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PODCAST

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they"ve learned through years of being in the trenches. Whether you have a new website or you"re an established business, you"ll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you"re sure to find

business marketing

All Episodes

23:53

How to Produce Content at Scale With Podcasting,...

Marketing School - Digital Marketing and Online... ·

2025/07/30

In this episode #3014, Eric Siu and Neil Patel discuss scaling content through podcasts, webinars, and short-form videos. They dive into the economics and effectiveness of webinars, the pros and cons of personal branding, and reflect on the ideal level of fame in business while juggling family life, productivity, and recruiting top talent. TIME-STAMPED SHOW NOTES (00:00) Podcasting for Content at Scale (01:15) Long-form Sessions for Short-form Clips (03:09) Webinar Experiments and Lead

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22:27

Elon vs. Zuck – $1B Compute vs. $1B Humans

Marketing School - Digital Marketing and Online... ·

2025/07/29

In this episode #3013, Eric Siu and Neil Patel discuss Elon Musk’s $1B bet on compute versus Zuckerberg’s $1B spend on AI talent. They explore buy vs. build strategies, ChatGPT’s evolving ranking factors, and how brand mentions, content depth, and consistency shape visibility in the AI era.TIME-STAMPED SHOW NOTES (00:00) Elon vs. Zuck: Compute vs. Talent (01:30) Tesla’s Competitive Edge (03:25) Why Elon Picks the Hard Way (06:10) Buy vs. Build Debate (08:45) ChatGPT’s Traffic

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31:30

Personalized LinkedIn Ads at Scale

Marketing School - Digital Marketing and Online... ·

2025/07/28

In this episode #3012, Eric Siu and Neil Patel discuss how AI is changing the game for LinkedIn ads through personalization at scale. They also dive into lessons from a SaaS founder retreat and explore whether AI could disrupt platforms like WordPress. TIME-STAMPED SHOW NOTES (00:00) Personalizing LinkedIn Ads with AI (03:06) ROI Results from Hyper-Personalized Ads (04:17) De-anonymizing Website Visitors & Outreach Tools (05:13) SaaS Founder Retreat Insights (06:47) The GTM (Go-To-Market)

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24:41

AI Will Not Replace Your Website, Cluely’s Hiring of...

Marketing School - Digital Marketing and Online... ·

2025/07/24

In this episode #3011, Eric Siu and Neil Patel discuss the future of websites in an AI-driven world and how clipping strategies can drive viral content. They explore the power of women in consumer spending, Google’s resurgence in advertising, and why generalists remain valuable in the age of AI. The conversation highlights that while AI shifts business, traditional strategies still matter.TIME-STAMPED SHOW NOTES (00:00) The Future of Websites in an AI-Driven World (03:04) Clipping

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15:44

I Hired a Cursor Coach, Why I’m Hitting My Entire TAM...

Marketing School - Digital Marketing and Online... ·

2025/07/23

In this episode #3010, Eric Siu and Neil Patel discuss the rise of cursor coaching to boost coding efficiency and the use of AI to streamline business processes. They explore innovative email marketing strategies and emphasize the importance of content quality for audience engagement. The conversation also touches on how the YouTube algorithm drives video views over time. TIME-STAMPED SHOW NOTES (00:00) The Rise of Cursor Coaching (02:49) Leveraging AI for Business Efficiency (05:49)

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21:13

Will Hardware Companies Turn Into Ad Companies? HP Is...

Marketing School - Digital Marketing and Online... ·

2025/07/22

In this episode #3009, Eric Siu and Neil Patel discuss the future of hardware companies shifting toward advertising and Apple's current innovation challenges. They explore how monetizing user data could shape the industry while examining the financial trade-offs between renting and owning property. The conversation also highlights why personal experiences and memories matter beyond financial decisions.TIME-STAMPED SHOW NOTES (00:00) The Future of Hardware and Advertising (04:29) Apple's

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39:27

The Best New Cookies in LA, Podcast Ads vs....

