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PODCAST

Profit Is A Choice

Michele Williams | Business Coach | Podcaster |Speaker

Owning every choice in your business is not for the faint of heart. Each Monday, join Michele Williams, strategic profitability coach for the interior design industry as she interviews guests who are taking control of their business one decision at a time to increase their profits. If you are an entrepreneur who wants to make money while working in your passion, this is the podcast for you.

business design

All Episodes

37:10

Seeing is Believing in Your Design Firm

Profit Is A Choice ·

2022/09/25

Joining me on the podcast today is Jack Tompkins of Pineapple Consulting. Jack and I met back in 2020. And we shared the love of numbers and metrics instantly. Jack and I began working together early in 2021 to bring visuals to my clients and now we have joined forces to create Metrique Solutions, a software application for business owners, and to give you the ability to see your KPIs in a quick visual dashboard. And so today on this show, we are going to talk specifically about the power of seeing

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52:55

Creating a Brand with a Story for Your Design Firm

Profit Is A Choice ·

2022/09/18

On the podcast with me today is Jill Palleschi of Jula Paper Co. Jill created Jula Paper Co out of a passion for design and a love of celebrations, both big and small. Jill believes that branding should be accessible to everyone and she supports business owners at all levels as they create brands representative of their business. Listen in as we discuss the story of our brand, how to not be trendy but to create a long-lasting brand, and what to do if you cannot afford a custom brand when first

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16:26

Lessons in Taxes, Processes and Relationships

Profit Is A Choice ·

2022/09/04

And just like that we are beginning year 5 of the podcast. Thank you to everyone who has listened, contributed, provided feedback and been part of this podcasting journey in any way. Cheers to wrapping up year 4 and to beginning year 5. The best gift you could give me would be to leave a review of the podcast on your favorite listening platform. Now, let’s recap a year of learning!

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35:30

Grow Your Design Firm with Podcasting

Profit Is A Choice ·

2022/08/21

203: Grow Your Design Firm with Podcasting WITH Andrew Allemann With me on the podcast today is Andrew Allemann. Andrew is a podcasting expert and founder of PodcastGuests.com. This is a service used by over 30,000 people to find guests for podcasts and for experts to get booked on podcasts. Today we will talk about the profitability of other people’s traffic which is increased by being on a podcast. Topics Mentioned: One-sheet Education Connection Preparation Key Thoughts: I

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48:25

Tax Strategies for Your Design Business

Profit Is A Choice ·

2022/08/14

202: Tax Strategies for Your Design Business WITH Wendy Barlin Wendy Barlin is on the podcast with me today. Wendy has worked with business owners for over 25 years to guide them with business development, tax and cash flow strategies. Her direct and clear communication style, helps business owners understand a topic that often brings much fear and trepidation. So – let's talk taxes. Topics Mentioned: Keep your receipts Risk management Ordinary and necessary Reasonable salary Key

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30:18

How to Rethink Your Business

Profit Is A Choice ·

2022/07/31

201: How to Rethink Your Business WITH MICHELE WILLIAMS Today we are airing an episode that we launched in 2020. Many of us are seeing changes in buying patterns, budgets, and selections. While the details are different from where we were in early 2020, the rethinking our business part is the same. In this podcast we will examine how to dissect our businesses so that we can analyze them and perhaps put them back together again in a different way. Really knowing the pieces and parts, as well as what

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46:44

Problem Solving as a Sales Process

Profit Is A Choice ·

2022/07/24

200: Problem Solving as a Sales Process WITH Jeremy Miner With us on the podcast today is Jeremy Miner. Jeremy is the Chairman of 7th Level, a Global Sales Training company. Jeremy shares that “The single most effective way to sell anything to anyone in 2022, is to be a problem finder and a problem solver... NOT a product pusher.” We will discuss this and why the old ways of selling no longer work well. Topics Mentioned: Emotion vs logic Selling is change Change is uncomfortable Key

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01:11:03

SEO and Messaging for Your Design Business

Profit Is A Choice ·

2022/07/17

199: SEO and Messaging for Your Design Business WITH Erin Ollila With me today is Erin Ollila. Erin is a copy coach and conversion copyrighter and so much more. Erin believes in the power of words and how a message can inform – and even transform – its intended audience. Today we will be talking about the intersection of SEO, messaging and copyrighting for your marketing materials. Get ready to take notes! Topics Mentioned: Messaging Customer Journey Audience Voice of Customer Research

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11:27

Rest, Recharge and Reset You and Your Business

Profit Is A Choice ·

2022/07/03

198: Rest, Recharge and Reset You and Your Business with Michele Williams Let’s talk more about burnout. Last month we looked at being burned out and looking for inspiration in different ways. But this month, I want to talk about being exhausted – in all the ways: mentally, physically, emotionally, and even spiritually. And – what we can do about it. Enjoy the podcast. Topics Mentioned: Exhaustion Sleep Rest Key Thoughts: Exhaustion can happen even when we are doing what we love. Michele

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57:49

197: Creating Systems that Work for Your Design Business

Profit Is A Choice ·

2022/06/26

197: Creating Systems that Work for Your Design Business WITH Adi Klevit Adi Klevit, Founder and CEO of Business Success Consulting Group is with me today sharing from her twenty-five years of knowledge and experience as a trained Industrial Engineer, management consultant and business executive to bring order and efficiency to organizations. We will discuss how processes improve efficiency and performance. Listen in for insight on bringing order to the chaos in your life and business. Topics

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41:37

196: Creating and Documenting the Procedures in your...

