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PODCAST

Wait, What? Sportsbiz Chat with DP & McGhee

Two sports marketing insiders, David Paro and Tim McGhee, bring you a fresh take on the sports business — often irreverent, sometimes cynical, and occasionally serious. From their years leading both agencies and client teams, they break down today’s biggest industry stories and share lessons learned along the way. Joined by top voices from the sports marketing world, DP & McGhee help you see the game behind the game. You’ll laugh, learn, and sometimes just say, “Wait, What?”

business marketing

All Episodes

00:59:21

Episode 44: World Cup Primer With Former USMNT...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/11/16

DP & McGhee go full fan boy when they talk to three-time World Cup player, and Team USA captain Marcelo Balboa. “Rambo” talks about his career in soccer from the fields of San Pedro, to the world stage, to the broadcast booth, and provides a great overview of what to expect from the tournament in Qatar. The story behind his famous bicycle kick goal while with the Colorado Rapids, arguably the best one in MLS history, is a Wait…What classic. Before being joined by their guest, the hosts talk

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01:10:45

Episode 43: Your Guide To The Men's World Cup With...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/11/09

With FIFA World Cup fast approaching, DP & McGhee are joined by FIFA Head of Partnership Marketing, Eduardo Solis, before he heads off to Qatar. One of the biggest spectacles in sports, World Cup delivers nearly a month of the world's most popular sport to millions of fans around the globe.Solis talks broadly about the beautiful game, including FIFA’s commitment to social causes, the growth of the women’s side, and FIFA’s blue chip partners. This episode also covers the potential sales of the

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01:12:09

Episode 42: College Multi-Media Rights 101 with...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/11/02

As we move to the final stretch of the college football season, LEARFIELD Chief Revenue Officer John Brody joins the #sportsbiz chat to talk about the changing landscape of collegiate multi-media rights and the opportunities they provide brands. Brody brings experience from a variety of senior-level roles at WWE, Major League Baseball, Wasserman and the NFL. DP & McGhee also talk about the dramatic performance of Ross Chastain at Martinsville Speedway, which once again earned its nickname of the

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01:06:04

Episode 41: ESports Exploration with Dave Bialek

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/10/26

With League of Legends Worlds 2022 heading toward the finals, DP & McGhee welcomed Dave Bialek, a sports industry veteran who made the jump to esports in 2016 and is now the president of Infinite Reality Entertainment and Co-founder and CEO of ReKTGlobal. Dave gives a tutorial on all things esports with a focus on how brands can best utilize esports and gaming to build relationships with customers. Our hosts kick of the show talking about F1, including the recently completed US Grand Prix in

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00:49:22

Episode 40: Running With The Pac - Our Conversation...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/10/18

With so much swirling around the college sports space, Pac-12 Networks Executive Vice President Steve Tseng joined DP & McGhee to talk about the current state of affairs in college athletics, and how the Pac-12 approaches securing and engaging its blue chip roster of partners. The show opens with a look at the success MLS has realized this season boasting solid growth in social engagement, viewership and attendance. As MLS looks towards its new streaming deal with Apple, it will be interesting

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01:00:55

Episode 39: Act Locally, Think Globally - Our...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/10/12

On the Wait...What? #sportsbiz podcast we like to say we take a sometimes serious look at the sports business.The recent report from former Acting Attorney General, Sally Yates, detailing the abuses in the NWSL is one of those times.We talk about the path forward for a league that has had great success on the pitch and in securing league partners. Of course, we have some fun with the "sport of the future," pickleball, as well as cheating in...chess? DP & McGhee are then joined by President of

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00:59:29

Episode 38: A Sit Down With NBCUniversal's Mark Lazarus

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/10/04

DP & McGhee are joined by Mark Lazarus, Chairman of NBCUniversal Television & Streaming. Leading one of the world’s largest media companies, Mark is consistently ranked among the most influential people in the industry. NBC Sports' premier portfolio of properties serves as the backdrop for the far-reaching discussion and Mark shares his thoughts on a variety of subjects, including soccer’s growth trajectory in the US, his bullishness on motorsports, the importance of the Olympic Games, and

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00:55:43

Episode 37: Playing In Culture With Campbell's...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/09/28

On their latest episode, DP & McGhee are joined by Stephen Chriss, VP of Digital Commerce and Omni-Shopper Marketing at Campbell's, to talk about his over quarter-century career in partnerships. Stephen talks about what it means to "play in culture" by being relevant to consumers and giving them a reason to put the product in the basket. He also talks about his personal passion for pizza and how that passion has turned him into a content creator. Your hosts always hit on a variety of topics and

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00:54:50

Episode 36: The Audible Audible

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/09/21

When DP & McGhee’s guest cancels at the last minute due to unforeseen circumstances, your intrepid hosts are forced to adjust on the fly. And adjust they did. Creating a veritable potpourri of #sportsbiz chat combined with a healthy dose of popular culture (Pop Culture is a relative concept, keep in mind). The show starts like most other episodes with a discussion ranging from the (Amazon) Prime Video Thursday Night Football production to the NBA’s handling of Suns’ owner Robert Sarver. Quick

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00:53:12

Episode 35: Bruin With a Capital B...George Pyne...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/09/13

