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PODCAST

The Ross Simmonds Show

Welcome to The Ross Simmonds Show. A show exploring the different sides of entrepreneurship, how Ross is growing his global marketing agency, building software, raising a family, and attempting to do so much more. On this show, Ross explores what goes into executing with excellence, embracing innovation, marketing at a high level and doing it all with intent of the playing the long game. This show is a proud member of the HubSpot Podcast Network.

business entrepreneurship

All Episodes

26:34

How I Use AI to Drive Better ROI as a Marketer

The Ross Simmonds Show ·

2023/10/05

There are some folks out there who believe that Artificial Intelligence (AI) is just a trend. I don't think so. I think it's here to stay. Now, I understand that that may be a very scary thought and makes you wonder, "where do I begin?" In this episode, I share how AI tools like Jasper, Copy.ai, Midjourney and more are helping me create more great content and improve workflows. If you're enjoying the show, don't forget to give us a 5 star rating wherever you get your podcasts.

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58:58

How Prince Sold Over 100 Million Records & Won 7 Grammys

The Ross Simmonds Show ·

2023/09/29

In this episode, I share some of the insights that I gained while talking to Dr. Susan Rogers, Prince's staff engineer during his meteoric rise to fame. I also share my perspective on this as an entrepreneur and the lessons we can learn from Prince's life, art, and career. Listen to the full Dr. Susan Rogers Episode Here >>> Apple Podcasts: https://podcasts.apple.com/us/podcast/dr-susan-rogers-a-conversation-with-a/id1653650073?i=1000617217911 Spotify:

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27:41

Interviewed by AI: My Brandweek Miami Experience...

The Ross Simmonds Show ·

2023/09/26

I am particularly excited about this episode because today I was interviewed by Matilda, an AI voice that was generated by Eleven Labs via questions that were generated by ChatGPT. I speak about my experience as a speaker and attendee at Brandweek Miami. I talk on thing like: The Future Marketer My Takeaways from Carmelo Anthony's Keynote How I landed a Speaking Gig at Brandweek Miami and more... — Join hundreds of content creators, marketers and B2B SAAS brand owners and get content marketing

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40:49

The Power of Distribution: A Conversation with Dreamdata

The Ross Simmonds Show ·

2023/09/21

On today's episode I sit down with the team at Dreamdata and talk about one of my favorite topics around content. and that is distribution. It is a somewhat simple concept. Companies create a lot of great content. And I mean a lot of it. But then the content falls short of expectations, or the team stops pushing, or in this case distributing that content. And that’s where this simple concept of distribution comes in. — Join hundreds of content creators, marketers and B2B SAAS brand owners and get

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27:12

7 Lessons from Fantasy Football

The Ross Simmonds Show ·

2023/09/07

On this episode, I share 7 lessons that I've learned from playing Fantasy Football over the years and how these same lessons apply to business. Also...Go Eagles! Know when to hold em nd when to fold em Never bench your studs Remove all personal bias Talk smack (carefully) Identify potential issues before they arise Every week is a new week Take risks — Join hundreds of content creators, marketers and B2B SAAS brand owners and get content marketing tips and advice delivered straight to your

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19:51

Lessons Learned While Building a Great Life

The Ross Simmonds Show ·

2023/08/31

On this show, I speak often about creating a life that you consider great. I am committed to making my own life great as well as sharing some of the things that I’ve learned along that way that I know have helped me do just that. Some of these lessons that I’ve learned were hard lessons and some of them, I simply have reflected and found the time to articulate them in a way that I hope will help you. Episodes Mentioned In the Show Chase Dimond, The Man Building a Multi Million Dollar Brand on

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66:36

Be An Absolute Monster w/ Dr. Julie Gurner, Executive...

The Ross Simmonds Show ·

2023/08/24

We say it all the time on this show. We are help to help you build a life that you consider great. And , what better way to begin initiating that life by having a conversation with executive, performance coach, Dr. Julie Gurner. We talk about being "war-torn veterans" on Twitter, Hi vs. Low leverage action items, having No Plan B, and even her farm. It goes without saying but Dr. Julie (Twitter: @drgurner) has an interesting perspective on many topics that some of the top executives in the world

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58:02

The Missing Link: How Music Is the Solution to the...

The Ross Simmonds Show ·

2023/08/17

On this episode, I have a chat with Chris Boardman, a music industry giant in his own right. We talk about his project, The Missing Link, the power that music has had through his and others' life transitions, and the way artificial intelligence may impact the music listening experience. About Chris Boardman: Beginning his career in the film, television and recording industry in 1974, Chris Boardman has consistently worked at the top echelon of the entertainment industry. He has received an Academy

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30:42

Everything You Need to Know About Distribution

The Ross Simmonds Show ·

2023/08/10

On this episode, I share some of the various ways that you can distribute and share your content online. Though you may be sharing your content, there are still so many platforms and strategies that many people don't think about using to share their content. I dive into distribution and some of the (seemingly) small things you can do to keep your content top of mind. From Reddit, email lists, newsletters, LinkedIn, Slack communities and more, I share ways to find your audience and get your content

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21:13

Artificial Intelligence: The Intersection of...

