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PODCAST

Wait, What? Sportsbiz Chat with DP & McGhee

Two sports marketing insiders, David Paro and Tim McGhee, bring you a fresh take on the sports business — often irreverent, sometimes cynical, and occasionally serious. From their years leading both agencies and client teams, they break down today’s biggest industry stories and share lessons learned along the way. Joined by top voices from the sports marketing world, DP & McGhee help you see the game behind the game. You’ll laugh, learn, and sometimes just say, “Wait, What?”

business marketing

All Episodes

00:36:11

𝗥𝗼𝗹𝗹 𝗪𝗶𝘁𝗵 𝗧𝗵𝗲 𝗖𝗵𝗮𝗻𝗴𝗲𝘀: 𝘕𝘈𝘚𝘊𝘈𝘙'𝘴 𝘊𝘩𝘢𝘴𝘦 𝘳𝘦𝘴𝘦𝘵, 𝘒𝘰𝘦𝘱𝘬𝘢’𝘴...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2026/01/15

Episode 142 | In Episode 2 of Season 5, David and Tim roll with the changes as several major 2026 storylines continue to take shape across the sports business landscape.🏁 NASCAR made a headline-grabbing move by announcing a return to the Chase format to determine its champion. David also points out why NASCAR President Steve O’Donnell being front and center for the announcement matters more than it might seem.⛳ Big golf news as Brooks Koepka confirmed his intention to return to the PGA TOUR. But

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00:38:50

𝗢𝘂𝘁 𝗢𝗻 𝗔 𝗟𝗶𝗺𝗯 | 𝙋𝙧𝙚𝙙𝙞𝙘𝙩𝙞𝙤𝙣 𝘿𝙖𝘆 𝟮𝟬𝟮𝟲: 𝘙𝘦𝘷𝘪𝘴𝘪𝘵𝘪𝘯𝘨 2025,...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2026/01/08

Episode 141 | Season 5 of Wait, What? Sportsbiz Chat with DP and McGhee kicks off with the annual tradition: Prediction Day. David and Tim look back at their 2025 calls to see what held up, what missed, and what changed—then turn their attention forward with a fresh set of bold (and occasionally risky) predictions for 2026, all against the backdrop of a rapidly evolving sports business landscape.🔄 Season 5 opens with DP & McGhee reviewing last year’s predictions and setting the table for their

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00:55:39

𝗪𝗲 𝗪𝗶𝘀𝗵 𝗬𝗼𝘂 𝗔...: 𝘊𝘰𝘭𝘭𝘦𝘨𝘦 𝘍𝘰𝘰𝘵𝘣𝘢𝘭𝘭 𝘗𝘰𝘸𝘦𝘳 𝘋𝘺𝘯𝘢𝘮𝘪𝘤𝘴, 𝘗𝘌...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/12/18

Episode 140 | In this episode of Wait, What? Sportsbiz Chat with DP & McGhee, David and Tim open with a wide-ranging look at the evolving power structure of college football — from conference brinkmanship and private equity to leadership dynamics at the highest levels of the sport.The conversation then shifts to purpose and impact with Flo Bryan, Chief Corporate Alliance Officer at Make-A-Wish, exploring how sports marketing principles can drive meaningful outcomes well beyond the field.In this

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00:32:19

𝗦𝗣𝗘𝗖𝗜𝗔𝗟-𝗡𝗔𝗦𝗖𝗔𝗥 𝗦𝗲𝘁𝘁𝗹𝗲𝘀: 𝘞𝘩𝘢𝘵 𝘵𝘩𝘦 𝘕𝘈𝘚𝘊𝘈𝘙 𝘈𝘯𝘵𝘪𝘵𝘳𝘶𝘴𝘵...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/12/13

Episode 139 | David and Tim roll out their first-ever special episode to break down the high-stakes antitrust case recently settled between Front Row Motorsports, 23XI Racing, and NASCAR.They’re joined by Sports Business Journal motorsports insider Adam Stern, who had a front-row seat to every twist and turn after spending nearly two weeks inside the courtroom.Adam delivers fresh insight into how the settlement came together before pulling listeners inside the trial itself — unpacking pivotal

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01:08:00

𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗔𝗳𝗳𝗮𝗶𝗿𝘀: 𝘔𝘪𝘤𝘩𝘢𝘦𝘭 𝘗𝘢𝘺𝘯𝘦 𝘰𝘯 𝘵𝘩𝘦 𝘖𝘭𝘺𝘮𝘱𝘪𝘤...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/12/11

