PODCAST

Proof to Product

Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products! Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you"re building a business that supports your best life. If you"ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nordstrom

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All Episodes

11:25

350 | How to Audit Your Product Line with Katie Hunt

Proof to Product ·

2024/07/23

Today's episode is short but very detailed, so find a quiet place to listen and grab a notebook. This is a quick training that I recorded for our LABS members. Our LABS members are Paper Camp alumni, so they have been through our intensive program. This is something that we walk you through in Paper Camp as well, but I wanted to bring it up here publicly on the podcast because I know from the 2024 survey results that many of you need to do a product audit. In this episode, I walk you through the

38:08

349 | Making Strategic Buying Decisions and...

Proof to Product ·

2024/07/16

I love bringing a variety of perspectives and people from the retail space to this podcast. Buyers, sales reps, you name it, they've been on the Proof to Product podcast. This week's episode, I'm joined by Keli Faw, who is the owner of Crow & Canary. Crow & Canary might sound familiar as we've had the previous owner, Carina Murray, on the show in episode 232. Carina has also been a long-time Paper Camp speaker and supporter of our Proof to Product community. Keli took over Crow & Canary in early

29:53

348 | How to Leverage Underutilized Features on Faire...

Proof to Product ·

2024/07/09

If you want to hear from someone who has more than 18 years of corporate retail buying experience and who knows what buyers are looking for when they are shopping on Faire, you are in luck because today's guest on the podcast is Kristin Fisher of Bocu. Kristin owns the gifting brand, Bocu, and she is also a retail strategy mentor for brands and independent retailers, as well as the host of the Buyerside Chat podcast. In this episode, Kristin and I discuss the essentials of optimizing your Faire

0:55

We're on Summer Break!

Proof to Product ·

2024/06/25

The Proof to Product team is practicing what we preach and we are going on summer break for the next two weeks! We will be back in your ears mid-July and we are so excited about our upcoming episodes. In the meantime, we are gearing up for another round of our Paper Camp program which will start at the end of August. We only run Paper Camp twice a year, so if you are wanting to learn how to start with wholesale, click here to join the waitlist (we sell out every time!) Have a great two weeks and

347 | State of Product Industry Survey with Katie Hunt

Proof to Product ·

2024/06/18

Every day, I hear from product-based business owners who are curious about other people's business models, revenue streams, team structure, tech stack, how much revenue they're not only earning but what profit they're taking home, and how much they're paying themselves. Although we know that every business is different, it is completely natural to want to see behind the scenes and the curtains of another brand in your industry. But more than ever, it's more than curiosity now. We know that our