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PODCAST

Banking Transformed with Jim Marous

Evergreen Podcasts

Are you prepared to embrace change, take risks and disrupt yourself in response to the digital disruption in banking? If not, this podcast is for you. Hosted by top 5 banking and fintech influencer, Jim Marous, Banking Transformed highlights the leadership and cultural challenges facing the banking industry. Featuring interviews with some of the top minds in business, this podcast explores how financial institutions can prepare for the future of banking.

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All Episodes

40:19

The Power of Purpose in Banking

Banking Transformed with Jim Marous ·

2024/06/27

In this episode of the Banking Transformed podcast, recorded live at the Financial Brand Forum, we're thrilled to have Dennis Devine, the CEO and President of Alliant Credit Union. On this show, we discuss how a digital-only financial institution, with a purpose-driven approach, can revolutionize the banking industry and generate unprecedented growth and revenues.Dennis discusses the strategies behind Alliant's purpose-driven approach, from fostering a culture of innovation to delivering superior

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40:33

Navigating the Potential of Open Banking

Banking Transformed with Jim Marous ·

2024/06/26

By enabling secure data sharing between financial institutions, fintechs, and third-party providers, open banking can foster innovation, enhance competition, and ultimately deliver better financial products and services to customers. With open banking, consumers will be able to access personalized services, compare offerings from different providers, and make more informed financial decisions.In this episode of Banking Transformed, Deep Varma, CTO at Alkami, explores the technological challenges,

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45:04

The Future of Branches in a Digital Age

Banking Transformed with Jim Marous ·

2024/06/25

In an era where mobile and online banking are ubiquitous, it may surprise you to learn that physical bank branches are not only surviving but remain essential for many consumers. TD Bank's 2023 Consumer Distribution Survey reveals that 72% rank having nearby branches as a top factor in choosing their bank. A striking 84% visited a branch in the past year, with branches being people's first point of contact for banking questions. So, what role will branches play as consumer expectations evolve in an

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50:18

Innovation Through Dynamic Co-Creation

Banking Transformed with Jim Marous ·

2024/06/20

We're excited to welcome April Clobes, CEO and President of MSU Federal Credit Union back to the Banking Transformed podcast, recorded live at the Financial Brand Forum, to discuss the power of innovation through dynamic co-creation. As credit unions face increasing competition from nimble fintechs and larger traditional players, finding new ways to innovate and stay ahead of the curve is more important than ever. April and her team at MSUFCU have developed a unique approach to this challenge,

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46:28

How Gen AI is Reshaping Bank Marketing

Banking Transformed with Jim Marous ·

2024/06/19

Today, we are joined on the Banking Transformed podcast by Abbas Merchant, ex- CMO and EVP at Regions Bank.It's clear that the role of the marketer is evolving, and those who can effectively harness the power of Gen AI while maintaining a focus on creativity, strategy, and consumer trust will be well-positioned for success. As a senior financial services leader with extensive experience in blending the art and science of marketing, Abbas brings a unique perspective on how Generative AI is poised to

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51:45

Rethinking Innovation During Unparalleled Change

Banking Transformed with Jim Marous ·

2024/06/18

In an era of unprecedented change and disruption, innovation has become a critical driver of success for banks and financial institutions. But how can a large, established bank with thousands of branches and employees foster a culture of innovation and stay ahead of the curve? On the Banking Transformed podcast, recorded live at the Financial Brand Forum, I’m with Don Relyea, Chief Innovation Officer at U.S. Bank, where he explores the strategies and approaches that are reshaping one of America's

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40:22

CMO Unplugged: The Art and Science of Marketing in...

Banking Transformed with Jim Marous ·

2024/06/13

In today's rapidly evolving financial landscape, marketing has become a crucial driver of success for banks and credit unions. As consumer expectations shift and digital disruption accelerates, the role of the Chief Marketing Officer has never been more critical – or more complex.Recorded live at the Financial Brand Forum, I am joined on the Banking Transformed podcast by Melissa Stevens, CMO of Fifth Third Bank. We explore the art and science of modern marketing in the banking industry. Melissa

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51:41

The Future of Banking: Beyond the Glass

Banking Transformed with Jim Marous ·

2024/06/11

As digital technologies rapidly transform the financial services landscape, banks and credit unions face the challenge of adapting to evolving consumer behaviors and expectations. In this episode of the Banking Transformed podcast, recorded at the Financial Brand Forum, we're thrilled to welcome back Derek White, CEO of Galileo and a true pioneer in digital banking and financial technologies.With his extensive experience at the forefront of innovation, including launching the world's first online

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27:10

Leveraging data to personalize the lending experience

Banking Transformed with Jim Marous ·

2024/06/10

Delivering a seamless digital lending experience in banking requires a delicate balance between streamlining processes, leveraging data for personalization, and maintaining robust fraud prevention measures.In this episode of the Banking Transformed podcast, I sit down with Amber Isaku, VP of Lending at A+ Federal Credit Union, at the MeridianLink LIVE event in Nashville, Tennessee. The conversation delves into the credit union's journey to digitize and personalize the lending experience for its

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39:22

Transforming Banking with Real-Time Engagement

Banking Transformed with Jim Marous ·

2024/06/06

In today's fast-paced digital world, customers expect their banks to provide personalized, seamless experiences that cater to their unique needs and preferences. To meet these expectations, banks must embrace innovative technologies that enable real-time, event-driven engagement.In this episode of Banking Transformed, we're excited to welcome Maria Echeverria, VP of Business Development at Latinia, a leading provider of real-time engagement solutions for the banking industry. We explore the

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43:52

The Evolving Relationship Between Fintechs and...

