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PODCAST

Craft Beer Professionals

Craft Beer Professionals

Craft Beer Professionals is a national network dedicated to the growth and betterment of the craft beer industry. CBP unifies and elevates the industry through educational content, peer to peer dialogue, and unique community events. Educational sessions, interviews, and panel conversations that dive into critical topics in the craft beer industry. [Stay up to date with CBP] www.CraftBeerProfessionals.org

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All Episodes

00:54:53

Working with Writers: Sharing Stories, Not Just News

Craft Beer Professionals ·

2026/01/14

Your brewery has a story to tell; actually, it probably has quite a few of them. Those stories are what hook potential fans and help them and your established followers buy into what makes your brewery unique, but how do you get those stories in front of the people who will connect to them? Maintaining a list of news outlets and reporters to send your press releases about new beers, upcoming events, and other timely news pieces is an important part of your media strategy, but it shouldn’t be the

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01:01:39

Avoiding Five Wage-and-Hour Mistakes That Can Sour...

Craft Beer Professionals ·

2026/01/07

Navigating wage-and-hour laws can sometimes feel like running a brewery during Oktoberfest—busy, complex, and full of moving parts. With local, state, and federal rules often foaming over into each other, it’s easy for even the most diligent employers to find themselves with a compliance hangover.As your business grows, whether you’re just tapping your first keg or you’ve been pouring for years, wage-and-hour issues can sneak up like an unexpected aftertaste. Compensation structures, pay practices,

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00:31:26

Taproom Payment Processing 101

Craft Beer Professionals ·

2026/01/05

Payment processing shouldn’t be a mystery. This session offers a straightforward look at merchant services for taprooms of all sizes. Whether you’re launching your first location or reevaluating your current setup, you’ll learn what to consider when choosing a payment partner that fits your business goals.We’ll cover the basics of how merchant services work, compliant pricing programs, and the importance of clear, transparent fees. You’ll also explore omni-channel solutions that connect your

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00:58:06

Selling Coin Toss Brewing: The Honest Version

Craft Beer Professionals ·

2026/01/03

Tim Hohl founded Coin Toss Brewing in Oregon City, Oregon in March 2015 and ran it for almost nine years before selling in February 2024. The decision to sell started informally in May 2022 — a mix of burnout, financial pressure, and changing market conditions. After hiring a broker later that year, interest was slow. Tim also reached out directly to other brewery owners in the Northwest and had conversations with wholesale partners and a few loyal customers who wanted to keep the brand going. None

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00:49:39

Beer Projects - Taking a Beer from Idea to Reality

Craft Beer Professionals ·

2025/12/29

The process of taking a new product from concept to reality is one of the most difficult in the beer industry. With questions of type, scale, promotion, production, delivery, and sales in constant tension with each other, it can create a paralysis that can cripple the potential of even the most promising innovation. Moreover, in an industry built upon a foundation of new product creation and novel flavors, failing to master the art of true Release Management can be a fatal flaw for otherwise

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00:57:27

Bench Brewing’s Sustainability Journey

Craft Beer Professionals ·

2025/12/27

Join Matt Giffen, Founder and CEO of Bench Brewing, as he shares how sustainability has been part of their story since day one. Since opening in 2018, Bench has focused on “craft beverages with a conscience,” putting real action behind that idea. They’ve created a zero wastewater footprint with a closed-loop system that reuses every drop to water their hops and support nearby farms, repurposed spent grains, added solar panels and EV chargers, and earned both carbon neutral and BCorp certifications

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00:58:46

AI on Tap: Smarter Marketing and Legal Tools for...

Craft Beer Professionals ·

2025/12/22

Breweries are being bombarded with promises about what AI can do—automate your marketing, write your contracts, even predict your next big seller. But in a highly regulated and deeply human business like craft beer, not all automation is worth the risk.In this session, alcohol law attorney John Szymankiewicz and fractional marketing strategist Madeline McMahon will walk attendees through real-world examples of how AI tools like ChatGPT, NotebookLM, and Prompt Cowboy can enhance—but not replace—your

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00:50:41

Compliance with ICE and Immigration in 2025

Craft Beer Professionals ·

2025/12/20

This presentation will provide an overview of how to prepare for visits from Immigration and ICE officers, in light of increased ICE investigations, workplace raids, and community visits associated with immigration applications.Kathleen A. Spero has a long-standing interest in immigration and foreign relations. She graduated from San Diego State University magna cum laude with a dual major in Political Science and International Security and Conflict Resolution in 1999. She received her Master of

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00:57:29

Brewing a Better Workplace Culture: Addressing Sexual...

Craft Beer Professionals ·

2025/12/17

The craft beer community thrives on passion and collaboration, yet many breweries lack the resources to address workplace harassment effectively. This interactive series, hosted by WeVow with support from industry partners, brings together legal experts and seasoned leaders to provide practical tools you can use immediately.Join us to:Learn from specialists who understand the unique culture of craft breweriesMove beyond theory with actionable strategies for building safer, compliant

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00:41:17

When Passion Isn’t Enough: Developing the People You...

