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PODCAST

The Metrics Brothers

Ray Rike & Dave Kellogg

The Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike.The Metrics Brothers provides unique insights, strategies, tactics, and metrics that are relevant to AI-Native software and SaaS companies.Each 25-30 minute episode will cover a topic critical to leading a B2B software company, and chock-full of practical advice that can be introduced and applied in most Native-AI, Agentic AI, and B2B software and SaaS companies.

business management

All Episodes

00:26:15

OpenView Partners 2023 SaaS Benchmark Report Analysis

The Metrics Brothers ·

2023/11/28

Dave "CAC" Kellogg and Ray "Growth" Rike analyze the recently published OpenView Partners 2023 Benchmark Report which was conducted in partnership with Paddle. Interesting insights into the declining growth rates and increased customer churn trends.

en

00:22:56

Rule of 40 - Analysis of Meritech Capital Benchmarks...

The Metrics Brothers ·

2023/11/15

Rule of 40 is a long standing metric used by investors to determine the health and enterprise value of a SaaS company, that is misunderstood far too often - so CAC and Growth dedicated an episode to how the Rule of 40 is calculated and how it impact company valuations.

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00:28:29

Presenting Metrics at Board Meetings

The Metrics Brothers ·

2023/11/07

Presenting performance metrics at a board meeting is a critical skill for every SaaS CEO, CFO and executive team member - Dave "CAC" Kellogg and Ray "Growth" Rike share a few best practices during this episode

en

00:22:13

Historic SaaS Benchmarks and Trends

The Metrics Brothers ·

2023/11/03

SaaS metric benchmark trends over the last decade highlights the challenges associated with the rapid expansion and evolution of the B2B SaaS industry

en

00:26:02

Bookings, TCV, ACV, Billings and Revenue

The Metrics Brothers ·

2023/10/18

Dave "CAC" Kellogg and Ray "Growth" Rike discuss all things Bookings, Total Contract Value, Annual Contract Value, Billings and even a little ARR

en

00:25:15

Top Take Aways from ICONIQ | Growth 2023 Benchmark...

The Metrics Brothers ·

2023/10/05

Dave "CAC" Kellogg and Ray "Growth" Rike dive deep into the ICONIQ | GROWTH 2023 Benchmark Report to discussed several key report components.

en

00:27:01

Net Revenue Retention

The Metrics Brothers ·

2023/09/21

Dave "CAC" Kellogg and Ray "Growth" Rike continue their discussion on the importance of measuring revenue retention. This week they cover Net Revenue Retention - a top three B2B SaaS Metric

en

00:25:46

Klaviyo S-1 Metrics Breakdown

The Metrics Brothers ·

2023/09/14

On this episode, Dave "CAC" Kellogg and Ray "Growth" Rike discuss four SaaS metrics from the Klaviyo S-1

en

00:26:18

Gross Revenue Retention

The Metrics Brothers ·

2023/09/05

On this episode, Dave "CAC" Kellogg and Ray "Growth" Rike discuss Gross Revenue Retention (GRR), aka Gross Dollar Retention (GDR), and the different nuances to consider when calculating this metric

en

00:21:32

Customer Lifetime Value - It's not that simple - SaaS...

The Metrics Brothers ·

2023/08/21

On this episode, Dave "CAC" Kellogg and Ray "Growth" Rike discuss Customer Lifetime Value, and the different input variables required to calculate this compound, multi-variable metric.

en

00:22:54

Usage-Based Pricing and CAC - The calculation impact...

The Metrics Brothers ·

2023/08/15

During this weeks episode, Dave "CAC" Kellogg and Ray "Growth" Rike discuss how Usage-Based Pricing (UBP) impacts the Customer Acquisition Cost and it's efficiency derivatives calculations including,CAC Ratio and CAC Payback Period.

en

00:23:36

Product Led Growth and the impact on Customer...

The Metrics Brothers ·

2023/08/01

During this weeks episode, Dave "CAC" Kellogg and Ray "Growth" Rike discuss how the use of a Product-Led Growth (PLG) motion, including the use of Freemiums and/or Free Trials impacts the Customer Acquisition Cost calculation.

en

00:22:16

CAC Payback Period

The Metrics Brothers ·

2023/07/26

Dave "CAC" Kellogg and Ray "Growth" Rike discuss the what, how and why of the Customer Acquisition Cost Payback Period - CAC Payback Period

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00:27:38

Advanced Customer Acquisition Cost (CAC)

The Metrics Brothers ·

2023/07/18

The Metrics Brothers discuss advanced topics and uses of Customer Acquisition Cost (CAC) and the CAC Ratio.

en

00:23:56

CAC and CAC Ratio

The Metrics Brothers ·

2023/07/11

CAC and the CAC Ratio are related but fundamentally two very different SaaS metrics. Dave "CAC" Kellogg and Ray "Growth" Rike discuss the value of each metric, when to use them and how to calculate each metric.

en

00:22:34

Pipeline Financial Return Measurements

The Metrics Brothers ·

2023/07/04

Pipeline Generation Return on Investment - an important measurement topic for B2B SaaS executives that Dave "CAC" Kellogg and Ray "Growth" Rike discuss on this week's SaaS Talk™ with the Metrics Brothers.

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00:24:07

Pipeline Measurements

The Metrics Brothers ·

2023/06/29

In this episode of SaaS Talk™ with the Metrics Brothers, Dave "CAC" Kellogg and Ray "Growth" Rike discuss Pipeline Measurements

en

00:22:25

Pipeline Generation

The Metrics Brothers ·

2023/06/20

In this episode of SaaS Talk™ with the Metrics Brothers, Dave "CAC" Kellogg and Ray "Growth" Rike, they discuss all things Pipeline Generation

en

00:21:49

SaaS Talk™ with the Metrics Brothers - Ray "Growth"...

The Metrics Brothers ·

2023/05/10

Meet the Metrics Brothers Ray "Growth" Rike and Dave "CAC" Kellogg as they start their journey to podcast their way into the hearts of your SaaS Company's C-suite.

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119 results

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