DP & McGhee are joined by George Pyne, the founder and CEO of Bruin Capital, an investment and operating company specializing in working with capital partners and management teams to build best-in-class, global sports, media, entertainment, marketing, and technology companies.George has been at the center of some of the biggest stories in sports over the past 25 years, including the explosive growth of NASCAR in the 1990s and the consolidation of collegiate multi-media rights in the new

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01:02:59

Episode 34: This Episode Is So Good It Should Be Legal

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/09/07

As we close the book on summer, our focus shifts to the big news coming out of college football (off to a roaring start, by the way), the approaching NFL season, and the changing of the guard at the US Open. DP & McGhee were honored to welcome Mike McCann, director of the Sports & Entertainment Law Institute at the University of New Hampshire Franklin Pierce School of Law.In addition to addressing the myriad legal matters facing the sports industry, Mike provides a captivating narration of

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00:56:59

Episode 33: Sponsorships From the Brand Perspective...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/08/31

DP kicks off this episode talking about the recent successes (and a few failures) of Amazon in its quest to grow share and reach in live sports, while McGhee, the resident sports-card geek waxes (poetically?) about the recent sale of a 1952 Topps Mickey Mantle rookie card. Before getting to their quick hits, DP & McGhee touch upon their favorite (or at least most-frequent) subject, LIV Golf. Not a week goes by without major news breaking about the rogue golf league. Visa VP of Sponsorship

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00:41:25

Episode 32: Playing With The Fire Featuring Chicago...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/08/24

Ishwara Glassman Chrein, President of Business Operations for the Chicago Fire joins “Wait…What” to talk about things going on both off and on the pitch. Among other topics, Ishwara discusses the future of soccer at Chicago's Soldier Field, the new Apple+ media deal with MLS, working for fans, and the importance of culture to an organization’s success. DP & McGhee start off the episode with yet another conversation about the soap opera that is the world of professional golf before talking in

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01:01:26

Episode 31: All's Wells That Ends Well with Wells...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/08/10

On Episode 31, Wells Fargo Senior VP, Sponsorships and Brand Engagement, Pam Batalis, joins DP & McGhee to talk about her long and successful career across a number of organizations in the sports industry.Pam delivers a detailed look at the strategy behind Wells Fargo's sponsorships and the company's approach to activation. As a former star college basketball player, Pam talks about Title IX and the role it played in her Hall of Fame career as a student athlete and a business leader.And, given

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00:55:34

Episode 30: The NFT OG -- Our Talk with Sweet's Tom...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/08/03

Sweet is a leading NFT platform and marketplace, working with some of the world's leading brands and sports properties.On today’s episode, Sweet founder and CEO, Tom Mizzone talks about what NFTs are, how the utility they unlock can drive deeper consumer engagement, and the cool (pun intended) new program Sweet is launching with the NHL. DP & McGhee go around the horn touching on numerous topics, starting with the death of the legendary Bill Russell, someone who was the epitome of a life well

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00:59:34

Episode 29: Phenix Rising with Jed Corenthal

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/07/27

How we view sports is in a constant state of change and on this episode of "Wait...What?" we direct the #sportsbiz chat to an emerging technology that will most certainly affect how we engage with live sports. Jed Corenthal, CMO of Phenix, a provider of real-time video solutions, joins the podcast to discuss the benefits of "real-time" streaming for fans and what we can expect in the future. While sports betting obviously was a major topic covered, Jed touches on a number of other potential

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00:54:38

Episode 28: Extra Time with MLS's Chris Schlosser

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/07/19

It may be Major League Baseball's All-Star Break, but given the spate of big news coming out of Major League Soccer, the #sportsbiz chat was thrilled to welcome Chris Schlosser, SVP – Emerging Ventures at MLS. Topics include the league's recent media rights deal with Apple, a data partnership with IMG Arena that has broad implications, and the continued growth and success of soccer in the US. As always, there were plenty of other storylines to cover during the episode (which we did), including the

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01:05:41

Episode 27: Tagging Up with the Atlanta Braves' Adam...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/07/13

With the Major League Baseball All-Star Game set for next week in Los Angeles, DP & McGhee welcome Adam Zimmerman, SVP of Marketing and Content for the defending World Series Champion Atlanta Braves to the chat to talk about the importance of fan engagement, thinking big, and how a digital experience is still “real”. A truly creative marketing leader, Adam relates some great stories about successful club campaigns. Your co-hosts also talk about the latest stirrings around college realignment,

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01:01:18

Episode 26: That's The Story...Our Conversation with...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/07/06

It's story time on the #sportsbiz chat. DP & McGhee are joined by sports PR expert and industry insider, Joe Favorito, to talk about sports communications. Joe shares some great tales from his storied career across college and professional sports. Trust us, these are stories you want to hear. Before getting into the most recent upheaval in collegiate sports, with an eye toward even more realignment and movements, your hosts pay tribute to one of the country's greatest events, the Nathan’s Famous

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01:03:23

Episode 25: Flying In The Drone Zone with the DRL's...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2022/06/29

DP & McGhee open their 25th episode talking about MLB’s recent decision to allow clubs to sell sponsorships to CBD companies and whether we’ll see cannabis sponsors at any time in the future. They also talk about Naomi Osaka’s most recent success as a sports agent, and the PGA TOUR’s most recent response to LIV Golf (spoiler alert, a reconciliation doesn’t seem to be in the cards anytime soon). The hosts are then joined by long-time NBA executive and current Drone Racing League president, Rachel

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145 results

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