The Ross Simmonds Show ·

2023/08/03

One thing that I talk about often is the intersection of technology and content...in the case of this episode: Artificial Intelligence. In this episode, I share what impact AI can have on all of us. Not just our careers but our everyday lives. You can find the link to AI Ross here >>> https://twitter.com/foundationincco/status/1683821288819654658?s=46&t=irATAyz5mBSZy-v2YYh31w

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13:12

Creating Marketing Strategies that Educate Engage...

The Ross Simmonds Show ·

2023/07/27

Today’s episode, which is part of a segment that I call Journal Entries, I want to share some snippets about this information that I have curated from internal and external research and how you can use this information as you grow your brand, company, or simply in your own content marketing career. — Join hundreds of content creators, marketers and B2B SAAS brand owners and get content marketing tips and advice delivered straight to your inbox every week >>> https://foundationinc.co/newsletter Ross

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20:27

How I Took A Month Long Workcation

The Ross Simmonds Show ·

2023/07/20

In this episode, I share how I took a month long workcation as the CEO of Foundation. Taking a vacation can be challenging, especially when people on your team are depending on you to answer various questions, provide approvals, etc. So how did I do this successfully? Between the power of documentation, efficient time management, a change (advantage) with the time zone change, and some self-awareness, I am so glad I did. — Join hundreds of content creators, marketers and B2B SAAS brand owners and

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18:13

Networking for Introverts

The Ross Simmonds Show ·

2023/07/13

The most frequently asked questions that come up when I talk to people about being shy is >>> How do you navigate through networking events? How do you navigate corporate events? How do you attend a conference and stay motivated? How can you ensure that your time is maximized at these events? How can you ensure that you’re not that shy person in the corner that doesn’t want to approach people? -- So today, I'm going to share 15 tips on how to navigate events, conferences, networking etc. as a shy

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12:47

Reddit Marketing: How to Make the Most Out of Reddit...

The Ross Simmonds Show ·

2023/07/06

The best marketers aren't avoiding Reddit as a marketing channel. Instead, they're taking the steps required in 2023 to better understand how to use Reddit to drive traffic, build community and increase revenue. On this episode, I'll share how I've not only used Reddit to drive results for my business and clients but I've studied what companies like Pact Coffee, Beardbrand, and more have done to win on Reddit.

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34:43

Keywords Aren't Enough

The Ross Simmonds Show ·

2023/06/29

I'm excited to share one of the most popular keynotes that I have ever given. In this keynote, I share details about how I spent a lot of my time as a child trying to find Waldo (Wally depending on which part of the world you're in) and how the feeling of satisfaction when I would find Waldo can translate to how to uncover content market fit. The satisfaction of finding content ideas that are worth pursuing is similar to the satisfaction that I would get finding Waldo. Keywords Aren't Enough I say

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13:57

7 Tips for Creating a Great Life

The Ross Simmonds Show ·

2023/06/22

In this episode, I’m going to share seven simple yet important tips that will help you on your pursuit of creating something great. It’s a combination of a handful of different ideas I’ve spoken on in the past all brought together in one episode for you to enjoy. I’m sure that some of these ideas will be messages you’ve heard before and some might be a bit new. Either way, I hope that this Journal Entry helps you in your pursuit to create a life that you consider great.

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52:57

Dr. Susan Rogers, A Conversation with a Record...

The Ross Simmonds Show ·

2023/06/15

Join me today as I speak with Dr. Susan Rogers, professor, neuroscientist, and sound engineer. Susan Rogers, PhD, is a cognitive neuroscientist and author of This Is What It Sounds Like: What the Music You Love Says About You. Prior to her science career Susan was a record producer and engineer, known chiefly for her work with Prince and Barenaked Ladies and she currently teaches for Berklee College of Music. Susan was Prince’s staff engineer during Prince’s commercial peak and worked on albums

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30:57

Content Chaos: How to Build Your Brand Through...

The Ross Simmonds Show ·

2023/06/08

In this episode, I share my Keynote presentation that I gave about the power of experimentation to the audience at MozCon, one of the leading SEO conferences in the world. I’m sure you know, consciously or subconsciously, just how powerful experimentation is. Experiments have helped us create, cure diseases, invent things like velcro, Pumpkin Spice lattes and more. So, how can you strategically experiment with your content? And one myth I want to debunk right now: Experimentation is not just for big

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52:30

Approach Content Like an Investor

The Ross Simmonds Show ·

2023/06/01

In this episode of my journal entries, I share a keynote that I presented at SimilarWeb on one of my favorite topics: Why marketers should think like investors in order to drive content results. This is one of my favorite things to talk about because I live and breathe this. --- I bought my very first stock in 2008. I bought the GM stock at a time when I thought, I would definitely get a return on my investment. I told myself, “it’s GM. Even in the midst of a global recession, GM won’t go

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56:55

How Toast's $12M+ SEO Moat Helped Them Grow During a...

The Ross Simmonds Show ·

2023/05/25

On this episode of the Create Like the Greats, we discuss how Toast's $12M+ SEO Moat helped them grow during a pandemic. We explore their strategies and tactics that enabled them to capture market share in an economic downturn, plus what other companies can learn from their success story. With these insights into SEO optimization for e-commerce businesses, you'll be able to better understand how search engine rankings work and apply similar principles when developing your own online marketing

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145 results

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