implementation. In this episode, we break down the technical and logistical steps for a painless launch, emphasizing that setup is first and foremost an IT project that demands the right people, careful planning and a clear understanding of your network

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28:38

A Multi-Channel Approach to Internal Comms

Digital Signage Done Right ·

2025/09/16

EPISODE 175 | Guest: Jennifer Razzano, director of internal communications for 84.51˚There is no single secret sauce for effective internal communications. Because your audience and messages are varied, your strategy must be too. A successful multi-channel communications approach means using the right channel for the right purpose, ensuring employees know where to go for specific information and how to engage. This involves creating a clear purpose for each platform – from email and intranets to

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30:29

Change Management Through Better Communications

Digital Signage Done Right ·

2025/09/02

EPISODE 174 | Guest: Sean Matthews, president and CEO of VisixChange is inevitable in business, but with 70% of change initiatives failing due to poor communication, organizations need strategic approaches to guide their teams through transitions successfully. This episode explores how internal communications serves as the cornerstone of effective change management, breaking down the critical phases from pre-change preparation through post-implementation reinforcement. Digital signage and

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41:15

How to Secure Your Digital Signage Network

Digital Signage Done Right ·

2025/08/19

EPISODE 173 | Mark Malaney, systems engineer for VisixDigital signage is a powerful communication tool, but its connectivity to your network also makes it a potential target for security threats. A breach can lead to downtime, reputational damage or even a compromise of sensitive company data. This episode demystifies the world of digital signage security, breaking down the most common vulnerabilities and risks that every organization should be aware of. We explore actionable, real-world strategies

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23:09

From Hierarchy to Flatarchy: A Guide to Internal...

Digital Signage Done Right ·

2025/08/05

EPISODE 172 | Derek DeWitt, communications specialist for VisixChoosing the right content for your digital signs can feel overwhelming, but an effective strategy is rooted in one key factor: your organization's structure. The way your company is built – whether it's a traditional hierarchy, a dynamic matrix or a decentralized network – fundamentally shapes its culture, workflows and communication needs. This episode unpacks how aligning your visual communications with your company's framework can

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25:17

Designing Data for Digital Signs

Digital Signage Done Right ·

2025/07/22

EPISODE 171 | Guest: Melissa Sartin, senior creative content artist for VisixDisplaying data on digital displays is a powerful way to keep your audience informed, from showing KPIs and production metrics to progress on company-wide initiatives. But how should you design these messages? What are some of the considerations to keep in mind when trying to make complex information understandable and engaging for your audience? It’s more complex than a simple text message, but when done right,

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37:37

The High Cost of Poor Communication (and How to Fix It)

Digital Signage Done Right ·

2025/07/09

EPISODE 170 | Guest: Jennifer Razzano, director of internal communications for 8451Ever feel like your message gets lost in the shuffle at work? You're not alone. Many organizations grapple with keeping everyone on the same page, and the fallout from communication hiccups is bigger than you might think. In this episode, Jennifer Razzano explains why effective communication is much more than a "soft skill" – it's a vital driver of success. Join us as she unpacks the hidden financial and productivity

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32:20

Internal Communications Strategy: Aligning Messaging...

Digital Signage Done Right ·

2025/06/24

EPISODE 169 | Guest: Alejandra Ramirez, founder of Ready CulturesMany organizations mistake communications tactics for a cohesive strategy. They focus on pushing out messages without a clear vision of the behavior they want to influence or the business objectives they aim to achieve. This approach often leads to disconnected efforts, confused employees and a failure to build a strong, unified corporate culture. We explore how to move beyond simple message delivery to create a truly strategic

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31:04

Coworking Digital Signage: Engaging Content Ideas

Digital Signage Done Right ·

2025/06/10

EPISODE 168 | Debbie DeWitt, marketing communications manager for VisixThis episode takes a deep dive into the impactful world of digital signage content specifically tailored for coworking environments. From optimizing space management and fostering community to providing valuable resources and promoting internal services, you'll uncover a wealth of actionable strategies. Learn how thoughtfully designed visual communications can transform shared workspaces into dynamic, engaging and highly

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16:41

InfoComm 2025 Sneak Peek

Digital Signage Done Right ·

2025/05/27

EPISODE 167 | Guest: Sean Matthews, president and CEO of VisixGet an exciting preview of what to expect at InfoComm 2025 in Orlando, Florida. You'll get an inside look at the new digital signage products and solutions being unveiled at the show. But it's not just about the tech – Visix booth 3543 will also offer a unique and cool visitor experience. Celebrating our 45th anniversary, the booth will feature a fun, nostalgic '80s theme with lots of giveaways, inviting attendees to explore our latest

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23:50

Why Choose BrightSign for Your Digital Signage?