Episode 138 |DP & McGhee are fired up to welcome Michael Payne, the former head of marketing for the International Olympic Committee and author of the new book Fast Tracks and Dark Deals, for a deep dive into his 50-year journey through the global sports industry. Payne shares stories from the Olympic movement, his high-stakes work with Bernie Ecclestone at Formula 1, and encounters with sports business giants including past guests Rob Prazmark and Terence Burns.Before his segment, the guys run

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00:56:45

𝗦𝘁𝗮𝗶𝗿𝘄𝗮𝘆 𝗧𝗼 𝗦𝗲𝘃𝗲𝗻𝘀: 𝘉𝘶𝘪𝘭𝘥𝘪𝘯𝘨 𝘢 𝘞𝘰𝘮𝘦𝘯’𝘴 𝘚𝘰𝘤𝘤𝘦𝘳 𝘉𝘳𝘢𝘯𝘥...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/12/04

𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟯𝟳 | In this episode of Wait, What? Sportsbiz Chat with DP & McGhee, David and Tim welcome sports business leader Sarah Cummins, CEO of World Sevens Football. Sarah shares her dynamic career journey—from an early internship with the New York Mets to influential roles at WWE, the USTA, and New York Road Runners—before taking the helm of an ambitious new women’s soccer property.It’s a wide-ranging conversation about leadership, innovation, and what it takes to build a sports

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00:53:23

𝗖𝗮𝗺𝗽𝘂𝘀 𝗖𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝘁𝗶𝗮𝗹: 𝘏𝘰𝘸 𝘊𝘢𝘮𝘱𝘶𝘴 𝘔𝘶𝘭𝘵𝘪𝘮𝘦𝘥𝘪𝘢 𝘪𝘴...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/11/20

Episode 136 | In this episode of Wait, What? Sportsbiz Chat with DP & McGhee, the guys welcome Campus Multimedia Founder & CEO Karl Mawhinney for a deep dive into how brands can authentically connect with K–12 schools across the country.Karl shares how lessons from his collegiate sports career translate to elementary, middle, and high school environments — and how his platform, SponsorPlace, supports principals, administrators, and athletic directors navigating today’s rapidly changing

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01:02:40

𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝗙𝗿𝗼𝗺 𝗧𝗵𝗲 𝗙𝗿𝗼𝗻𝘁: 𝘋𝘢𝘷𝘦 𝘈𝘭𝘱𝘦𝘳𝘯 𝘰𝘯 𝘉𝘶𝘪𝘭𝘥𝘪𝘯𝘨 𝘢...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/11/13

𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟯𝟱 | In this episode of Wait, What? Sportsbiz Chat with DP & McGhee, the guys cover a full slate of breaking stories — and a powerful conversation with one of NASCAR’s most respected executives. From gambling scandals to leadership legacies, they explore what it really means to “lead from ahead.”🎰 𝗠𝗟𝗕’𝘀 𝗴𝗮𝗺𝗯𝗹𝗶𝗻𝗴 𝗰𝗼𝗻𝘁𝗿𝗼𝘃𝗲𝗿𝘀𝘆 — and what it means for the league’s integrity📺 𝗘𝗦𝗣𝗡 𝗮𝗻𝗱 𝗣𝗲𝗻𝗻 𝗘𝗻𝘁𝗲𝗿𝘁𝗮𝗶𝗻𝗺𝗲𝗻𝘁 𝗰𝗮𝗹𝗹 𝗶𝘁 𝗾𝘂𝗶𝘁𝘀 —

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00:48:11

𝗠𝗼𝘃𝗶𝗲 𝗧𝗶𝗺𝗲! 𝘖𝘶𝘳 𝘛𝘰𝘱 10 𝘚𝘱𝘰𝘳𝘵𝘴 𝘔𝘰𝘷𝘪𝘦𝘴 𝘰𝘧 𝘈𝘭𝘭 𝘛𝘪𝘮𝘦

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/11/06

𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟯𝟰 | David and Tim are in full nostalgia mode this week as they count down their 𝗳𝗮𝘃𝗼𝗿𝗶𝘁𝗲 𝘀𝗽𝗼𝗿𝘁𝘀 𝗺𝗼𝘃𝗶𝗲𝘀 𝗼𝗳 𝗮𝗹𝗹 𝘁𝗶𝗺𝗲. From classics to cult favorites, there’s some overlap, plenty of surprises, and a few shocking omissions — you’ll have to tune in to hear which films made their lists.In between cinematic debates, the guys dive into some of the biggest stories in sports business this week:⚾ 𝗪𝗼𝗿𝗹𝗱 𝗦𝗲𝗿𝗶𝗲𝘀 𝗪𝗿𝗮𝗽-𝗨𝗽: A championship that

