x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Marketing 4 Business

The Marketing 4 Business Podcast gives business owners the insights and strategies they need to succeed. M4B episodes feature a mix of interviews with successful business owners, during which we discuss their business, marketing, and mindset. Plus, you will get actionable direct response marketing advice and real-world examples of what works from your Marketing 4 Business Podcast host Scott Wilson.

business marketing

All Episodes

24:58

The Simple Marketing Plan for 2024

Marketing 4 Business ·

2024/01/09

Welcome to another episode of the 'Marketing 4 Business Podcast.' Join Scott as he shares an invaluable planning worksheet designed to guide you step-by-step towards achieving your marketing goals in 2024. Scott also shares hands-on advice that businesses can put into action right away, making it perfect for all businesses looking to create a strong marketing plan for 2024.Here's what you'll learn in this 'Marketing 4 Business Podcast' episode:Crafting a Winning Strategy- Understanding the

en

01:01:53

The 50 Million Dollar Man

Marketing 4 Business ·

2024/01/03

In this episode of the Marketing 4 Business Podcast, we talk to Murray Hale, a sales powerhouse with 50 million in media sales. He shares key insights on goal setting, business basics, and growth strategies.Here's what you'll learn in this Marketing 4 Business Podcast episode:- Murray's Journey to 50 Million in Sales: He shares his journey, emphasising determination, goal setting, and the role of a mentor.- Business Basics and Successful Advertising: We explore business and advertising fundamentals

en

18:37

Marketing - How To Be 1% Better In 2024.

Marketing 4 Business ·

2023/12/27

In this episode of the Marketing 4 Business Podcast, we explore the transformative power of Kaizen and the principle of 1% improvements to revolutionise your marketing strategy. This discussion centres around the success story of the British cycling team and their journey from obscurity to dominating the Olympics through continuous improvements and marginal gains.Here's what you'll learn in this Marketing 4 Business Podcast episode:The Concept of Kaizen: The philosophy of continuous improvement and

en

01:03:19

The Primal Blueprint: Why Your Health Is The New Wealth

Marketing 4 Business ·

2023/12/20

In this engaging episode of the ‘Marketing 4 Business Podcast’, we dive deep into the world of adventure, health, and entrepreneurship with Nigel Dixon. As the founder of Primal Kiwi, Nigel shares his journey from working in Australia's pearl shell diving industry to launching a successful health-focused business. The episode explores the intersection of adventure, health and entrepreneurship and uncovers valuable insights into the world of nutritious and sustainable food products.Here's what you'll

en

34:44

How To Get Marketing Fit For 2024

Marketing 4 Business ·

2023/12/12

In this episode of the Marketing 4 Business Podcast, Scott guides you through redefining your marketing strategies for 2024. He shares his book recommendations that will help business owners understand the trends and prepare for the future of marketing.Here's what you'll learn in thisMarketing 4 Business Podcast episode:- Understanding consumer behaviour: Scott recommends 'Predictably Irrational' by Dan Ariely to understand how customers make purchasing decisions and how to leverage this in

en

01:09:19

Fit to Lead: Taking Ownership of Leadership

Marketing 4 Business ·

2023/12/06

In this captivating episode of the Marketing 4 Business Podcast, Scott is joined by the inspiring author of "I'll Make You Passionate About Exercise", Bevan Eyles. Bevan shares his inspiring journey from being indifferent about fitness to becoming an advocate for physical health and well-being. We delve into the transformative power of habitual behaviour, shifting attitudes towards exercise, and the importance of making fitness a priority.Here's what you'll learn in this engaging episode:- The four

en

09:53

The More Hands You Shake, The More Money You Make

Marketing 4 Business ·

2023/11/28

In this episode of the Marketing 4 Business Podcast, Scott explores the art of networking and forming strategic partnerships. He discusses his own experiences as an entrepreneur and underlines the importance of establishing strong, valuable relationships.Here’s what you’ll learn in thisMarketing 4 Business Podcast episode:- The Significance of Networking: Discover the power of creating multiple connections, and why the depth of these connections matters more than the number.- The Strength of

en

54:17

Lean on a Gate, Talk to a Mate

Marketing 4 Business ·

2023/11/19

In this episode of the Marketing 4 Business Podcast, Scott sits down with Craig Wiggins and Slade McFarland from the inspiring Lean on a Gate campaign. We discuss the critical issue of mental health in rural communities, with a particular emphasis on men's mental health within the farming sector.Here's what you can expect from this Marketing 4 Business Podcast episode:- An in-depth discussion on the Lean on a Gate campaign, founded by Craig, that aims to create a supportive and empathetic

en

17:59

How to Maximise your Marketing in 2024

Marketing 4 Business ·

2023/11/14

In this episode of the Marketing 4 Business Podcast, Scott delves into how you can maximise your marketing in 2024. Scott discusses hot topics such as AI, ad prices, SEO, Google Business Profile, and social media, and addresses common questions business owners face. He also shares a strategic question that can help redefine your business planning process for 2024.Here's what you'll learn in thisMarketing 4 Business Podcast episode:The Importance of AI and SEO: Discover the role of AI and SEO in your

en

01:06:56

"Dad, this is what success looks like."

