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PODCAST

The Art of Online Business

Kwadwo [QUĀY.jo] Sampany-Kessie

Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like• sales and marketing optimization,• and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators,

business marketing

All Episodes

25:27

What to Do If You've Tried Facebook Ads and Lost Money

The Art of Online Business ·

2024/12/06

We break down common Facebook & Instagram ads mistakes and offer practical strategies for making your ads profitable. You'll learn how to fix the other common funnel mistakes that hurt your funnel revenue. Plus, we discuss why it's crucial to have your offer converting organically before spending on ads. ‍‍Watch this episode on our YouTube channel! ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍Links mentioned ...

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22:41

Why Your Brand Story Belongs on Every Funnel Page,...

The Art of Online Business ·

2024/12/04

Michelle Knight, founder and CEO of Brandmerry®, is back to discuss the impact of brand storytelling on business growth. She shares her insights on creating a brand that embodies authenticity, intentionality, and profitability. She also explains how digital storytelling can be strategically integrated into business funnels to enhance relatability and increase conversions. ‍‍ ‍‍Watch the previous episode ‘Six Figures Teaching Brand Strategy (While Homeschooling Her Son) Featuring Mic...

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31:10

Six Figures Teaching Brand Strategy (While...

The Art of Online Business ·

2024/12/02

Michelle Knight, founder and CEO of Brandmerry®, talks about building a brand that's both authentic and profitable, reflecting the unique values and missions of entrepreneurs. She shares how intentional branding has shaped her journey from starting a business with a desire for flexibility to running a successful six-figure operation while homeschooling her son. ‍‍ ‍‍Watch the episode ‘Why Your Brand Story Belongs on Every Funnel Page, featuring Michelle Knight’ (releases Decemb...

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9:24

This Funnel Mistake is Draining Your Profits

The Art of Online Business ·

2024/11/29

Your funnel might be set up in a way that's costing you sales without you realizing it. We'll discuss how tweaking your funnel can drastically improve your conversion rates and increase your profits. Whether it's changing your funnel's lead magnet or adjusting the sequence of email delivery, these small changes can make a big difference in your overall sales performance.Watch this episode on our YouTube channel. ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! T...

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33:13

Why This is Easier (and More Profitable) Than an...

The Art of Online Business ·

2024/11/27

Dama Jue, a funnel strategist and Thrivecart expert is back to break down the reality behind evergreen funnels and shares an easier way to boost sales without the constant upkeep. Dama brings a fresh perspective on making your business work smarter, with the exact strategy she uses to simplify the sales process. ‍‍ ‍‍Watch the previous episode ‘How She Built a 6-Figure Business Teaching Funnels Featuring Dama Jue’ ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the...

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36:57

How She Built a 6-Figure Business Teaching Funnels...

The Art of Online Business ·

2024/11/25

Dama Jue, a funnel strategist and Thrivecart expert, shares her journey and how she uses strategic funnels and automation to simplify and enhance business operations. Dama also shares her tips for boosting sales and making business run smoother! ‍‍ ‍‍Watch the episode ‘Why This is Easier (and More Profitable) Than an Evergreen Funnel Featuring Dama Jue’ (releases November 27th). ‍‍ ‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your supp...

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15:49

Stop Wasting Ad Spend on Cold Audiences! Smart Launch...

The Art of Online Business ·

2024/11/22

When launching programs, course creators often wonder whether to target warm or cold audiences for optimal results. We're currently in a 'trust recession' and understanding which audience to focus on is crucial for profitability. We'll talk about how to identify and leverage warm and cold audiences effectively, offering clear strategies for your next launch. ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Links menti...

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25:59

Growing Brand Visibility In Just 10 Minutes a Day...

The Art of Online Business ·

2024/11/20

Kelly, a brand strategist and visibility coach, shares practical strategies on how to increase your business's visibility with just ten minutes a day. She shares her unique approach to building visibility, leveraging her PR background to boost audience engagement and business growth. ‍‍ ‍‍Watch the previous episode ‘Discovering Purpose and Passion in Business with Kelly Sinclair’ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!...

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28:34

Discovering Purpose and Passion in Business with...

The Art of Online Business ·

2024/11/18

We learn about how Kelly's strategies help ambitious women grow their brands and her unique visibility methods that entrepreneurs can apply to their businesses.Kelly Sinclair is the CEO of KS & Co and host of the Entrepreneur School podcast. Kelly, an award-winning marketer and visibility coach, shares her journey from corporate communications to entrepreneurship, juggling life as a mom and a business leader. ‍‍ ‍‍Watch the episode ‘Growing Brand Visibility In Just 10 Min...

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10:07

Launching in January 2025? Why You Need To Start...

The Art of Online Business ·

2024/11/15

Jamie and I cover why starting your launch prep early can make a big difference. We focus on effective Facebook ads setup and share a pre-launch timeline that ensures everything runs smoothly. ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍ ‍‍ ‍‍Links mentioned in this episode:DM us to ask about ads management or coachingListen to episode 843: How To Launch Like A Pro (Even If You Don’t Have A Huge Team)Listen to ep...