Marketing School - Digital Marketing and Online... ·

2025/07/21

In this episode #3008, Eric Siu and Neil Patel discuss the journey of launching a cookie business to illustrate marketing lessons and the importance of execution in business. They explore podcast advertising versus influencer marketing, raising capital, and navigating competition while balancing speed with detail. They also cover cutting costs strategically and leveraging partnerships for growth. TIME-STAMPED SHOW NOTES (00:00) The Cookie Business: A Sweet Start (02:55) Marketing Lessons

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20:21

8,000 People vs. 1 Chatbot – Who Does It Better?

Marketing School - Digital Marketing and Online... ·

2025/07/17

In this episode #3007, Eric Siu and Neil Patel discuss how AI is reshaping jobs and transforming marketing strategies. They explore the power of brand and distribution as moats, the rise of LLMO, and the use of controversial marketing and synthetic customer development to drive growth.TIME-STAMPED SHOW NOTES (00:00) The Impact of AI on Employment (02:26) The Changing Landscape of Marketing (04:36) The Moat in Business: Brand vs. Distribution (06:13) The Rise of LLMO and Content

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31:31

To Become Rich, Chase Pain

Marketing School - Digital Marketing and Online... ·

2025/07/16

In this episode #3006, Eric Siu and Neil Patel discuss how enduring discomfort is key to achieving excellence. They share concerns about raising resilient children in comfortable environments and highlight why pushing for results in business matters.TIME-STAMPED SHOW NOTES (00:00) The Pain of Excellence (10:13) Raising Resilient Children (20:21) The Importance of Pushing for Results To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check

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23:40

Google Engineer Reveals the SEO Algorithm

Marketing School - Digital Marketing and Online... ·

2025/07/15

In this episode #3005, Eric Siu and Neil Patel discuss how Google’s ranking algorithm works and why controlling your narrative matters in organizations. They explore how storytelling drives business growth while tackling the challenges of misinformation in society. The episode underscores the need for transparency and clear communication in a noisy digital world.TIME-STAMPED SHOW NOTES (00:00) Understanding Google's Ranking Algorithm (02:58) The Importance of Narrative in

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26:39

ChatGPT Quietly Switches From Bing to Google

Marketing School - Digital Marketing and Online... ·

2025/07/14

In this episode #3004, Eric Siu and Neil Patel discuss the shift from Bing to Google and the Microsoft-OpenAI partnership’s impact on businesses. They cover how marketing agencies are evolving amid regulations and bureaucracy while emphasizing the role of relationships, referrals, and trust in driving B2B success. The episode wraps with lessons on learning from failures and staying consistent in a changing landscape. TIME-STAMPED SHOW NOTES (00:00) The Shift from Bing to Google (03:05) The

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23:33

MrBeast's SaaS Decision - A Mistake?, Pay per Crawl...

Marketing School - Digital Marketing and Online... ·

2025/07/10

In this episode #3003, Eric Siu and Neil Patel discuss MrBeast's ViewStats and the AI thumbnail backlash, Cloudflare's pay-to-play model, and how LLMs are shaping the future of SEO. They also cover the challenges of monetizing AI content and the potential of hiring AI automation interns to boost workflow efficiency.TIME-STAMPED SHOW NOTES (00:00) MrBeast's ViewStats and AI Thumbnail Controversy (02:43) Cloudflare's Pay-to-Play Model (05:23) The Future of LLMs and SEO (09:53) AI Content and

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26:01

The Collapse of Jaguar, How Meta Is Buying OpenAI...

