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PODCAST

Craft Beer Professionals

Craft Beer Professionals

Craft Beer Professionals is a national network dedicated to the growth and betterment of the craft beer industry. CBP unifies and elevates the industry through educational content, peer to peer dialogue, and unique community events. Educational sessions, interviews, and panel conversations that dive into critical topics in the craft beer industry. [Stay up to date with CBP] www.CraftBeerProfessionals.org

business entrepreneurship

All Episodes

00:45:29

Buy Better: 3 Ways to Get More Value for Less at Your...

Craft Beer Professionals ·

2024/12/04

Buying for your brewery can either be time consuming, costly, frustrating or all of the above. We’ll go over 3 ways to buy smarter and see measurable savings. We’ll also review how to save time in the process, which can be just as valuable to team running a brewery today. The outcome is techniques you can apply in the coming months at your brewery. We’ll also cover a few examples of some recent success from different sized breweries applying these same buying practices.My name is Dan Klasen and

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01:08:44

The Value of Local Guilds

Craft Beer Professionals ·

2024/11/27

Beer is local. In our quest for success, the most impactful efforts often start in your brewery’s own backyard. As our industry evolves, there is immense value in having a local guild to advocate for, support, and provide resources to your area’s breweries. This session will explore the fundamentals of starting a local guild from the ground up and strategies for actively engaging its members. Our guests—experienced guild leaders—will share how they’ve united their beer communities, discuss effective

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01:00:37

60-Second Solutions: Shortcuts to Sales w/Scott Kolbe...

Craft Beer Professionals ·

2024/11/20

Brewery owners and managers are struggling to find new drinkers. Younger consumers aren’t interested. RTDs, whiskey and tequila are having a moment. CBD, THC and functional beverages are carving out their share. Waters are exploding. And craft beer is stuck in a sea of sameness, desperate to stand out.What if there was a checklist of 40 marketing and sales tactics that could change the course of your business? And each one took just minutes to execute? The team at Market Your Craft wants you to

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00:28:02

REGISTER TODAY! Why You Need To Be At CBP Connects...

Craft Beer Professionals ·

2024/11/14

CBP Connects San Diego is almost here, happening from December 10-12. Join us for a conversation to discover why you need to attend and how it can help you see greater success. 14 interactive workshops, 3 nightly receptions (AleSmith, Pure Project, North Park), a trade show, and your opportunity to connect with other industry decision makers. This conversation features: Dan Hornbrook (MarketMyBrewery) Drew Kearns (That's Delicious Financials) Makenna Barris (Pure Project Brewing) Sonja

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00:46:56

A Shiny New Logo is Not Enough! w/Tim Weaver (The...

Craft Beer Professionals ·

2024/11/13

In the craft beer world, where a new brewery seems to sprout up every day, a fresh logo alone won’t set you apart. Join the Brand Weaver in this rollercoaster presentation designed specifically for brewery owners ready to dive deeper than mere aesthetics. Discover the core differences between a simple redesign and a full on rebrand. This session will guide you through the key top five strategies to keep in mind when rebranding your brewery. More importantly, we’ll explore the tangible benefits and

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00:54:41

The Self-Pour Movement: How and Why it Came to Be

Craft Beer Professionals ·

2024/11/06

Table Tap introduced the concept of self-pour draft beverages to the United States back in 2006. Not only have we helped pioneer approvals for self-pour across almost all 50 states, but we have also been a driving force in the growth and prevalence of self-pour within taprooms, breweries, bars, and many other types of venues.In this presentation, we look forward to discussing what factors have led to the proliferation of self-pour systems within the US. One huge contributor has been the surge in

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00:26:50

JOIN US! 5 Reasons to Attend CBP Connects San Diego...

Craft Beer Professionals ·

2024/11/05

CBP Connects San Diego is almost here, happening from December 10-12. Join us for a conversation to discover why you need to attend and how it can help you see greater success. 14 interactive workshops, 3 nightly receptions (AleSmith, Pure Project, North Park), a trade show, and your opportunity to connect with other industry decision makers. This conversation features: Heather Holland (Outland Farm Brewery/Veterinarians Without Borders) Jeremy Carney (Central Coast Analytics) Kristen

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00:59:56

“This Ain’t No $#!@* Applebee’s” - One Well Brewing’s...

Craft Beer Professionals ·

2024/10/30

The Robot House Team, in Oklahoma City, have just completed the One Well Brewing, in Kalamazoo, Michigan, brand refresh.About a year ago, One Well approached the Robot House Team after meeting in-person at CBP Connects: Milwaukee, in June 2023, looking to do a massive brand overhaul. Due to usage rights end-terms with a previous designer and a bit of a Saturday morning cartoon aesthetic, One Well was needing to redesign their core labels, taproom, merchandise, website and everything else their

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01:01:11

Wood, Barrel and Time: The Art of Barrel Aging with...

Craft Beer Professionals ·

2024/10/23

Wood, Barrel, and Time: The Art of Crafting World-Class Barrel-Aged Beers Unveil the Secrets of Mastering Barrel-Aged Beer Wood, Barrel, and Time is not just another brewing guide; it’s a journey into the heart of one of the most revered and mysterious processes in the world of craft beer: barrel aging. This book is for the dreamers, the doers, and the dedicated brewers who believe that great beer is more than just a beverage—it’s an art form shaped by patience, innovation, and an intimate

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00:39:38

Logistics Unpacked - Industry Insights and Outlook

Craft Beer Professionals ·

2024/10/16

Welcome to Logistics Unpacked, the podcast that takes you behind the scenes of the logistics and supply chain industry with a special focus on the beverage sector. Hosted by Brandon Arnold, COO & Co-Founder of Brew Movers, we dive into the current challenges, market forecasts and solutions in small package shipping, parcel logistics, and the intricacies of the beverage supply chain. Whether you’re a business owner looking to streamline your shipping process or a supply chain enthusiast, this

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00:55:01

Book Release - Handcrafted Careers: Working the...