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24:24

Monetizing Summits: $78k Revenue Detailed Breakdown +...

The Art of Online Business ·

2024/11/13

Gemma Bonham-Carter, an expert in online courses and AI sales funnels, talks about the details of her successful AI summit. She shares insider tips on managing an event that caters specifically to online course creators, discussing everything from revenue generation to operational strategies and speaker engagement. Plus, she'll share why focusing on a specific niche can really make your summit stand out. ‍‍ ‍‍Watch the previous episode ‘The Journey from Blogger to 7-Figure Business ...

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38:29

The Journey from Blogger to 7-Figure Business Owner...

The Art of Online Business ·

2024/11/11

Gemma Bonham-Carter, a seasoned expert in personal branding and online entrepreneurship, shares her journey from blogging to building a seven-figure lifestyle-first business, diving into the world of online courses, AI, and sales funnels. We'll explore the pivotal role of mentorship and targeted strategies that propelled her from a passion project to profitable enterprise. ‍‍ ‍‍Watch the episode ‘Monetizing Summits: $78k Revenue Detailed Breakdown + Strategy with Gemma Bonham-C...

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9:23

Why You Shouldn’t Run Lead Magnet Ads While You’re...

The Art of Online Business ·

2024/11/08

My wife and new co-host, Jamie, and I break down a launch gone wrong, explaining why running lead magnets during a product launch might just ruin your entire campaign. I recently wrapped up a launch season where a client split their budget between registration ads and lead magnets, hoping it would serve as a safety net. ‍‍Spoiler: it didn’t work. ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampan...

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29:03

How to Make Friends & Sales Everywhere You Go, with...

The Art of Online Business ·

2024/11/06

Sales coach Renee Hribar joins us again to share her knowledge on making genuine connections in sales. She breaks down effective sales techniques, leveraging her extensive experience that started with selling pagers in the 90s.If you missed the announcement: Jamie, my wife is the new co-host and brings fresh perspectives to our conversation, enhancing the dynamic as we navigate the intricacies of sales strategies.Watch the previous episode ‘Unleashing Sales Success with Renee Rebar: Strategie...

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36:30

Unleashing Sales Success (1M by Age 25) with Renee...

The Art of Online Business ·

2024/11/04

We're discussing sales strategies with Renee Hribar, a powerhouse in the field who made her first million by age 25. Renee shares key mistakes women entrepreneurs make when selling for themselves and the importance of creating genuine connections in sales. Watch the episode ‘How to Make Friends & Sales Everywhere You Go, with Renee Hribar’ (releases November 6th).Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany...

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11:24

Should You Put Your Meta Pixel On Someone Else’s...

The Art of Online Business ·

2024/11/01

Jamie and I talk about a common pitfall in Facebook advertising—using a Meta pixel on another's website. While the idea might seem beneficial for broadening your data collection, it can mess up your ad performance if not aligned with your audience. We also go over why focusing your pixel on your own site is crucial, especially when prepping for launches. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Lin...

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26:52

Guest Expert With Chelsea Wallace

The Art of Online Business ·

2024/10/30

Chelsea Wallace, launch strategist and copywriter, joins us again to dive deeper into the strategies for relaunching programs successfully. Alongside my new co-host Jamie, we discuss the critical aspects of doubling launch revenues, honing in on effective Facebook ad management and funnel optimization. Chelsea also shares how to make evergreen content work harder for your business, ensuring that your launches not only meet but exceed expectations.Watch the previous episode ‘How She Built It W...

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28:50

How She Built It With Chelsea Wallace

The Art of Online Business ·

2024/10/28

Chelsea Wallace, a launch strategist and copywriter extraordinaire shares how her lead magnets and funnels have successfully generated significant revenue for businesses. Chelsea talks about how to reduce overwhelm and boost launch revenue, all while ensuring business owners can focus on what they do best. She also opens up about the advantages of remote work and connecting with clients globally from her base in Jamaica.Watch the episode ‘Guest Expert With Chelsea Wallace’ (releases October 3...

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17:49

How To Hire A Great Filipino VA (And Avoid Common...

The Art of Online Business ·

2024/10/25

My wife Jamie and I go over the ins and outs of hiring the right Filipino virtual assistant for your business. Jamie shares her proven strategies for vetting candidates thoroughly to increase the odds of a long-term, successful hire. We also discuss common pitfalls in the hiring process and how to set up a system that weeds out less suitable candidates.Have us hire a VA for you.Watch the episode: Signs That Hiring A VA Will Grow Your Business!Please click here to give an honest Rating/Review ...

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26:33

Boost Online Course Sales Ethically Using Urgency...

The Art of Online Business ·

2024/10/23

Jacques Hopkins shares how shifting from questionable tactics to ethical strategies boosted his revenue by 50%.We’ll cover practical ways to create urgency without crossing ethical lines—and why being upfront with your audience isn’t just ethical, it’s smart business.Watch the previous episode ‘8 Years of $11k+ Months With a Piano Course, Featuring Jacques Hopkins’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-K...

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981 results

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