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PODCAST

Anewgo of New Home Sales

Anya Chrisanthon and John Lee

John Lee and Anya Chrisanthon of Anewgo discuss innovative sales and marketing technologies that are growing in popularity in new home sales. They highlight new systems, processes and techniques as well as share best practices, case studies, tactics and strategies so that you can successfully incorporate MarTech into your sales cycle. With millions of dollars flowing into PropTech space they evaluate new and current technologies with uncertain adoption and lifespans in the new construction industry

business marketing

All Episodes

60:42

How to Create Urgency and Master Negotiation from OSC...

Anewgo of New Home Sales ·

2022/10/18

New Home Sales Expert and Author Roland Nairnsey, & renowned Online Sales Counselor Coach Leah Fellows will give you an exciting glimpse of their proven processes and systems, that they will be teaching in depth at the upcoming Tropical Retreat in November. Learn how to create authentic urgency from OSC to On Site Sales. With the market correction, it is time to re-set your sales process to ensure that buyers don’t become complacent and fully understand not just “Why my builder, Community and

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42:03

Celebrating NAHB Young Professionals Week with David...

Anewgo of New Home Sales ·

2022/10/11

David Belman is the President of Belman Homes and NAHB YP Committee Chair. We're celebrating the YP week and discussing how to get involved with NAHB, local and state organizations beyond your own business. David Belman is an MLS Broker and Realtor. He received his Business Administration degree from Carroll University and has won numerous awards over the years including the 2017 MBA Builder of the Year, Waukesha Freeman Citizen of the Year, 2016 NAHB Young Professionals Award, 2014 Best Young

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30:55

PropTech Trends and Solutions for Housing Crisis with...

Anewgo of New Home Sales ·

2022/10/04

Over a career spanning 20+ years, Mark Hurst has worked as tech executive, investment banker, and management consultant. His passion around the convergence of technology and real estate led him to found HurstX Solutions (HXS), where Mark specializes in helping early stage startups in the #proptech space.Prior to HXS, Mark held sales strategy/operations and business development positions at HouseCanary, a leading residential real estate data & analytics company.Mark's been fortunate to work

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59:49

Marketing Journey with Melissa Cervin-040

Anewgo of New Home Sales ·

2022/09/27

Melissa Cervin is a Marketing Manager at Lombardo Homes and Anewgo's oldest (longstanding) customer. We're recapping her journey in homebuilder marketing over the past two decades and discussing evolution of consumer preferences.

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49:50

Introducing Anewgo Marketplace! 039

Anewgo of New Home Sales ·

2022/09/20

The Anewgo.com is a Marketplace to exclusively learn, discover, explore and shop new construction homes. Shoppers can create their own private portal (shopping cart) where they can add their favorite builders, communities and even custom-designed homes. Then, they can share their favorites on social media or to their selected collaborators where they can then collaboratively shop, design and communicate in real-time online. Instead of repeatedly searching endless disparate builder websites where you

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45:15

The Future of Home is Here Today with Amit Haller-038

Anewgo of New Home Sales ·

2022/09/13

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47:40

A Candid Conversation About Home Builder Technology...

Anewgo of New Home Sales ·

2022/09/06

As President of Builder Designs for the last 15 years, Chip has seen a massive shift in digital adoption in the builder vertical. A self taught engineer, Chip has been instrumental in taking Builder Designs from a local Kansas City website design agency to the largest provider of digital marketing services for homebuilders in the United States.

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67:01

The Market Has Shifted, Does Your Sales and...

Anewgo of New Home Sales ·

2022/08/31

New home sales teams across the country have noticed a slow down in traffic, sales and changes in buyer mentality. We can no longer rely upon simply being available, but have to get back to proven sales and marketing processes to ensure success. Author of Mastery of Selling for New Homes, and sought after New Home Sales Coach, Roland Nairnsey will teach you to focus on these core areas to ensure your success and long term transformation in this new market.Please feel free to contact Roland by email

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43:16

The Future of New Home Sales with Matt Riley

Anewgo of New Home Sales ·

2022/08/23

For the past 19 years, Matt has built an illustrious career in every sense of the word; he has not only significantly increased profits for builders (as a builder himself), but has created fulfilling and meaningful experiences for homeowners all over the country. Through his extensive knowledge of technology and builder challenges, Matt continues to pioneer sales and marketing innovations that deliver substantial results. Starting out as an on-site salesperson in 2004 to working his way up to owning

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60:36

What You’ve Been Missing from Google Analytics:...