Profit Is A Choice ·

2022/06/19

196: Creating and Documenting the Procedures in your Design Firm WITH Owen McGab Enaohwo With me on the podcast today is Owen McNab Enaohwo. Owen is the CEO and Co-founder of SweetProcess, an easy-to-use software that enables company executives and their employees to collaborate together to quickly document and/or improve their standard operating procedures, processes, and policies. We will dig in to where to start, how to monitor and improve processes and how to engage your team in the

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11:17

195: Looking for Inspiration for Your Creative Business

Profit Is A Choice ·

2022/06/05

195: Looking for Inspiration for Your Creative Business with Michele Williams Today, we are going to just put it on the table. Burnout, frustration, lack of inspiration, need of support. Do these words and phrases resonate at all? If so, hang around as each of these elements are discussed on the podcast today. Topics Mentioned: Inspiration Excitement Color Joy Key Thoughts: We all go through times of feeling like we are working in and with the mundane. But often joy and inspiration can

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53:59

Break Up With Debt

Profit Is A Choice ·

2022/05/22

194: Break Up With Debt WITH Melanie Lockert Joining me today is Melanie Lockert. Melanie is the author of the book, Dear Debt, based on her long-standing blog. She is also the podcast host of Mental Health and Wealth. Melanie was successful in paying off $81,000 in student loan debt and she has chronicled her journey on her blog and in her book. Today our focus will be all about debt and how to manage it. Topics Mentioned: Stages of debt Money mindset Self-worth vs. Net-worth Spending

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56:29

Leveraging Your Network to Build Your Design Business

Profit Is A Choice ·

2022/05/15

193: Leveraging Your Network to Build Your Design Firm WITH Pamela Durkin Joining me today is Pamela Durkin. Pamela has spent over 30 years in the high-end design business serving both residential and commercial clients. She continues to practice design and also teaches other designers how to be magnetic and attract the best clients through her In Demand Designer Program. We are talking today about networking, ideal clients, and how to make an impression from the beginning. Topics Mentioned:

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13:23

Cultivating Leadership in Your Design Firm

Profit Is A Choice ·

2022/05/01

192: Cultivating Leadership in Your Design Firm with Michele Williams Today we are going to talk about leadership. As many of us are growing our teams, we should consider how our role, and perhaps that of some of our team, is shifting into more of a leadership focus and not simply executing details. Topics Mentioned: Leadership Influence Intention Key Thoughts: We all have the ability to influence someone–but what makes great leadership great is the ability to influence others for good

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51:38

Seeing What is Possible in Your Design Business

Profit Is A Choice ·

2022/04/17

191: Seeing What is Possible in Your Design Business WITH Katie Menon Joining me today is Katie Menon of Stephenson House in Edmonton, Canada. Katie has had impressive growth and has been willing to take some risks to do things, perhaps, before their time. Listen in as she shares her business trajectory. Topics Mentioned: Risk Growth Team Business Journey Key Thoughts: It's more common nowadays that people are coming to career paths in multiple ways. Starting a business later in

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49:34

5 Website Essentials for Interior Designers

Profit Is A Choice ·

2022/04/03

190: 5 Website Essentials for Interior Designers WITH Katie O’Brien On the podcast today is Katie O’Brien. Katie is a brand and website designer for the interior design industry. We are going to talk about the 5 website essentials that are needed, how to tell if you have outgrown your website, and the most common portfolio mistakes that people make. Enjoy! Topics Mentioned: Strategy Flow Ease Photography Key Thoughts: I love Katie, how you created the life that you want. The

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09:26

Reviewing Your Profit First Strategy

Profit Is A Choice ·

2022/03/27

Have you created a Profit First strategy and implemented it – then left it alone? Are you still confident in the percentages you have allocated? Is your system and process growing with the evolving financials and needs of your company? If you are not sure, then this is the podcast for you. Let’s talk about how to review your profit first strategy and how to tweak it to make it work for your business today.

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57:12

Building Heroism in Business

Profit Is A Choice ·

2022/03/20

188: Building Heroism in Business WITH Scott BeeBe Scott Beebe is the founder and head coach of My Business on Purpose and he's the host of the My Business on Purpose podcast. He loves to liberate small business owners from the chaos of working in their business and helps to get their lives back by assisting them in articulating and implementing intentional vision mission values, systems and processes. Topics Mentioned: Preparation Vision Direction Key Thoughts: Monday is my favorite day

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10:18

Introducing Metrique Solutions

Profit Is A Choice ·

2022/03/13

For years I have been asked to write a book. And while I have co-authored a book and enjoyed that process, I felt like there was something else I was supposed to put out into the world. Today I want to introduce you to Metrique Solutions. A software application that will help you make financial decisions in your business in just minutes a month. On this episode I will share with you the origin of Metrique Solutions along with the problems it solves. I am excited – so let’s get to it.

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