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Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

It"s No Fluke

AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, Shoprite, Comic Relief all have one thing in common - It’s No Fluke they found success. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time. Episodes drop

business marketing

All Episodes

00:27:18

E169 Kevin Herrera: Scaling and Longevity in the...

It"s No Fluke ·

2025/05/01

Kevin Herrera is a veteran of the creator economy with 18+ years in the game. Currently operating TheMachine and previously at The Gersh Agency, Kevin's prophetic thought leadership has led to a sizable LinkedIn following, hundreds of millions of dollars earned for his clients and a network of creator representatives nearing 1,000 members. Kevin is a rare mix of storyteller and business acumen. He is based in Southern California.

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00:34:44

E168 Armando Turco: Social Burner Phones & The Gooey...

It"s No Fluke ·

2025/04/29

Armando Turco is the President of Mojo Supermarket, a certified minority owned agency headquartered in Chinatown, NYC. Mojo Supermarket helps make brands more interesting, and is the Social Content AOR for brands like TikTok, Lululemon and The Truth Initiative.Armando Turco was previously the SVP of Global Brand & Creative at Oatly, the world’s original and largest oat milk company. In his role leading the Oatly Department of Mind Control, Armando was responsible for all global brand strategy

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00:28:55

E167 Jennifer Wakefield: How to Market an Entire City

It"s No Fluke ·

2025/04/28

Jennifer Wakefield, APR, is the President and Chief Executive Officer for the Greater Richmond Partnership (GRP). In her role, she is responsible for collaborating with public and private sector stakeholders to set and drive the organizational vision.She assumed her current role in February 2021 after joining the organization in 2017. During her time as President and CEO, she created a new strategic framework for the organization, doubled the size of the Board, added new investors and increased the

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00:45:46

E166 Alessandra Catanese: How Smosh Builds Upon a...

It"s No Fluke ·

2025/04/25

Alessandra Catanese serves as CEO of Smosh, the internet’s largest sketch comedy brand and a pioneer in creator-first entertainment, redefining comedy for the digital generation. Catanese’s career has spanned the evolution of the digital creator space, from helping establish the talent department at Maker Studios during the early days of YouTube, to launching the Los Angeles division of Patreon in 2016. She went on to become a leading talent manager at Anonymous Content, where she signed creators

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00:40:03

E165 Jillian Janaczek: Curiosity is More Durable than...

It"s No Fluke ·

2025/04/24

As CEO of Porter Novelli, Jillian Janaczek manages talent and operations of the strategic communications company globally, nurturing key client relationships, and driving business growth across Health, Corporate + Brand, Food + Ag + Nutrition, Purpose + Impact, Tech, and Government, as well as strategic services. She is part of OPRG’s (Omnicom PR Group’s) global leadership team. Before Porter Novelli, Janaczek was President, BCW New York, spearheading the firm’s largest market and managing Fortune

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00:35:55

E164 Dakota Lowe: Climbing Cringe Mountain

It"s No Fluke ·

2025/04/23

Dakota Lowe is an award-winning social strategist with nearly a decade of experience helping brands break through with innovative digital storytelling. As VP of Social Strategy at Edelman, Dakota leads social engagement for iconic names across CPG, e-commerce, and food with an emphasis on their earned-centric campaigns—including Degree, Dove, Hellmann's, and Mars.Previously at GSD&M, Dakota modernized Fruit of the Loom’s social presence, including launching the TikTok with 150%

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00:36:30

E163 Scott Sutton: The Time is Now for Later

It"s No Fluke ·

2025/04/23

Scott Sutton is the CEO of Later, where he leads the company's strategic vision and operations. Previously, he served as Chief Business Officer at ZoomInfo, helping grow the business from $150M to over $1.2B ARR through 10 acquisitions and an eventual IPO. Scott holds a Bachelor's and Master’s in International Management from Portland State University and studied business analytics at Harvard Business School.Listen to Scott's podcast Beyond Influence.

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00:36:26

E162 Sixteenth Sports: How to Change With The Culture

It"s No Fluke ·

2025/04/22

Alexis Ramos & Ray Brown are Co-Presidents of Sixteenth Sports, a division of Sixteenth, one of the leading, global Athlete Creator talent partnership companies. They lead Sixteenth Sports under the Whalar Group umbrella, creating a new stadium for Athletes to collaborate with brands beyond social media reach and build IP worthy of long-term partnerships.A visionary leader and influential Hispanic woman in the sports industry, Alexis is known for her strategic insight and transformative

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00:36:50

E161 Ashley Sonlin: Unlocking LinkedIn for Creators

It"s No Fluke ·

2025/04/18

Ashley Sonlin is a digital marketer with a sharp eye for what drives engagement.She began her career as a celebrity talent manager, working with multi-platinum, Grammy-winning artists, then moved into the creator economy, leading influencer campaigns for brands like McDonald’s, Xfinity, and Macy’s at Influential. While earning her MBA at Northwestern Kellogg, she built a TikTok following of 500K+ and 175M+ views, and today, she’s a Senior Content Strategist at Influent, where she builds LinkedIn

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00:32:13

E160 Jeff Shardell: How a Brand Stays Humble

It"s No Fluke ·

2025/04/18

Prior to founding Humble and moving to Taos, Jeff Shardell spent his career living and working in the San Francisco Bay Area. His last company was Google where he was Director of Business Development. There, he helped build their strategic partnerships team and rode the rollercoaster from an early stage start-up to one of the most successful tech companies in history.Prior to that, he was at a number of Internet startups, including co-founder of Gloss.com which was sold to Estee Lauder and at