Anewgo of New Home Sales ·

2022/08/16

How well do you know your customers and what they're doing online? Anewgo Insights is a powerful analytics tool that gives you a close look at each individual prospect and their unique shopping journey. View their activity real time as shoppers compare and favor homesites, floor plans, options, and colors so you know how and when to engage with them best.Detect early shifts in consumer preferences for home styles, option take rates, colors and more with aggregate data to show you most and least

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38:33

TecHome Builder and Housing Transformation with John...

Anewgo of New Home Sales ·

2022/08/09

John Galante is president and co-founder of AE Ventures, a hosted event innovator that drives extraordinary progress at the intersection of technology and construction via dynamic B2B engagement. Galante has additional experience as a publisher, editor and business development leader with EH Media and worked in event development and management for several years with Reed Exhibition Companies. He also has a wealth of experience in the association realm, having served on a number of industry boards

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36:42

Prepare Your Team for the Next Market with Jeff...

Anewgo of New Home Sales ·

2022/08/02

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18:25

Live from Jeff Shore Leadership Summit in Austin, TX-031

Anewgo of New Home Sales ·

2022/07/27

Anewgo sponsored Jeff Shore Leadership Summit 2022 in Austin TX and we had so much fun at the event! We recap our takeaways, favorite moments with clients and what we look forward to the most before we leave Austin. For full show notes please visit https://anewgosell.com/show31

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38:38

How to Get Your Listings Noticed with Mert Karakus-030

Anewgo of New Home Sales ·

2022/07/13

Oda Studio uses their exclusive artificial intelligence technology to support the underserved real estate industry with automated and innovative visual marketing solutions.Initially gaining popularity among vacation rental hosts and third-party services supporting the rental platform businesses, Oda now supports a variety of top property management companies and builders across the globe.With a team of MIT graduates with an extensive background in A.I., Oda Studio has been creating solutions

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54:00

Does Your Virtual Tour Do That? 12 Features to Stand...

Anewgo of New Home Sales ·

2022/07/06

According to the NAR, in 2021 97% of home buyers began their home search on-line. You're no longer competing on just the location, price and layout-you're also competing on customer experience on your website. Virtual Tours allow you to engage your visitors beyond casual browsing and turn them into active shoppers. In this session we'll discuss 12 features of virtual tours that tap into consumers’ curiosity to increase engagement, which ultimately leads to more sales.For more

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62:04

Mindset, Motivation and Methodology with Myers...

Anewgo of New Home Sales ·

2022/06/28

As one of the world’s most requested speakers and advisors for new home sales seminars and manager training, Myers has a track record of proven success for achieving profitable sales.Today, we discuss current challenges new home sales professionals face when selling in a rising rate environment for the first time in their careers. A shock-wave of energy who has ignited profit-driven performance for countless real estate development companies, home-building corporations and sales organizations, Myers

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57:04

OSC’s Tools and Tech for The Changing Market-027

Anewgo of New Home Sales ·

2022/06/22

Online Sales Counselor (OSC) role continues to evolve as market conditions and consumer expectations shift. Technology is moving even faster, so we asked three experts to share their favorite tools and best practices for the OSC role.For full show notes please visit: https://anewgosell.com/show27

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41:30

The Future of Housing is Modular with Ken Semler-026

Anewgo of New Home Sales ·

2022/06/14

Ken is a leading voice in the modular home construction and provides strategic vision and leadership to builders and construction companies that utilize hybrid modular building techniques. Ken Semler is a licensed and registered home builder in almost every state in the country. He launched ImpresaModular.com to become the industry's first internet based nationwide custom home builder. His efforts culminated in a nationwide network of 20+ factories that reach every state and are supported by a

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43:28

Sales Uncomplicated with David Hagan-025

Anewgo of New Home Sales ·

2022/06/07

David Hagan is the Founder of Sales Uncomplicated. The Uncomplicated Method ® is the exclusive sales process David created after he spent years training and coaching hundreds of salespeople using the various sales processes that were available at the time. He believes many of those processes are either overly complicated or are just no longer consistent with the way buyers buy today.For full show notes please visit anewgosell.com/show25

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34:24

RE-Thinking Home Design with Jenni Nichols-024

Anewgo of New Home Sales ·

2022/05/31

Jenni Nichols is a Director at DesignLens ( part of the New Home Trends Institute) and ProBuilder's Forty Under 40 Class of 2022.Backed by the deep-dive research at John Burns Real Estate Consulting and supported by the experts across the nation, the New Home Trends Institute pairs design inspiration with exclusive insights into the “why” behind consumers’ housing choices.We're discussing consumer trends on today's episode of Anewgo of New Home Sales. For full show notes please visit

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