Marketing School - Digital Marketing and Online... ·

2025/07/09

In this episode #3002, Eric Siu and Neil Patel discuss the collapse of Jaguar due to marketing missteps and the importance of understanding core audiences. They dive into Meta's AI acquisitions, compare user behavior in AI mode versus classic search, highlight ChatGPT's dominance, and share insights on investment strategies in tech companies.TIME-STAMPED SHOW NOTES (00:00) The Collapse of Jaguar: A Marketing Misstep (02:45) Understanding Core Audiences in Marketing (06:06) Meta's Strategic

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27:32

Where Remote Work Fails

Marketing School - Digital Marketing and Online... ·

2025/07/08

In this episode #3001, Eric Siu and Neil Patel discuss the challenges and benefits of remote work, the push for in-person collaboration to boost accountability, and how direct communication impacts team productivity. They also touch on optimizing processes for efficiency and share innovative marketing strategies used by brands like Michelin and Red Bull.TIME-STAMPED SHOW NOTES (00:00) The Importance of Talent Management (03:05) The Consequences of Remote Work (05:57) Communication

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22:47

Alex Becker's Smart YouTube SaaS Strategy, What Is...

Marketing School - Digital Marketing and Online... ·

2025/07/07

In this episode #3000, Eric Siu and Neil Patel discuss how to leverage YouTube for business growth by focusing on content quality over flashy production. They explore the good and bad of spectacle marketing while analyzing creators like Alex Becker and Mr. Beast. The episode wraps with insights on the future of marketing and integrating AI to stay ahead. TIME-STAMPED SHOW NOTES (00:00) YouTube Strategies and Success Stories (03:03) Content Creation and Video Production Insights (05:57)

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77:28

Inside The Mind of a $500M Entrepreneur | Jess Mah

Marketing School - Digital Marketing and Online... ·

2025/07/04

Jess Mah went from an immigrant family in a small New York apartment to building a $500M net worth—without a trust fund. In this episode, we unpack the mindset, strategies, and wild experiments that got her there. And wait until you hear her take on why most people never get rich. Let’s dive in!TIME-STAMPED SHOW NOTES (00:00) Understanding Wealth and Mindset (02:45) The Role of Networking in Success (06:03) Navigating Business and Personal Growth (08:49) Tax Strategies for

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23:49

Do It or Don't, and Stop Wanting It

Marketing School - Digital Marketing and Online... ·

2025/07/03

In episode #2999, Eric Siu and Neil Patel discuss the mindset behind taking action, the grit required to build a business, and how personal growth and priorities evolve over time. They share lessons from the early days of Single Grain, highlight the emotional toll of leadership, and talk about balancing ambition with family and purpose.TIME-STAMPED SHOW NOTES (00:00) Do It or Don’t: Taking Ownership (02:42) The Reality of Startup Pressure (06:34) Hard Lessons from Single Grain (10:21)

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20:18

AI SEO Is a GRIFT

Marketing School - Digital Marketing and Online... ·

2025/07/02

In episode #2998, Eric Siu and Neil Patel discuss how traditional SEO remains relevant despite AI advancements. They explore the evolution of content creation, the balance between competition and collaboration, and how seasonal trends affect agency revenue. The conversation underscores the importance of adaptability and maintaining human-focused strategies.TIME-STAMPED SHOW NOTES (00:00) The Evolution of SEO in the Age of AI (04:15) Understanding the Role of Content Creation (10:00)

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30:20

How to Grow Your Revenue With Dinners & Live Events

Marketing School - Digital Marketing and Online... ·

2025/07/01

In this episode #2997, Eric Siu and Neil Patel discuss how networking dinners and live events can drive revenue by building strong relationships in B2B. They share insights on curating the right guests, running events smoothly, and using personal connections for business growth. The episode wraps with thoughts on how AI is reshaping search engines and marketing strategy.TIME-STAMPED SHOW NOTES (00:00) The Power of Dinners in B2B Networking (13:36) Leveraging Live Events for Revenue

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30:16

How To Grow Your Revenue Using Dinners, Webinars, and...

Marketing School - Digital Marketing and Online... ·

2025/06/30

In this episode #2996, Eric Siu and Neil Patel discuss using events—especially webinars—as powerful tools for revenue growth and trust-building in B2B marketing. They highlight the importance of delivering timely content, nurturing long-term relationships, and leveraging tech to enhance webinar experiences. The episode also explores upcoming AI-driven features in Ubersuggest and the value of actionable data. TIME-STAMPED SHOW NOTES (00:00) Growing Revenues Through Events (02:54) Webinars as

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