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00:45:29

𝗕𝗲𝘁𝘁𝗶𝗻𝗴 𝗢𝗻 𝗢𝘂𝗿𝘀𝗲𝗹𝘃𝗲𝘀: 𝘚𝘱𝘰𝘳𝘵𝘴 𝘣𝘦𝘵𝘵𝘪𝘯𝘨 𝘮𝘦𝘦𝘵𝘴 𝘪𝘵𝘴 𝘮𝘰𝘮𝘦𝘯𝘵...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/10/30

David and Tim dive deep into the NBA betting scandal that’s sending shockwaves through the sports world. After warning for more than two years that something like this was bound to happen, they break down what it means for the league, the players, and the broader sports betting ecosystem.🎰 NBA Betting ScandalHow deeply the betting industry is intertwined with pro sports — sportsbooks spent a staggering $52M on NBA broadcast ads last seasonWill Adam Silver testify before Congress?The American Gaming

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01:05:31

𝗖𝗘𝗟𝗧𝗜𝗖 𝗣𝗥𝗜𝗗𝗘: 𝘐𝘯𝘴𝘪𝘥𝘦 𝘵𝘩𝘦 𝘉𝘰𝘴𝘵𝘰𝘯 𝘊𝘦𝘭𝘵𝘪𝘤𝘴’ 𝘱𝘢𝘳𝘵𝘯𝘦𝘳𝘴𝘩𝘪𝘱...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/10/23

Episode 132 | David and Tim are back and tipping off this week’s show with one of the NBA’s most respected executives — Ted Dalton, Executive Vice President and Chief Partnership Officer of the Boston Celtics. Ted shares insights from his 21-year career with the storied franchise, talks about the upcoming season, and explains how the Celtics’ culture drives everything the organization does, on and off the court.Before welcoming their guest, DP & McGhee cover a fast-paced mix of global sports

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00:55:40

𝗬𝗼𝘂𝘁𝗵 𝗠𝗼𝘃𝗲𝗺𝗲𝗻𝘁: 𝘵𝘩𝘦 𝘣𝘰𝘰𝘮𝘪𝘯𝘨 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘰𝘧 𝘺𝘰𝘶𝘵𝘩 𝘴𝘱𝘰𝘳𝘵𝘴...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/10/16

Episode 131 | DP & McGheeDavid and Tim are back with another jam-packed episode of Wait, What? Sportsbiz Chat with DP & McGhee, starting with a lively breakdown of the latest college football controversies — from chaos in Happy Valley to NCAA policy debates that could reshape the future of college athletics.Then, they welcome Wade Martin, COO and CEO, Baseball at Unrivaled Sports, for an in-depth conversation about the state of youth sports, sponsor engagement opportunities, and his own

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00:45:10

𝗟𝗲𝗮𝘃𝗲𝘀 (𝗮𝗻𝗱 𝗠𝗼𝗿𝗲) 𝗮𝗿𝗲 𝗙𝗮𝗹𝗹𝗶𝗻𝗴: 𝘞𝘕𝘉𝘈 𝘵𝘦𝘯𝘴𝘪𝘰𝘯, 𝘔𝘓𝘉...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/10/09

Episode 130David and Tim are back with another jam-packed episode of Wait, What? — diving into the latest headlines across the sports industry with their trademark mix of insight and humor. From the WNBA’s contrasting narratives to record TV ratings and eyebrow-raising political involvement in sports, they cover it all.🏀 WNBA: A Tale of Two Stories — The on-court product has never been better with the Las Vegas Aces and Phoenix Mercury in the Finals, but off the court, a tense labor standoff

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01:12:21

𝗦𝗰𝗵𝗼𝗼𝗹 𝗗𝗮𝘆𝘀: 𝘚𝘵𝘢𝘵𝘦 𝘰𝘧 𝘚𝘱𝘰𝘳𝘵𝘴𝘣𝘪𝘻 𝘌𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/10/02

Episode 129 David and Tim are in class with three distinguished educators who are shaping the next generation of sports business leaders: Andy Clark (DePaul University), Keith Cutler (Montclair State University), and Mary Scott (Columbia University). This episode dives into the evolution of academic programs, the critical importance of industry connections, and how students can best prepare for a successful career in the sports world.Topics this week include:⛳️ Ryder Cup Recap – DP & McGhee

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00:57:53

𝗙𝗼𝘅 𝗢𝗻 𝗧𝗵𝗲 𝗥𝘂𝗻: 𝘛𝘰𝘮 𝘍𝘰𝘹 𝘰𝘯 𝘴𝘩𝘢𝘱𝘪𝘯𝘨 𝘴𝘱𝘰𝘳𝘵𝘴 𝘧𝘳𝘰𝘮...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/09/25