Craft Beer Professionals ·

2025/12/15

Most brewery leaders step into leadership because they’re good at what they do. They care. They work hard. And they want the people around them to succeed. But at some point, that’s not enough. Passion doesn’t automatically translate to progress, and well-meaning effort doesn’t always grow a healthy team.This session offers a practical look at what it means to lead people on purpose. We’ll explore a proven framework for developing your team members on purpose - including the necessary steps and

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00:28:17

Cutting Costs and Boosting Efficiency with Brewery Tech

Craft Beer Professionals ·

2025/12/13

Listen to this presentation to learn more about technologies breweries are implementing to cut costs, increase efficiencies and cut waste.It also covers a bit on what to look for when planning an improvement projects, what a basic business case looks like and some "pro tips" for how to run these projects (without revealing too much: start small, and build on proven success).Sharing from years of experience in the industry, and also a process consultant - Magnus covers areas such as

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00:17:53

Breaking the Label Bottleneck: How to Simplify...

Craft Beer Professionals ·

2025/12/10

Tired of long lead times, big minimums, and confusing label costs? In this 30-minute session, Andrew Johnston will break down the most common bottlenecks breweries and brands face with label printing—and show exactly how Craft Brew Prints is changing the game. From 48-hour turnaround and no MOQs to a streamlined online ordering portal and premium materials, you’ll see how Craft Brew Prints helps businesses launch faster, cut waste, and save money. Andrew will also share real customer stories,

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00:26:49

Creating and Funding Growth in a Challenging Market

Craft Beer Professionals ·

2025/12/08

Breweries are finding inventive ways to grow—even in a tough market. From new beverage lines to taproom makeovers, this fast-paced session highlights real-world strategies breweries are using to boost revenue and stay relevant. You’ll also learn how creative financing can help bring these ideas to life without crushing your cash flow. Stick around for a Q&A to swap ideas and ask questions.Rick Wehner launched Brewery Finance in 2005 and has since supported over 1,500 breweries—from startups to

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00:16:34

5 Strategies to Save Money When Your Don't Have Time

Craft Beer Professionals ·

2025/12/06

In today’s competitive craft beer market, saving money can boost your bottom line faster than chasing every new trend. This session will share five quick, practical strategies you can use right now to cut costs without cutting corners. You’ll learn how to tap into your network to find trusted vendor recommendations, leverage your state guild’s discounts and preferred partners, and re-negotiate with your current suppliers for better deals. We’ll explore how to contract strategically—locking in

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00:32:14

The Role of Oxygen in Brewing: A Double-Edged Sword

Craft Beer Professionals ·

2025/12/03

Oxygen is both a friend and a foe in the beer-making process. Used wisely, it sets the stage for strong fermentation. Used incorrectly—or introduced at the wrong time—it can compromise the flavor, shelf life, and quality of your beer.This session examines the real-world impact of using pure oxygen versus compressed air in the fermentation process, offering insights brewers can apply to improve product consistency and efficiency.This conversation features:Darren Yates (Quality Beverage Concepts)Gary

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00:34:41

Fall Reset: Small Fixes Now for a Smooth Holiday Season

Craft Beer Professionals ·

2025/12/01

The busy summer season often masks small inefficiencies that quietly drain time, money, and energy from your brewery. In this practical, no-fluff session, we’ll guide you through an essential “autumn reset” to identify and fix hidden inefficiencies before the holiday rush hits.Whether you’re managing your brewery with a whiteboard, spreadsheets, or brewery management software, this talk is for you. We’ll share actionable tips that anyone can use to improve access to key information so that your team

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00:38:04

Equity on Tap - Tools for Raising Capital and...

Craft Beer Professionals ·

2025/11/29

This session will walk you through the key legal steps to build a business that’s ready for investment and eventually for sale. We will dive into the legal side of raising capital. From friends and family to private investors or venture capital. We will demystify the capital raising process – covering commonly used private placement exemptions like Regulation D (Rules 506(b) and 506(c)), basic compliance responsibilities, and the kinds of disclosures and filings that may be required to stay on the

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00:36:37

From Brewer to Boss: Leadership Skills Brewed for You

Craft Beer Professionals ·

2025/11/26

Making great beer doesn’t automatically mean you’re ready to lead people—but in most breweries, that’s exactly what happens. Talented brewers, servers, and production crew get promoted into leadership without ever being shown how to actually lead. The result? Frustration, burnout, and team dynamics that drag down quality, morale, and margins.In this session, you’ll learn three proven leadership tools that will help you coach, challenge, and develop your team—without losing the heart and vibe that

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00:57:09

How to Build a Brewery Budget You’ll Actually Use

Craft Beer Professionals ·

2025/11/24

Say goodbye to boring spreadsheets and hello to a budgeting process that actually works. In this workshop, we’ll show you how to create a practical, profit-driven brewery budget using real numbers, easy tools, and a dash of fun. You’ll leave with a clear plan, the right templates, and the confidence to take control of your finances. Without falling asleep at the keyboard.Kary Shumway is the founder of Craft Brewery Financial Training.com and the Beer Business Finance Association which offer online

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00:58:36

Craft Under Pressure: Strategic Marketing to Survive...

Craft Beer Professionals ·

2025/11/22

2024 saw more brewery closings than openings. Uncertainty is growing around rising costs and tariffs. Production is down. Consumers are looking for more diverse offerings, including non-alcoholic. Industry associations are promising bright days ahead, while member breweries are not so sure.Tired promotions and liquid social posts aren’t going to save craft. Throwing more resources and budget at the problem doesn’t make it go away. Festivals and retail demos are drying up. It’s time to start thinking

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457 results

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