Craft Beer Professionals ·

2024/10/09

Unpacks the problems and privileges of pursuing a career of passion by exploring work inside craft breweries.As workers attempt new modes of employment in the era of the Great Resignation, they face a labor landscape that is increasingly uncertain and stubbornly unequal. With Handcrafted Careers, sociologist Eli Revelle Yano Wilson dives headfirst into the everyday lives of workers in the craft beer industry to address key questions facing American workers today: about what makes a good career,

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00:48:41

Turning Your Passion into a Business: Using Data To...

Craft Beer Professionals ·

2024/10/02

Most owners started a brewery because they were passionate about beer and wanted to make great product. In the current climate of the industry, making great beer is the baseline of what is needed to be a successful business. With rising costs and lower sales, knowing all aspects of your business is more important than ever. Join us to discuss data points you should be looking at to help grow and maintain your business.Dustin Jeffers is the Vice President of Brewery Product and Experience at Next

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00:48:09

Rethinking How We Communicate Value in a More Crowded...

Craft Beer Professionals ·

2024/09/25

There are more craft breweries (cideries, meaderies, distilleries…) than ever before, and competition for the attention and loyalty of craft beer drinkers is fiercer than ever. There is a huge advantage to effectively providing and communicating value to those drinkers. So what do craft drinkers value? How can we creatively communicate that value? Let’s get some smart people from around the craft beverage industry together and talk about it. In this panel: Panelists: Chris Holden (Director of

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00:58:04

Why Breweries Collaborate (Part 2)

Craft Beer Professionals ·

2024/09/18

We recommend listening to Part 1 before diving into this session.In a competitive market, what drives breweries to collaborate? What benefits do these partnerships bring to the breweries, the craft beer community, and consumers? In this conversation, we'll dive into the motivations behind collaborations. Our panelists will share the strategic reasons they align themselves with other brewers and organizations. From gaining knowledge to increasing market awareness, our guests will reveal how

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00:47:19

Brewery Equipment Forecasting, Part 2: Considerations...

Craft Beer Professionals ·

2024/09/14

Picking up where "Part 1: Budgeting Basics with G4 Kegs" left off, this session delves into the crucial considerations for when to invest in additional equipment and resources as breweries grow. Panelists will address key issues to support strategic decision-making, including identifying sales and production benchmarks for expanding equipment, shifting from self-distribution to working with a distributor, how to choose the right distributor for you, and operating additional taprooms and

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01:06:04

Why Breweries Collaborate

Craft Beer Professionals ·

2024/09/11

In a competitive market, what drives breweries to collaborate? What benefits do these partnerships bring to the breweries, the craft beer community, and consumers? In this conversation, we'll dive into the motivations behind collaborations. Our panelists will share the strategic reasons they align themselves with other brewers and organizations. From gaining knowledge to increasing market awareness, our guests will reveal how they have utilized collaborations to achieve greater

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00:58:41

Personal Wellness: AKA Don't Forget to Put Your...

Craft Beer Professionals ·

2024/09/07

Join us for an engaging and honest discussion about health and wellness. This is an important topic not just for the brewing industry, rather, anyone can benefit from embarking on a wellness journey. We'll cover the different facets of this topic including physical, mental, emotional and intellectual wellness. Our panelists will share some of their own journeys towards wellness and will also provide some resources to better equip you and your team if you or someone amongst your ranks needs help

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01:02:41

Lagers and Ledgers – The Fiscal Craft of Beer Brewing

Craft Beer Professionals ·

2024/09/04

Join this enlightening session on the key performance indicators (KPIs) that matter most in the craft beer industry. Our panel of seasoned craft beer accounting professionals will pour over the financial metrics that help breweries stay competitive and profitable in a rapidly changing market. Whether you’re a small taproom or a large-scale operation, this discussion will provide insights into the best practices for managing your brewery’s finances, optimizing operations, and scaling up your craft

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01:02:11

Using Your Brewery Space to Drive Revenue

Craft Beer Professionals ·

2024/08/31

Events have the potential to secure a steady flow of revenue, offering a set menu and prepaid tickets that ensure consistent margins and manageable staffing costs.However, despite this lucrative opportunity, many breweries are not fully capitalizing on this revenue stream. Even for those hosting events, they may be missing out on simple strategies to maximize the advantages of attracting new customers through these gatherings. Hosting event sales at your brewery can be a smart move to attract new

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00:57:55

Alternative Beverages: Adding THC To Your Taproom...

Craft Beer Professionals ·

2024/08/28

We all know the time for innovation in the craft beer space is now. Taprooms must offer more than delicious beer - they must now also provide a great experience. Part of creating that environment is being able to offer alternative beverages. For a variety of reasons, data is showing that more people are leaning on non-alcoholic and alternative options. One route to go is THC-infused beverages in places where this is legal. Join our panel of experts as they cover vital information and considerations

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446 results

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