Episode 128DP & McGhee are joined by legendary sports marketer Tom Fox, whose remarkable career has spanned leadership roles at Nike, Gatorade, Wasserman, Arsenal, Aston Villa, and the San Jose Earthquakes. Tom shares behind-the-scenes stories from his journey and offers sharp insights into the rapidly evolving sports business landscape.Before Tom joins, David and Tim break down the week’s biggest sports business headlines — from game-changing tech in baseball to major stadium developments

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00:51:08

𝗚𝗲𝘁𝘁𝗶𝗻𝗴 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗲𝗱: 𝘈 𝘤𝘰𝘯𝘷𝘦𝘳𝘴𝘢𝘵𝘪𝘰𝘯 𝘸𝘪𝘵𝘩 𝘈𝘛&𝘛’𝘴 𝘔𝘢𝘳𝘬...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/09/18

Episode 127 | DP & McGheeThis week’s episode features a wide-ranging conversation with Mark Wright, VP of Media & Sponsorships at AT&T. From his early career at AB InBev to leading sponsorship strategy at one of the world’s biggest brands, Mark shares insights on career growth, brand respect, and the importance of measuring partnerships.Alongside our guest spotlight, DP & McGhee dive into the week’s biggest stories shaping the business of sports:🏀 Clippers Controversy – Steve

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00:44:17

𝗕𝗲𝗶𝗻𝗴 𝗢𝘂𝗿 𝗚𝘂𝗲𝘀𝘁𝘀: 𝘋𝘗 & 𝘔𝘤𝘎𝘩𝘦𝘦 𝘵𝘢𝘤𝘬𝘭𝘦 𝘰𝘱𝘦𝘯𝘪𝘯𝘨 𝘸𝘦𝘦𝘬 𝘕𝘍𝘓...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/09/11

Episode 126 | DP & McGheeNo guest? No problem. David and Tim fire up the mics for a packed episode covering the biggest stories in sports business — with sharp insights and a touch of humor.Here’s what you’ll hear this week:🏈 NFL Week 1 Ratings — Eagles-Cowboys nearly set a record (until weather interfered), and YouTube delivers solid numbers for Chiefs-Chargers. But should they have been bigger?💰 Super Bowl Ad Frenzy — NBC sells out Super Bowl LX at a record pace, locking in $8M per :30. With

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01:05:37

𝗕𝗮𝗰𝗸 𝗧𝗼 𝗕𝗹𝗮𝗰𝗸: 𝘙𝘺𝘥𝘦𝘳 𝘊𝘶𝘱 𝘸𝘪𝘵𝘩 𝘪𝘯𝘴𝘪𝘥𝘦𝘳𝘴 𝘧𝘳𝘰𝘮 𝘣𝘰𝘵𝘩...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/09/04

Episode 125 | DP & McGheeDavid and Tim return from the long weekend ready to dive into a packed episode filled with college football, NASCAR drama, and Ryder Cup anticipation. From major wins on the field to intense battles off of it, this episode covers the latest developments across multiple sports while featuring two powerhouse guests from the world of golf.Here’s what they cover:🏈 College Football KickoffUNC gets trounced in their season opener.Florida State makes a statement with a huge

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00:41:45

Are You Ready For Some Football? 𝘈 𝘤𝘢𝘯𝘥𝘪𝘥,...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/08/28

𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟮𝟰 | 𝗗𝗣 & 𝗠𝗰𝗚𝗵𝗲𝗲In this episode, David and Tim sit down with Keith Gill, Commissioner of the Sun Belt Conference, for an open and wide-ranging conversation on the future of college sports. Gill shares his perspective on the College Football Playoff expansion, the transfer portal, and reflects on his own journey as a student-athlete at Duke University.Before Gill joins the show, DP & McGhee break down some of the hottest topics in sports business:⛳ PGA TOUR

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01:02:56

𝗧𝗲𝗻𝗻𝗶𝘀 𝗔𝗻𝘆𝗼𝗻𝗲? 𝘈𝘩𝘮𝘢𝘥 𝘕𝘢𝘴𝘴𝘢𝘳 𝘰𝘯 𝘗𝘭𝘢𝘺𝘦𝘳 𝘈𝘥𝘷𝘰𝘤𝘢𝘤𝘺 & 𝘵𝘩𝘦...

Wait, What? Sportsbiz Chat with DP & McGhee ·

2025/08/21

Episode 123 | DP & McGheeIn this episode, David Paro and Tim McGhee kick things off with their signature Spotlight on Sponsorships before diving into big stories across the sports business landscape. They wrap things up with a conversation with Ahmad Nassar, Executive Director of the Professional Tennis Players Association (PTPA) and CEO of Winners Alliance.✨ Spotlight on Sponsorships🏟️ Olympic Venue Naming Rights – LA2028 makes history by selling venue naming rights, while iconic sites like

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