Marketing 4 Business ·

2023/11/07

In this episode of the Marketing 4 Business podcast, Scott sits down with renowned TV presenter Jason Gunn. In this engaging discussion, Jason takes us through his fascinating journey, from his childhood aspirations to becoming a successful television presenter and an influential communicator.Here's what you'll discover in this ‘Marketing 4 Business Podcast’ episode:- Jason’s Journey to Entertainment Success: Learn about Jason's initial struggles, how he overcame imposter syndrome and the importance

en

06:32

The Power of Video Influence

Marketing 4 Business ·

2023/10/31

In this episode of the Marketing 4 Business Podcast, Scott delves into the world of content creation, unveiling Digital Influence's tried-and-tested 'Video Influence' framework that can help you to produce 90 days worth of engaging content. From real estate agents to plumbing business owners, this strategy is proven to work across various sectors.Here's what you'll learn in this Marketing 4 Business Podcast episode:- The essence of the 'Video Influence' framework: It consists of a central theme,

en

01:07:07

Beating The Banks & Backing Yourself

Marketing 4 Business ·

2023/10/25

In this episode of the Marketing 4 Business podcast, Scott interviews Brent Lattimore, a seasoned mortgage broker with over 30 years of experience. Brent's journey from martial arts to a leading mortgage broker provides valuable insights into discipline, credit checks, and trust in business.Here’s what you will discover in this episode of theMarketing 4 Business Podcast:Martial arts discipline: How martial arts principles shape business success.Mortgage broker strategies for 2023.Approachability and

en

21:16

The Five Magic Marketing Buckets

Marketing 4 Business ·

2023/10/17

This week, Scott returns with a deep dive into an innovative marketing strategy, The Five Magic Marketing Buckets, offering valuable insights to set your business apart from competitors and scammers. This strategy centers on five fundamental “magic buckets” or domains. Scott encourages you to embark on the journey of filling these “magic buckets” to drive your business growth.–Bucket One: What You Know (Your Knowledge)–Bucket Two: What You Can Do (Your Skills)–Bucket Three: Who You Know (Your

en

01:11:00

Marketing The Secret Herbs & Spices

Marketing 4 Business ·

2023/10/10

This week, Scott sits down with marketing, hospitality, and real estate professional Janelle Pritchard.In this captivating episode, we uncover Janelle’s remarkable journey from her academic pursuits to her marketing, hospitality, and real estate career, gaining valuable insights and wisdom along the way.Janelle’s professional journey is a testament to perseverance, adaptability, and continuous learning, all underpinned by her passion for data-driven decision-making and targeted marketing.Here’s what

en

17:04

What is Marketing That Makes You Money?

Marketing 4 Business ·

2023/10/04

Scott believes that the real question is not "What is marketing?" but rather "What is marketing that makes you money?" This distinction is crucial for business success. Marketing is about delivering value, identifying target markets, and using high-quality messaging. It's a multifaceted process that involves promoting, selling, and distributing products or services.To succeed in marketing, adopt a growth-focused mindset and prioritise simplicity, profitability, and fun. Engage with your ideal

en

52:49

Spicing Up Success: The Little India Story

Marketing 4 Business ·

2023/09/27

Join Scott this week on the Marketing 4 Business Podcast as he interviews Arjun Gill from Little India, an inspiring culinary success story. From humble beginnings to a nationwide franchise, Little India's journey is a testament to family, entrepreneurship, and the power of tradition.Discover how this family-owned business evolved into a franchise, overcoming challenges while preserving its core values and passion. Little India's success is fueled by its extended family and word-of-mouth marketing

en

12:33

Trust Marketing - How To Win In A World Full of Scammers

Marketing 4 Business ·

2023/09/20

In this episode of the Marketing 4 Business Podcast, Scott delves into Trust Marketing, offering practical strategies to set your business apart from unscrupulous competitors. Trust is a cornerstone of successful business in 2023, and these key points will help you establish and maintain trust with your audience:1. Transparency: Be open about your business values and disclose product details, including limitations.2. Consistency: Deliver consistent experiences and maintain a uniform brand message

en

01:12:56

Reel School Marketing, No Degree Required.

Marketing 4 Business ·

2023/09/13

In this episode,Scott interviews Instagram & YouTube Digital Marketing Expert Josh Ryan, who’s journeyed from a young entrepreneur to helping businesses worldwide.Key takeaways from thisMarketing 4 Businessepisode include:1.Mastering Delegation: Delegation and setting clear expectations are vital for business growth.2.Navigating Digital Marketing: Self-learning and staying updated is crucial in the ever-changing digital marketing landscape.3.Content Creation: Quality content, personal branding,

en

26:32

16 Key Marketing Lessons from Gary Vee - Part 2

Marketing 4 Business ·

2023/09/03

In today’s episode, Scott shares part 2 of a 2-part series where he shares 16 marketing lessons he has learnt from Gary Vaynerchuk.You can listen to Marketing Lessons part 1 here.If you don’t know who Gary Vee is, you are in for a treat as Scott breaks down 8 Key Marketing Lessons he has learnt from Gary in this episode.Here’s what you will discover in this Marketing 4 Business Podcast episode.Lesson 9: Be Customer Focus – How to actively listen and engage with your audience so they see and feel you

en

01:13:55

Winning The Business Game

Marketing 4 Business ·

2023/08/29

Scott is interviewing Award Winning Hospitality Legend Campbell Parker from Kaiser Brew Garden this week.In this engaging episode, you’ll discover how Campbell went from studying geography and geology at Uni to opening his bars and restaurants.Plus, Scott finds out the who, the how, and the why behind Kaiser Brew Garden's recent success at the recent 2023 Hospitality Awards for Excellence, where Kaiser Brew Garden was awarded:🏆 Best Bar in New Zealand🏆 Future Leader of the Year - Mason Lattimore🏆

en

171 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...