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PODCAST

The Biz Book Broadcast

Liz Scully spent 20 years working on big Hollywood films - she’s won an Emmy and her work is multi-Oscar nominated. She travelled the world working with massive Visual FX teams + worked far too many weekends so film directors got their perfect shot. Now, she"s a business strategist and a Mastermind coach and she"ll help you do equally spectacular things with your business. Growth is all about having a clear and simple strategy where each daily task moves the whole business along in many

arts books

All Episodes

00:29:51

What Are Brand Enemies? | Author Interview with Ulli...

The Biz Book Broadcast ·

2024/12/11

Today’s guest is Ulli Appelbaum, an award-winning brand strategist + author of the fabulous Brand Positioning Workbook. Together we dig into the power of brand associations - including how to identify your brand enemy + why it’s so helpful to do so. Ulli shares practical insights to help any business owner sharpen their brand strategy. This episode is part of our December Daily episodes – where, you guessed it, the show is, gasp, daily for the whole month. Ulli's Book: The Brand Positioning

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00:30:01

Red Flags Choosing a Business Coach | Red Flags with...

The Biz Book Broadcast ·

2024/12/10

In this new Red Flags series, we’ll dig into what to look for when choosing coaching support for you + your biz. For our first episode, I’ve brought in Juliet Corbett, a seasoned business strategist, executive coach + fabulous client of many years. We delve into various pitfalls, from high-pressure sales tactics to the importance of finding a coach who truly understands your actual business needs. Plus much more. This episode is part of our new Red Flags series, designed to help you make

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00:29:57

Lucy + the Chimp | Book Huddle with Lucy Gower

The Biz Book Broadcast ·

2024/12/09

Today we have the fabulous Lucy Gower, a regular on the show who always brings insightful perspectives. We look at 3 books that bring into focus the world of change, culture, + the power of diverse thinking. Lucy shares her experiences working with teams + how understanding our emotional responses can lead to better communication + collaboration. And there’s a lot of talk of the chimp mindset. It’s fascinating, do click play. Look for more shows in this Book Huddle strand where we have

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00:30:16

A Business Offer You Can't Refuse: The Godfather |...

The Biz Book Broadcast ·

2024/12/08

Lou Bortone’s back for another round – last time we discussed his book, Video Marketing Rules, today we’re considering what Mario Puzo’s classic, the God Father can teach us about business. Quite a lot apparently - this iconic tale of family, loyalty, and power has rather surprisingly shaped Lou's approach to business. He shares insights on building trust + relationships, and how the lessons from the mafia can surprisingly apply to our professional lives. Gosh. Look for more shows in this

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00:32:22

Confident Communication: Speak From Within | Author...

The Biz Book Broadcast ·

2024/12/07

Today’s guest is Izolda Trakhtenberg - powerhouse speaker, educator + author of Speak From Within. We discuss the art of finding your voice, overcoming public speaking anxiety and the magic of resonance. Izolda shares practical tips that can transform anyone from a nervous wreck to a confident speaker, making it clear that we all have a story worth telling. Look for more Author Interviews – there’s lots of inspiring conversations that’ll maybe introduce new authors + books to you. It’s

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00:29:44

Improve Your Relationships | Book Huddle with Anke...

The Biz Book Broadcast ·

2024/12/06

Today’s guest is Anke Herrmann – she’s a skilled business coach + tech mentor who specializes in helping creatives. The book she’s chosen for her Book Huddle is fascinating – as it’s all about how to improve your personal + business relationships.That’s vital of course – this book… is a smidge problematic. Though it does cover helpful things such as how our thoughts shape emotions + the importance of taking a pause for more constructive interactions – it has a few things I found tricky. Join

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00:29:45

Improve Your Relationships | Book Huddle with Anke...

The Biz Book Broadcast ·

2024/12/05

Today’s guest is Anke Herrmann – she’s a skilled business coach + tech mentor who specializes in helping creatives. The book she’s chosen for her Book Huddle is fascinating – as it’s all about how to improve your personal + business relationships. That’s vital of course – this book… is a smidge problematic. Though it does cover helpful things such as how our thoughts shape emotions + the importance of taking a pause for more constructive interactions – it has a few things I found tricky. Join

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00:29:58

Steal Like An Artist | Book Huddle with Eli Trier

The Biz Book Broadcast ·

2024/12/04

Eli Trier’s back with us today to discuss one of her favorite books. As she’s a talented artist (+ community expert) it’s no surprise she chooses the wildly popular Steal Like An Artist by Austin Kleon. We dive into the delights of embracing imperfection + the beauty of obscurity in the early stage of our creative journey. Eli shares her insights on how creativity is at the heart of business, encouraging us to stop waiting for the perfect moment + just get started. Look for more shows in the

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00:30:00

Improve Your Messaging: #2 Avatar Pain | Liz Solo Show

The Biz Book Broadcast ·

2024/12/03

This is a Solo Show, like a direct coaching session with me. In this mini-series, I’m giving you exact tools to improve your messaging. Why? Because even a small improvement in your messaging can transform your business, giving you more clarity + connection with your audience. And that means more sales. Last time, we worked on your Position - your core beliefs + what sets your business apart. Now, we’re diving into the next crucial step: understanding your Avatar’s Pain. It’s all about truly

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00:29:47

Goldilocks + the Three Archetypes | Classics with...