Banking Transformed with Jim Marous ·

2024/06/04

In this episode of the Banking Transformed podcast, we're thrilled to have Matt Harris, a leading investor and thought leader in the fintech space, and a partner at Bain Capital Ventures.As traditional banks, neobanks, and fintechs continue to navigate an increasingly complex and competitive landscape, Matt's unique perspective and deep industry knowledge offer invaluable insights into the future of the financial ecosystem. With his finger on the pulse of the most disruptive technologies and

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32:02

Augmenting Bankers with Generative AI Solutions

Banking Transformed with Jim Marous ·

2024/05/30

In this episode of Banking Transformed, we're excited to dive into the revolutionary world of generative AI and its potential to transform the banking industry.Our guest is Chris Gufford, Executive Director of Commercial Lending at nCino, who discusses an innovative solution that harnesses the power of generative AI to augment the banker experience, streamline processes, and deliver intelligence at the moments of the customer journey. Chris shares the challenges, surprises and the future of

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32:13

Chimney: Leveraging Data to Build Seamless Engagement

Banking Transformed with Jim Marous ·

2024/05/28

In this episode of the Banking Transformed podcast, I’m thrilled to welcome Matt Covi, the CEO and Co-founder of Chimney, a fintech that's revolutionizing the way banks and credit unions engage with their customers with highly personalized product recommendations. Chimney's embedded financial tools, engage more customers digitally, generate core deposits, and fund more loans with intelligent recommendations. This has resulted in significant attention, winning Best of Show awards at both

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26:14

Removing Friction from the Lending Experience

Banking Transformed with Jim Marous ·

2024/05/22

Today, we have the privilege of interviewing Tim Wheeler, Chief Lending Officer with Tennessee-based Fortera Credit Union for the Banking Transformed podcast. Time shares how Fortera has leveraged technology, challenged traditional thinking, and eliminated unnecessary friction points to create a seamless, efficient, and member-centric lending experience.Wheeler emphasizes the importance of a data, analytics and a digital-first mindset and the role of leadership in driving change within the

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44:12

Reimagining Bank Marketing for a New Era

Banking Transformed with Jim Marous ·

2024/05/21

In today's episode of Banking Transformed, our guest is Nicole Zimmermann, founder and CEO of ZELOCIN & Partners, a marketing communications consultancy. Nicole will share her insights on how legacy banking organizations can best assess their current branding, marketplace messaging, and marketing execution to move from the past to the future. She will also discuss the importance of leveraging customer data and analytics to provide personalized communication and experiences and the impact on

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47:50

Embracing a Culture of Continuous Innovation at Scale

Banking Transformed with Jim Marous ·

2024/05/16

In this episode of the Banking Transformed podcast, we're excited to bring you an insightful conversation with three leaders from Meriwest Credit Union, a $2B community financial institution serving the Greater Bay Area of California and Pima County, Arizona. Despite the challenges posed by an uncertain economic environment, Meriwest Credit Union has demonstrated the ability to innovate at speed and scale, largely due to their strategic partnership with Terafina, a leading provider of digital

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51:36

LendingClub's Vision for the Future of Digital Banking

Banking Transformed with Jim Marous ·

2024/05/14

Today on Banking Transformed, we have the privilege of revisiting Scott Sanborn, CEO of LendingClub, the leading digital marketplace bank in the U.S. Since its inception, LendingClub has challenged the traditional banking model, leveraging technology and data to deliver better rates and products to its members. Scott shares his insights on the company's journey since acquiring Radius Bancorp in 2021, and the future prospects for growth since successfully exiting from the three-year Operating

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38:03

Maximizing Your Marketing ROI With Effective Testing

Banking Transformed with Jim Marous ·

2024/05/09

In the rapidly evolving world of financial institution marketing, staying ahead of the curve requires a deep understanding of consumer preferences, market trends, and the effectiveness of various strategies. One of the most powerful tools in a financial institution marketer's arsenal is testing – a data-driven approach that enables banks and credit unions to optimize their marketing efforts and maximize results. But where do you start? In this episode of the Banking Transformed Podcast, we are

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41:14

What Keeps Financial Executives Up at Night?

Banking Transformed with Jim Marous ·

2024/05/07

In today's episode of Banking Transformed, we're excited to have Devesh Khare, Chief Product Officer at MeridianLink, on the show. In this episode, we'll be discussing the challenges financial institutions face today and how organizations are working to solve these challenges? Devesh also shares how the partnerships with solution providers have changed over time and what organizations are looking for in a third-party provider. Finally, he shares the keys to success for banks and credit unions in the

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38:27

Generative AI in Banking: From Hype to Value Creation

Banking Transformed with Jim Marous ·

2024/05/02

In today's episode of the Banking Transformed podcast, we have Sriram Natarajan, President, Quinte Financial Technologies, a leading provider of cloud-based software solutions for financial institutions. In this episode, Sriram will discuss why AI’s true potential lies in its capacity to streamline processes, elevate decision-making capabilities, and ultimately deliver superior services to customers.He believes it’s time to move from the initial hype surrounding the use of AI to the point where AI

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