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00:31:20

E159 Christian Muche: Defining What is POSSIBLE

It"s No Fluke ·

2025/04/16

Christian Muche is a renowned global executive and business strategist operating at the intersection of the digital, marketing, technology, and event industries. Muche has worked with global brands and executives, including AOL, YAHOO, and FIFA, to bring successful results. He was the Co-Founder of DMEXCO which has become the leading and most international digital marketing event in the world. Seeing a gap in the marketing community, he believed the time had come for a new event experience created

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00:38:24

E158 Nii Ahene: How to cover the creator economy

It"s No Fluke ·

2025/04/15

Nii A. Ahene is the founder and managing director of Net Influencer, a website dedicated to offering insights into the influencer marketing industry. Together with its newsletter, Influencer Weekly, Net Influencer provides news, commentary, and analysis of the events shaping the creator and influencer marketing space. Through interviews with startups, influencers, brands, and platforms, Nii and his team explore how influencer marketing is being effectively used to benefit businesses and personal

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00:29:36

E157 Sarah Adam: Creating a long-term fit for both...

It"s No Fluke ·

2025/04/14

With a strong passion for Partnerships and Marketing, Sarah Adam has over 10 years experience in various B2C and B2B SaaS Marketing roles, from PR, Field Marketing and Content to Partner Marketing and Influencer Marketing. Today, Sarah heads Partnerships and Influencer Marketing at Wix, focusing on Wix's end-to-end web creation platform for Agencies and Enterprises, called Wix Studio.

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00:42:17

E156 How Charles Haynes Became The King of Niches

It"s No Fluke ·

2025/04/11

Charles Haynes is the founder and managing director of Ziggurat XYZ -- representing the world’s top factual entertainment creators including industry leaders like James Hoffmann, a globally celebrated coffee expert; Matt Parker (Stand-up Maths), whose mathematical storytelling captivates millions; aeronautical engineer Xyla Foxlin, whose creative projects inspire young makers and women in STEM; Answer in Progress, who explores life’s big questions through curiosity and humor; and, pop culture

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00:37:36

E155 Phoebe Bain: Why Newsletters are Having More...

It"s No Fluke ·

2025/04/09

Phoebe Bain is currently the Business & Finance Section Editor at ⁠1440⁠. In October 2024, she launched 1440's second-ever newsletter product, 1440 Business & Finance: a newsletter that provides more than 200,000 readers with the foundational knowledge they need to understand today's business news. Previously, she served as a senior reporter at Ad Age covering DTC brands, influencer marketing, and more. She was an early employee at Morning Brew, where she founded Marketing Brew, a

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00:31:54

E154 Kyle Harris: Never lose sight of the goal

It"s No Fluke ·

2025/04/07

Kyle Harris has spent the last decade turning social media into a business growth engine. His journey started in the early days of digital marketing, building a strong following on Twitter and becoming a standout on Stickam, a live-streaming platform where he hosted a weekly show for nearly 1,000 engaged viewers. That ability to capture attention and create community set the foundation for what came next.In 2013, he moved to Las Vegas and quickly tapped into the rise of Vine, growing a large

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00:33:14

E153 Brittany Ratelle Give Us Free Legal Advice

It"s No Fluke ·

2025/04/03

Brittany Ratelle is a practicing business and IP lawyer with more than a decade of experience advising creators, social-first brands and agencies in the influencer marketing and digital media space. Brittany also creates content herself as a legal “edutainer” and focuses on making business legal information relatable and accessible to modern entrepreneurs. She has helped hundreds of entrepreneurs protect and grow their brands and has worked with the Bucket List Family, Cassey Ho, Sharon Says So,

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00:44:53

E152 V Spehar: Good, Bad and Expensive Money

It"s No Fluke ·

2025/04/02

V Spehar is an award winning digital journalist, TikTok personality and podcaster. Spehar launched UnderTheDeskNews with the aim to make news media less intimidating and easier to understand and rapidly amassed a collective 4 million subscribers to their various social media platforms.Their original reporting has won them one on one interviews with Vice President Kamala Harris, President Biden, President Obama, Sec. Buttigeig, Sec. Austin, Sec. Blinken as well as several members of the House &

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00:41:47

E151 Roberto Munoz: Can you measure this?

It"s No Fluke ·

2025/03/31

Roberto Munoz is CEO & Founder of Munoz Comms, a strategic communications consultancy that helps businesses navigate growth, change, and transformation.With more than 20 years of experience, Roberto has shaped and protected reputations across industries—from high-growth startups to global market leaders—working with companies including HSBC, Fannie Mae, ABB, Tesco, Bristol Myers Squibb, and Jaguar Land Rover. His expertise spans senior in-house roles and agency leadership at Edelman and Weber

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00:36:45

E150 Jim Louderback: Give creators the keys

It"s No Fluke ·

2025/03/28

Jim Louderback is one of the top leaders at the intersection of creators, media and technology. He has built and sold multiple creator economy startups to companies including WB Discovery and Paramount, and led editorial and ops at cable networks, event companies, magazines and digital publishers. Jim currently writes the popular weekly newsletter "Inside the Creator Economy" on LinkedIn, speaks and moderates at global events and works with several startups in the creator space. Follow

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