Digital Signage Done Right ·

2025/05/13

EPISODE 166 | Guest: Trey Hicks, COO & CSO of Visix, Inc.This episode delves into the increasing popularity and key benefits of BrightSign media players in the digital signage landscape. Discover why these "purple boxes" have become a go-to hardware solution for a wide range of applications, offering robust and dependable content playback with a long lifespan. We cover the unique advantages BrightSign players offer and how they integrate with AxisTV Signage Suite, giving users more choice when

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35:15

Cultivated Communication for Impactful Messaging

Digital Signage Done Right ·

2025/04/29

EPISODE 165 | Guests: Jon Rappoport, founder and director of Rapid Fig, and Jennifer King, deputy director at Rapid Fig We delve into the concept of cultivated communication and its importance in today's fast-paced world. Our guests explore the idea that great communicators aren't born but rather developed through strategy and practice. They discuss the need to move beyond simply sharing information and focus on generating receptivity and offering a clear path forward. The conversation highlights

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29:20

Combatting Digital Overload: Strategies for...

Digital Signage Done Right ·

2025/04/15

EPISODE 164In a world saturated with audiovisual stimuli, this episode dives into the growing issue of digital overload. We explore the psychological effects of constant connectivity, from phantom vibrations to cognitive fatigue, and examine how this impacts our ability to focus and engage. Understanding the challenges audiences face is the first step towards more effective communication. Moving beyond simply acknowledging the problem, we provide practical advice for those working in digital

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29:40

Digital Design: Latest Trends & Best Practices

Digital Signage Done Right ·

2025/04/01

EPISODE 163 | Guest: Debbie DeWitt, marketing communications manager for VisixIn this episode, we explore how to create content that not only looks good but also effectively conveys messages across various platforms, from intranets and social media to digital signage. We discuss the challenges designers face and examine practical strategies for overcoming these hurdles. Listen to get actionable tips and resources for creating impactful digital content and internal communications, focusing on clear

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33:27

Room Scheduling Software: From Paper to Pixels

Digital Signage Done Right ·

2025/03/18

EPISODE 162 | Guest: Bryan Peck, VP of sales and marketing for Mazévo Explore the fascinating journey of room scheduling and event management, from its humble beginnings with pen and paper to the sophisticated software solutions available today. We delve into the pivotal role of technology in streamlining these processes and how customers’ needs continue to drive innovation in this space. It’s all about efficiency and understanding how to get the most from the tools available. Hear about

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43:13

Newsroom Strategies for Creating Content that Resonates

Digital Signage Done Right ·

2025/03/04

EPISODE 161 | Guest: Craig Lucie, founder and CEO of Lucie ContentDrawing from a wealth of experience in broadcast journalism, our Emmy and Telly award-winning guest, now leading a content strategy firm, explores how the fast-paced, results-driven approach of a news environment can revolutionize business storytelling, with practical insights into crafting compelling narratives for anyone looking to cut through the noise and connect with their audience on a deeper level. Explore how to create

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27:24

What We Saw at ISE 2025

Digital Signage Done Right ·

2025/02/18

EPISODE 160 | Guest: Brian Galante, founder and owner of Dimension PRDive into the exciting innovations and trends at Integrated Systems Europe 2025. AI was a big theme, and we explore how it’s transforming the AV landscape, moving beyond theoretical applications to practical uses like automating everyday tasks, enhancing content creation, and even optimizing space utilization. We look at advancements in DVLED technology, with its increasing flexibility and scalability for creating larger and more

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145 results

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