The Biz Book Broadcast ·

2024/12/02

Today’s guest is Michael Roderick a former Broadway producer turned business coach. Michael brings a wealth of expertise in messaging, referability+ access, making him an invaluable resource for anyone looking to elevate their business strategy. For our Classic today we’re considering Goldilocks, but instead of bears, we have 3 archetypes. Michael's insights on the scientist, celebrity + magician archetypes provided a fresh perspective on how we can better understand ourselves + our

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00:30:57

Fiction Pop-Up: November | Fiction with Candice L Davis

The Biz Book Broadcast ·

2024/11/30

It’s another Fiction Pop-up with the fabulous Candice L. Davis. Join us as we nerd out over books we’ve loved with delightfully flawed characters, show the ruthlessness of the publishing world + the complexities of identity in literature. You can hear our palpable excitement as we convince each other to try each others choices. The next Fiction Pop-Up episode end of December. And look for much more Candice in our Your Business Needs a Book series. She’s graced the strand many times before

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00:29:52

Improve Your Messaging: #1 Positioning | Liz Solo Show

The Biz Book Broadcast ·

2024/11/27

This is a Solo Show, which is a bit like me coaching you directly. In this mini-series I’m going to give you exact tools to improve your messaging. You want that because super clear messaging can change your whole business for the better. But it can be a very confusing topic because it’s often taught in a complex way. Today, we’ll start with the basics and then refine your Position - your core beliefs. Don’t worry - it’s quick and simple. In the next, we’ll dive into Avatar Pain + how to

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00:30:33

Community + High Conflict | Book Huddle with Tonya Kubo

The Biz Book Broadcast ·

2024/11/25

Tonya Kubo’s back with us today— a marketing specialist + expert in online communities. With holiday dinners just around the corner, we’re diving into High Conflict by Amanda Ripley, the perfect guide for those “pass the salt, please… and let’s avoid a family feud” moments. Tonya and I break down how conflict starts and, more importantly, how to keep it in check, whether it's around the dinner table or in the office. If you’re gearing up for a tough holiday gathering, or just want better

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00:32:24

Is Tony Robbins Just Really Good at Marketing? |...

The Biz Book Broadcast ·

2024/11/23

Tim Brownson’s back and we’re diving into the world of Tony Robbins Tim’s a highly skilled coach + marketer known for his expertise in helping coaches get fully booked. Tim breaks down how Robbins’ big personality + flashy events have captivated audiences, transforming him into a coaching icon. But we also take a hard look at what’s really going on—Robbins is changing lives – but is his real super power being really, really good at marketing? Brace for some unfiltered insights. This episode

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00:30:56

The 1-Page Marketing Plan | Book Huddle with Kandas...

The Biz Book Broadcast ·

2024/11/20

Kandas Rodarte is in the studio today – she’s a long-time podcaster + business owner. Her expertise in marketing shines through as we dive into one of the most successful business books on the planet - The 1-Page Marketing Plan by Allan DibThe book is refreshingly straightforward, making complex concepts accessible for everyone. We discussed the importance of understanding your target market, crafting the right message, + nurturing client relationships. Our conversation highlighted how

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00:30:48

Legal Red Flags | Your Biz Needs a Book with Kathryn...

The Biz Book Broadcast ·

2024/11/18

In this episode of the Biz Book Broadcast, we have Kathryn Goldman as our expert guest. She’s a true whiz in intellectual property and internet law. Kathryn understands the legal pitfalls that writers and artists stumble into, from tricky contracts to the murky waters of defamation and publicity rights. We discussed Jane Friedman’s book ‘The Business of Being a Writer’. Our talk was packed with real-world advice on protecting your work without getting lost in legal jargon. Kathryn’s

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00:29:53

Book Yourself Solid with Delightful Emails | Author...

The Biz Book Broadcast ·

2024/11/16

Today’s guest is the ever-charming Matthew Kimberley—co-author of Book Yourself Solid for Coaches & Consultants, sought-after coach, speaker, and email marketing pro. We dive into the art of crafting emails that don’t just grab attention but build real connections. Matthew shares his tips on making emails feel personal and entertaining, with a focus on storytelling and relatability. His approach turns email marketing from a chore into something genuinely enjoyable—for both you and your

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00:30:24

Mastermind Groups: What Makes a Group Awful | Expert...

The Biz Book Broadcast ·

2024/11/13

Part 2 of our Mastermind Expert Panel with Ally Machate + Tonya Kubo. Both biz specialists with a huge amount of Mastermind experience. Plus, deep knowledge of community + running a business. They’re also both in one of my current Masterminds + we’ve worked together for years. Excellent people to dig into what makes a Mastermind Group effective + more entertainingly, what makes one actually awful. We get into the importance of curation, the role of the facilitator + we share insights on how

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00:30:00

Mastermind Groups: Why They Work | Expert Panel - Part 1

The Biz Book Broadcast ·

2024/11/11

Ever wondered what a Mastermind is really like? Or why they work so well - or indeed, why they work at all? Well today, in our first ever panel show on the Biz Book Broadcast, I’ve brought in two experts, Ally Machate + Tonya Kubo, both of whom are show regulars. Tonya is a community + marketing specialist + Ally is a publishing maven with a large community – both have years of Mastermind experience + are also, happily, in one of my current Mastermind groups. This episode is Part 1 +

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00:30:01

Business Memoirs: Inspiration or Indulgence? | Your...

The Biz Book Broadcast ·

2024/11/08

Kerra Bolton is back with us again – not only is she an award-winning journalist – she’s a memoir expert. We dig into what makes them effective + how they can truly resonate with readers.We explore the importance of weaving personal stories into business lessons, while also addressing common pitfalls that many authors encounter. Kerra expertise shines through as she emphasizes the need for clarity, actionable steps, + the value of good editing in crafting a compelling narrative. Look for

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